Floor Rug Market Trends, Forecast & Insights [2025]

Last updated Aug 30, 2025
Appeals to buyers as an affordable, quick home upgrade that adds comfort and warmth, reduces noise, and protects floors—especially attractive in colder months and during New Year home refreshes. The accessible price point encourages impulse buys and room-by-room multiples, supporting basket growth in an eCommerce store. With a typical selling price of $17–$40, it fits value-driven assortments and bundles well with rug pads, grippers, and cleaning supplies. Demand typically peaks in January; sellers should have inventory and listings ready by November to capture early seasonal interest. With August as the current month, begin sourcing and forecasting now to secure supply and pricing ahead of Q4 and the January surge.
About the product
Floor rugs are versatile decorative and functional pieces designed to enhance interior spaces while providing comfort and warmth underfoot. Available in various materials, styles, and sizes, they cater to diverse buyer preferences and serve as ideal accents for living rooms, bedrooms, and entryways.
Key details
  • $25
  • $17 - $40
Relative Interest
 
Seasonality
High Month Jan
Low Month Feb
Dropship products for Floor Rug

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Plush Moss Green Forest Floor Mat Rug
Plush Moss Green Forest Floor Mat Rug
USD $46.5
BISSELL CrossWave Multi-Surface Floor and Rug Cleaner
BISSELL CrossWave Multi-Surface Floor and Rug Cleaner
USD $0.95
Cute Cat Shaped Non Slip Floor Rug 40x120cm
Cute Cat Shaped Non Slip Floor Rug 40x120cm
USD $6.36
Vintage Bohemian 8x10 Non Slip Washable Area Rug
Vintage Bohemian 8x10 Non Slip Washable Area Rug
USD $107.45
Vintage Medallion Washable Small Non-Slip Rug
Vintage Medallion Washable Small Non-Slip Rug
USD $30.61
Soft Fluffy Faux Fur Area Rug for Home Decor
Soft Fluffy Faux Fur Area Rug for Home Decor
USD $21.42
Large Soft Nonslip Area Rug for Living Room
Large Soft Nonslip Area Rug for Living Room
USD $21.41
Soft Non Slip Bath Runner Rug for Comfort
Soft Non Slip Bath Runner Rug for Comfort
USD $28.52
3D Rainbow Creative Area Rug for Home Decor
3D Rainbow Creative Area Rug for Home Decor
USD $5.49
Vintage Faux Cashmere Area Rug for Home Decor
Vintage Faux Cashmere Area Rug for Home Decor
USD $30.89
Large Vintage Gray Area Rug AntiSkid 8 x 10 ft
Large Vintage Gray Area Rug AntiSkid 8 x 10 ft
USD $94.86
Top suppliers for “Floor Rug”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
Operating in the upholstery and drapery industry, this supplier specializes in providing a comprehensive range of high-performance fabrics designed to meet the diverse needs of both commercial and residential markets. Their collection features a wide variety of styles and compositions, ensuring that every customer finds the perfect fabric for their specific project. The supplier is committed to quality and sustainability, offering fabrics made from natural and synthetic blends, as well as 100% natural fibers. Their products include innovative solutions such as moisture barriers and easy-care fabrics, making them ideal for various applications, from luxurious upholstery to functional drapery. With an emphasis on design, their offerings are not just functional but also aesthetically pleasing, embodying contemporary and classic styles. Customers can expect to find a multitude of colors, textures, and patterns tailored to any interior design theme. Moreover, this supplier reinforces its commitment to excellence through rigorous testing standards for durability and colorfastness, ensuring that their products stand the test of time. Their approach combines creativity and functionality, enabling interior designers and consumers alike to craft inspiring spaces. For more information about their extensive range of products and collections, visitors are encouraged to explore their website or contact them directly.
Warwick, Encore, Halo, Tritan, Thomas Maxwell, Easy Care, Healthguard, Lustrell, Sundec
Supplier name
 
Wholesalers
The supplier operates within the dynamic furniture industry, known for delivering innovative and stylish home furnishings that redefine modern living spaces. Their extensive range includes functional and aesthetic pieces designed to cater to diverse customer preferences, ensuring every corner of a home is both chic and inviting. They cater specifically to New Zealand's leading furniture retailers and design professionals, establishing themselves as a go-to partner for quality and creativity in home decor. Each product reflects an ethos of modern design principles, characterized by clean lines, solid materials, and an artistic approach that elevates everyday living. The supplier’s product line encompasses an array of categories—ranging from armchairs and coffee tables to outdoor planters and decorative accessories. They strive to meet the evolving needs of the market while maintaining their commitment to sustainability and innovation in the crafting of each item. With a keen eye for detail and an understanding of the latest design trends, this supplier continually refreshes their offerings, introducing new and limited edition pieces that inspire creativity in home spaces. Customers can expect a seamless experience, reinforced by their dedication to quality and responsiveness. For more information about their impressive product range and latest collections, interested parties are invited to visit the company's website or get in touch directly. Explore the possibilities of modern living with this exceptional supplier.
Hawthorne Collections
Supplier name
 
Manufacturers
This marketplace is a treasure trovent of Indian handloom products, offering a vibrant array of Mandala tapestries, Kantha throws, and an assortment of bedding sets. Born from a passion to share the rich tapestry of Indian craftsmanship with a global audience, the supplier prides itself on its connection to traditional artisans and the authenticity of their handmade items. With a commitment to quality and uniqueness, customers are invited to explore a diverse product range, including jute rugs, intricate pillow covers, and decorative poufs. Each product echoes the cultural richness of India, providing not only a touch of elegance to any living space but also supporting the livelihoods of the artisans who craft them with love and dedication. The story behind this supplier is as compelling as the goods offered. The founder's journey from academia to entrepreneurship demonstrates a seamless integration of skilled craftsmanship with modern e-commerce platforms, aiming to democratize access to these exquisite handicrafts. As the brand grows, it continues to focus on customer satisfaction and innovation, ensuring a seamless shopping experience and the highest standards of service. Embrace the artisanal beauty presented by this supplier. Delve into a world where tradition meets contemporary living, and each purchase supports a rich heritage. Engage with their offerings and become part of a story that bridges cultures and communities.
Jaipur Handloom
Supplier name
 
Manufacturers
Operating in the flooring industry, this renowned family-owned business has built a legacy of quality and expertise since 1900. With over a century of experience, they excel in providing a vast selection of both handmade and machine-loomed rugs sourced from around the globe. Customers can explore an extensive range of area rugs, from antique to contemporary styles, ensuring a perfect match for every space, whether residential or commercial. In addition to rug sales, the company specializes in professional cleaning and repair services tailored to restore and maintain the beauty of floors and furnishings. This trusted supplier emphasizes customer satisfaction, providing personalized service to help clients select the right quality, size, color, and design for their needs. With dedicated facilities for rug cleaning and repair, they ensure every piece is handled with the utmost care and expertise. Their commitment to quality extends to wall-to-wall carpeting, upholstery cleaning, and a growing range of hard surface flooring options, including luxury vinyl. Known for their attention to detail, they also offer custom rug pads and area rug appraisals. With locations in Tigard, Portland, and Eugene, they are conveniently accessible for customers seeking exceptional flooring solutions. Visit the website or reach out directly for further inquiries about their offerings and services.
Karastan
Supplier name
 
Manufacturers
In the home textiles industry, this supplier is renowned for its diverse offerings, focusing particularly on blankets. With more than 20 years of experience in manufacturing, they provide an extensive product line that includes an array of weighted blankets, baby blankets, flannel blankets, and raschel blankets. Located in Wuxi, Jiangsu Province, the supplier emphasizes advanced technology and convenient transportation for efficient operations. Their commitment to quality is evident, as they implement rigorous standards in production to ensure customer satisfaction. The company aims to meet the rising demand for light luxury and exquisite living, particularly targeting modern urban women. The supplier not only excels in product design but also in providing comprehensive solutions to business partners, facilitating a mutually beneficial relationship. Their focus on technological progress and superior customer service has garnered them praise and trust in both domestic and international markets. In addition to standard products, they also offer custom options to suit various consumer preferences, reinforcing their adaptability to customer needs. This flexibility and dedication to innovation place them as a competitive player in the home textiles sector. For additional information or specific inquiries, interested parties are encouraged to visit their website or make direct contact.
Not available
Supplier name
 
Liquidators
This supplier is a prominent player in the home improvement industry, focusing on flooring and kitchen and bathroom solutions. Their extensive product range spans various categories, ensuring that clients find just what they need to enhance their living spaces. In the flooring segment, they pride themselves on having the largest in-stock selection in North Alabama. With an array of options from carpets to luxury vinyl and natural stone, customers can explore a variety of stylish solutions that meet both aesthetic and functional needs. Their warehouse showrooms allow for immediate purchase and pickup, ensuring a seamless shopping experience. The kitchen and bath division addresses the complexities of home design with a focus on countertops and cabinetry. Understanding the importance of these elements, they offer numerous customizable options that cater to individual styles and preferences. Their plumbing solutions also reflect current trends, featuring innovative designs and finishes that enhance the overall appeal of these essential spaces. With a commitment to quality and customer satisfaction, this supplier not only provides products but also valuable services, including free in-home measurements to ensure a precise fit. To discover more about their offerings and how they can help transform homes, interested parties are invited to visit their website or reach out directly for assistance.
Not available
Supplier name
 
Manufacturers
The company operates within the architecture and interior design sector, providing a diverse range of textile solutions tailored for various applications. With a strong focus on innovation and quality, they manufacture technical vinyl fabrics suitable for sun protection, as well as unique flooring and wall coverings that offer impressive durability. Their product line includes vinyl rugs, which combine high performance with ease of use, allowing for seamless integration into both indoor and outdoor spaces without the need for installation. Additionally, the company excels in producing acoustic panels that significantly reduce noise pollution, ensuring a tranquil environment within any space. Committed to meeting the demands of a progressive market, their upholstery fabrics are designed for both aesthetic appeal and practical functionality, suitable for a variety of settings. They actively promote energy efficiency and visual comfort through their shade fabrics, which are crafted to maintain optimal interior temperatures. With a continuous drive for sustainability and innovation, the company remains at the forefront of textile solutions for architecture. Their emphasis on quality craftsmanship, evidenced by various certifications, ensures that designers and architects can confidently use their products in their creative projects. Explore their comprehensive product offerings and find out how they can elevate your designs by visiting their website or contacting them directly for more information.
Vertisol
Supplier name
 
Wholesalers
Engaging in the interior design and home decor sector, this supplier is renowned for its elegant and coastal-inspired furniture that transforms spaces with a tranquil charm. They provide an impressive selection of products ranging from living room sofas to opulent dining tables, creating an inviting atmosphere for every home. With a commitment to quality and style, they curate a diverse assortment of items, including comfortable seating options, captivating decor, and textile accompaniments, ensuring a perfect fit for individual tastes and preferences. They also extend their services to trade professionals, allowing contractors, builders, and architects to access exclusive offers tailored for the design community. In addition to their vast product selection, they focus on providing exceptional customer service, including complimentary design consultations, to help patrons envision their ideal interior spaces. The commitment to embracing a coastal aesthetic reflects in their offerings, encouraging a serene lifestyle through thoughtfully designed furnishings. For those seeking to enrich their living environments with unique pieces that resonate with the tranquility of coastal living, this supplier's products stand out. For more information about their offerings or to explore the trade program, please visit the website or contact them directly.
Republic, Atelier Home, Beyond Borders, Padmas, Southern Sky, Threads, Yalan
Supplier name
 
Manufacturers
Operating within the flooring sector, this supplier is recognized as the world's largest flooring company, renowned for its comprehensive array of fashionable, high performance, and sustainable flooring options. Its offerings cater to both residential and commercial spaces, ensuring that all customer needs are addressed with innovative solutions. The supplier excels in ceramic tile production, combining Italian design with cutting-edge manufacturing techniques to deliver superior products. Their residential carpets are noted for their luxurious softness and exceptional stain protection, perfect for modern homes. For commercial applications, the provider offers a diverse range of soft and hard surface options, characterized by innovative design and exceptional performance. With a distinguished position as the largest rug manufacturer globally, the supplier produces elegant area rugs and mats crafted from stain-resistant fibers. Additionally, their laminate flooring features realistic visuals and a unique waterproof construction, designed to outperform even the toughest environmental challenges. The supplier also specializes in luxury vinyl tile that delivers outstanding performance, mimicking the aesthetics of wood, stone, and porcelain. Their selection includes sheet vinyl with advanced technology, producing visually appealing and textured surfaces. In addition to flooring products, the supplier offers an extensive range of quartz and stone countertops, versatile panels for various applications, and high thermal performance insulation for construction projects. Connecting with this supplier opens up a world of high-quality flooring solutions. For further information, please visit their website or get in touch directly.
Not available
Supplier name
 
Manufacturers
FMCG and textiles manufacturer and exporter, established in 2008. They focus on serving small businesses worldwide, offering high-quality services and flexible manufacturing solutions. Unlike many suppliers, they emphasize collaboration with smaller businesses to ensure stability and proactive growth. Their primary product categories include textiles and fast-moving consumer goods (FMCG), with a commitment to quality control and innovative solutions to international trade obstacles. They have established strong business relations with numerous manufacturers and shipping companies, ensuring competitive prices and secure shipments. Continually working with R&D laboratories, they stay ahead of industry trends and technological advancements, providing their clients with a competitive edge. For more information, please visit the website or contact directly.
P&G, Henkel, Unilever

Related products

Merino Wool
Decreasing
-46.7% Growth
Strong buyer appeal centers on premium comfort and cold‑weather performance: soft handfeel without itch, breathable warmth, moisture‑wicking, and natural odor resistance. Frequently bought across socks, base layers, beanies, scarves, and lightweight knits, with gifting appeal and repeat purchase potential (especially socks/underlayers)
Pillow Cases
Decreasing
-11.4% Growth
A low-risk, high-velocity home staple with steady replacement demand and strong appeal for décor refreshes, comfort upgrades, and beauty-driven materials (e.g
Towel Set
Increasing
3.1% Growth
Broad-appeal household essential that buyers routinely replace or gift, making demand steady and predictable. The set format boosts perceived value and average order value, while the $22–$38 price range fits common impulse and gifting thresholds
Beach Towels
Increasing
138% Growth
High-appeal summer essential driven by beach, pool, and vacation use. Buyers often refresh for trips, prefer eye-catching designs, and purchase multiples for families
Rugs
Decreasing
-6.9% Growth
Broad, evergreen appeal as a functional decor upgrade: buyers use these to refresh rooms quickly, add warmth during colder months, dampen noise, and protect floors—benefits that make them a frequent add-to-cart. The accessible price band ($30–$138) supports entry-level purchases and easy bundling across rooms, driving repeat orders and basket-building in an eCommerce store
Carpets
Increasing
54.8% Growth
Buyer interest is driven by fall home refresh and prep for colder weather/holiday hosting; these items offer a quick, visible home upgrade at an accessible $26–$80 price point, encouraging room-by-room multiples. Strong conversion comes from variety in styles/sizes, clear photography, and straightforward material/care details to set expectations and limit returns
Microfiber Towel
Decreasing
-2.9% Growth
Highly absorbent, quick-drying, and lint-free, these towels deliver streak-free results for home cleaning, car detailing, gym and travel kits, beach use, hair drying, and pet care. Reusable and machine-washable, they’re a durable, eco-minded alternative to paper towels and gentle on delicate surfaces like glass and automotive paint
Quilt Covers
Increasing
10% Growth
Buyers choose these for an easy, affordable bedroom refresh and to protect duvets, with broad appeal across styles and sizes. The $29–$43 price band supports strong conversion and repeat purchases; common materials (cotton, microfiber, linen), closure types, and color/pattern variety allow wide SKU coverage, and lightweight packaging keeps shipping costs low for an eCommerce store
Throw Blankets
Decreasing
-4.3% Growth
Broad, giftable appeal at an accessible $10–$29 price point makes these an easy add-to-cart for comfort, décor refreshes, and holiday presents. They photograph well, come in many colors/patterns, and work as impulse add-ons or bundles with bedding and home décor, supporting higher AOV and repeat purchase
Throw Blanket
Decreasing
-36.8% Growth
Broad appeal as a comfort and home-decor accent makes this an easy add-to-cart, with buyers seeking warmth in colder months and gifting-ready options for holidays. Universal sizing reduces fit-related returns, and the $12–$30 price point supports impulse buys, multi-unit orders, and bundles
All-weather Mats
Decreasing
-23.2% Growth
Broad, practical appeal: buyers want durable, weather‑resistant protection that keeps floors and surfaces clean from rain, snow, mud, and everyday debris. Easy‑to‑clean construction and year‑round utility make this a straightforward repeat‑purchase and replacement item, with clear value perception and low education required at time of purchase
Rugs Carpet
Increasing
4.3% Growth
Strong, evergreen demand driven by buyers refreshing rooms, adding comfort/warmth, and defining spaces. The $23–$70 price band sits in the value segment, enabling impulse purchases and frequent style updates
Muslin Blankets
Increasing
14.1% Growth
Buyers typically want these for softness, breathability, and versatility—commonly used for swaddling, light layering, stroller coverage, and gifting for newborns. The accessible price band ($20–$34) supports impulse and multi-unit purchases, with design/print variety and perceived quality driving conversion
Prayer Mat
Decreasing
-22% Growth
Steady year-round demand with a pronounced March spike, largely tied to Ramadan observances and gifting, makes this a reliable, replenishment-friendly item. Buyers seek it for daily worship, replacements, and gifts; the $15–$32 price band supports volume, multi-unit orders, and tiered options without heavy price resistance
Tumble Rug
Decreasing
-21.5% Growth
A mid-priced rug with broad household appeal, typically bought for quick room refreshes, added comfort, and floor protection. The $44–$100 range hits an accessible impulse-to-considered purchase band and supports bundling with home decor and repeat buys for multiple rooms
Bath Mats
Increasing
22.4% Growth
A low-priced, high-velocity bathroom staple buyers pick up for safety, absorbency, and décor refresh. Common decision drivers include non-slip backing, quick-dry performance, softness/comfort, machine-washability, and color/size options to match bathrooms
Bathrobe
Decreasing
-13.7% Growth
Broad appeal as a comfort and self-care staple drives steady interest, with elevated gifting demand. Buyers value warmth and everyday utility for lounging and post-shower use, and the accessible $17–$29 price range supports impulse buys and gift bundles
Area Rugs
Decreasing
-12.2% Growth
Appeals to buyers as a fast, affordable way to refresh rooms, add warmth in cooler months, reduce noise, and protect floors. The $50–$101 price band sits in an attractive mid-tier where style and size variety can drive comparisons and basket building; consider simple upsells like non-slip pads and care kits to lift AOV
Floor Mat
Decreasing
-3.3% Growth
Broad, utilitarian appeal: buyers want protection for floors, dirt/moisture control, slip safety, comfort underfoot, and a quick décor refresh. The $24–$110 price band enables entry and premium tiers with clear value cues and steady replacement-driven demand that fits well in an eCommerce store
Quilt Cover
Increasing
13% Growth
Appeals to buyers as a quick, affordable bedroom refresh and a practical way to protect a duvet insert while keeping laundering simple; commonly chosen for design, color, and fabric feel (e.g
Feedback