A lot of people ask us - "What should I be posting to market my brand?"
And our answer to that is - it depends on what channel you're posting on.
To maximize the impact of your content, make sure that you are posting different types of content for each media channel!
Here are some tips on what to post on 3 of the trendiest social media channels right now:
Youtube: Youtube is a great place to demonstrate how other users perceive your product. Users often look up reviews or testimonials on Youtube, so this is a great place to collaborate with other users on unboxings, reviews, and testimonials.
Pinterest: Pinterest is best used to show the visual appeal of your brand, and to hook users with useful 'one pagers' such as blog covers, quick recipes, or instructions on a topic in your given niche.
Tik Tok: This video platform is great to show that your brand is relevant and up to date with the latest cultural trends. It is also a good place to post behind the scenes content.
Want more ideas on how to drive traffic to your online store? Check out this week's SaleHoo blog for our best tips in traffic generation!
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- Sarah from SaleHoo