Flannel Shirt Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025

Everyday casual apparel that appeals to buyers for warmth, comfort and giftability at a low price point. Typical retail price sits between $17–$30, making it an accessible, impulse- and seasonal-gift purchase that performs well in volume, bundling and promotion strategies. Buyers favor durable, easy-to-style pieces in a range of colors and sizes, so assortment breadth and clear sizing information are important selling points. Seasonal demand peaks in December; current month is the high point, so conversion opportunity is immediate. Sellers should prioritize in-stock depth on core sizes/colors, expedited replenishment options, gift-focused copy and bundling/cross-sell placements. If inventory wasn’t built earlier, focus on targeted promotions, expedited shipping messaging and competitive pricing to capture remaining seasonal demand.

Seasonal Peak month: December

Product details

About the product

Flannel shirts are a versatile and popular clothing product class typically made from soft, woven fabric, often featuring a checkered or plaid pattern, appealing to buyers seeking both comfort and style. This product class is suitable for various demographics, allowing sellers to target different market segments with diverse designs, colors, and sizes.

Key details

Avg. Sell price
$22
Selling price range
$17 - $30
Seasonality

High Month December

Low Month June

Relative Interest

Interest Change Interest Trend

Growth

Seasonality

Monthly Interest

High Month Dec

Low Month Jun

About the product

Key details

Product Category
Men's Clothing
Avg. Sell price
$22
Selling price range
$17 - $30
Seasonality

High Month December

Low Month June

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Top suppliers for “Flannel Shirt”

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Supplier name

Country

Supplier type

About

Brands

Supplier name

Wholesalers

Operating in the sustainable fashion industry, this marketplace is a leading platform dedicated to connecting consumers with eco-friendly brands and products. With a vast selection that spans hundreds of brands and thousands of products, they aim to make every purchase a conscious choice reflecting sustainable values. Their offerings include women’s and men’s clothing, all crafted with a commitment to ethical sourcing and environmental responsibility. Products range from casual wear to formal attire, ensuring options that suit diverse tastes and occasions, all while prioritizing sustainability. In addition to products, the platform features comprehensive resources on sustainable materials and practices, enhancing consumer understanding and promoting informed decision-making. They assess fashion brands on their environmental and social sustainability impacts, providing transparency through detailed impact reports. Customers can browse categories, including coats, dresses, swimwear, and activewear, all designed to blend style with sustainability. Each product is carefully curated to meet the highest ethical standards, utilizing organic, recycled, and fair-trade materials. To learn more about their unique offerings or to explore sustainability insights, interested individuals are encouraged to visit the website or reach out directly for further details on specific products and brand partnerships. This marketplace exemplifies the intersection of fashion and sustainability, making it a valuable resource for conscious consumers striving to make impactful choices in their purchases.

Patagonia, Eileen Fisher, Cotopaxi, Baukjen, Ecolife, Happy Earth, Asket, Toad&Co, We-Ar4

Supplier name

Wholesalers

With a cornerstone in the children's apparel sector, this esteemed supplier has carved out its reputation by providing high-quality smocked, applique, and embroidered clothing. Their products are crafted to capture the innocence and charm of childhood, offering an array of garments suitable for boys, girls, infants up to teens, and even collections that cater to women and family sets. This supplier ensures each piece is meticulously designed to exhibit comfort, durability, and style. They embrace a diverse range of fabric choices, including sustainable options, to meet various customer preferences. Innovation is central to their mission, as evidenced by their vibrant collections that align with seasonal trends and festive occasions such as Easter, Thanksgiving, and Christmas. A testament to their commitment to excellence, the supplier is internationally recognized and holds certifications that attest to the quality of their manufacturing processes and materials used. They balance their corporate success with a heart for community service, operating a foundation focused on charitable activities. They embody a partnership approach, offering wholesale and sample orders, with comprehensive size charts for a perfected fit. For those intrigued by their story and offerings, they extend an invitation to delve into the fine details of their company profile, their operational practices, and their latest designs. Interested parties are encouraged to connect through their extensive customer support channels for personalized service.

Babeeni, Lewave, Babeenioverstock, Marry Le

Supplier name

Wholesalers

This supplier is a prominent player in the fabric retail sector, renowned for connecting with fabric enthusiasts since 1956. They offer an extensive selection of over 25,000 fabrics, catering to various needs, from fashion to home decor. Their inventory includes high-quality cotton, silk, linen, wool, blends, and synthetics. The supplier is dedicated to providing a variety of products, including bridal fabrics, special occasion materials, and an assortment of innovative prints, knits, and wovens. The supplier's commitment to quality and variety ensures that both amateur and professional sewers can find exceptional textiles that meet their specific crafting needs. They also provide a collection of luxury silks that include dupioni, chiffon, satin, habotai, organza, and charmeuse, appealing to customers looking for high-end fabric options. In addition to regular retail offerings, the supplier has created unique lifestyle collections that elevate fashion projects, showcasing their fabrics in context. They place a strong emphasis on customer satisfaction and love for fabric, encouraging exploration through themed fabric categories and helpful purchasing guides. Interested parties can easily access comprehensive product information and pricing on their website or reach out for any inquiries directly, enhancing the shopping experience.

Not available

Supplier name

Wholesalers

Specializing in the fashion industry, this supplier offers a diverse range of unique apparel, including graphic tees, hoodies, and accessories tailored for both individual expression and community pride. Committed to high-quality products, they ensure each item reflects both style and durability, catering to a customer base that values authenticity and personalization. Their extensive catalog features styles that celebrate local culture and festive occasions, with options for customization to suit various preferences. The supplier emphasizes a relationship-based approach, prioritizing the needs of retailers and ensuring that their engagement is more than transactional. They are dedicated to maintaining low minimum order quantities and fast shipping to support small businesses. With American-made products and a motto of ‘Community Over Competition,’ this supplier positions itself as a partner committed to the success of its partners. They are easily accessible for inquiries, encouraging interested retailers to learn more about their wholesale policies and offerings. To discover the full range of products and to establish a connection, visitors are warmly invited to explore their website or reach out directly for further details.

Texas True Threads, Randi Mahomes Collection

Supplier name

Wholesalers

The craft supplies industry is known for its extensive and diverse range of Native American craft materials and accessories. With a commitment to providing quality products, the supplier offers everything from beads and clothing accessories to herbal products and decorative items for home and camp use. The supplier caters to both hobbyists and professionals, ensuring that all customers have access to the finest materials for their crafting needs. Their selection includes imported beadwork, a variety of leathers, feathers, and natural materials, ensuring authenticity and quality in every product. As part of their dedication to customer satisfaction, the supplier also offers educational resources, including articles and videos, to help customers make informed decisions and enhance their crafting skills. Additionally, they provide wholesale options for larger orders and special events, making them a versatile partner for all crafting projects. For more detailed information about the product offerings or to address any inquiries, potential customers are encouraged to visit the supplier's website or get in touch directly.

Pendleton, Wandering Bull

Supplier name

Wholesalers, Manufacturers

Publishing industry supplier renowned for producing a vast array of collectible books and gifts tailored for discerning readers and fans. Specializing in pop culture, film, and literary themes, the company stands out through its meticulous craftsmanship and dedication to creating magical, meaningful products that go beyond expectations. Each item is thoughtfully designed by a world-class team of skilled artisans, ensuring both quality and exclusivity for buyers who appreciate finely crafted editions. The commitment to sustainability is evident, with two trees planted for every tree used in the manufacturing process, highlighting a dedication to environmental responsibility. The product range includes Limited Edition deluxe volumes accompanied by authentic collectibles, available nowhere else, providing buyers with unique pieces to cherish. The supplier embodies a collective of creators who are methodical in their approach, offering products that resonate deeply with fans of all ages. For more details, visit the website or reach out directly.

Disney, Dune, Marvel, Star Wars, Harry Potter, Spiderman, Encanto, Buffy The Vampire Slayer, Funko Pop, Beatles, Arcane, Runescape, Percy Jackson, Universal Monster, The Lord Of The Rings, Chuck E. Cheese

Supplier name

Manufacturers

This supplier is a prominent player in the audio technology sector, with a focus on manufacturing high-quality wireless headphones and earphones. Established as an OEM provider, they cater to a global clientele, emphasizing quality and customization to meet diverse customer needs. Their product range includes low latency Bluetooth headphones, ANC (Active Noise Cancelling) headphones, and various types of Bluetooth earphones such as neckband and in-ear models. The supplier prides itself on delivering exceptional sound quality and user comfort, incorporating innovative features like long battery life and active noise cancellation technology. Understanding the importance of branding and market share, this supplier offers flexible customization options that allow clients to order unique designs, even in smaller quantities. Additionally, they support their clients with marketing packages that include product videos and 3D images, facilitating better advertising strategies. With experience exporting to over 40 countries and collaborating with more than 300 brands, they are well-versed in global market demands and trends. The supplier’s philosophy revolves around partnership, working alongside clients to enhance their competitiveness in the audio market. For those looking for additional information, product details, or inquiries about the range of customizable options, the supplier encourages direct contact or visits to their official website to explore further.

Not available

Supplier name

Wholesalers

Operating in the apparel and accessories sector, this supplier is known for their exquisite range of clothing, jewelry, and home goods. Their collections reflect a commitment to quality, craftsmanship, and a distinctive style that resonates with customers of all ages. The supplier offers seasonal collections that include dresses, sweaters, and an array of accessories that embody classic New England charm. Beyond clothing, they present a curated selection of jewelry, including necklaces, bracelets, and rings, each piece crafted to enhance the aesthetic appeal and personal expression of the wearer. The willingness to embrace seasonal trends while maintaining timeless designs allows their products to stand out in a crowded marketplace. This supplier is particularly notable for their dedication to American-made products, showcasing local craftsmanship and designs that tell a story. Their marketplace also features home accessories, including mugs, blankets, and decorative items that bring warmth and character to any living space. For those seeking unique gifts or additions to their wardrobe, this supplier offers options that cater to diverse tastes and styles. They encourage customers to explore their entire product range either online or through their flagship locations. To learn more about their offerings and seasonal deals, visit the website or reach out directly for assistance.

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Supplier name

Manufacturers

In the competitive landscape of the packaging industry, this supplier stands out by offering a comprehensive range of custom box solutions tailored to meet the specific needs of various businesses. Their commitment to quality and customer satisfaction is evident in their diverse product offerings, which include custom printed boxes, food and beverage packaging, retail boxes, and many specialty packaging designs. With years of expertise and a focus on craftsmanship, they provide packaging solutions that not only serve functional purposes but also enhance the aesthetic appeal of products. From die-cutting to printing and designing, every aspect of the packaging process is handled with care and professionalism, ensuring each box aligns perfectly with the business’s branding and product requirements. Recognizing that each order is unique, they treat every project as bespoke, accommodating different quantities, budgets, and timelines without compromising on quality. Their offerings include various materials such as cardboard, corrugated, and rigid boxes, ensuring durable and appealing packaging for all types of products. Furthermore, their state-of-the-art printing services allow for intricate designs and vibrant colors, elevating brand visibility and engagement. Businesses looking for innovative and customizable packaging solutions will find a reliable partner in this supplier. To learn more about their extensive range of options and how they can assist in enhancing your brand, visit the website or get in touch directly to explore possibilities further.

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Supplier name

Manufacturers

Increasing

1% Growth

Recognizable heritage branding, timeless styling, and perceived quality make this a dependable wardrobe staple and a frequent gift purchase. Broad appeal across age groups and occasions supports steady demand, with a typical eCommerce selling range of $32–$80 enabling accessible entry points and promo-driven upsell opportunities