Infrared Heater - Monday Market of the Week

With the cold months still lingering in most areas of the northern hemisphere, and with regions that are cold all-year-round, an infrared heater seems like an ideal commodity in one’s home.

Using the SaleHoo Research Lab let us check if an infrared heater is indeed a profitable niche to invest in.

Sell-through Rate: Did you really find a hot niche?

Sell through rate is an indicator of a product’s potential or chance of selling in the market. Ideally you should consider products with at least 50% sell through rate.

According to the SaleHoo Research Lab infrared heaters have a sell through rate of 53.51%.

Median End Price: Is there enough room for profit?

The median end price for infrared heaters as of January is $154.12 which means sellers who are selling infrared heaters definitely have a decent profit potential, seeing that one of our featured suppliers has an Optimus H5210 Heater Infrared Quartz Radiant 400w heater for only $25.74!

Note: Median end prices on eBay can be ambiguous because the median end price is for all listings for infrared heaters can include bulk listings that sell two or more infrared heaters in a single listing which can skew data.

Total Listings, Total Bids and Total Sellers: How viable is your market?

I was overwhelmed when I saw the number of total bids placed for infrared heaters – Imagine 52,683 bids on just 6481 listings!There is obviously a good amount of demand for this product!

There are currently 6,481 listings on eBay by only 1,980 sellers which shows that there is definitely room for more sellers.

Data Trends: Are sellers hitting their target?

As of January 2nd,  infrared heater sellers hit an all time high with recorded total revenue of $54,650.04. Based on the graph above sales are above $15,000.00 on most days.

Clearly infrared heater sellers are making a fairly decent income not to mention profit on eBay!

Going beyond eBay: How popular are infrared heaters online?

By doing a quick keyword search on Traffic Travis, our very own free SEO software, we can check if people beyond eBay are actually searching for infrared heaters. Want to check how sought after your product is? Download your very own copy Of Traffic Travis by visiting and take it for a spin!

What do these numbers mean?

When I ran the keyword infrared heater, I was a bit surprised to see that there are actually more searches both globally and in the US for ‘infrared heaters’ compared to ‘infrared heater’. But getting higher search volumes is not always a guarantee that your product will sell well. For all you know the searches could have been done by other competitors who are also trying to rank for their keyword.

Although there are only 6,600 searches globally and 4,400 searches within the US, infrared heaters still have a promising market.

Remember that you can direct traffic to your site or online store through search engine optimization. Learn how you can get more website traffic to your listing or online store by checking out our mini-course on search engine optimization.

Trusted infrared heater wholesale suppliers

Infrared heater supplier #1

They are the nation's leading distributor of consumer electronics, custom installation, mobile audio/video and appliance connection supplies delivering superior service to its customers for more than 26 years. They accept major credit cards - Visa, MasterCard, American Express and Discover, as well as PayPal, cashier’s checks or money orders as forms of payment.

View their SaleHoo listing (requires SaleHoo account)

Infrared heater supplier #2

Offering premium quality products at competitive wholesale pricing, they also provide blind drop shipping services. They accept credit cards – American Express, MasterCard, Visa and Discover, as well as PayPal, checks, money orders, cash orders, and wire transfers. International orders are also accepted.

View their SaleHoo listing (requires SaleHoo account)

Infrared heater supplier #3

They are a comprehensive Chinese marketplace which acts as a platform for international buyers to purchase from various Chinese manufacturers and suppliers. They provide one of the broadest ranges of merchandise you'll find on any web based wholesaler site.

They offer a quick-and-easy online purchasing process in addition to offering all of their clients a dedicated and knowledgeable customer service team. Their tried and tested Trust Marketing and Escrow payment process guarantee a safe and secure purchasing environment. They truly take out the hassle of international trade by providing easy and convenient product sourcing options, secure payment and worldwide shipping.

View their SaleHoo listing (requires SaleHoo account)

To access our list of infrared heaters wholesale suppliers and take advantage of SaleHoo’s Research Lab mentioned above, sign up as a SaleHoo member now. 

Inside you will get access to over 8000 suppliers, comprehensive training to help you find the best products to sell online and access to our members only forum full of tips and secrets from other members (including eBay Powersellers) to help you make money online. Join SaleHoo today

See you next Monday!


Disclaimer: The information published here is strictly for informational purposes. All above product items are only suggestions for possible products which will sell favorably, and should be used as a guide only. At the time of writing, all above products were researched using methods recommend by SaleHoo and found to be potentially profitable for sellers. All sellers are encouraged to conduct their own market and product research.


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Comments (5)

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Susan Whittington on 15:29 19 Mar
Once again, your information is absolute CRAP and very deceptive. Yes, your supplier is selling Optimus H5210 Heater Infrared Quartz Radiant 400w heater for $25, but if you search eBay for that specific heater is is only selling for $19-$30 !!! Not the HUGE profit margin that you are saying of $154 !!! Please don't spread such incorrect information. Yes, it is the buyers responsibility to do his/her own research, but every one of your 'market of the week' emails is the same thing over & over again. VERY deceptive information regarding sales vs purchase price. You don't even compare the same models with each other. Very basic market research....apples to apples. BUYER BEWARE !!!!! I'm sure this comment will not be published because they never are. hmmmm
Richelle Monfort on 2:30 20 Mar
Hello again beagle0918, Thanks for the constructive criticism on the blogs! I do appreciated that you actually follow us and have done your own research as advised. I only pointed out one small listing on a supplier's page for new sellers to start out with but I had not stated that sellers should sell it for $154. And if you note the blog is not about that one particular model but about "infrared heaters" in general. As pointed out - "Median end prices on eBay can be ambiguous because the median end price is for all listings for infrared heaters can include bulk listings that sell two or more infrared heaters in a single listing which can skew data." Also, you have to note that the posted prices on a wholesaler's website is usually not the final wholesale price. Cheers :)
dypatt on 2:18 23 Mar
I don't think there is a market right now for heater, winter is over and people are gearing for spring. Supplies for spring and summer are preferable.
Richelle Monfort on 3:22 23 Mar
Hi dypatt, I agree Spring should be here by now but in many areas it's still cold and spring hasn't quite arrived just yet. There are also some states that are relatively cold throughout the year :) Please note that this blog just serves to help out sellers who still have not found their niche or those who are still looking for products to sell. All the best!
Amy Blain on 4:55 24 Jul
We have a patented line of heaters. I would be happy to set up a reseller's account. We actually have products for every season that you can have drop shipped almost anywhere. Send a message through SaleHoo for exclusive discounts with Lava Heat Italia and check out our profile for more information.


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