Charms Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Small, low-cost personalized accessories that attach to bracelets or necklaces tend to be strong gift and impulse purchases, with December being the clear seasonal high due to holiday gifting and stocking stuffers. The $8–$14 price point supports add-on behavior, multi-unit baskets, and low-return risk, while lightweight shipping keeps fulfillment costs down. Buyers respond to themes, initials, birthstones, and seasonal motifs, plus clear compatibility information and gift-ready presentation.
It’s August, so it’s a good time to source and expand assortment to be ready by October for Q4 demand. Prioritize SKU breadth over depth, create bundle/multi-buy offers, and plan promotions around Black Friday/Cyber Monday. Optimize PDPs for quick selection (theme filters, compatibility, size), and monitor inventory closely to avoid stockouts in late November through December.
Seasonal
Peak month: December
Product details
About the product
Charms are decorative trinkets that can be attached to bracelets, necklaces, or other jewelry, typically designed to express personal style or commemorate special moments. This versatile product class appeals to a wide demographic, allowing sellers to cater to various themes and interests, from fashion-forward designs to meaningful symbols, enhancing their online retail offerings.
Key details
-
$10
-
$8 - $14
-
High Month December
Low Month September
About the product
Charms are decorative trinkets that can be attached to bracelets, necklaces, or other jewelry, typically designed to express personal style or commemorate special moments. This versatile product class appeals to a wide demographic, allowing sellers to cater to various themes and interests, from fashion-forward designs to meaningful symbols, enhancing their online retail offerings.
Key details
-
$10
-
$8 - $14
-
High Month December
Low Month September
Dropship products for Charms
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the "Add to Import List" button to add them to your import list. Don't have an account yet? Click here to find out more
Top suppliers for “Charms”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Manufacturers
In the vibrant jewelry sector, this supplier is a distinguished provider of exquisite, lead-free silver charms crafted in the USA. Their unique offerings encompass a diverse selection of charms—from animal and food motifs to celestial and inspirational themes—catering to the creative desires of both individual and wholesale jewelry designers.
With a commitment to quality and craftsmanship, the supplier ensures every charm is made with attention to detail, promising a three-dimensional design that captivates and enhances the end product. The charms are not only aesthetically pleasing but also crafted from sterling silver plating, delivering strength and durability without the high costs ordinarily associated with precious metals.
Offering over 100 distinct categories of charms allows customers to express personal stories, celebrate special occasions, and create unique designs. From charm bracelets to pendants, their products infuse creativity into every piece. The supplier's reputation is built on years of dedicated craftsmanship, leading to customer satisfaction and loyalty.
Beyond the charms, the supplier also provides essential jewelry components, ensuring that designers have everything they need to bring their visions to life. For those eager to explore this extensive collection further, detailed information is readily available on their website or by direct inquiry. Discover the charm that reflects your style today.
Not available
Supplier name
Manufacturers
The jewelry making supplies industry offers a diverse range of high-quality components and materials essential for creative crafting. Specializing in a rich variety of beads, charms, and findings, this supplier caters to both hobbyists and professional artisans. Their inventory includes uniquely crafted items that add a personal touch to any jewelry project. Each piece is designed to inspire creativity and originality, ensuring that every creation is one of a kind. In addition to their product offerings, they provide valuable resources such as design inspiration and project instructions to guide customers in their crafting journey. The company's commitment to quality and customer satisfaction is reflected in their attention to detail and superior craftsmanship. For more information, visit the website or contact directly.
Tierracast
Supplier name
Wholesalers
The supplier is a prominent player in the fashion jewelry sector, known for providing an extensive range of high-quality, unique jewelry designed for various occasions and personal expressions. Their offerings span multiple thematic categories, including sports, celebrations, and awareness, catering to a diverse customer base.
Since its inception in 1967, this supplier has established itself as a trusted source for wholesale fashion jewelry. Their impressive inventory features over 23,000 styles of bracelets, necklaces, and earrings, ensuring a vibrant selection for retailers and individual customers alike. With a commitment to quality, all products are hypoallergenic, nickel, and lead-free, prioritizing safety alongside style.
Notably, the supplier specializes in themed jewelry, including but not limited to animal rescue, academic milestones, and professional recognition, making it a go-to resource for niche markets. From custom charm bracelets to sports-themed pieces, their collection allows customers to express their passions and affiliations.
The company prides itself on excellent customer service, ensuring a seamless shopping experience from order placement to delivery. With a minimum order of just $25, they make it accessible for customers to purchase and enjoy their unique jewelry offerings. For further information, please visit their website or reach out directly to explore the exciting array of products available.
Not available
Supplier name
Manufacturers
This supplier operates within the competitive jewelry industry, showcasing a unique collection of artisan-crafted pieces that emphasize both style and sustainability. They specialize in an extensive range of individual jewelry items, including earrings, necklaces, bracelets, and rings, appealing to both contemporary tastes and timeless elegance.
With a strong focus on customer experience, the supplier emphasizes quality craftsmanship and offers a variety of personalized options, allowing customers to create pieces that resonate with their personal style. Their collection features everything from solid gold jewelry to gemstone designs, catering to a wide audience looking for durable and fashionable accessories.
The commitment to eco-friendly practices is also apparent, as this supplier utilizes responsibly sourced and recycled materials in their manufacturing processes, making every piece not only beautiful but also environmentally conscious. They provide a 90-day warranty on their jewelry, ensuring customers can wear their purchases with confidence.
Located in downtown Eau Claire, the supplier features a charming storefront that invites customers to explore their offerings in person. They also maintain an active online presence, making their unique pieces accessible to a broader audience. For those interested in learning more about specific products or events, or to benefit from exclusive offers, visiting their website or contacting them directly is highly encouraged.
Not available
Supplier name
Wholesalers
Engaging in the wholesale jewelry sector, this supplier offers an extensive array of products tailored for jewelry-making enthusiasts and professionals alike. Their inventory showcases sterling silver jewelry findings, Swarovski crystals, and an impressive selection of semi-precious gemstones, along with various beading supplies essential for crafting unique and intricate designs.
The supplier prides itself on delivering high-quality materials essential for creating elegant jewelry pieces. From sterling silver snake chains to gold-filled charms, every item is meticulously sourced to ensure durability and elegance. They cater to a broad spectrum of clients, supplying both small-scale artisan jewelers and larger retailers seeking reliable wholesale partners.
With a commitment to customer satisfaction, they offer competitive pricing and regular inventory reduction sales, making it an ideal destination for both new and established jewelry makers. Their user-friendly website simplifies the purchasing process, providing detailed product descriptions and pricing information.
The supplier maintains a schedule for shipping and order fulfillment on select days of the week, ensuring timely delivery to all customers. For additional information, customers are encouraged to visit the website or reach out directly for assistance and inquiries regarding their comprehensive product lineup.
Swarovski, Soft Flex, Beadalon
Supplier name
Manufacturers
Operating within the pet fashion industry, this supplier prides itself on offering high-quality, eco-friendly clothing for dogs. Their commitment to sustainability is evident in the careful selection of materials used, including bamboo, organic cotton, and Repreve®️ recycled fabrics. Each product is crafted with love and attention to detail, ensuring that every garment not only looks stylish but also supports the well-being of the planet.
The supplier's mission is to honor the connection between pets and the environment, promoting a lifestyle that reflects both compassion for animals and respect for nature. By purchasing from this brand, customers contribute to a greater cause—a portion of sales supports the monthly sponsorship of senior animals at SAINTS Rescue, reinforcing their dedication to animal welfare.
In addition to their ethical production practices, the supplier is proudly based in Canada and embraces a local approach to manufacturing. Each piece of clothing is designed with the unique needs of pets in mind, ensuring comfort and style for dogs of all shapes and sizes.
Discover the joy of dressing your pet in luxury that cares for the environment. For further details about the product offerings or to connect with their team, customers are encouraged to visit the website or contact them directly.
Eco-Pup
Supplier name
Manufacturers
Operating in the fashion jewelry sector, this supplier specializes in high-quality cubic zirconia, sterling silver, rhodium, and gold plated jewelry. With a remarkable selection of over 3,000 unique designs, they cater to retailers, online stores, and resellers seeking stylish and affordable accessories.
Established in 1985, the supplier has built a solid reputation for quality and reliability. Their U.S. team collaborates with a factory in China, ensuring a diverse range of customizable pieces to meet various jewelry needs. By manufacturing cubic zirconia jewelry in-house, they maintain strict quality control and craftsmanship, providing peace of mind to their clients.
In addition to their manufacturing capabilities, they offer a dropshipping program, allowing retailers to start their jewelry business without the burden of holding inventory. Their flexible volume discount program encourages bulk purchases, enabling customers to save more as they buy more. Furthermore, the supplier is not only committed to customer satisfaction but also values the growth of independent jewelry businesses.
This supplier is dedicated to excellent customer service and knowledge-sharing, leveraging over three decades of experience to assist clients in succeeding in the competitive fashion industry. They offer regular deals and a starter program for newcomers. Explore their catalog for a vast array of stylish jewelry options.
For further inquiries or to learn more about their offerings, interested parties are encouraged to visit the website or reach out directly.
Not available
Supplier name
Wholesalers
A heaven for creatives. Run by two sisters with an eye for Beads, Trendy Charms and Quality Gold Filled. Shop online or at our store in Miami,FL.
Not available
Supplier name
Wholesalers
Operating in the jewelry sector, this company specializes in the design and production of high-quality jewelry items made from sterling silver and gold-plated materials. Their extensive catalog includes various categories such as chains, bracelets, anklets, earrings, and pendants, each crafted to meet diverse consumer preferences and trends.
The supplier is committed to excellence, ensuring that each item showcases meticulous craftsmanship, using materials that adhere to industry standards. They offer a variety of customizable options, catering to wholesalers and retailers looking to enrich their collections with unique pieces. Their offerings also include varied designs, from classic to contemporary styles, appealing to a broad market.
In addition to their core jewelry selections, the supplier produces findings and accessories that support jewelry creation, from clasps to chains. They prioritize customer satisfaction through reliable shipping processes and support, offering a clear buying guide, including pricing structure and minimum purchase requirements.
For further information about their product selection or specific queries, visitors are encouraged to explore their website or make direct contact for personalized assistance. The commitment to quality and customer service sets this supplier apart in the competitive jewelry market.
Not available
Supplier name
Wholesalers
The supplier specializes in the wholesale fashion jewelry sector, providing an extensive selection of fashionable jewelry items since its inception in 2000. Catering to retailers and individual customers alike, the business focuses on delivering quality products that enhance creativity and personal expression in jewelry-making.
With a diverse catalog that includes various types of jewelry findings, charms, and components, the supplier ensures that there is something for every jewelry enthusiast. The offerings range from essential findings and spacers to unique pendants and elegant chains. Their commitment to affordability, alongside a rich variety of products, makes them a popular choice for bulk buyers and casual crafters alike.
Their operational base is designed for convenience, featuring a walk-in store for local customers, while their online platform addresses broader market needs. The supplier emphasizes outstanding customer service, aiming to assist buyers in finding exactly what they need. The ability to provide personalized support and detailed product information sets this supplier apart from competitors.
Whether searching for trendy jewelry supplies or classic staples, the supplier's comprehensive inventory ensures quality and diversity. To explore the full range of available products or to obtain more information, potential customers are invited to visit the website or make direct inquiries for tailored assistance.
Not available
Related products
Sport Watch
Decreasing
-1.4%
Growth
Broad appeal as a practical, everyday accessory for active and style-conscious buyers, with strong gifting potential. Known for durability and sport-forward utility, it attracts fitness and outdoor use cases while remaining accessible at $18–$60, supporting entry-level and giftable price points that convert well in eCommerce
Beaded Bracelets
Increasing
35.8%
Growth
Affordable, trend-driven accessory with broad appeal and strong impulse-buy potential at $9–$15. Buyers value stackability, color variety, and personal expression, making them easy to position as small gifts and add-ons that lift AOV
Love Heart Necklace
Decreasing
-21.9%
Growth
Broad gift appeal and sentimental value drive strong buyer interest, especially for partners, friends, and family. The $10–$40 price range fits impulse gifting and add-on purchases, with low shipping costs and minimal storage due to small size
Flower Drop Earrings
Increasing
28.5%
Growth
Affordable, trend-forward floral earrings attract buyers as impulse treats and small gifts. The $9–$14 price point supports easy upsells that lift average order value, while a lightweight, one-size accessory keeps shipping costs low and return risk minimal—well-suited for eCommerce merchandising across casual and occasion looks
Cross Pendant
Increasing
17.6%
Growth
Buyers gravitate to this item as a simple, meaningful way to express faith and as an easy, budget-friendly gift. The $10–$20 price band supports impulse buys, add-on orders, and broad appeal across ages and genders, making it a steady basket builder with high gifting relevance
Mens Rings
Increasing
5.7%
Growth
Affordable, style-driven accessory with strong gift appeal, fitting impulse and add-on baskets at the $10–$22 price point. Broad aesthetic appeal (everyday wear, self-expression, gifting) supports repeat purchases and multi-unit orders
Gold Bracelet
Increasing
13%
Growth
Broad appeal as a giftable accessory and everyday style piece makes this a reliable basket builder. The $10–$17 price point supports impulse purchases, multi-unit orders, and cross-sells, while the small, lightweight form factor keeps shipping costs low and margins manageable
African Jewelry
Increasing
50.6%
Growth
Appeals to buyers seeking culturally expressive, statement accessories and thoughtful gifts, making it a strong add-on at a $10–$16 price point. The accessible pricing supports impulse purchases and bundling with apparel and beauty, while varied styles help capture trend-driven traffic and repeat interest
Gold Ring
Decreasing
-3.9%
Growth
Sits at a $10–$15 price point that encourages impulse buys and low-risk gifting, appealing to buyers looking for affordable jewelry for self-purchase and presents. Works well when presented with clear ring size options and a simple sizing guide to reduce returns; high-quality close-up imagery and concise descriptions help conversion at this price tier
Bracelets
Increasing
26%
Growth
Broad buyer appeal as an affordable fashion accessory and gift; the $10–$17 price point supports impulse purchases, multi-unit “stacking,” and add-on upsells that can lift AOV. Compact and lightweight for low shipping cost and easy fulfillment; wide style variety enables variants and bundling to address diverse tastes and occasions
Waterproof Sports Watch
Increasing
17.8%
Growth
Appeals to buyers seeking an affordable, durable, water-ready timepiece for workouts, swimming, and everyday use. The waterproof build and sport-friendly positioning make it a practical, giftable purchase, with the $17–$30 price range supporting volume sales, impulse buys, and entry-level gifting
Bulova
Increasing
8.8%
Growth
A recognized heritage watch line with strong brand equity and gift appeal, attracting buyers seeking accessible luxury and stylish design at a mid-range price point ($233–$380). Positioned as a premium gift, it tends to lift AOV and conversion and works well as a hero item in an eCommerce store
Silver Chains
Increasing
31.4%
Growth
A low-price, high-appeal jewelry staple that attracts broad demand for everyday wear, layering, and as bases for pendants. Unisex and highly giftable, it converts as both a standalone purchase and an upsell/bundle with pendants or charms
Wedding Bands
Increasing
1%
Growth
Driven by couples seeking simple, affordable symbols of commitment and everyday wear, demand is steady year-round with a clear January peak. The $13 - $22 price point supports impulse and replacement purchases, encourages buying multiples, and makes variant breadth (especially sizes) worthwhile
Gold Rings
Decreasing
-4.7%
Growth
Broad appeal as an affordable jewelry gift and everyday accessory. At a $10–$15 price point, this item supports impulse buys, checkout add‑ons, and multi‑unit orders (e
Men's Watch
Decreasing
-29.5%
Growth
Broad appeal as a functional accessory and a style statement makes this an easy add for buyers across age groups. The $17–$56 price point fits impulse and gift purchases, with simple, one-size fit reducing returns and sizing complexity for eCommerce stores
Silver Earrings
Increasing
3.9%
Growth
Broad appeal, giftable, and low-risk at a $10–$15 price point, making it a frequent impulse add-on and an easy self-purchase. Buyers value versatile everyday styles and affordable gifting, which supports high browse-to-cart rates and repeat purchases
Wooden Watch
Decreasing
-7.9%
Growth
Distinctive, natural aesthetics and an eco-friendly vibe make this a standout accessory buyers seek for everyday wear and gifting. The $30–$44 price point sits comfortably under common gift thresholds, supporting impulse buys and broad appeal
Jewelry
Increasing
0.8%
Growth
Highly giftable and broadly appealing, this category attracts buyers seeking affordable accessories and holiday presents. The $10–$20 price point supports impulse purchases, stocking-stuffer positioning, and easy add-ons at checkout
Snake Pendant Necklace
Decreasing
-98.5%
Growth
Appeals to buyers seeking an eye-catching, symbolic accessory at an accessible price point; the $10–$29 range supports impulse buys and gifting, making it easy to position as a quick add-to-cart. Small, lightweight, and low-cost to ship, it fits well into jewelry assortments and bundles, and can help lift AOV when paired with complementary pieces
