Fancy Dress Market Trends, Forecast & Insights [2025]
Last updated Dec 15, 2025
Event-driven and visual, this category attracts buyers looking for standout looks for Halloween, themed parties, school events, and cosplay. The $41–$56 price band sits in a mid-range sweet spot that balances quality perception with accessibility, with buyers caring most about style variety, accurate sizing, and comfort to wear for an evening.
With October as the annual high, August is the right time to onboard SKUs, secure inventory, and publish listings to capture early planners and build demand ahead of the peak. Prioritize a breadth of sizes and styles, clear photos, and fast fulfillment; consider complementary add-ons (e.g., wigs, masks, props) to lift basket size during the seasonal surge.
Seasonal
Peak month: October
Product details
About the product
Fancy dress refers to a broad category of costumes designed for special occasions, parties, or theatrical performances, encompassing a wide range of themes including fantasy, historical figures, and pop culture icons. This product class appeals to buyers seeking unique attire for events such as Halloween, costume parties, themed gatherings, and dress-up occasions, making it a versatile addition to any online retail store's offerings.
Key details
-
$48
-
$41 - $56
-
High Month OctoberLow Month June
Dropship products for Fancy Dress
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the "Add to Import List" button to add them to your import list. Don't have an account yet? Click here to find out more
Top suppliers for “Fancy Dress”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Wholesalers
Specializing in wholesale apparel, this company provides a comprehensive selection of garments for women, men, and children. Their product range includes tracksuits, coats, jackets, dresses, and uniforms, making them a go-to source for retailers looking to stock fashionable clothing.
The supplier takes pride in their commitment to quality and customer satisfaction. They understand the needs of their clients and continuously strive to adapt to changing market demands. Their attention to detail in sourcing materials ensures that every piece is not only stylish but also durable.
In addition to their impressive assortment of clothing, the supplier embraces a customer-centric approach. They offer competitive pricing and are dedicated to providing exceptional service to support their wholesale partners. Whether you're a small boutique or a larger retailer, they are equipped to meet your specific needs.
For those interested in discovering more about their offerings or partnership opportunities, visiting the website or contacting their dedicated team is encouraged. This supplier is set to elevate your apparel inventory with their outstanding selections.
Not available
Supplier name
Wholesalers
The supplier specializes in the wholesale toy and novelty industry, catering to businesses seeking distinctive products across a wide range of categories. With an extensive inventory that includes themed toys, games, inflatable items, and fancy dress accessories, they provide opportunities for retailers to enhance their selection with unique novelties not commonly found in the market.
Their platform allows for convenient browsing through over 200 categories, ensuring a user-friendly experience for potential buyers. The supplier emphasizes bulk buying with manageable quantities, making it easier for businesses of various sizes to find suitable items for resale.
In addition to their diverse product range, the supplier also offers specialized services such as product sourcing and management of overseas manufacturing processes—strengthening their position as a valuable partner for retailers. With no minimum order requirements and a flat delivery rate for UK orders, they provide flexibility and accessibility for their trade customers.
Whether retailers are searching for creative marketing novelties, seasonal products, or unique gifts and toys, this supplier is dedicated to meeting their needs. Their commitment to quality, innovation, and customer satisfaction makes them a preferred choice in the wholesale toy market. To discover more about their offerings and how they can support retail businesses, interested parties are encouraged to visit their website or contact them directly for further inquiries.
Paw Patrol, Disney, Marvel, Star Wars, Harry Potter, Jurassic World, My Little Pony, Sonic The Hedgehog
Supplier name
Wholesalers
This supplier operates within the toy retail industry, delivering a wide array of budget-friendly toys that cater to children across various age groups. With a mission to make the joy of play accessible to every family, they focus on high-quality products that nurture creativity and learning without straining budgets.
Established in 2023, this supplier has quickly become a go-to destination for savvy parents seeking exceptional value on toys. Their commitment to providing an extensive selection of products ensures that there is something for every child's interests, from educational resources to fun play items.
The company is well-regarded for its user-friendly shopping experience and responsive customer service, promoting a low-price guarantee to ensure parents receive the best deals available. They also offer incentives like free gifts and next-day delivery on orders over £40, making it a convenient choice for busy families.
In addition to their online presence, the supplier has developed a mobile app, enhancing the shopping experience with exclusive offers and products. Their focus on quality, affordability, and customer satisfaction sets them apart in the competitive landscape of toy retail. For more information about their products and promotions, they invite potential customers to visit their website or reach out directly.
Hot Wheels, Paw Patrol, Dc Comics, Lol Surprise, Barbie, Crayola, Funko, Lego, Marvel, Nerf, Star Wars, Baby Shark, Bluey, Cocomelon, Fortnite, Harry Potter, Minions, Peppa Pig, Rainbow High, Spiderman<span class="list-helper-toggle-more-text"> and <a href="#">17 more</a></span><span class="list-helper-more-text d-none">, Toy Story, Monopoly, Hello Kitty, Despicable Me, Ryan's World, Disney Cars, Nasa, Block Tech, Finding Dory, Gabby's Dollhouse, Zimpl Kids, Thomas & Friends, Among Us, Deagostini, Poopsie Slime Surprise, My Animal Farm, Grafix</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Manufacturers
Operating in the party supplies industry, this manufacturer has established itself as a provider of innovative and high-quality products since 2010. They excel in creating diverse costume offerings, including plush, inflatable, and mascot costumes, alongside a wide array of accessories such as wigs, masks, hats, and decorations needed for celebrations.
With a commitment to quality, they have worked with major retailers across the US and Europe, providing tailored solutions for seasonal events like Halloween, Christmas, and more. Their manufacturing capabilities allow them to produce over 10,000 unique items while maintaining a stock of over 2,000 products for immediate order fulfillment.
Additionally, they provide ODM services that enable clients to collaborate on custom product designs, offering support from concept through to the manufacturing process. The company is well-regarded for adhering to industry compliance and testing standards, ensuring that their products not only meet but exceed safety and quality expectations.
An optimistic focus on continuous improvement allows this supplier to introduce hundreds of new designs each year, thus enriching their diverse catalog. They invite interested parties to contact them directly or visit their website to explore more about their offerings and how they can support your party supply needs.
Disney, Michael’s, Party City, Smiffy’s
Supplier name
Dropshippers
Operating within the furniture industry, this supplier is dedicated to delivering an extensive array of premium products that cater to various aspects of home furnishing. They specialize in items that not only meet functional needs but also enhance the aesthetic appeal of any living space.
Their catalog encompasses a wide variety of categories, including living room furniture, dining sets, kitchen essentials, outdoor furnishings, and specialized items for nurseries and playrooms. They understand that each customer has unique preferences, which is why they emphasize versatility and customization in their offerings. This commitment to diverse styles and practicality allows customers to create personalized environments that reflect their individual tastes.
In addition to furniture, they also provide a selection of home décor items, enabling customers to complete their spaces with thoughtful details. The supplier prioritizes quality and affordability, ensuring that homeowners and renters alike can find suitable options without stretching their budgets.
With an aim to facilitate a seamless shopping experience, they offer easy navigation on their website, allowing customers to explore various categories and discover products that align with their vision for their homes. Whether customers are furnishing a single room or an entire house, this supplier is well-equipped to meet their needs.
For further details on their extensive product range and services, customers are warmly invited to explore their website or get in touch directly for personalized assistance.
Not available
Supplier name
Wholesalers
This supplier operates within the giftware and homewares industry, positioning itself as one of the largest and most respected wholesalers in Australia. With a legacy dating back to 1945, it specializes in a diverse array of products, catering to the varied needs of retailers and consumers alike.
Their extensive catalog features more than 11,000 distinct items, ensuring that customers can find everything from quality gifts to party supplies and novelties, all at competitive wholesale prices. The company emphasizes quality and variety, appealing to both traditional and contemporary tastes.
In addition to giftware, this supplier offers an impressive selection of home décor, fancy dress, and plush toys, making them a one-stop shop for retailers looking to enhance their product offerings. Their commitment to fast and reliable shipping, along with a secure online shopping experience, ensures that customers receive their orders promptly and without hassle.
With a focus on customer satisfaction, the supplier invites retailers to explore their rich inventory and take advantage of attractive pricing and terms. For more information, potential customers are encouraged to visit the website or contact the supplier directly, where they can discover the full range of available products.
Not available
Supplier name
Wholesalers
This business excels in the party supplies and costume accessories sector, focusing on importing and wholesaling a comprehensive range of products designed to enhance celebrations and themed events.
With a deep commitment to quality, the company offers a vast selection of costumes, costume accessories, wigs, masks, hats, and face paints. They also provide unique novelties for lucky dips and special occasions. Recognized as a major Australian distributor of Beistle theme decorations, they cater to a wide client base that includes party shops, fancy dress costume hire shops, balloon shops, schools, churches, clubs, and restaurants.
The supplier's product lineup is meticulously curated to meet diverse customer needs, featuring items that are perfect for gatherings ranging from children's birthday parties to themed events like Halloween and Oktoberfest. Their expertise in sourcing high-quality items ensures that customers receive only the best when it comes to party supplies and costumes.
Committed to customer satisfaction, this supplier is dedicated to maintaining robust relationships with clients throughout Australia, emphasizing reliability and exceptional service.
For more information and to view their full range of offerings, interested parties are encouraged to visit the website or reach out directly to discuss specific needs and inquiries.
Alpen, Beistle
Supplier name
Dropshippers, Wholesalers
Goods by BC was founded as Banana Costumes Inc., a wholesaler specializing in Halloween and holiday-themed costumes and wigs. We’ve expanded and rebranded our products for contemporary occasions such as, sporting events, concerts, and movie releases. Beyond our product lines, we offer exceptional customer service and deliver high quantity orders on time. Can’t find what you’re looking for in our catalogue? No problem, we produce quality custom wig and costume designs.
With our dropship program, you can add our product to your e-commerce website and/or selling platforms. You won’t pay anything until you sell. Once you’ve made a sale, simply transfer the order to us, and we will ship from our warehouse located in Seattle, WA. We also offer traditional wholesale and offer discounted rates for bulk orders.
Goods By Bc
Supplier name
Wholesalers
Operating within the wholesale jewelry sector, this supplier is recognized for its extensive selection of over 10,000 unique jewelry styles. Their offerings include rings, necklaces, bracelets, pendants, and more, all tailored for retailers, boutiques, and online stores seeking quality and variety.
Committed to excellence, the supplier utilizes durable materials such as 316 surgical-grade stainless steel, PVD gold, tungsten, and sterling silver, ensuring their products stand the test of time while maintaining beauty and style. This dedication to quality helps their partners offer alluring designs that appeal to diverse customer bases.
From everyday essentials to the latest trends, their collection is designed to elevate retail offerings and enhance customer satisfaction. Furthermore, the supplier provides educational resources and starter kits to empower businesses in the jewelry market.
With a focus on helping retailers thrive, the supplier's expert team is available to assist businesses in selecting best-selling products that maximize profitability. Their commitment to excellent customer service and satisfaction is evident in their 30-day guarantee policy, ensuring a risk-free shopping experience for their partners.
For those interested in exploring an impressive array of unique jewelry pieces and enhancing their inventory, insights and more can be accessed by visiting their website or getting in touch for personalized guidance.
Not available
Supplier name
Wholesalers
In the travel accessories sector, this supplier is dedicated to crafting innovative, multifunctional bags that cater to the needs of modern travelers. Their extensive product range includes backpacks, totes, and duffels, designed to enhance your travel experience with both style and practicality.
With a keen focus on quality and functionality, each product is thoughtfully engineered to accommodate various lifestyles, making them ideal companions for daily commutes, weekend getaways, or adventurous journeys. The combination of smart design and user-friendly features sets these bags apart in a competitive market.
In addition to their commitment to quality, this supplier prioritizes sustainability. Many collections incorporate eco-friendly materials, inviting users to make responsible choices without compromising on style. This approach not only caters to environmentally-conscious consumers but also reflects the supplier's ethos of merging form with ecological responsibility.
Customer satisfaction is paramount; positive reviews highlight the comfort and versatility of their products, with users praising the bags' ample space, sturdy construction, and thoughtful compartments that simplify organization. Whether you need a reliable laptop bag, a spacious travel duffel, or a stylish everyday backpack, this supplier offers functional solutions that adapt to your lifestyle.
For those interested in exploring their offerings further, a wealth of information is available on the website. Potential customers are invited to reach out directly for inquiries about specific products or collaborations. Discover the perfect bag that seamlessly merges style with practicality.
Not available
Related products
Wine Glass Charms
Decreasing
-28.1%
Growth
Small, decorative wine glass accessories typically sell for $8–$15 and attract buyers as holiday party items, inexpensive gifts, and table-identification/personalization pieces. They convert well as impulse or add-on purchases, are easy to bundle into gift sets or multipacks, and have low storage and shipping costs compared with higher-ticket items
Party Goods
Increasing
58.3%
Growth
Strong buyer pull for events and celebrations: themed decorations, tableware, favors, and quick party kits that make hosting easy. Affordable price points ($13–$36) support impulse add-ons, bundling, and multi-SKU carts, helping increase AOV and repeat purchases tied to birthdays and gatherings year-round
Decorative Leaves
Increasing
71.1%
Growth
Small decorative leaves priced at $9–$16 appeal to buyers as low-cost décor and craft accents—frequently purchased for seasonal displays, DIY projects, and event styling. The ticket size makes them suitable for impulse purchases, add-on sales, and bundling with other décor items, so they can raise average order value when positioned alongside complementary SKUs
Halloween
Increasing
1239.1%
Growth
Seasonal demand spikes in October as buyers outfit homes, events, and trick‑or‑treating with themed décor, costumes, and small accessories. The $9–$22 price band fits impulse purchases and add‑ons, enabling multi‑item carts via bundles and small sets
Holographic Decorations
Decreasing
-122.8%
Growth
Seasonal decorative items that peak in December attract buyers for holiday décor, parties and small gift purchases; the low ticket price ($8–$14) makes them strong impulse buys and easy add-on or bundle items to increase average order value. They appeal to buyers seeking quick, festive updates and giftable extras, so clear imagery, holiday-focused positioning and gift-ready options improve conversion
Bubble Solution
Decreasing
-60.5%
Growth
A low-cost, lightweight consumable that drives impulse purchases and complements outdoor, toy and party categories; buyers typically value it for kid-friendly play, party favors and simple outdoor entertainment, which makes it an easy add-on or bundle item for existing listings.
Typical retail price is $10–$20
Beer Pong
Decreasing
-67.7%
Growth
A staple party game for social gatherings, it’s an easy, low-friction purchase that buyers grab for parties, dorm move-ins, tailgates, and backyard events. The $13–$35 price range supports impulse buys and gifting, with opportunities to lift AOV via multi-packs and bundles (e
Ice Cubes
Increasing
17.8%
Growth
Everyday utility and seasonal demand drive steady buyer interest: low-ticket, high-velocity item used for beverage cooling and summer entertaining, making it an easy add-to-cart for impulse and planned purchases. Typical price points sit between $9–$16, appealing to broad buyer segments; complementary cross-sells include drinkware, coolers, and party supplies
Wine Gift Box
Decreasing
-95.2%
Growth
Compact, gift-ready offering priced in the $19–$30 range that appeals to buyers buying for holidays, corporate gifts and last‑minute presents. Attractive because it’s a low-complexity, easy-to-merchandise SKU with clear gifting intent, predictable price tiers for impulse purchases, and good cross‑sell/up‑sell potential alongside premium items or add‑ons
Engraved Gifts
Decreasing
-36.1%
Growth
Buyers choose these because personalization adds sentiment and perceived value at a giftable price; the $14–$30 range hits impulse, add-on, and stocking-stuffer budgets while supporting cross-sells (gift wrap, premium boxes). Broad occasion coverage—birthdays, anniversaries, weddings, corporate thank-yous—keeps demand steady, and on-demand engraving reduces SKU risk while enabling paid upgrades (fonts, icons, rush service)
Mini Balloons
Increasing
42.8%
Growth
Small decorative balloons at a typical retail price of $7–$10 are attractive to buyers as low-cost, impulse party supplies and décor staples for birthdays, showers, and small events. They’re compact, light to ship, and easy to bundle with complementary SKUs (ribbons, banners, party favors), making them a simple add-on product to increase average order value
Plastic Cups
Decreasing
-15.7%
Growth
Everyday, disposable drinkware with broad appeal for parties, events, and convenience-driven use. Buyers value no-cleanup, hygiene, and affordability, often purchasing in bulk and reordering frequently
10 Pack
Decreasing
-21.4%
Growth
Buyers choose this multipack format for value and convenience—stocking up, replacing frequently used items, or splitting for small gifts. The $9–$17 price band sits in an impulse-friendly zone that converts well as an add-on and supports multi-quantity purchases without heavy discounting
Party Decorations
Decreasing
-42.7%
Growth
Broad, occasion-driven demand makes these items attractive basket builders and repeat buys. The $8–$14 price point encourages add‑ons and bundles, while lightweight SKUs keep shipping costs low and margins viable
Novelty Mug
Decreasing
-108.4%
Growth
Low-cost, impulse-friendly mug priced $13–$20 that attracts buyers as a gift, stocking-stuffer or desk/home novelty; easy to merchandize as an add-on or themed bundle and converts well on value-driven listings. Compact SKU with wide demographic appeal and clear holiday gifting use-cases makes it attractive for sellers to include for margin-friendly upsells and promotional placings
Decoration Balloon
Decreasing
-20.6%
Growth
Broad appeal as low-cost celebration decor that delivers instant visual impact for parties and events. At $8–$14, it fits add-on and bundle strategies, is easy to merchandise with photos and themes, and attracts repeat purchases for recurring occasions
Gift Set
Increasing
23.5%
Growth
Pre-bundled, ready-to-give options attract buyers who want convenience, presentable packaging, and perceived value versus purchasing items separately. The $16–$30 range sits in the affordable-gift sweet spot, enabling impulse and add-on purchases and supporting tiered pricing to lift average order value
Bunting Banner
Decreasing
-31.3%
Growth
This decorative party banner sells in the $10–$16 range and appeals as low-cost, impulse decor for parties, graduations, outdoor gatherings and seasonal celebrations. Buyers choose it for easy event styling and gift wrapping; it’s compact, low-shipping and simple to photograph and list, making it attractive for bundle and upsell placement in party or seasonal categories
Cake Stands
Decreasing
-32.4%
Growth
Appeals to buyers hosting celebrations and showcasing baked goods, as functional decor and as giftable additions for birthdays, weddings, and home entertaining. The $24–$36 price range is accessible and supports bundling with toppers, serving sets, and bakeware to lift AOV
Wedding Decoration
Decreasing
-59.8%
Growth
Appeals to buyers planning ceremonies and receptions who want cohesive, photo-friendly aesthetics at a low commitment. The $10–$20 price point enables low-friction add-ons and multi-item carts, with strong potential for bundles (e