Baby Towel Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
Essential buy for new parents and gift‑givers, driven by daily bath-time use and baby shower gifting. Buyers look for softness and absorbency, gentle materials (e.g., cotton or bamboo), hooded designs, and cute patterns; clear sizing and care details reduce returns. At $12–$23, it’s an add‑on friendly price point; bundles (2–3 packs or with washcloths) and giftable variants can lift AOV. Strong product photos (texture, size on baby, hood detail) and reviews on softness/durability influence conversion. Seasonal interest peaks in July; optimal stock-in and campaign build should occur May–June. In August, expect post‑peak normalization—use light promos or bundles to maintain velocity and plan replenishment and content for next summer’s cycle while capturing steady year‑round demand from births and baby showers. Low weight and zero breakage make fulfillment simple; offer multiple colors/patterns to cover gender-neutral and gifting needs, and highlight material quality and absorbency in titles and bullets.
About the product
Baby towels are specialized, soft towels designed for the delicate skin of infants, typically made from materials such as cotton or bamboo for optimal absorbency and gentleness. These products often feature playful designs and can vary in size and thickness, catering to the needs of both newborns and toddlers, making them an essential item in baby care and gifting categories.
Key details
  • $18
  • $12 - $23
Relative Interest
 
Seasonality
High Month Jul
Low Month Feb
Dropship products for Baby Towel

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Organic Bamboo Baby Hooded Towel with Bear Design
Organic Bamboo Baby Hooded Towel with Bear Design
USD $22.84
Premium Cartoon Baby Face Towel for Delicate Skin
Premium Cartoon Baby Face Towel for Delicate Skin
USD $8.33
Quick Dry Microfiber Bath Towel 140x70cm Large Soft
Quick Dry Microfiber Bath Towel 140x70cm Large Soft
USD $11.13
Bamboo Charcoal Coral Velvet Bath Towel
Bamboo Charcoal Coral Velvet Bath Towel
USD $14.07
Quick Dry Microfiber Gym Yoga Towel
Quick Dry Microfiber Gym Yoga Towel
USD $9.14
Wearable Bowknot Coral Velvet Bath Towel
Wearable Bowknot Coral Velvet Bath Towel
USD $9.33
Korean Exfoliating Double Sided Bath Towel
Korean Exfoliating Double Sided Bath Towel
USD $8.95
Ultra Absorbent Dog Bathrobe Microfiber Towel
Ultra Absorbent Dog Bathrobe Microfiber Towel
USD $4.29
Double Sided Korean Exfoliating Bath Towel
Double Sided Korean Exfoliating Bath Towel
USD $8.73
Versatile Under Cabinet Paper Towel Holder
Versatile Under Cabinet Paper Towel Holder
USD $14.35
Fashionable Imitation Silk Square Scarf Towel
Fashionable Imitation Silk Square Scarf Towel
USD $5.95
Luxury 20L Towel Warmer with Aromatherapy Feature
Luxury 20L Towel Warmer with Aromatherapy Feature
USD $86.91
Top suppliers for “Baby Towel”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
Operating in the baby products industry, this manufacturer has established itself as a reliable supplier of textiles specifically designed for infants and toddlers. Their offerings include a variety of essential items such as swaddle blankets, baby clothes, and sleeping bags that cater to the needs of young children and their parents. The manufacturer prides itself on its commitment to quality and customer satisfaction. They collaborate with companies worldwide, providing support through the entire process of product creation. From ideation to material selection and design, they assist businesses in every step, ensuring that the final products meet the highest standards. Their extensive product range features notable items such as muslin swaddle blankets, baby fitted crib sheets, bath towels, and more, catering to both functionality and comfort. Understanding the market's needs, they offer customization options to help businesses establish their unique brand identity while adhering to industry rules and standards. Additionally, they are familiar with Amazon regulations, assuring clients of their products' compliance. The manufacturer also provides services such as rapid sampling, e-market photo support, and affordable trial orders, allowing new businesses to make informed decisions about their product launches. For more in-depth information about their products and services, interested parties are encouraged to visit their website or get in touch directly.
Aden Anais, Swaddle Designs
Supplier name
 
Manufacturers
Operating within the home and lifestyle sector, this supplier specializes in a diverse range of high-quality products designed to enhance daily living. Their extensive offerings include bedding, apparel, and home decor items that cater to every family member and enhance any living space. With a commitment to sustainability and ethical practices, the supplier prides itself on using premium materials to craft products that are both beautiful and functional. Their collections feature bold colors and unique designs, ensuring that customers find something special to suit their aesthetic preferences. In addition to bedding and home decor, they offer a selection of apparel that includes sleepwear and accessories, all designed with comfort and style in mind. This supplier's focus on quality ensures that every item meets the highest standards, contributing to a better living experience. Their collaborations with artists and creative minds bring fresh perspectives to traditional designs, making their product range not just functional but also a canvas of artistry. They believe in creating memories through beautiful living spaces filled with unique pieces that tell a story. For more information on their offerings, collaborations, and ethos, interested customers are invited to explore their website or reach out directly for further inquiries. Discover how their products can enhance your home and life today.
Kip&Co, Rainbow Brite, Miffy, Eleventh Hour, Ernabella
Supplier name
 
Wholesalers
This entity is a prominent player in the babywear and schoolwear wholesale industry, providing a wide array of high-quality clothing options tailored for infants and children. With a commitment to meeting the needs of businesses of all sizes, the company offers a diverse selection of products ranging from essential baby clothing to specialized schoolwear. Their extensive catalog includes various items such as prematurity wear, seasonal clothing, and character-themed apparel, ensuring that every aspect of a child's wardrobe is catered to. The wholesaler prides itself on sourcing from leading brands, guaranteeing both quality and style in every piece of clothing offered. Customer satisfaction is a top priority, and the business emphasizes prompt service, secure payment options, and reliable delivery methods. Clients can benefit from competitive pricing and the convenience of bulk purchasing, making it an ideal partner for retailers and organizations focused on children's products. For those interested in exploring the comprehensive range of offerings or requiring specific assistance, the company encourages potential clients to visit the website or reach out for personalized support, ensuring that every inquiry is addressed efficiently.
Baby Town, Snuggle Baby, Rock A Bye Baby, Pesci Baby, Baby C Angel, Soft Touch, Watch Me Grow, Nursery Time, Bonjour Bebe, Tiny Me, Tick Tock, Nifty Mini Chic, Chloe Louise, Just Too Cute, Just Too Cuddly
Supplier name
 
Wholesalers, Manufacturers
This supplier manufactures different kinds of towels from organic materials. They accommodate OEM orders at a low cost. They ship internationally and they accept PayPal and Alipay as safe payment methods. Send a direct message to Lily Yan via lily@shuangfutextile.com for wholesale orders and OEM inquiries.
ShuangFu
Supplier name
 
Wholesalers, Manufacturers
Operating within the wholesale clothing sector, this enterprise stands out as one of Australia's leading suppliers of blank apparel. Offering an extensive range of clothing, they cater to various needs, including corporate branding, promotional purposes, and personal DIY projects. Their product line boasts plain and detailed, classic or designer-styled clothing suitable for every individual, from babies to adults of all sizes, including plus size and slim fit. Their key offerings include t-shirts, hoodies, polos, singlets, aprons, and headwear, among others, available in an impressive array of colors and styles. These products are ideal for professionals, designers, craftspeople, schools, and DIY enthusiasts, ensuring high-quality and versatility for any project or requirement. With fast delivery options available, they cater to customers across major Australian cities, including Melbourne, Sydney, Brisbane, Canberra, Darwin, Perth, Adelaide, and regional areas. They also facilitate easy online account creation for all wholesale clothing needs, making the order process seamless and efficient. Their commitment to providing exceptional customer service includes addressing inquiries and assisting with specific requirements via direct contact with their team. Their mission is to deliver comfort, function, and style through each item of clothing. For more comprehensive details on their offerings or to resolve any queries, customers are encouraged to visit their website or establish direct communication.
Blankbrand
Supplier name
 
Manufacturers
Engaged in the textile and promotional products sector, this supplier has established a reputation for providing superior cotton products that cater to both individual and business needs. They excel in offering a comprehensive range of custom items, including personalized kitchen towels, baby apparel, and versatile fabrics. Their commitment to quality is evident in their partnerships with reliable manufacturers, ensuring that every product meets high standards. The supplier values eco-friendliness and sustainability, offering organic and eco-friendly options throughout their product line. Flour sack towels, a hallmark of their offerings, have become synonymous with creativity and functionality, allowing customers to engage in DIY projects, customized branding, and sustainable living. Additionally, this supplier facilitates custom printing services, enabling clients to bring their unique designs to life on a range of products. With a focus on customer satisfaction, they provide flexible pricing structures suited for both small-scale orders and large-scale manufacturing needs. Their comprehensive support system extends to personalized gifts and promotional products, fostering collaboration with clients from various sectors. By prioritizing innovation and customer-centric services, this supplier is dedicated to bridging the gap between imagination and reality. For those interested in discovering more about their product offerings and services, visiting the website or making direct contact will provide a wealth of information tailored to individual requirements.
Craft Basics, Cc India
Supplier name
 
Dropshippers
This supplier operates within the sustainable fashion and printing sector, focusing on the production of environmentally friendly clothing and accessories. They pride themselves on utilizing 100% organic cotton, recycled polyester, and recycled cotton, ensuring their products meet eco-conscious standards. Their commitment to sustainability extends to their printing processes, employing water-based inks and eco-friendly techniques. Orders are seamlessly integrated through ecommerce platforms, enabling customers to manage their inventory efficiently while upholding their brand identity. The packaging for their products prioritizes sustainability as well, ensuring that it is both functional and environmentally considerate. With a diverse product range that includes unisex clothing, men’s, women’s, and kids' apparel, along with accessories and home products, they cater to a wide audience seeking sustainable options. Their collaborative model allows businesses to create customized products and free mockups, further facilitating efficient online sales. For those interested in joining the movement towards eco-friendly practices, they offer opportunities for engagement through their affiliate program and bulk printing services. Their experienced team has been pioneering sustainable printing since 2006, positioning them as a leader in the industry. For further details on their innovative approach to sustainable fashion and printing, potential partners and customers are invited to explore their website or connect directly for personalized inquiries.
Stanley/Stella
Supplier name
 
Wholesalers
Operating within the baby and toddler clothing industry, this supplier specializes in providing an extensive range of quality products tailored specifically for young children. The product portfolio includes items for babies, toddlers, and youth, covering essential categories like clothing, accessories, bath items, bedding, and travel essentials. Each product is designed with both comfort and practicality in mind, meeting the highest standards of quality and safety for little ones. With a focus on providing an all-inclusive shopping experience, this supplier offers specialized collections for all seasons and holidays, ensuring that parents can find the perfect outfits and accessories for their children throughout the year. From organic clothing options to festive holiday wear, there is something unique for every occasion. The dedication to sustainability and eco-friendly practices is evident in the selection of organic products, which feature eco-conscious materials that are safe and gentle on sensitive skin. Customers can choose from reputable brands that are known for their commitment to quality and durability, ensuring long-lasting satisfaction. For more details on the comprehensive product selection, individuals are invited to visit the website or contact the supplier directly to explore the full range of offerings.
Hudson Baby, Luvable Friends, Touched By Nature, Yoga Sprout, Little Treasure
Supplier name
 
Wholesalers
This supplier, rooted in the textile industry, combines traditional craftsmanship with modern aesthetics to offer exquisite home products. Established in 2002, they emphasize using sustainable materials, transforming natural fibers into luxurious, long-lasting goods. Their product range includes linens, throws, and bath essentials, crafted with care to enhance living spaces. Their mission focuses on creating beauty without compromising the planet, underpinning their commitment to sustainability. The sourcing process involves carefully selecting high-quality fibers from trusted suppliers around the world, ensuring ethical practices at every stage. With a strong presence in over 800 boutiques across Canada and the United States, their reputation for quality speaks volumes. The brand's philosophy revolves around mindful living, emphasizing the benefits of natural materials. Each item is designed to not only serve a functional purpose but also to provide a sense of comfort and serenity in homes. They encourage consumers to embrace sustainable choices, making small changes that can significantly impact the environment. With a dedicated team crafting each piece by hand, this supplier honors a rich heritage of textile craftsmanship. Their commitment to excellence and a community-oriented approach ensure that every product tells a unique story. To learn more about their beautiful collections and sustainable practices, visit their website or get in touch directly.
Not available
Supplier name
 
Liquidators
Operating in the luxury home textiles sector, this supplier specializes in providing premium bedding and bath essentials. Their product lineup includes an impressive array of items such as plush bath towels, exquisite sheets, and stylish bathrobes, all designed with attention to detail and quality craftsmanship. The focus on customer experience is evident, as they offer personalized options and monogramming services to cater to individual tastes and preferences. Each product is crafted to ensure utmost comfort and durability, making it a perfect addition to any luxurious home setting. The supplier also emphasizes the importance of maintaining a harmonious balance in everyday life, introducing elements that enhance relaxation and well-being. Customers can enjoy the convenience of free shipping on orders over a specified amount, alongside an inviting 30-day in-home trial, ensuring satisfaction with every purchase. From stunning duvet covers to cozy blankets, this supplier has established itself as a go-to destination for those seeking to elevate their home experience. Those interested in exploring the collection or learning more about the unique offerings are encouraged to visit the website or reach out directly for further inquiries.
Luxor Cares

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