Plush Market Trends, Forecast & Insights [2025]

Last updated Mar 16, 2025

Plush, appealing to both children and adults, is a versatile product that offers comfort and a sense of nostalgia. With a growing trend in home decor and comfort-focused items, sellers can position Plush as a cozy addition to their eCommerce store. Typically priced between $20 and $35, it presents a profitable margin for sellers targeting buyers looking for quality and comfort in their purchases. Given the consistent demand for Plush year-round, now is an opportune time for sellers to introduce this product, maximizing potential sales with the increasing consumer interest in comforting and decorative items.

Seasonal Peak month: December

Product details

About the product

Plush products encompass a wide range of soft, fabric-based items, including stuffed animals, plush blankets, and decorative pillows, appealing to buyers of all ages. This product class is characterized by its tactile appeal and versatility, with options available in various sizes, themes, and characters that can cater to different market segments and trends.

Key details

Avg. Sell price
$17
Selling price range
$12 - $23
Seasonality

High Month December

Low Month September

Relative Interest

Interest Change Interest Trend

Growth

Seasonality

Monthly Interest

High Month Dec

Low Month Sep

About the product

Key details

Product Category
Home Furniture & Decor
Avg. Sell price
$17
Selling price range
$12 - $23
Seasonality

High Month December

Low Month September

Dropship products for Plush

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Personalized Plush Alphabet Letter Pillow

USD $6.8

Comfortable Plush Capybara Indoor Slippers

USD $3.4

Womens Cozy Hooded Plush Sweatshirt Jacket

USD $9.05

Recordable Voice Box for Plush Toys

USD $0.71

Durable Plush Carrot Dog Squeaky Toy

USD $0

Soft Plush Striped Women's Casual Cardigan

USD $19.65

Interactive Croissant Plush Dog Chew Toy

USD $2.01

Men's Winter Casual Plush Hooded Jacket

USD $10.59

Plush Gnome Doll Faceless Decorative Collectible

USD $2.78

Handcrafted Plush Christmas Angel Doll Pendant

USD $0.67

Men's Fleece Plush Contrast Color Jacket

USD $14.01

Plush Christmas Tree Doll Hanging Decorations

USD $0.4

Top suppliers for “Plush”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name

Country

Supplier type

About

Brands

Supplier name

Manufacturers

Plush toy manufacturing industry specialized in creating custom and personalized plush animals for a diverse range of clients. Since 1999, the company has been dedicated to producing quality toys that transition from initial prototypes to cherished collectibles. Their clientele includes corporations, schools, teams, charities, and even individuals planning events like birthday parties. Each plush animal can be personalized with custom messages and logos, making them ideal for promotional giveaways, fundraisers, party favors, and collectibles. They serve hundreds of colleges and universities and manufacture many trademarked and licensed products. The company places a high emphasis on quality and backs its products with exceptional customer service, striving for 100% customer satisfaction. Reviews from satisfied clients highlight their commitment to meeting customer needs. For more information, visit their website or contact them directly.

Mascot Factory

Supplier name

Manufacturers

Operating within the plush toy industry, this supplier has established itself as a premier provider of imaginative and high-quality plush toys designed for comfort and enjoyment. With a product range that includes an array of cute, collectible plush characters, the company captures the essence of playful creativity combined with superior craftsmanship. The supplier's offerings encompass a variety of plush collectibles, baby products, and licensed character toys. Each product is meticulously crafted, ensuring that every detail resonates with warmth, charm, and joy. From delightful characters reminiscent of favorite foods to engaging interactive toys for babies, the supplier’s catalog features something for every age and occasion. In addition to its unique product offerings, this supplier is dedicated to maintaining high standards of quality and safety across all items. The company’s commitment to excellence has made it a respected name in the industry, recognized for both its innovative designs and the joy it brings to its customers. With a history rooted in consumer satisfaction and continuous improvement, the supplier invites potential partners and customers to explore its extensive collection. For further information, please visit the website or contact directly to discover more about the exciting range of available products.

Tokidoki, Aurora, Dr. Seuss, Ebba, Breyer, Tasty Peach, Smileyworld, Moomin, Clifford, Spot

Supplier name

Manufacturers

The supplier is a prominent player in the toy industry, specifically focusing on the design and distribution of plush toys that capture the essence of beloved video game franchises and animated series. Based in Tucson, Arizona, this company has made a name for itself by creating high-quality, collectible plush items that resonate with fans of all ages. Their product offerings include a variety of characters from well-known franchises such as My Little Pony and Transformers, alongside original creations that encourage imaginative play. Emphasizing craftsmanship and attention to detail, these plush toys not only serve as toys but also as cherished collectibles for avid fans and gamers. The supplier is committed to ensuring customer satisfaction through quality products that enhance the play experience. Their dedication to innovation and trend awareness keeps their offerings fresh and engaging. The toys are designed with the intent to spark joy and nostalgia, making them ideal for both young audiences and collectors. Potential customers are encouraged to explore the full range of available products by visiting the supplier's website or by reaching out directly for any inquiries. The supplier's combination of creativity, quality, and passion for the toy industry sets them apart, establishing a strong connection with their customer base while continuously expanding their offerings.

My Little Pony

Supplier name

Wholesalers, Manufacturers

As a prominent family-owned-and-operated importer and distributor in Bryan, Texas, this business provides a myriad of toys and collectibles, catering to the needs of retail stores and individual collectors alike. Committed to delivering educational and recreational value, their offerings span across various themes and categories, from building bricks compatible with leading brands to plush animals crafted with high-quality digital print fabrics and realistic designs. The company has established itself as a reliable source for fidget toys and novelties, keeping both the hands and mind engaged. Their diverse range reflects a dedication to inclusivity, offering products themed around dinosaurs, space, NASA, and licensed items, extending to historical military model bricks and sets designed to spark creativity and imagination. The nautical and ocean theme, car club, and construction farm toys enrich the spectrum even further. For those looking for exclusive and engaging gift items, they have impulse items and display sets. Additionally, the company focuses on seasonal collections like Christmas blocks display sets. The distributor's customer-focused approach extends to providing support for retailers wanting to include exciting new products in their shop. The B2B portal equipped with necessary resources is indicative of their commitment to nurturing strong business relationships. Furthermore, custom merchandise creation is available for organizations seeking personalized items. To discover the full range of products, access discount codes, and receive updates on new product additions, customers and partners are encouraged to navigate the detailed website. There, they'll find everything necessary to satisfy any toy enthusiast or retail requirement.

Texas Toy Distribution

Supplier name

Wholesalers

This supplier is a prominent player in the gothic fashion industry, catering to enthusiasts of alternative styles, including goth, punk, and emo. Their collections feature an extraordinary array of garments and accessories designed for those who express their individuality through distinctive fashion choices. Founded in 1999, this supplier has built a reputation for delivering high-quality products that resonate with its diverse clientele. The assortment includes everything from graphic tees and hoodies to unique footwear and homemade accessories, all crafted with care to ensure comfort and style. The aesthetic draws from various subcultures, making it a go-to source for anyone seeking to stand out. In addition to clothing, the supplier also offers a selection of home decor items and novelty gifts, further enhancing its appeal to a wide audience. The user-friendly website and attentive customer service contribute to a positive shopping experience, ensuring that customers find exactly what they're looking for. With a commitment to quality and customer satisfaction, this supplier guarantees secure transactions and timely shipping. Their dedication to the gothic fashion community is evident through constant growth and adaptation to trends. For those interested in exploring their offerings or seeking further information, visiting the website is encouraged, or contacting directly for any specific queries.

Demonia, Poizen Industries, Trick Or Treat Studios, Vampirefreaks, Tripp Nyc, Killstar, Punk Rave, Pacific Giftware, Too Fast, Furrybones, Forest Ink, Kreepsville, Dark In Love, Nemesis Now, Banned Apparel and <a href="#">1 more</a>, Devil Fashion <a href="#">less</a>

Supplier name

Wholesalers

This supplier specializes in the wholesale stuffed animals sector, providing a diverse selection of plush toys, including teddy bears, seasonal items, and custom-printed products. With a commitment to quality and customer satisfaction, they have established themselves as a trusted source over their 30+ years in the industry. Based in Dallas, Texas, this family-owned business has perfected its processes to ensure customers receive adorable and affordable plush toys promptly. They understand the challenges businesses face when sourcing merchandise, and aim to alleviate concerns by offering reliable service and quick delivery. Their extensive product range caters to various occasions, from holidays like Valentine's Day and Halloween to everyday gifting needs. They carry dozens of teddy bear styles and sizes, enhancing personalization options through custom t-shirts and accessories designed to make each plush unique. For those looking for variety, the supplier also offers bulk assortment options and a steady introduction of new items throughout the year, keeping their offerings fresh and exciting. Customers benefit from a hassle-free ordering process, with a minimum purchase requirement ensuring the best value. They stand by their products with a 100% satisfaction guarantee, inviting businesses to place their orders with confidence. For further information about their offerings, visit the website or connect through customer service to explore how they can meet your plush toy needs.

Not available

Supplier name

Wholesalers, Manufacturers

This supplier is a family-owned business since 1948 in Italy, in the small town of Arona, by Giovanni Bocchetta. His passion for toy-making, and his creative skills and craftsmanship, made his small family business grow from strength to strength. The business moved to Australia in 2005 and continues to operate from the Gold Coast, Queensland, expanding and developing on the original designs. Complete retailer registration via https://bocchettaplushtoys.com/retailer-registration/ Products are packed and shipped in 1-3 days. Returns are accepted within 7 days. Send a direct message to Lee-Ann Nordin via sales@bocchettaplushtoys.com for orders and product inquiries.

Bocchetta

Supplier name

Manufacturers

In the dynamic fashion and accessories sector, this supplier has established itself as a leader in the design and production of innovative bags and related products. With over two decades of experience since its inception in 2000, the company has garnered a reputation for quality and reliability within the international market. Specializing in a wide range of items, the supplier focuses on various types of bags, including handbags, backpacks, and travel accessories. Their product offerings also extend to specialized items like cosmetic bags and unique plush toys, showcasing a commitment to creativity and functionality. The incorporation of eco-friendly materials into their designs reflects a forward-thinking approach to sustainability that aligns with modern consumer preferences. The company's manufacturing processes are supported by rigorous certifications, including CE, ISO9001, and ISO13485, ensuring that customers receive high-quality, safe products. They pride themselves on providing intimate after-sales service and maintaining strong relationships with clients worldwide, based on trust and mutual success. With a well-organized production facility covering over 3000 square meters, the supplier is equipped to meet diverse client needs while ensuring timely delivery. They invite potential customers to explore their extensive product range and learn more about their offerings by visiting their website or reaching out directly for any inquiries. Their team's dedication to design and customer service underscores their mission to enhance everyday life with stylish and practical solutions.

Not available

Supplier name

Wholesalers

Situated in the plush toy industry, this company specializes in creating a one-of-a-kind collection of character plush toys that embody celestial bodies of the Solar System. Originating from a spark of inspiration ignited by a documentary series, the brand was born out of the desire to fill a niche in the market that combines education with imaginative play. The product line showcases adorable plush creations representing various celestial entities, captivating not just children but also adults who cherish the marvels of the universe. Each plush toy is crafted with care to ensure that it resonates with the beauty and curiosity surrounding outer space, making them perfect companions for storytelling, educational purposes, or simply as delightful decorations. They continue to expand their offerings, including newly launched kits and educational materials designed to enhance the experience with the toys, ensuring that customers can delve deeper into the wonders of astronomy. Their passion for the cosmos is reflected in every product they offer. Retailers interested in stocking these unique plush toys in their stores are encouraged to inquire about wholesale options. This company is committed to fostering relationships that promote the joy of learning and the celebration of our stellar neighbors. For more information on their unique product line and wholesale opportunities, please visit their website or contact them directly.

Not available

Supplier name

Wholesalers

Increasing

62.1% Growth

Wall Stickers offer a unique and creative way for buyers to personalize their spaces, making them an attractive product for sellers looking to enhance their eCommerce store's offerings. With a typical selling price range of $8 to $13, these decorative items appeal to budget-conscious buyers seeking stylish home decor solutions

Sofa Cover

Decreasing

-11.2% Growth

Sofa Covers are an excellent option for sellers looking to diversify their home goods offerings and attract buyers interested in protecting and updating their furniture. With a growing trend toward home improvement and interior styling, these covers cater to a wide range of aesthetics and are typically priced between $30 and $60, appealing to budget-conscious buyers seeking both functionality and style

Bookcase

Increasing

32% Growth

Bookcases are a versatile home furnishing that appeal to buyers seeking both functionality and aesthetics, making them an excellent addition for sellers looking to enhance their eCommerce store offerings. With a typical selling price range of $60 to $170, sellers can cater to a wide range of budgets while attracting buyers who appreciate organized and stylish living spaces