Melatonin Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
Broad appeal as an over-the-counter sleep support with steady demand and strong repeat purchase behavior. Buyers seek it for occasional sleeplessness, schedule shifts, and travel recovery; the $9–$17 price point encourages add-to-cart and subscriptions. Lightweight and inexpensive to ship; offering multiple strengths and formats (e.g., tablets, gummies, fast-dissolve) and multi-packs can improve conversion and margin via bundling. Seasonal high is January; plan to be in stock ahead of the lift. With the current month in August, line up suppliers and optimize listings in September–October, target inventory arrival by November to ride late Q4 momentum into January. Prioritize clear dosing options, quality cues, and subscriptions to capture repeat orders.
About the product
Melatonin is a popular dietary supplement primarily used to regulate sleep patterns and improve sleep quality, making it a sought-after option for buyers experiencing sleep disturbances or jet lag. Generally available in various forms such as tablets, gummies, and liquid, this product class appeals to a wide range of health-conscious individuals seeking natural sleep aids.
Key details
  • $13
  • $9 - $17
Relative Interest
 
Seasonality
High Month Jan
Low Month Nov
Dropship products for Melatonin

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Brightening Moisturizer Cream for Acne Spots and Melanin
Brightening Moisturizer Cream for Acne Spots and Melanin
USD $3.58
Body Whitening Soap for Dark Spots and Melanin Removal
Body Whitening Soap for Dark Spots and Melanin Removal
USD $5.42
Melanin Correcting Facial Serum Freckles Removal Removes Stains Brightening Skin Lightening Products Moisturizing Facial Serum
Melanin Correcting Facial Serum Freckles Removal Removes Stains Brightening Skin Lightening Products Moisturizing Facial Serum
USD $3.59
Melanin Correcting Face Serum Fade Dark Spots Brightening Melasma Chloasma Removal Reduce Pigmentation Whitening Freckle Essence
Melanin Correcting Face Serum Fade Dark Spots Brightening Melasma Chloasma Removal Reduce Pigmentation Whitening Freckle Essence
USD $3.78
Vitamin B3 Serum Fade Dark Spot Chloasma Lighten Melanin Pigmentation Smooth Pores Rejuvenation Brightening Moisturizing Essence
Vitamin B3 Serum Fade Dark Spot Chloasma Lighten Melanin Pigmentation Smooth Pores Rejuvenation Brightening Moisturizing Essence
USD $3.55
Whitening Turmeric Soap Remove Melasma Dark Spot Deep Cleaning Fade Pigmentation Bleach Lightening Melanin Brightening Body Soap
Whitening Turmeric Soap Remove Melasma Dark Spot Deep Cleaning Fade Pigmentation Bleach Lightening Melanin Brightening Body Soap
USD $4.97
Whitening Turmeric Soap Remove Melasma Dark Spot Deep Cleaning Fade Pigmentation Bleach Lightening Melanin Brightening Body Soap
Whitening Turmeric Soap Remove Melasma Dark Spot Deep Cleaning Fade Pigmentation Bleach Lightening Melanin Brightening Body Soap
USD $6.07
Powerful Dark Spots Remover Freckle Whitening Serum Melanin Correcting Anti Pigmentation Brighten Korean Day Night Facial Care
Powerful Dark Spots Remover Freckle Whitening Serum Melanin Correcting Anti Pigmentation Brighten Korean Day Night Facial Care
USD $5.99
30ml Niacinamide Serum Melanin Removal Fade Melasma Dark Spots Corrector Shrink Pores Hyaluronic Acid Moisturizing Skin Care
30ml Niacinamide Serum Melanin Removal Fade Melasma Dark Spots Corrector Shrink Pores Hyaluronic Acid Moisturizing Skin Care
USD $2.84
Dark Spot Correcting Glow Serum Fade Pigment Freckle Melasma Melanin Improves Dull Skin Facial Whitening Brightening Essence
Dark Spot Correcting Glow Serum Fade Pigment Freckle Melasma Melanin Improves Dull Skin Facial Whitening Brightening Essence
USD $4.02
Dark Spot Correcting Glow Serum,Facial Skin Moisturizing Brightening Whitening Cream,Reduce Freckles, Dullness,Acne,And Melanin
Dark Spot Correcting Glow Serum,Facial Skin Moisturizing Brightening Whitening Cream,Reduce Freckles, Dullness,Acne,And Melanin
USD $0
Body Whitening Soap Deep Clean Skin Chicken Skin Removal Melanin Soap Armpit Underarm Knees Bleaching Body Brighten White
Body Whitening Soap Deep Clean Skin Chicken Skin Removal Melanin Soap Armpit Underarm Knees Bleaching Body Brighten White
USD $3.82
Top suppliers for “Melatonin”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
This supplier is a key player in the health and wellness industry, having established a strong reputation over 25 years. They offer an extensive selection of vitamins, nutritional supplements, and health products designed to support healthy lifestyles and achieve various health goals. Headquartered in Southern California, the supplier operates as a registered manufacturer, contract packager, and distributor. Their comprehensive product line includes solutions that cater to specific health needs, such as immune support, joint health, digestion, and overall wellness. The diverse offerings include multi-vitamins, omega fatty acids, antioxidants, and specialty supplements. In addition to retail products, the supplier also engages in wholesale distribution, private labeling, and contract packaging for businesses looking to enhance their own product lines. They serve a global market, ensuring their health and wellness solutions are accessible to a wide range of consumers. The commitment to providing quality and effective nutritional supplements highlights their mission of promoting better nutrition and better health. The supplier emphasizes education through exclusive health and wellness articles and customer engagement initiatives that encourage feedback on their products. For those seeking more detailed information about their offerings or partnership opportunities, visiting their website or making direct contact is encouraged. I'm sure this supplier can provide fruitful options for anyone interested in enhancing their health product range.
Not available
Supplier name
 
Wholesalers
Engaged in the CBD industry, this supplier specializes in delivering high-quality cannabis-derived products that cater to various consumer needs. With a focus on organic, non-GMO hemp grown in the USA, they prioritize transparency and customer confidence through rigorous lab testing and quality assurance. Their product range includes a vast selection of CBD oils, gummies, capsules, and topicals, all formulated to promote well-being and cater to specific health concerns such as pain, stress, and sleep. The commitment to natural ingredients and ethical sourcing practices underscores their dedication to quality in every aspect of the business. The supplier stands out in the competitive market by offering unique formulations, including innovative blends infused with additional beneficial components, such as elderberry and mushroom extracts. This approach ensures that customers can find tailored options for their individual needs. Recognizing the importance of customer experience, the supplier has streamlined their online shopping process to be user-friendly, making it easier for consumers to navigate and choose products that best suit their preferences. Their reputation has been shaped by positive reviews, reflecting a strong customer base that values effective solutions. To discover the extensive assortment of products and learn more about the company’s philosophy, customers are invited to visit the website or contact them directly for more insights on their offerings and to experience the quality that has garnered loyal patronage.
Not available
Supplier name
 
Manufacturers
The supplier operates in the health and wellness industry, where they focus on offering a broad range of high-quality supplements designed to support various health goals. Their product range includes vitamins, antioxidants, amino acids, and herbal extracts, catering to both individual wellness pursuits and commercial needs. With a commitment to quality, the supplier sources ingredients from reputable and qualified domestic suppliers. Their manufacturing facility is actively FDA registered and compliant with current Good Manufacturing Practices (cGMP). Each product undergoes rigorous third-party testing to guarantee purity and potency, ensuring customers receive only the best. Customer satisfaction is a top priority, and the supplier offers a 60-day satisfaction guarantee alongside free domestic shipping on orders over $49. The company values transparency, providing Certificates of Analysis (COAs) for every batch to confirm product integrity. Additionally, a dedicated support team is available to assist with inquiries, ensuring a smooth and informative shopping experience. For those interested in learning more about their extensive range of products or specific inquiries, potential customers are encouraged to visit the website or contact the supplier directly for additional information. Their mission is to empower individuals to make informed health choices while enjoying the benefits of high-quality supplements.
Not available
Supplier name
 
Manufacturers
This supplier is a prominent player in the health and wellness sector, offering a comprehensive array of vitamins, supplements, and herbal products tailored to meet the diverse needs of consumers. Their mission focuses on empowering individuals to achieve their health goals through high-quality nutritional support. The product offerings include various vitamins such as Vitamin B, C, D, E, and specialty gummy vitamins that cater to specific health concerns. Additionally, the supplier provides a robust selection of supplements targeting areas like digestive health, immune support, and hair growth, featuring ingredients like biotin and probiotics. In addition to vitamins and supplements, the supplier offers herbs such as turmeric, green tea, and milk thistle, along with niche specialty items that support overall wellness. Their commitment to scientific backing ensures that all products are formulated with the highest standards of quality. As a trusted source in the wellness industry, the supplier also prioritizes community involvement, partnering with organizations focused on health initiatives. With innovative products designed to support everything from hair and skin health to cardiovascular wellness, this supplier is dedicated to fostering a holistic approach to health and wellness. Interested parties are encouraged to explore the full range of products and learn more about their health benefits by visiting their website or reaching out for additional inquiries.
Nature's Bounty
Supplier name
 
Wholesalers
Operating within the health and wellness sector, this supplier is dedicated to providing high-quality supplements designed to optimize cognitive function, improve physical performance, and support overall wellness. They offer an extensive lineup that includes various types of brain supplements, mood enhancers, digestive health products, and protein options. The company's renowned product lines are crafted with a focus on efficacy and user satisfaction. From popular cognitive enhancers like alpha brain to essential nutrients like vitamin D3, their range addresses multiple aspects of health, catering to diverse consumer needs. Additionally, the brand emphasizes the importance of holistic health by offering bundles that encourage a comprehensive approach to well-being. Furthermore, fitness enthusiasts can explore an assortment of fitness-related items, including kettlebells, fitness programs, and yoga mats, all aimed at promoting physical health and activity. The supplier stands behind its products with confidence, providing a customer-friendly guarantee that allows consumers to experience their offerings risk-free. For those interested in enhancing their health and fitness journey, the supplier welcomes inquiries for further details. Visit the website or contact directly to dive deeper into their extensive range of products and discover how they can assist in achieving personal health goals.
Onnit
Supplier name
 
Wholesalers, Manufacturers
The supplier is a prominent player in the cannabinoid products sector, renowned for its exceptional range of oils, extracts, and various hemp-related offerings. This business prides itself on delivering quality and transparency, ensuring clients have access to detailed lab reports that uphold its reputation for excellence. By sourcing ingredients from organically grown hemp, the supplier emphasizes sustainable practices and eco-friendly shipping methods. They cater not only to local markets but also expand their reach globally, providing products that meet high-quality standards across Europe. Their commitment to client needs is evident through a diverse selection of cannabinoid oils suitable for various applications. Among their flagship products are potent CBD oils available in multiple concentrations, ranging from 5% to 40%. Additionally, they offer specialized formulations, such as oils for pets and sleep enhancement, thus appealing to a wide array of customer needs. Their business model embraces both wholesale and private label options, making them a go-to partner for retailers and health professionals alike. As the popularity of CBD continues to rise due to its potential health benefits, the supplier stands at the forefront, facilitating businesses eager to tap into this lucrative market. Interested parties are encouraged to explore their offerings further by visiting the official website or reaching out for additional insights.
Not available
Supplier name
 
Dropshippers
Operating within the health supplement industry, this company stands out by revolutionizing traditional delivery methods with their rapid dissolving strips. These innovative strips redefine how consumers interact with supplements, allowing for a fast and efficient means of intake. The product line caters to various needs, from energy enhancement to sleep support, showcasing a deep understanding of consumer demands. Harnessing the power of natural ingredients, their formulations include essential vitamins, herbal extracts, and amino acids to provide targeted benefits effectively. The unique method of delivery is designed to promote higher bioavailability, meaning that key ingredients are absorbed quickly and effectively by the body. This approach not only maximizes the efficacy of each strip but also offers consumers a discreet and convenient way to incorporate health supplements into their daily routine. Their commitment to quality is evident through rigorous adherence to health and safety standards, ensuring all products are compliant with regulations. The brand prioritizes customer education, offering insights on ingredient benefits and usage, thus empowering consumers to make informed choices. In addition, their focus on accessibility is a hallmark of their service. Explore how these revolutionary supplements can support your wellness. For more information about their product offerings and benefits, please visit the website or contact them directly.
Riize
Supplier name
 
Manufacturers
This supplier is a prominent player in the health and wellness industry, focusing on sleep enhancements through innovative formulations. They offer a diverse range of products, including oral sprays and gummies that incorporate natural ingredients aimed at promoting restful sleep. Utilizing cutting-edge nanotechnology, their sleep aids provide faster absorption, ensuring a quicker onset of sleep without the dreaded morning grogginess commonly associated with other sleep supplements. Additionally, the supplier prides itself on sourcing sustainable ingredients, with their hemp being organically grown in Oregon. Each product is carefully crafted to include effective sleep aids such as melatonin, magnesium, valerian root, and L-theanine, ensuring optimal relaxation and sleep quality. The commitment to customer satisfaction is reflected in their 100% money-back guarantee, showcasing confidence in the brand’s efficacy. With a mission to enhance sleep experiences globally, this supplier offers worldwide shipping of their products while adhering to the highest manufacturing standards in FDA-registered facilities. Their dedication to providing science-backed solutions makes them a trusted choice for individuals seeking relief from insomnia and sleep disturbances. For more information about their offerings or to explore additional details, please visit the website or contact them directly.
Not available
Supplier name
 
Wholesalers
This supplier specializes in the beauty and personal care sector, providing an extensive selection of high-quality skincare and cosmetic products. The diverse range includes items suitable for various skin types and concerns, emphasizing both effectiveness and luxury. With a commitment to excellence, the supplier collaborates with renowned brands to offer innovative and trendy products that follow the latest industry standards. Their catalog includes popular items from top cosmetics lines, ensuring that customers receive the best options available in the market. The supplier prides itself on exceptional customer service, with support available for inquiries and assistance navigating their large inventory of beauty solutions. Customers can discover selections that cater to their individual preferences, whether for daily use or special occasions. For a complete view of their offerings, customers are encouraged to visit the supplier's website or get in touch directly for personalized recommendations and further insights. Emphasizing both quality and variety, this supplier remains a go-to destination for beauty enthusiasts looking to elevate their skincare and makeup routines.
Christian Dior, Sk Ii, Lancome, Estee Lauder, Natural Beauty, Mori Beauty
Supplier name
 
Dropshippers, Wholesalers, Manufacturers
In the health and wellness industry, this marketplace excels by presenting a comprehensive array of products aimed at improving the quality of life for consumers. Their vast selection spans various product types, including THC-infused beverages, edibles, and a range of CBD formulations tailored for different needs and preferences. With a focus on transparency, the company provides lab results for their products, ensuring customers can make informed choices based on safety and efficacy. Customer satisfaction is paramount, leading to initiatives like a 30-day satisfaction guarantee and expert guidance available seven days a week. Whether through online channels or in-store experiences, the marketplace emphasizes a secure and supportive shopping environment. They understand that well-being is personal, thus they strive to cater to individual needs through their diverse product range. The marketplace also places importance on community by engaging customers through loyalty programs and social media, fostering a connected network of wellness enthusiasts. For those seeking effective solutions for stress relief, pain management, or overall wellness, this platform stands as a reliable source. To learn more about the extensive array of offerings and how they can aid in personal wellness journeys, individuals are encouraged to visit the website or reach out directly for further information. Continuous updates on products and promotions ensure that customers are always informed and supported in their health pursuits.
Oliver's Harvest, Kingdom Harvest, Noble Paws

Related products

Superfood
Decreasing
-4.2% Growth
Strong, recurring demand driven by buyers seeking convenient wellness upgrades; lends itself to repeat purchase and subscriptions. The $20–$45 price point fits well as an AOV booster and cross-sell within health-focused assortments, with broad appeal across age groups and gifting occasions
Gut Health Test
Increasing
269.8% Growth
Strong buyer interest is driven by the broader wellness trend and curiosity about digestive health, with buyers valuing at-home convenience and privacy. The $25–$125 price range enables tiered listings (entry to premium) and supports A/B testing on price and value props, with straightforward fulfillment for eCommerce stores
Nad Supplement
Decreasing
-22.2% Growth
Steady buyer interest is driven by wellness, longevity, and “biohacking” trends, with many treating it as a daily routine—creating repeat-purchase potential and strong subscription fit. The $20–$40 price band sits in the accessible mid-market, enabling competitive pricing, bundles, and add‑on sales without heavy discounting
Vitamin D
Decreasing
-21.7% Growth
A mass-market daily supplement with broad appeal, typically bought for bone and immune support and by buyers with reduced sun exposure. Lightweight, shelf-stable, and affordable, it fits well into eCommerce store assortments with a $9–$19 price point and strong repeat-purchase potential
Turmeric Curcumin
Increasing
32.3% Growth
Strong, evergreen demand from health-conscious buyers seeking joint comfort and general wellness benefits makes this a reliable basket-builder and repeat-purchase supplement. The $17–$29 price band is competitive for impulse add-ons and subscribe-and-save, with buyers comparing potency per serving, clean-label claims, and third-party testing for trust
Protein Powder
Increasing
0.1% Growth
Recurring demand driven by buyers focused on fitness, recovery, and convenient nutrition. Shoppers compare by protein per serving, ingredient transparency, taste/mixability, dietary fit (whey vs
Health And Wellness
Decreasing
-15% Growth
Strong buyer interest is driven by self-improvement goals, fitness and wellness routines, and stress-management needs, with an annual demand spike in January tied to New Year’s resolutions. The $18–$37 price range supports low-friction conversion, impulse purchasing, and bundling to lift average order value, appealing to a broad audience across genders and age groups
Health Products
Decreasing
-8.4% Growth
Buyer interest spikes around back-to-school and early cold/flu prep, with many looking to restock everyday wellness essentials and prevention-focused items. The $14–$30 price range suits impulse add-ons, multipack bundles, and subscriptions, supporting repeat purchase behavior and basket-building
Bcaa
Increasing
14.7% Growth
A staple in sports nutrition with broad appeal to gym-goers and endurance-focused buyers, valued for workout recovery support and helping reduce post-exercise soreness. It’s a consumable, driving repeat purchases and subscriptions, and fits well as an upsell/cross-sell alongside protein and pre-workout
Sleep Aid
Decreasing
-8.1% Growth
Broad appeal driven by buyers seeking better rest and daily performance; the accessible $13–$27 price point supports impulse buys and easy add-to-cart behavior. Replenishable nature encourages repeat orders and subscriptions, and it cross-sells well with wellness and bedtime routine products, helping lift AOV with minimal education required
Omega-3
Decreasing
-23.9% Growth
A high-frequency wellness staple with broad appeal, this supplement attracts buyers seeking support for heart, brain, and joint health. It’s a repeat-use product with strong subscription and replenishment potential, and the $19–$35 price range fits mid-tier expectations
Hyaluronic Acid Suppositories
Increasing
51.1% Growth
Buyers seek this for targeted hydration and comfort related to vaginal dryness, valuing a gentle, non-hormonal, and discreet self-care option they can use at home. It resonates with wellness-focused shoppers, including those navigating hormonal changes or postpartum needs, and supports comfort during intimacy
Bee Pollen
Increasing
61.2% Growth
Buyers typically seek this for natural wellness and as a functional topping/add-in for smoothies, yogurt, and bowls, aligning with “superfood” and clean-ingredient trends. The $15–$25 price point supports impulse add-ons and bundling, with low shipping weight and replenishment potential
Creatine Chews
Decreasing
-13.1% Growth
Chewable creatine appeals to buyers seeking strength, power, and muscle support in a convenient, portable format—no mixing or shaker required, typically better-tasting than powders. The $20–$35 price point is accessible for trial and supports repeat purchases/subscriptions, making it a strong basket-builder and cross-sell with fitness products
Beet Root Supplement
Increasing
123.3% Growth
Appeals to buyers seeking natural nitric-oxide support associated with endurance, circulation, and workout performance, making it a draw for fitness and general wellness audiences. The $15–$23 price point is an easy add-to-cart and supports replenishment behavior suited to subscriptions and repeat purchases
Berberine Supplements
Decreasing
-6.7% Growth
Strong buyer interest is driven by wellness and weight‑management goals and ongoing social buzz, making this a high-velocity consumable with repeat purchase potential. The $19–$35 price band supports impulse buys and subscriptions; it’s small, lightweight, and margin-friendly to ship
Magnesium Spray
Increasing
11.6% Growth
Appeals to buyers seeking a convenient, topical wellness option for relaxation and post‑workout comfort without pills. The $10–$19 price point supports impulse and add‑on purchases, encourages repeat orders, and fits lightweight, low‑complexity fulfillment for an eCommerce store; consider positioning alongside sleep, bath, and fitness recovery assortments to lift basket size
Creatine Powder
Decreasing
-8.6% Growth
Strong, evergreen demand driven by buyers focused on strength, muscle, and training performance; widely recognized, affordable, and replenished frequently, making it a solid repeat-purchase consumable. The $20–$36 price band supports broad accessibility, add-to-cart ease, and potential for subscriptions or bundles, with straightforward positioning and minimal education required
Creatine Gummies
Decreasing
-53.4% Growth
Buyers choose this for strength and performance support, with a convenient, travel‑friendly format that avoids mixing powders—appealing to gym‑goers who want simple daily dosing. The $20–$35 price point sits well for add‑to‑cart and gifting, and replenishment frequency can drive repeat orders and subscriptions, supporting healthy LTV
Herbal Supplements
Increasing
6.9% Growth
Buyers are drawn to natural wellness options they can integrate into daily routines, and the $15–$30 price point supports trial, bundling, and repeat purchases. These items are lightweight to ship, fit well with subscriptions to lift LTV, and offer breadth of SKUs for cross-sells (e
Feedback