High-demand smart home/security item as buyers prioritize delivery monitoring and entryway awareness. Core value props: real-time video, motion alerts, and two-way talk via mobile app—useful for deterring porch theft and communicating with visitors
Buyers choose this item for discreet, portable security and basic monitoring at a low commitment price point. It sits in an accessible $26–$37 range, supports impulse buys and gifting, and complements broader home-security assortments without heavy support needs
Compact, low-ticket night-vision security device that appeals to buyers seeking affordable, discreet surveillance for homes, rentals and small businesses. Buyers typically prioritize night-vision capability, ease of installation and remote monitoring; the item cross-sells well with memory cards, mounts and smart-home accessories and fits impulse and value-focused purchase patterns
Decreasing
-124.2%
Growth
DIY wireless alarm kit that meets buyers’ need for quick, affordable home security without professional installation. Portable for renters and scalable for larger homes, it has broad appeal
Buyer interest is driven by preparing for colder months, replacing aging units, and reducing heating costs. The $22-$48 price point makes this a budget-friendly, DIY-friendly upgrade that supports steady demand and quick purchase decisions for maintenance and replacements
Wireless home security camera appeals to buyers looking for low-cost, easy-to-install monitoring — common purchase drivers include home safety, remote live view, pet or child monitoring, and basic smart‑home integration. Listed at $30–$66 it sits in the value to mid‑range bracket, enabling competitive margins and cross‑sell opportunities (mounts, SD cards, subscription storage) for an eCommerce store
Essential home safety devices (primarily smoke and carbon monoxide alarms) with steady, needs-based demand driven by new move-ins, renovations, and routine replacements. Buyers value reliability and peace of mind, making this a low-friction, replenishment-friendly add to an eCommerce store
Buyers look for an affordable, easy-access way to secure cash, jewelry, passports, and other small valuables at home or in small offices, making this a steady, trust-driven purchase. The $48–$120 price range covers entry to mid-tier options, broadening reach and enabling competitive positioning without heavy education; familiar keypad convenience and compact sizing support straightforward merchandising
Broad, steady demand driven by safety and property monitoring needs. Buyers want deterrence against break-ins and package theft and the reassurance of remote check-ins while away
Essential, need-based security hardware with steady baseline demand, driven by replacements, upgrades, and post-move installs. Broad appeal across residential buyers and property managers, and a reachable price band ($15–$80) supports both budget and mid-tier options, making it easy to bundle and upsell within home-improvement and hardware assortments
Buyers are drawn to compact, discreet monitoring options that offer basic security at an accessible $30–$50 price point, making this a low-friction, high-volume add to cart. Typical demand spans home and small-office monitoring and travel scenarios, with repeat purchases common for multi-room coverage
A programmable temperature control device buyers choose for energy savings, improved comfort and simple replacement or upgrades of older units. Typical purchase drivers are utility-bill reduction and convenience (scheduling/automation), making it easy to upsell mid- to higher-priced SKUs
Demand is driven by buyers seeking convenience, energy savings, and basic home security/automation, with strong gift appeal. The $28–$100 price band supports entry-level impulse purchases and higher-ticket upgrades, making bundles and add-ons viable
Buyers choose this for clearer image detail than 1080p at an accessible price, improving identification and peace of mind for home and small-business monitoring. Common expectations include motion alerts, night vision, and mobile viewing; 5MP resolution strengthens post-incident clarity
Buyers choose this category to secure firearms, prevent unauthorized access (especially around children), and deter theft, making it a practical, responsibility-driven purchase. Typical selling prices cluster at $75–$190, aligning with compact and budget-friendly options; emphasize lock reliability, quick-access options, and the ability to mount/anchor to increase perceived value and conversion
A compact Bluetooth item tracker that helps buyers locate misplaced keys, wallets, and bags via a smartphone app. Everyday utility and peace of mind drive steady interest, while the $7–$27 price point supports impulse buys, gifting, and multi-unit orders for households
Appeals to buyers seeking low-cost, no-fuss entry-level security for homes, apartments, dorms, and small offices. Quick DIY setup and portability suit renters and travelers; the $13–$30 price point supports impulse buys and add-ons in an eCommerce store
High-resolution security cameras sell in a $45–$250 range and attract buyers for clearer imaging, improved monitoring and deterrence, and straightforward replacement/upgrades for home or small-business security. Price tiers enable entry-level impulse buys and higher-margin advanced models, so include a mix of SKUs to capture budget shoppers and buyers seeking premium features
Broad, evergreen demand driven by buyers seeking affordable security upgrades and a classic, durable look. Commonly used for replacements and renovations, appealing to homeowners, landlords, and DIY buyers who value corrosion resistance and perceived sturdiness
Buyers choose this to monitor ambient temperatures in homes, offices, and equipment, validate heating performance, and mitigate cold-related issues. Broad utility across home comfort, HVAC checks, and storage monitoring makes it a practical, low-risk purchase; the $12–$28 price point supports add-on conversions and competitive positioning