Nappies Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
Staple baby-care consumable with high repeat purchase frequency and predictable replenishment. Buyers prioritize leak protection, comfort for sensitive skin, overnight performance, and in some cases eco options, often preferring subscriptions and bulk multipacks for value and convenience. The category is competitive and price-sensitive; social proof and clear size guidance help conversion. Typical selling price sits around $15–$30. Seasonal high occurs in January; with August as the current month, it’s timely to plan assortment, secure supply, and schedule promos to ramp in November–December to lock in subscribers ahead of the peak. Stock breadth across key sizes, offer bundle discounts and free‑shipping thresholds, and cross‑sell wipes and rash care. Manage shipping costs due to parcel weight/volume and set clear delivery timelines; build paid campaigns in Q4 to acquire repeat buyers before the January surge.
Key details
  • $21
  • $15 - $30
Relative Interest
 
Seasonality
High Month Jan
Low Month Dec
Dropship products for Nappies

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the "Add to Import List" button to add them to your import list. Don't have an account yet? Click here to find out more

Top suppliers for “Nappies”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
This supplier is a prominent player in the reusable nappy sector, committed to promoting sustainable parenting solutions. They specialize in a diverse array of eco-friendly cloth nappies designed for convenience and comfort. With extensive experience since 1999, they have positioned themselves as experts in the field, offering valuable guidance on choosing the right products for families. The range includes various types of reusable nappies for infants and toddlers, accommodating different needs such as nighttime use, potty training, and eco-conscious choices. The supplier’s products are meticulously selected to ensure they are gentle on the baby’s skin and friendly to the environment. Parents who worry about nappy rash can feel reassured, knowing that modern cloth nappies are designed to be super absorbent and devoid of harmful chemicals. Understanding the impact of waste on the planet, the supplier advocates for the use of reusable nappies, which significantly reduce landfill contributions compared to single-use options. Their mission is to leave a healthier planet for future generations, emphasizing that every reusable nappy used actively conserves resources and lowers carbon footprints. The business also provides a unique nappy library service, allowing families to explore different types before making a purchase, alongside various kits and bundles for those looking to start their reusable nappy journey. With a strong community of satisfied parents and extensive product knowledge, this supplier invites you to discover how their offerings can simplify your parenting experience. For more information, please visit their website or get in touch directly.
Flip Nappies, Weleda, Bumgenius, Kanga Care, Grovia, Baby Bee Hinds, Bambinex, Bambino Mio, Bare & Boho, Cheeky Wipes, Disana, Easy Peasy, Little Lamb, Little Lovebum, Mother-Ease, Popolini, Super Undies<span class="list-helper-toggle-more-text"> and <a href="#">1 more</a></span><span class="list-helper-more-text d-none">, Tots Bots</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Manufacturers
Operating in the organic baby products industry, this supplier is dedicated to offering a comprehensive range of eco-friendly baby essentials designed for the health of both infants and the planet. With over two decades of experience, they pride themselves on revolutionizing how families shop for baby products, ensuring that each item supports sustainable living. Their extensive product selection includes certified organic skincare, reusable cloth nappies, and accessories that cater to the needs of mothers and their babies. By focusing on non-toxic materials and sustainable practices, they aim to reduce waste and the reliance on single-use products, promoting a healthier lifestyle for families. As pioneers in the space, they have set a high standard for quality, transparency, and environmental responsibility, making eco-conscious shopping accessible and straightforward. This supplier’s commitment to quality is reflected in their independently audited certifications, ensuring customers receive genuine organic products without misleading claims. They believe in simple living and strive to empower parents with the knowledge and tools needed for making informed choices that benefit their family's health and the environment. For more insights into their mission and products, prospective customers are invited to visit their website or contact them directly. The focus on empowering parents, along with their eco-friendly practices, positions them as a leader in the organic baby products market, setting the stage for a sustainable future for children.
Baby Beehinds, Luvme, Nature's Child
Supplier name
 
Wholesalers
Operating within the baby and children’s products sector, this supplier specializes in providing quality items designed to assist parents and caregivers. Their extensive product selection ranges from sleeping bags and carriers to nursery essentials and travel accessories. With a commitment to quality and innovation, they source products that ensure both functionality and comfort for children. Their innovative offerings include unique sleeping solutions that foster better sleep for babies, alongside practical feeding accessories that make mealtime enjoyable. Additionally, their well-designed travel products enable families to explore the world with ease and security. Recognized for their collaboration with notable brands, they ensure a curated collection that resonates with modern parenting needs. Retailers partnering with this supplier benefit from their reputation for excellent customer service, a user-friendly ordering process, and an unwavering commitment to delivering products that parents trust and love. Their portfolio includes award-winning brands, showcasing their ability to stay ahead in a dynamic market. To explore their full range of products or for further inquiries, retailers are encouraged to visit the website or reach out directly for assistance. Their focus on quality and customer satisfaction continues to set them apart in the marketplace.
Crane, Hauck, Luma, Bumkins, Woolbabe, Little Bird Brands, Yogasleep
Supplier name
 
Wholesalers
Within the dynamic world of wholesale distribution, this supplier excels in providing a diverse array of products to businesses across different sectors. With an extensive experience of over 100 years, they have cultivated a reputation for delivering high-quality goods at competitive prices, catering to discount stores, online retailers, and various commercial entities. The supplier's catalog features thousands of items across multiple categories including cleaning supplies, toy products, DIY essentials, and health and beauty articles. They pride themselves on their ability to adapt to market trends and consumer demands, ensuring that their clients always have access to the latest and most sought-after products. Notably, this supplier focuses on customer satisfaction, streamlining their logistics to guarantee fast and efficient delivery. Their commitment to service is evidenced by their expansive network, which spans the UK, Ireland, Europe, and beyond. Furthermore, they maintain strong relationships with well-known brands, making high-quality, trusted products accessible to their clientele. With an aim to revolutionize retail inventory for small businesses and larger enterprises alike, they offer solutions designed for profitability and growth. Businesses seeking comprehensive wholesale offerings will find unparalleled support and value in this supplier's services. To learn more about their expansive product range or inquire about partnerships, you’re encouraged to visit their website or contact them directly.
Duracell, Tidyz, Goodyear, Farley Mill, Navigator, Prima, Marksman, Dekton, Treat & Ease, Giftmaker
Supplier name
 
Wholesalers
Focusing on the eco-friendly products industry, this supplier is dedicated to offering sustainable alternatives for families looking to reduce their environmental impact. They curate a wide selection of non-toxic, ethically sourced products encompassing a variety of categories including baby care, personal care, home cleaning, and reusable solutions. Their commitment to sustainability is evident in their meticulous selection process, ensuring every product meets their high standards for safety and eco-friendliness. In the realm of baby care, they provide items designed to be gentle on the skin while being free from harmful chemicals, catering to the growing demand for safe products among environmentally conscious parents. This includes everything from organic baby lotions to eco-friendly diapers. In the personal care segment, customers can find natural body care products that are not only good for them but also for the planet. The supplier also focuses on household cleaning products that are biodegradable and non-toxic, making them a perfect choice for families aiming for a cleaner home environment without sacrificing health standards. Reusable options, such as drinkware and food storage solutions, further align with their mission of promoting sustainable living. Their approach makes it easier for families to adopt eco-friendly habits without compromise. For those interested in exploring the full range of their products and undeniable benefits, further information is readily available on their website or by contacting them directly.
Weleda, Moltex, Koala Eco, Bambo Nature, Hurraw, Ever Eco, Kin Kin, Muumi, Wotnot, Made By Freesko
Supplier name
 
Manufacturers
In the baby and children's products sector, the supplier provides a comprehensive selection of high-quality items designed to enhance parenting experiences. Their collection covers a range of categories, including changing mats, feeding accessories, clothing, and toys, ensuring that parents can find everything they need to care for their children. The supplier is committed to offering unique and thoughtful products that prioritize safety and comfort, making daily routines easier and more enjoyable. With a focus on both aesthetics and functionality, their items appeal to modern families seeking stylish solutions for their children’s needs. Innovative design combined with practical use defines their product range, which includes sustainable fabric options and personalized gifts, allowing parents to make each purchase special. The brand values customer satisfaction and delivers consistent quality across its offerings, aiming to create lasting impressions and joyful experiences for families. Explore their extensive catalog, which also features seasonal collections and themed items that cater to various tastes and preferences. Parents can choose from a variety of gift options, ensuring they find the perfect present for any occasion. For more information, please visit the website or get in touch directly to learn more about their unique offerings and how they can assist you in finding the best products for your child.
Hauck, Trixie, Miniland, Name It, Tonies, Liewood, Keel Toys, Little People, Mamas & Papas, Shnuggle, Olli Ella, Dockatot, Love To Dream, Stabilo, Harper Collins, Macmillan, Rex London, Avery Row, Wee Gallery<span class="list-helper-toggle-more-text"> and <a href="#">75 more</a></span><span class="list-helper-more-text d-none">, Petit Artichaut, Sunnylife, Mushie, Aykasa, Minikane, And The Little Dog Laughed, Meri Meri, Frigg, Miffy, Abel And The Label, Babyly, Babymel, Bee Boheme, Bibado, Bizzi Growin, Blush & Gold, Booksource, Bookspeed, Cam Cam Copenhagen, Designs By A Little Bit Of Hope, Etta Loves Uk, Find That Hippo, Fox & Fallow, Fraupow, Gamcha, Handmade Best Seller, Happy Yak, Hootyballoo By Green Club, Inspire My Play, Jabadabado, Jack N' Jill, Jollein, Just Bee Kids, Kate Fox Design, Kitty Makes, Kong.walther, Konges Slojd, Lara & Kin, Levlovs, Lilipinso, Lion & The Pear, Little Dutch, Little Dutch X Mepal, Little Dutch X Miffy, Big Dreams, Little Roglets, Lola & Lykke, Lucy Coggle, Ma Cabane À Rêves, Mabel & Fox, Mimi & Lula, Moonie, Mr Maria, Mrs Ertha, My Carry Potty, Naturally Sheepskins, Nobodinoz, Quartos, Robert Frederick, Rockahula, Saga Copenhagen, Silly Silas, Speed Monkey, Splash About, Swim Essentials, The Little Green Sheep, Threadbear Designs, Tiny Harlow, Tix & Mix, Tutete, Wildride, Yaya Studio, Yoto, Yuula, Zello</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
Operating in the household goods and personal care sector, this supplier provides a comprehensive selection of essential products designed to enhance everyday living. Their extensive catalog ranges from cleaning supplies and personal hygiene items to kitchen essentials and baby care products. With a strong emphasis on quality, they ensure that each item meets high standards, satisfying various consumer needs and preferences. The supplier prides itself on its diverse product offerings, including well-known categories such as facial and toilet tissue, detergents, air fresheners, and skin care products. Their products are tailored for both individual consumers and bulk purchasing, making them a go-to choice for both households and businesses. Innovation is at the heart of their operations, consistently updating their inventory with new items that reflect current market trends and consumer preferences. This proactive approach enables them to maintain a competitive edge in a fast-paced industry. Committed to providing exceptional service, they invite interested parties to learn more about their product offerings and business practices by visiting their website or contacting them directly for further information. Their dedicated team is always ready to assist with inquiries and provide insights into their extensive range of products.
Ambi Pur, Biofreeze, Colgate, Dettol, Always, Finish, Vanish, Lynx, Andrex, Duzzit, Airwick, Maynards, Cillitbang, Airpure, Daz, Cussons, Cheris
Supplier name
 
Wholesalers
Operating in the baby and parenting industry, this supplier specializes in providing high-quality products aimed at making parenting easier and more enjoyable. Their diverse product offerings include organic muslin fabrics, reusable nappies, feeding accessories, and durable baby essentials, catering to the needs of modern parents. The brand is committed to sustainability and practicality, prioritizing materials that are both eco-friendly and safe for children. With an extensive selection, they focus on functional designs without sacrificing style, ensuring that parents have access to both trendy and practical options for their little ones. In addition to their standout product lines, they also offer an array of supportive resources for parents, including guidance on product usage and care. Their customer service is highly regarded, providing assistance and answers to queries promptly. Whether you’re looking for innovative feeding solutions or reliable nappy options, this supplier's collection is designed to meet the demands of today’s families. For more information about their products and philosophies, visit their website or reach out via direct contact.
Muslinz, Bright Bots, Minikoi
Supplier name
 
Wholesalers
This supplier operates within the leather accessories industry, specializing in an extensive range of high-quality leather handbags, purses, and luggage. Their products showcase exceptional craftsmanship, utilizing premium materials such as cowhide, goat, and sheep nappa leather. With an emphasis on durability and style, the supplier caters to a broad audience seeking fashionable and long-lasting accessories. The product line includes various styles designed to meet different customer needs, from casual bags to elegant evening purses. Their meticulous attention to detail ensures that each item not only looks great but also withstands the rigors of everyday use. Furthermore, the supplier is committed to providing excellent customer service, offering wholesale prices to trade customers. A visit to their website reveals a comprehensive inventory that eases the ordering process. Customers can browse the offerings and seamlessly add desired items to their cart. With an array of products, including men’s wallets and other leather goods, the supplier strengthens its position as a go-to source in the marketplace. Inquiries are welcomed; potential clients may reach out for further information or clarification. Accessing details about the offerings is simple and straightforward, encouraging engagement with a responsive support team. For updates and potential collaboration, interested parties are invited to explore the website or make direct contact.
Milano, Lorenz, London Leathergoods
Supplier name
 
Liquidators
This supplier operates in the dynamic jewelry industry, providing customers with an impressive assortment of products that cater to various tastes and occasions. Their collection features fine jewelry, ranging from classic rings to eye-catching necklaces and elegant bracelets. Attention to detail and a commitment to craftsmanship highlight each piece, ensuring that customers receive the highest quality items. Focused on both style and substance, this supplier offers an array of distinct designs, including popular wedding and promise rings, fashionable chains, and meaningful pendants. They understand that jewelry is not just about aesthetics but also about significance and personalization, which is evident in their thoughtful product offerings. Additionally, the supplier stays attuned to market trends, regularly introducing new products and designs that reflect contemporary styles while honoring traditional craftsmanship. Their catalog is diverse, catering to various demographics, whether it be unique children’s jewelry or stylish pieces for adults. Quality service and customer satisfaction are paramount, with the supplier encouraging potential buyers to explore their extensive range. For those interested in discovering more about their unique jewelry offerings, visiting their website or contacting them directly is highly recommended.
Not available

Related products

Baby Romper Set
Increasing
16% Growth
Broad appeal comes from practicality and gifting: buyers want soft, easy all-in-one outfits for daily wear and photo moments, and they frequently rebuy as babies size up. The accessible $14–$22 price point supports impulse purchases and gift add-ons, helping drive cart value without heavy discounting
Teethers
Decreasing
-8.6% Growth
This category draws steady year-round interest from parents and gift‑givers seeking simple relief options for teething infants. The $6–$10 price point makes it an effective impulse add-on, multipack, or bundle with other baby essentials to lift AOV, with straightforward listing and shipping and broad appeal within the baby category
Baby Clothing Sets
Increasing
102.1% Growth
Appeals to buyers center on convenience and value: coordinated pieces reduce outfit decisions, photograph well for family gatherings, and make easy, giftable purchases at the $18–$26 price point. The category benefits from repeat purchasing as infants grow, and broad appeal for gifting drives reliable volume, making it a steady add for sellers seeking consistent basket builders
Bamboo Diaper
Increasing
7% Growth
Strong appeal to buyers centers on sustainability and skin-friendly performance: bamboo-based materials are perceived as softer, more breathable, and gentler for sensitive skin than conventional options. This supports premium positioning within the typical $19–$41 range and drives high repeat purchase potential, making subscriptions and multi-pack bundles viable
Strollers Baby
Decreasing
-1.5% Growth
Strong, year-round demand driven by new parents and gift buyers seeking safety, maneuverability, and convenience. Buyers respond to clear specs (weight, fold size, age/weight limit), compact/lightweight designs, storage capacity, and car-seat compatibility
Baby Socks
Decreasing
-11.1% Growth
Everyday essential with steady demand: buyers replace frequently as babies grow and socks get lost, and the low price point ($11–$15) drives impulse add-ons. Strong gift appeal for newborns and baby showers, plus easy bundling with other infant apparel to lift AOV
Toddler Clothing
Decreasing
-2.8% Growth
Appeals to buyers because toddlers outgrow sizes quickly, driving frequent replacements and gifts; shoppers prioritize comfort, durability, and easy-care basics alongside seasonal outfits. The $14–$21 price point aligns with value expectations and encourages multi-unit orders, supporting basket building and repeat purchases
Baby Shoulder Carrier
Increasing
102.8% Growth
Appeals to buyers seeking hands-free mobility and ergonomic support for infants, serving as a compact alternative to strollers for errands and outings. The $25–$100 price range spans entry to premium tiers, enabling broad budget coverage and straightforward merchandising in an eCommerce store
Baby Care Products
Increasing
40.3% Growth
Steady, needs-based demand with high repeat purchase and gifting makes this a reliable volume driver. Buyers value safety, gentle formulations, and trusted brands; the $8–$20 price point supports impulse add-ons and bundling
Baby Nest
Increasing
469.3% Growth
Portable infant lounger for supervised use that creates a snug spot at home or on the go. Buyers value the cozy, keep-baby-close convenience, portability for travel/visits, and strong giftability for registries and baby showers
Pregnancy Belt
Increasing
5.4% Growth
Buyers seek this for added belly and back support and day-to-day comfort during pregnancy, making it a practical, utilitarian purchase with steady baseline demand. The $15–$27 price band positions it as an affordable accessory that can convert well on search-driven intent, and it pairs naturally as an add-on with maternity apparel and prenatal essentials
Baby Mats
Increasing
29.7% Growth
Appeals to buyers as a safe, cushioned play surface for infants that supports tummy time and early development; portability, easy cleaning, and non-toxic materials are common decision drivers, along with designs that fit home decor. The $25–$49 price band sits in a strong impulse/registry-friendly range, making it suitable for gifting and add-to-cart bundling, with steady baseline demand from new parents and gift-givers
Baby Gift Set
Increasing
1% Growth
Appeals to buyers as a convenient, ready-to-gift bundle for newborn arrivals and baby showers, with perceived value from multiple coordinated items. The $15–$37 price range aligns with common gifting budgets, supporting impulse buys and simple add-ons like gift wrap or personalized notes in an eCommerce store
Linen Baby Clothes
Increasing
98.6% Growth
Lightweight, breathable baby apparel that’s comfortable in warm weather tends to convert well because buyers prioritize softness and temperature regulation for infants. At a $14–$19 price point, it fits impulse and add-on behavior, enabling multi-unit carts (e
Baby Hats
Increasing
82.3% Growth
Buyers choose these for practical warmth and comfort for infants, plus cute, photo-friendly styles and gifting (e.g
Muslin Blanket
Decreasing
-13.7% Growth
Broadly appealing in the baby essentials niche, this item attracts buyers for its breathable, lightweight comfort in warm weather and its versatility (commonly used for swaddling, stroller coverage, nursing privacy, and gifting). The $20–$40 price range sits in a strong impulse and registry-friendly band, supporting easy add-to-cart behavior and multipack upsells for eCommerce stores
Baby Bath
Decreasing
-9.3% Growth
Core newborn-care essential with broad appeal to first-time parents and gift buyers; valued for making infant bathing easier and safer than a full-size tub. At $10–$34, it sits in an accessible price band that converts well, encourages add-ons, and fits registry lists and baby-shower gifting
Baby Headband
Increasing
14% Growth
Appeals to buyers as an affordable, cute finishing touch for outfits, gifting, and milestone photos; October demand typically lifts with Halloween costumes and fall family portraits. The $9–$14 price point fits impulse buys and add‑ons, and variety in colors/patterns/seasonal themes encourages multi‑unit purchases and bundling
Pamper Diaper
Decreasing
-16.3% Growth
Everyday essential with constant demand; buyers prioritize reliable leak protection, comfortable fit, and convenient delivery. High repeat-purchase cadence makes it strong for subscriptions and bundles, with price sensitivity that responds well to promotions and free‑shipping thresholds
Baby Products
Decreasing
-7.8% Growth
Demand is steady with a notable bump in September as births peak and registry/gifting activity increases. Buyers prioritize safety, practicality, and convenience, gravitating toward everyday essentials and small accessories they can replenish or gift
Feedback