High-intent, maintenance-driven purchase with clear utility: buyers want faster, easier pool upkeep and consistent water clarity. Wide price band ($40–$490) supports tiered assortment from basic to premium, with strong AOV potential and upsell paths on accessories/parts
Typical retail profile: priced $23–$70, low-to-mid ticket watersports mask that attracts buyers seeking clear underwater vision, comfortable fit, leak-free performance and basic safety for snorkeling and recreational diving. Compact, travel-friendly and often purchased as vacation gear or giftable accessory, making it a straightforward upsell or bundled SKU
Decreasing
-109.3%
Growth
Strong buyer appeal as a cost-effective backyard swimming option that installs quickly, offers seasonal family recreation, and avoids permanent construction. The $80–$699 range supports a tiered assortment from entry to larger formats, with clear upsell paths (covers, pumps/filters, ladders, ground cloths, maintenance kits, floats) to lift AOV and repeat purchases
Appeals to buyers who want affordable protection for their phones during beach, pool, lake, or boating activities, with the added benefit of floating to prevent loss. The $10–$20 price point supports impulse purchases and gifting, making it a simple add-on within travel and summer/outdoor assortments
Strong summer demand driven by buyers seeking backyard entertainment and heat relief makes this a high-velocity seasonal item. Broad price coverage ($46–$400) attracts entry-level shoppers while enabling upsell into premium models, boosting AOV and margin
Broad summer demand is driven by recreation, lessons, and vacations, and the $14–$28 price point makes these items easy add-ons that lift AOV and convert seasonal traffic. Buyers often replace lost or worn items and purchase multiples for families, supporting repeat orders
Protective enclosure for phones and small valuables that prevents water damage; appeals to buyers who need device protection for outdoor activities, travel, water sports and everyday weather exposure. Retail category is unspecified, so it can be merchandised in electronics accessories, outdoor/gear or travel sections
Reliable, safety-driven purchase for boating, kayaking, fishing, and paddleboarding; often legally required on vessels, which keeps demand steady and predictable. Appeals to families and outdoor enthusiasts, with repeat purchases driven by kids outgrowing sizes and replacements due to wear
Strong summer appeal with a July demand peak driven by outdoor and travel season; buyers look for affordable, durable options for casual use and quick replacements. The $15–$40 price band supports high-velocity, giftable SKUs with low barrier to purchase; emphasize comfort, durability, and beginner-friendly features to capture broad interest and reduce returns
Marine access component positioned as a low-ticket replacement/upgrade part for boat owners and maintenance providers. Typical buyers purchase for repair, refit or seasonal prep, making it a reliable add-on SKU with steady demand; typical retail price $13–$28 supports margin flexibility and easy cross-sell with marine hardware and maintenance bundles
This is a summer-oriented recreational board that attracts buyers looking for stable, easy-to-ride gear for casual surfing, beginners, and lifestyle/gift purchases. Priced at roughly $60–$199, it sits in the affordable entry-level/recreational segment and can function as an impulse or seasonal SKU that complements outdoor-sport assortments
Broad appeal driven by outdoor recreation and fitness use cases; buyers often seek upgrades or replacements ahead of warm-weather activities and trips. The $22–$100 price band supports entry-level purchases and add-ons, enabling multi-item carts and accessible AOV for an eCommerce store
Waterproof gear protection for beach, boating, kayaking, and camping makes this a practical, low-friction add-on in an eCommerce store. The $10–$30 price point supports impulse buys and bundles, broad buyer appeal across outdoor and travel use cases, and simple logistics (compact, lightweight, low return risk)
Automated pool cleaning is a strong convenience purchase: buyers want hands-off maintenance, time savings, and consistently clean pools, which supports the $159–$665 price range. The category appeals to pool owners upgrading from manual vacuums and aligns with efficiency-focused messaging, making it a compelling addition for assortments serving warm-weather home care
Strong buyer interest is driven by summer recreation and light fitness use on lakes and beaches, with broad appeal to beginners and casual users. The $160–$230 price point hits an accessible mid-market, supporting conversion with bundles and add-ons (PFDs, dry bags, electric pumps, roof racks)
Demand is driven by practical benefits: buyers want to keep debris out, reduce cleaning time and chemical loss, and in some cases retain heat—making this a straightforward, problem-solving add-on for pool owners. The $38–$95 price range supports impulse and replacement purchases, with broad compatibility across pool types, so clear sizing guidance and simple imagery/specs help minimize returns and improve conversion
Decreasing
-116.7%
Growth
Appeals to buyers as affordable, fun, family-oriented summer add-ons and party essentials, often purchased on impulse in the $16–$29 range and frequently bought in multiples. Lightweight and compact for shipping and fulfillment, with broad style variety that supports merchandising and upsells, making them easy to feature in seasonal collections and gift guides
Strong buyer appeal comes from affordability versus hard-sided spas, quick setup, and portability that suits renters and small outdoor spaces. It delivers at-home relaxation and social use without permanent installation, with price points spanning $70–$630 to cover budget to feature-rich options
Decreasing
-100.2%
Growth
Demand is driven by sun protection and portable shade for summer outings. Broad appeal to families, travelers, and outdoor event-goers
Appeals to buyers seeking affordable outdoor fun and family activities; the $13–$17 price point supports impulse buys, gifts, and multi-unit purchases across designs and sizes. Lightweight and compact makes it cheap to ship and easy to stock, and it lends itself to visual merchandising and bundling with accessories (line, winders, tails) to lift AOV