Pregnancy apparel and essentials attract buyers seeking comfort, support, and adjustability throughout pregnancy, making the category a reliable basket‑builder. The $18–$30 price point is accessible for gifts and self‑purchase, encouraging add‑on buys; demand runs year‑round with a typical peak in March
Romantic, event-ready styling with floral detailing makes this dress an attractive, photo-friendly pick for buyers shopping wedding-themed looks at an accessible price point. The $38–$65 range supports entry-level conversion and budget-conscious gifting or outfit changes around ceremonies and receptions, broadening appeal beyond the primary event
Appeals to buyers seeking a waist-cinching silhouette for fashion layering, eveningwear, cosplay, and lingerie. At a $17–$30 price point, it’s an accessible add-on that can lift outfit-driven AOV and convert impulse purchases
Strong, steady demand from buyers seeking modest, elegant everyday and occasion wear at an accessible price point. The $32–$45 range is competitive for entry-to-mid tiers, enabling breadth across fabrics, colors, and sizes to capture style and fit preferences
Broad buyer appeal comes from performance and everyday use: moisture-wicking, breathable, stretchy pieces that work for workouts and casual wear. The $18–$30 price point supports accessible, multi-item carts and frequent refreshes as buyers update gear for fall routines and back-to-school schedules
Steady, year-round demand with a pronounced summer spike makes this a low-risk, high-velocity staple. Buyers choose them for everyday comfort, self-expression, events, and gifting; the $10–$15 price point supports impulse purchases and multi-unit carts
Buyer appeal centers on discreet body-contouring support that creates an immediately smoother silhouette under outfits for events and daily wear. The accessible $20–$43 price range helps conversion in eCommerce, supports add-on purchases alongside apparel, and enables promotion-driven sales without heavy discounting
Appeals to buyers for effortless warm‑weather wear: lightweight, breathable, easy to style for vacations, weekends, and outdoor events. The $24–$40 price band supports impulse buys and multipack/cart-building, with strong visual merchandising potential in an eCommerce store (colorways, prints, lifestyle imagery) to drive conversion
Broad appeal as a cozy, versatile layering staple for cooler weather drives consistent interest, with buyers looking for everyday comfort and easy outfit pairings. The accessible $15–$25 price point supports impulse adds and gifting, encouraging multiple-unit purchases across sizes and colors
Event-driven, high-intent purchase with strong online research and comparison; buyers prioritize elegant aesthetics, flattering fit, trustworthy photos/reviews, reliable delivery, and flexible returns. The $61–$139 price tier positions it as accessible luxury that broadens reach to value-focused buyers; offering style and size breadth, clear sizing/fit guidance, and relevant add-ons (veils, accessories, shapewear) can lift conversion and AOV while mitigating returns
October demand typically spikes off the back of Halloween and costume/cosplay use; buyers also pick it for statement fashion and a figure-enhancing silhouette. The $20–$33 price point supports impulse/add-on purchases and accessory bundles
Buyers gravitate to this style for breathable, lightweight comfort in warm weather, easy care, and versatile day-to-night wear for casual outings and summer events. The $20–$38 price band supports strong conversion and value positioning, with room for multi-buy promos and accessory cross-sells; low shipping weight and clear fit guidance can further improve sell-through
Buyers are drawn to vibrant, nostalgic, summer-forward styles that signal individuality and casual ease, making this a low-friction add to carts for vacations, festivals, and everyday wear. The $13–$22 price band supports impulse buys and multi-item orders, with broad visual appeal suited to lifestyle imagery that converts well in eCommerce
Demand is driven by the sport’s rapid participation growth and buyers wanting court-ready apparel with an athleisure look at an accessible price point ($29–$39). Lightweight to ship, visual to market, and giftable; repeat purchase potential via color refreshes and matching sets
Appeal is driven by a flattering, leg-lengthening fit that emphasizes the waist and styles easily from office to casual, making it a reliable wardrobe staple. Buyers often purchase multiple colors or fabrics, and the $23–$37 price band sits in a fast-moving value tier that converts well
A warm‑weather staple with broad appeal, this style attracts buyers seeking trend‑led, easy‑to‑wear outfits at an accessible $24–$39 price point. It performs well for impulse purchases and seasonal wardrobe refreshes, helping convert browse traffic when showcased with strong visuals and size options
Buyers are drawn to the convenience and perceived value of a coordinated set that delivers a ready-to-wear look with mix-and-match versatility. At $24–$42, pricing supports impulse buys and promotional levers without collapsing margins, helping lift AOV across an eCommerce store
Broad-appeal wardrobe staples that drive repeat purchases and basket-building. Buyers pick these up for everyday wear, back-to-school needs, and fall layering, with the accessible $10–$17 price point encouraging multi-unit buys, upsells (e
Staple replenishment item with steady baseline demand and frequent repeat purchases. Buyers prioritize comfort and fit, breathable fabrics (e
Buyers choose this category for comfort, at-home wear, and casual versatility; it’s a popular self-purchase and a reliable gift during colder months. The $20–$37 price band supports impulse buys, multi-unit orders (tops/bottoms), and bundling to lift AOV, with broad appeal across age and gender