Protein Bar Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025

High-frequency, replenishable snack with strong appeal to fitness-minded and busy buyers. Convenience, protein satiety, and broad flavor/dietary options (low-sugar, keto, vegan, gluten-free) drive trial and repeat purchase. Typical selling price range is $17–$29, supporting multipacks and variety-pack merchandising to lift basket size and repeat orders. Seasonal high is in March; sellers should plan assortment and inventory a couple of months in advance. With the current month in August, expect steady baseline demand and use this period to test SKUs, refine flavor/diet mixes, and build reviews so you’re positioned to scale in January–February ahead of the peak.

Seasonal Peak month: March

Product details

About the product

Protein bars are portable, nutrient-dense snacks formulated to provide a balance of protein, carbohydrates, and essential vitamins, appealing to health-conscious buyers seeking convenient meal replacements or post-workout nutrition. With diverse flavor options and ingredient variations, this growing product class caters to various dietary preferences, including vegan, gluten-free, and low-sugar options, making it an attractive addition for sellers targeting fitness enthusiasts and busy individuals.

Key details

Avg. Sell price
$22
Selling price range
$17 - $29
Seasonality

High Month March

Low Month December

Relative Interest

Interest Change Interest Trend

Growth

Seasonality

Monthly Interest

High Month Mar

Low Month Dec

About the product

Key details

Product Category
Specialty Foods, Snacks & Beverages
Avg. Sell price
$22
Selling price range
$17 - $29
Seasonality

High Month March

Low Month December

Dropship products for Protein Bar

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Eelhoe 60ml Nourishing Protein Hair Cream

USD $7.42

Portable Electric Protein Shaker Bottle 650ml

USD $0

Protein Thread Lifting Kit for Face Firming

USD $9.61

Healthy High Protein Duck Slices Dog Treats

USD $8.74

Healthy High Protein Duck Slices Dog Treats

USD $8.74

Protein Hair Straightening Cream for Frizz Control

USD $7.81

480PCS Gold Protein Anti Aging Facial Filler Threads

USD $7.12

Automatic Portable Sport Mixing Cup for Protein Shakes

USD $12.15

Eelhoe Protein Hair Straightening and Frizz Control Cream

USD $8.3

USB Rechargeable Self-Stirring Shaker Cup for Protein

USD $12.59

Ebin New York Lace Melt Spray with Silk Protein

USD $8.83

Rustic Bar Height Metal Bar Stools Set of 2

USD $80

Top suppliers for “Protein Bar”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name

Country

Supplier type

About

Brands

Supplier name

Wholesalers

Operating within the health and wellness sector, this supplier revolutionizes plant-based nutrition with an innovative range of products. Their portfolio includes protein bars, powders, and indulgent treats designed to provide essential nutrients while tantalizing the taste buds. Each product is thoughtfully crafted to meet the nutritional needs of health-conscious individuals without compromising on flavor. The company is committed to using clean ingredients, ensuring that all offerings are certified gluten-free, kosher, and non-GMO Project verified. This dedication to quality aligns with their mission to redefine plant-powered nutrition and support customers in their health journeys. They strive to create products that not only satisfy hunger but also fit seamlessly into an active lifestyle. Customer feedback highlights the exceptional taste and texture of their protein bars and powders, making them a popular choice among consumers. Whether it's the indulgent flavor of chocolate or the refreshing taste of strawberry, each item is crafted to deliver a delicious treat that doesn't sacrifice nutritional value. For individuals seeking an energy boost or a post-workout snack, this supplier’s products serve as a perfect solution. The vibrant flavors and clean ingredient profiles make these items an attractive option for everyone from athletes to busy professionals. To discover more about their exciting range of products, visit their website or get in touch directly for inquiries. Your journey to enjoying delicious, plant-based nutrition starts here.

Not available

Supplier name

Wholesalers

This supplier is a prominent player in the organic food sector, focusing on the production of wholesome, plant-based snack bars. Their commitment to quality and sustainability is evident as all their products are made from 100% organic ingredients, certifying a healthy option for consumers who prioritize nutrition in their diets. With a diverse product line that includes various flavors of protein bars, snack bars, and even options specifically designed for children, this supplier caters to a wide audience. Each product is crafted with a keen focus on dietary restrictions and preferences, including gluten-free, vegan, and low FODMAP options, ensuring inclusivity for all customers. Environmental responsibility is a core value of the company, as they utilize renewable energy and sustainable packaging practices throughout their production process. Their commitment extends beyond their products; they are deeply involved in giving back to the community and fostering healthy eating habits through education and outreach initiatives. For those seeking to elevate their snack options with clean and delicious choices, this supplier stands out. With their extensive range, it’s easy to find a suitable product that meets specific dietary requirements. For more information and to explore their product offerings, please visit their website or contact them directly.

Not available

Supplier name

Manufacturers

Blommer Chocolate Company is the largest cocoa processor and ingredient chocolate supplier in North America.

Rapha, Fuji, Gibson, Columbia, Diversey, Key West, Prince, Hidden, Fudge

Supplier name

Wholesalers

Operating in the vitamins and supplements industry, this company provides a comprehensive range of high-quality products to support health and fitness. With a focus on wholesale prices, they aim to make healthful living accessible to everyone. Customers can find an impressive array of supplements, vitamins, protein, energy drinks, and more to assist in reaching their personal fitness goals. Located in Houston, Texas, the facility boasts a knowledgeable staff ready to assist patrons with any inquiries regarding their nutritional needs. This team not only provides insight into the products available but also offers personalized guidance to help customers enhance their wellness journey. Whether individuals are seeking to boost their energy, support weight loss, or improve their gym performance, this supplier offers key solutions. The commitment to customer satisfaction is evident in the careful selection of brands and products that are featured in-store. From protein supplements to pre-workout formulas, every item is curated to ensure the highest quality and effectiveness. The warehouse-style setup allows shoppers to explore the offerings freely, without concern for exorbitant prices. This vibrant marketplace invites health-conscious individuals to discover the finest nutritional solutions available. To learn more about their product range and unbeatable prices, potential customers are encouraged to visit the website or reach out directly for further inquiries. Experience affordable, top-tier supplement shopping today.

Metabolic Nutrition, Labrada, Insane Labs, Syntras

Supplier name

Wholesalers

Operating within the bodybuilding and sports supplements sector, this supplier is committed to providing top-tier nutrition solutions for athletes and fitness enthusiasts alike. Their product offerings include an extensive selection of performance enhancers, including pre-workout formulas, muscle builders, protein powders, nootropics, and fat burners that cater to various fitness goals. The supplier prides itself on rigorous quality standards, ensuring that each product delivers promising results while adhering to safety protocols. With a curated selection of high-demand brands and exclusive promotions, customers can find everything needed to support their health and fitness journeys. In addition to their standout product line, the supplier actively engages with the fitness community through informative articles, promotions, and tailored advice to help clients achieve their aspirations. They strive to empower customers with knowledge about their offerings so that every individual can make informed decisions about their nutrition needs. For those interested in enhancing their athletic performance or embarking on a new workout regimen, a visit to the supplier's website or direct communication with their team could provide valuable insights. With a focus on ethical practices and community involvement, it is clear that the supplier is dedicated to not just selling products, but also fostering a supportive fitness environment.

Kaged Muscle, Predator Nutrition

Supplier name

Manufacturers

This company stands at the forefront of the health food industry, dedicated to creating science-based functional food products. Renowned for their commitment to quality and innovation, they provide a comprehensive range of manufacturing services including contract manufacturing and private label solutions. Their expertise spans several popular supplement categories, addressing vital areas such as brain and memory support, gut health, and weight management. The company’s product offerings are diverse, featuring exceptional options like SoftChews and UltraChews, which are designed with naturally enhancing absorption elements, ensuring rapid health benefits. Additionally, their functional food bars and cups with inclusions are crafted to deliver maximum nutrition using whole food ingredients, appealing flavors, and ideal taste profiles. Research and development are key components of their operation, as they strive to create unique formulations that align with scientific findings. Their ability to develop products catering to specific customer specifications sets them apart, ensuring they meet the evolving demands of the market. Furthermore, they provide innovative packaging solutions aimed at maintaining product integrity and shelf stability. With an impressive annual production capacity, they are equipped to meet large-scale demands while maintaining high-quality standards. Clients can expect a collaborative approach where their vision can be seamlessly transformed into viable products. For further exploration of their offerings and insights into their innovative processes, interested parties are encouraged to visit their website or make direct contact.

Not available

Supplier name

Wholesalers

Operating in the sports nutrition products and supplements industry, this supplier has established itself as a dominant force in the marketplace over the past six years. Based in Northern Ireland, they serve a broad customer base that includes gyms, personal trainers, and retail outlets, ensuring their products reach fitness enthusiasts throughout the UK and Ireland. The supplier is recognized for partnering with prominent brands, including official distribution agreements with notable names in the industry. They prioritize only the highest quality merchandise, effectively catering to both consumer demand and industry standards. With a commitment to excellence, they focus on providing a range of innovative nutrition solutions designed to enhance physical performance and support active lifestyles. Their logistics capabilities allow for easy distribution across Europe, facilitating timely delivery and improving accessibility for clients. Bulk orders are accompanied by free delivery options, further adding value to their offerings. With an impressive product lineup that includes protein powders, energy drinks, protein bars, and more, this supplier is well-equipped to meet the demands of a diverse clientele. Prospective customers can easily create a trade account to view pricing, ensuring a smooth purchasing experience. For those looking to explore their extensive portfolio of products or to inquire about specific needs, they invite you to visit their website or get in touch directly. The supplier's dedication to growth and customer satisfaction is evident in their responsiveness and commitment to service excellence. They are ready to assist in achieving your sports nutrition goals.

Barebells, Monster, Nocco, Marchon, Grenade, Applied Nutrition, Hr Labs, Naughty Boy, Trained By Jp Prime, Per4M, Wowhydrate, Vitamin Well

Supplier name

Wholesalers

In the competitive health and wellness industry, this supplier stands out by offering a wide array of premium dietary supplements. Their product range caters to fitness enthusiasts seeking support for muscle building, weight loss, performance enhancement, and overall health improvement. The supplier prides itself on a commitment to quality and transparency, ensuring that each product meets rigorous standards. Their carefully curated selection includes innovative formulas designed to address various health goals, empowering consumers to achieve their fitness aspirations. From potent pre-workout blends to essential vitamins and recovery aids, each item is developed to provide effective results. With a focus on customer service, the supplier offers a seamless shopping experience online and is eager to assist with inquiries or product guidance. Enthusiasts can browse an extensive catalog, featuring niche items tailored to specific health objectives, and make informed decisions with confidence. For those looking to enhance their wellness journey, more information is readily available on their website. Customers can also reach out directly for personalized assistance to better understand product offerings and benefits. Take an empowered step towards optimal health with this reliable supplier of dietary supplements.

Aps, Black Magic Supply, Alpha Lion, Bucked Up, Insane Labz, Inspired Nutraceuticals, Raw Nutrition, Redcon1, Nutrex, Dymatize, Blackstone Labs, Innovative Labs, Axe N Sledge, Centurion Labz, Gaia's Legacy and <a href="#">5 more</a>, Hi-Tech Pharmaceuticals, Life Extension, Nutra Bio, Nutra Charge, Panda Supplements <a href="#">less</a>

Supplier name

Wholesalers

This supplier is a key player in the health and wellness sector, specifically concentrated on sports nutrition and dietary supplements. Their core mission is to support athletes and fitness enthusiasts through high-quality products designed to elevate performance and promote health. By emphasizing both effectiveness and safety, they ensure that each product meets rigorous standards to deliver optimal results for their customers. Alongside a diverse range of offerings, their product line features various protein supplements, performance enhancers, and health-oriented items tailored for both casual gym-goers and professional athletes. Their commitment to innovation is evident in their formulations that harness the latest scientific research, enabling users to achieve their fitness goals more effectively. The supplier recognizes that proper nutrition plays an essential role in overall athletic success and has thus developed an extensive catalog to cater to various dietary needs and preferences. From protein powders to creatine supplements, their products are crafted to support muscle recovery, enhance strength, and improve endurance. The supplier also prioritizes convenience, providing options such as chewable tablets and ready-to-drink beverages to accommodate busy lifestyles. They take pride in transparency, offering clear ingredient listings and dosage recommendations to empower consumers in their health journeys. For more information about their offerings and to explore their complete product lineup, please visit their website or contact their support team directly for any inquiries. Their commitment to customer satisfaction and quality assurance makes them a trusted source in the sports nutrition industry.

Animal, Universal Nutrition

Supplier name

Manufacturers

Increasing

1.9% Growth

High-velocity consumable with strong repeat-purchase behavior; buyers gravitate to flavor variety, preferred strengths, and trusted brands. The $8–$20 price band supports low-friction trial, bundling, and subscriptions, while compact shipping keeps fulfillment costs down and encourages multi-item baskets