Decreasing
-100.4%
Growth
Essential, repeat-purchase items that buyers need to keep pools clean, safe, and usable. Many are consumables or replacements, which supports subscriptions and strong re-order rates, with accessible pricing ($18–$70) and bundling potential to lift AOV (e
Decreasing
-106.6%
Growth
Core buyer appeal is functional and recurring: it keeps water clear and safe, is often replaced when performance drops, and tends to be an urgent need during the swimming season. Buyers prioritize compatibility with their system, reliability, and fast delivery; the mid-ticket price band of $52–$163 supports impulse replacements and planned upgrades alike, with room for add-on sales (e
Decreasing
-109.2%
Growth
High-appeal summer backyard entertainment that keeps kids active and turns home gatherings into events. Buyers value the at-home water-play experience, easy setup/teardown, and the ability to entertain multiple children without leaving home
Decreasing
-113.7%
Growth
Buyers want an easy, affordable way to cool off and entertain kids in warm weather without the cost or commitment of a permanent pool. The $31–$64 price range supports impulse summer purchases and broad household appeal, especially for small yards or renters seeking temporary setups
Typical retail profile: priced $23–$70, low-to-mid ticket watersports mask that attracts buyers seeking clear underwater vision, comfortable fit, leak-free performance and basic safety for snorkeling and recreational diving. Compact, travel-friendly and often purchased as vacation gear or giftable accessory, making it a straightforward upsell or bundled SKU
Appeals to buyers who want affordable protection for their phones during beach, pool, lake, or boating activities, with the added benefit of floating to prevent loss. The $10–$20 price point supports impulse purchases and gifting, making it a simple add-on within travel and summer/outdoor assortments
Decreasing
-103.8%
Growth
Buyers seek this for protecting smartphones around water during summer activities and vacations, making it a low-friction, peace-of-mind add-on. The $9–$18 price point supports impulse buys and multi-unit orders (families/groups), with broad appeal across phone owners and low shipping costs due to small size
Buyers are drawn by summer beach and water-sport demand, with strong interest in beginner-friendly options and affordable kits. The $18–$219 range supports entry-level purchases and accessory add-ons; bundling with leashes, wax, fins, and bags can lift AOV
Strong summer recreation demand makes this a high-intent purchase for lake and boating trips; buyers span beginners upgrading from rentals to enthusiasts replacing gear. The $180–$420 price range supports healthy AOV and margin potential, and the item merchandises well with lifestyle imagery and sizing guidance
Automated pool cleaning is a strong convenience purchase: buyers want hands-off maintenance, time savings, and consistently clean pools, which supports the $159–$665 price range. The category appeals to pool owners upgrading from manual vacuums and aligns with efficiency-focused messaging, making it a compelling addition for assortments serving warm-weather home care
Strong summer demand driven by buyers seeking backyard entertainment and heat relief makes this a high-velocity seasonal item. Broad price coverage ($46–$400) attracts entry-level shoppers while enabling upsell into premium models, boosting AOV and margin
Decreasing
-100.2%
Growth
Demand is driven by sun protection and portable shade for summer outings. Broad appeal to families, travelers, and outdoor event-goers
Highly visual warm‑weather staple that buyers pick up for beach and pool trips, vacations, and outdoor lounging. Purchase drivers are large size, absorbency, softness, quick‑dry performance, and bold designs; variety in colors/patterns helps conversion
Low-ticket swim accessory typically retailed at $12–$20. Buyers purchase for fitness, lessons, recreational pool use and replacements, making it attractive as an impulse or add-on item for parents, regular swimmers and travelers
Strong summer appeal with a July demand peak driven by outdoor and travel season; buyers look for affordable, durable options for casual use and quick replacements. The $15–$40 price band supports high-velocity, giftable SKUs with low barrier to purchase; emphasize comfort, durability, and beginner-friendly features to capture broad interest and reduce returns
Marine access component positioned as a low-ticket replacement/upgrade part for boat owners and maintenance providers. Typical buyers purchase for repair, refit or seasonal prep, making it a reliable add-on SKU with steady demand; typical retail price $13–$28 supports margin flexibility and easy cross-sell with marine hardware and maintenance bundles
Decreasing
-114.2%
Growth
Buyers want an easy, low-cost way to lounge and sunbathe at home in warm weather, making this a simple impulse add-on for summer leisure. The $24–$32 price point is accessible, supports multipack or bundle promotions (e
Demand is driven by practical benefits: buyers want to keep debris out, reduce cleaning time and chemical loss, and in some cases retain heat—making this a straightforward, problem-solving add-on for pool owners. The $38–$95 price range supports impulse and replacement purchases, with broad compatibility across pool types, so clear sizing guidance and simple imagery/specs help minimize returns and improve conversion
Buyers need this for inflating sports balls, bike tires, pool floats, and air mattresses, making it a practical staple and frequent replacement/backup. At $16–$46, it fits impulse and add-on price points and supports bundling; strong cross-sell with bikes, outdoor/camping, pool, travel, and sports equipment
Appeals to buyers seeking affordable outdoor fun and family activities; the $13–$17 price point supports impulse buys, gifts, and multi-unit purchases across designs and sizes. Lightweight and compact makes it cheap to ship and easy to stock, and it lends itself to visual merchandising and bundling with accessories (line, winders, tails) to lift AOV