Baby Shusher Market Trends, Forecast & Insights [2026]
Last updated Dec 15, 2025
Portable infant sleep aid that emits a rhythmic “shush” to calm infants and help them fall asleep during naps, night wakings, car rides, and travel. Appeals to sleep-deprived new parents and gift-givers; compact, easy to use, and priced in an impulse- and registry-friendly $16–$36 range.
Seasonal high is January, so plan to stock up and promote beginning in November–December; given it’s August, this is a good time to secure supply and prep listings. Expect steady baseline demand year‑round from ongoing births and baby showers, with incremental lift around the January peak.
Product details
About the product
The Baby Shusher is a specialized sound machine designed to soothe infants by mimicking the calming sounds of parents shushing their babies. This innovative product typically offers various sound options and volume control, making it an appealing addition for sellers looking to cater to new parents seeking effective sleep aids for their children.
Key details
-
$25
-
$16 - $36
Dropship products for Baby Shusher
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the "Add to Import List" button to add them to your import list. Don't have an account yet? Click here to find out more
Top suppliers for “Baby Shusher”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Wholesalers
In the dynamic baby products and toys sector, this distributor stands out as one of the largest players in Scandinavia. Specializing in high-quality, functional products for infants and children, they are committed to supporting families with a carefully curated portfolio of brands that cater to a diverse market.
Offering both in-house and distributed brands, this distributor showcases an impressive selection. Their own brands, including FILIBABBA, emphasize functionality and eco-friendly materials, creating imaginative experiences for families. The portfolio also includes recognized brands such as Baby Einstein and Bright Starts, ensuring a wide-ranging offer that meets various developmental needs through playful engagement.
Moreover, the distributor promotes private label and OEM products, enabling clients to customize items with unique branding tailored to their market identity. This flexibility allows for the development of personalized product lines, ensuring that businesses can reflect their values in every item.
Aiming to expand its partnerships, the distributor invites interested retailers to inquire about becoming a dealer for exclusive access to renowned brands and quality products. For more information, visit the website or reach out directly to learn how to join this thriving marketplace.
Baby Einstein, Oball, Quercetti, Bright Starts, Filibaba
Supplier name
Dropshippers
Operating within the music and lifestyle industry, this marketplace offers a diverse array of products tailored for music enthusiasts and lifestyle aficionados alike. Customers can explore a variety of items ranging from vinyl records and hi-fi equipment to musical instruments and stylish home decor.
The company is dedicated to providing high-quality products that cater to the unique needs of its customers. Whether it’s a portable turntable for vinyl lovers or essential accessories for musicians, the selection is thoughtfully curated to enhance the customer's experience.
Alongside audio equipment, the marketplace also offers an assortment of home and lifestyle accessories, including unique clocks, reusable drinkware, and wellness products. This approach ensures that every aspect of a customer’s lifestyle can be enriched through their product offerings.
With a user-friendly shopping experience and a focus on customer satisfaction, this supplier stands out as a reliable source for quality music and home products. For more information about their extensive product range or any specific inquiries, customers are encouraged to visit the website or reach out directly.
The marketplace remains committed to convenience, providing free shipping across Australia and various payment options to accommodate a wide range of customers. Discover the perfect items to elevate your musical journey or home aesthetic through their offerings, designed to inspire and delight every customer.
Keysmart, Crosley, Gadhouse, Majority, Sony Music, Singing Machine, Universal Music, Newgate, 3Rd Avenue, Jane Yoga
Supplier name
Manufacturers
Toys and children's furniture industry leader with a commitment to sustainable play for generations to come. This business specializes in creating high-quality wooden toys and furniture items crafted from durable, responsibly resourced wood. Each product is adorned with non-toxic, water-based paints, ensuring child safety and environmental kindness. The meticulously designed toys, including doll houses, train sets, and play kitchens, are cherished for their nostalgic, timeless appeal and sturdy craftsmanship. The company's vision is to construct beautiful, unique toys that are lovingly made to endure years of play and joy. Reflecting a deep-rooted passion for traditional play, their collections are inspired by early designs, combining classic charm with modern-day safety standards. Whether it’s for roleplay, creative building, sensory development, or educational purposes, their products cater to a wide range of learning types and age groups. For more detailed information or to explore the full range of products available, please visit the website or contact directly.
Le Toy Van
Supplier name
Wholesalers
This supplier operates in the textile industry, focusing on the design and manufacture of eco-friendly cloth diapers and related accessories. With a commitment to sustainability and high-quality production, they have built a strong reputation over the years, recognized for their innovation and dedicated customer service.
Their extensive portfolio includes various types of cloth diapers, diaper covers, and accessories that cater to the needs of modern families. They prioritize the use of sustainable materials, incorporating organic cotton and recycled elements into their products, contributing to environmental conservation efforts. The patented double inner gussets technology ensures leak protection, making their cloth diapers a trusted choice among parents.
Beyond cloth diapers, they also offer a variety of baby care products, including wet bags, changing pads, and baby skin care essentials. The supplier's mission reflects a passion for reducing landfill waste while providing parents with practical and stylish solutions. Customers can expect a user-friendly shopping experience, with incentives like free shipping for orders over a specific amount.
To explore their full range of offerings or inquire about their products, interested parties are invited to visit their website or make contact directly for further information. This supplier remains committed to delivering exceptional quality and service to enhance the parenting experience, supporting both functionality and sustainability.
Snappi Baby, Jellycat, Silipint, Ecoposh, Kanga Care, Lil Joey, Lil Learnerz, Rumparooz, Spraymate
Supplier name
Wholesalers
Operating in the pharmaceutical industry, this prominent wholesaler and exporter excels in supplying an extensive range of medical products, including surgical equipment, anti-cancer drugs, and antibiotics. With a strong commitment to quality and reliability, they have established a solid reputation in both domestic and international markets.
Since its inception in 2011, the organization has forged valuable relationships with clients across various countries, ensuring the delivery of premium healthcare solutions. Their product portfolio includes essential medicines like antivirals, anesthetics, and a comprehensive assortment of therapeutic agents. From vaccines to specialty drugs, they cater to a variety of medical needs, emphasizing quality and compliance with stringent regulatory standards.
With a dedicated focus on customer satisfaction, their knowledgeable team assists clients in navigating the complexities of pharmaceutical sourcing. Individuals interested in learning more about their offerings are encouraged to visit their website or reach out directly for tailored support. Their extensive experience, along with their commitment to providing effective healthcare solutions, makes them a trusted partner in the pharmaceutical supply chain.
Dr. Morepen
Related products
Baby Wrap
Decreasing
-21%
Growth
Strong buyer appeal comes from hands-free carrying, closeness/bonding, and comfort for newborn care, making it a common purchase for new parents and gift-givers. It typically sells in the $22 to $50 range, where buyers prioritize softness, support, and ease of use, with aesthetics playing a secondary role
Infant Clothing
Decreasing
-11.6%
Growth
Steady, needs-driven demand with a pronounced December peak, driven by holiday gifting and cold‑weather essentials. Buyers are parents and gift‑givers seeking softness, comfort, easy care, and cute designs; frequent size changes drive repeat purchases and multi‑unit orders
Pram
Decreasing
-25.7%
Growth
Compact baby-transport product with a typical price band of $45–$160. Attractive to buyers because it addresses an immediate need—safe, mobile newborn transport—plus perceived value from convenience features (foldability, storage, adjustable seating) and aesthetic options that drive purchase decisions
Uppababy
Decreasing
-14.4%
Growth
Premium baby gear (strollers and accessories) with strong brand trust attracts buyers for its build quality, safety features, and sleek design. Modular, travel-friendly setups and a robust ecosystem of add-ons encourage repeat purchases and bundling, making it a high-intent category that can lift average order value and search-driven traffic for an eCommerce store
Baby Bedding
Decreasing
-78.9%
Growth
Driven by nursery setup and gift registry demand, buyers prioritize softness, breathability, safety, machine-washability, and coordinated designs that match decor. Neutral prints and organic/cotton options expand reach, while clear size/fit details reduce returns
Baby T-shirt
Increasing
8.9%
Growth
Essential infant apparel priced around $13–$17. Interesting to buyers because it’s a basic wardrobe staple with high repeat-purchase potential as infants grow, a common gift for newborns, and easy to personalize or bundle with related items; low price point supports impulse buys and add-on conversions
Baby Car Seat
Decreasing
-11.8%
Growth
Essential safety purchase—often required by law—driving high-intent conversions. Demand is steady year-round with continual influx of new parents, and the $96–$280 price range delivers a solid average order value for an everyday necessity buyers rarely defer
Fire Blanket
Decreasing
-19.2%
Growth
Demand is driven by safety and emergency-preparedness: buyers want a simple way to quickly smother small fires, especially in kitchens and garages, and it’s commonly chosen for grease-fire scenarios. The $12–$30 price point fits as a low-friction add-on, with multi-unit purchasing (kitchen, workshop, RV) and cross-sell potential alongside extinguishers, smoke detectors, and kitchenware
Swaddle Blankets
Decreasing
-24.1%
Growth
Essential newborn staple that buyers seek for soothing and sleep support, often added to registries and purchased as gifts. Differentiators buyers compare: softness and breathability (muslin/cotton/bamboo), generous sizing, multi-pack value, easy-care, and attractive, gender-neutral patterns
Linen Baby Clothes
Decreasing
-114.8%
Growth
Lightweight, breathable baby apparel that’s comfortable in warm weather tends to convert well because buyers prioritize softness and temperature regulation for infants. At a $14–$19 price point, it fits impulse and add-on behavior, enabling multi-unit carts (e
Muslin Blanket
Decreasing
-45%
Growth
Broadly appealing in the baby essentials niche, this item attracts buyers for its breathable, lightweight comfort in warm weather and its versatility (commonly used for swaddling, stroller coverage, nursing privacy, and gifting). The $20–$40 price range sits in a strong impulse and registry-friendly band, supporting easy add-to-cart behavior and multipack upsells for eCommerce stores
Nursery Items
Decreasing
-35.5%
Growth
Appeals to expecting and new parents setting up a baby space, and is a common baby-shower/registry purchase, driving steady year-round demand with strong giftability. The $14–$34 price point supports impulse buys and bundling to lift cart values, with low barrier to trial
Tricycle
Decreasing
-35%
Growth
Appeals to parents and grandparents seeking a child’s first ride for outdoor play, motor-skill development, and gift-giving. The $52–$115 price band hits a broad audience from entry to mid-tier, making it a strong basket builder in an eCommerce store
Baby Play Mat
Decreasing
-22.5%
Growth
Buyers seek a safe, cushioned floor space for tummy time and early play that’s easy to clean, portable, and visually appealing for the home—also a common baby-shower gift. The $29–$54 price point is accessible and gift-friendly, supporting options across sizes and patterns and opportunities to bundle with complementary baby items
Baby Crib Diaper
Increasing
7.6%
Growth
Appeals to buyers preparing nurseries and building baby registries, and is a practical, giftable essential tied to newborn arrivals. The $20–$140 range supports entry, mid, and premium SKUs, enabling margin tiering and bundles with related baby essentials to lift AOV and conversion
Baby Bibs
Decreasing
-14.5%
Growth
Evergreen, necessity-driven demand from new parents and gift buyers; frequently added to baby registries and purchased in multiples. Buyers prioritize absorbency or waterproof protection, soft/comfortable materials, easy cleaning (machine-washable or wipeable), adjustable fit, and appealing designs; strong reviews help conversion
Stroller
Decreasing
-21.3%
Growth
Core baby gear with steady baseline demand from new parents and gift buyers, purchased for safe, convenient infant/toddler transport on daily outings and travel. Buyers value portability, ease-of-use, and durability; the $100–$280 price band fits value-to-mid tiers and supports solid AOV with room for upsells
Bassinet
Decreasing
-78.8%
Growth
Strong buyer interest comes from providing a safe, compact sleep solution for newborns with bedside convenience and registry/gifting appeal. Buyers prioritize safety, portability, and easy setup at an accessible price; the $85–$165 range fits mainstream budgets and supports add-on sales like fitted sheets and waterproof pads
Baby Nail Set
Decreasing
-100.1%
Growth
Appeals to buyers prioritizing safe, simple infant grooming and practical gifts for new parents; common as a registry add-on and baby-shower purchase. The $9–$17 price point supports impulse and add-on behavior, helping lift cart size in eCommerce stores without heavy consideration cycles
Baby Gift Set
Increasing
30.5%
Growth
Appeals to buyers as a convenient, ready-to-gift bundle for newborn arrivals and baby showers, with perceived value from multiple coordinated items. The $15–$37 price range aligns with common gifting budgets, supporting impulse buys and simple add-ons like gift wrap or personalized notes in an eCommerce store