E-liquid Market Trends, Forecast & Insights [2025]

Last updated Dec 15, 2025
High-velocity consumable with strong repeat-purchase behavior; buyers gravitate to flavor variety, preferred strengths, and trusted brands. The $8–$20 price band supports low-friction trial, bundling, and subscriptions, while compact shipping keeps fulfillment costs down and encourages multi-item baskets. Demand typically peaks in January, often lifted by new-year switching behavior; with August current, line up suppliers and launch/expand assortments in Q4 so inventory is live by November–December. Maintain age-gated checkout and local compliance, and prioritize breadth in top-selling profiles to maximize conversion and retention.
Key details
  • $12
  • $7 - $22
Relative Interest
 
Seasonality
High Month Feb
Low Month Dec
Dropship products for E-liquid

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the "Add to Import List" button to add them to your import list. Don't have an account yet? Click here to find out more

Top suppliers for “E-liquid”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
Operating within the vaping and smoke shop industry, this leading wholesale distributor is committed to providing a vast range of products to suit diverse consumer preferences. Their extensive inventory includes disposable e-cigarettes, e-liquids, various vaping devices, and essential accessories for both retail and commercial clients. Their product offerings encompass top-selling disposable devices, a wide variety of e-liquid brands, and advanced vaping hardware like mods and atomizers. Notably, they cater to the growing demand for synthetic nicotine products and flavored e-liquids, appealing to a broad audience of vaping enthusiasts. This distributor is recognized for carrying reputable brands and innovative products, ensuring clients have access to the latest trends in the market. With an emphasis on quality and variety, they serve as a reliable partner for businesses seeking to stock their stores with premium vaping supplies. Additionally, their customer support team is readily available to assist with inquiries and facilitate a seamless purchasing experience. For further details regarding product offerings and business arrangements, interested parties are encouraged to visit their website or reach out through direct contact.
Juul, Smok, Elf, Packwoods, Tyson 2.0, Juice Head, Kros, Vapetasia, Coastal Clouds, Innevape, Naked 100, Twist, Vaporesso, Voopoo, Freemax, Pax, Lost Vape, Oxva, Ccell, Monster Vape, Glas, Bsf, Geek Vape
Supplier name
 
Wholesalers
In the vibrant e-liquid and flavor industry, this supplier stands out with its comprehensive range of products tailored for consumers and businesses alike. They offer an extensive selection of concentrates, one-shots, and accessories, appealing to both new and experienced vaping enthusiasts. The company ensures high-quality ingredients and meets stringent manufacturing standards to provide only the best products to their customers. With a wide array of brands featured, customers can find popular options such as Flavor West, Drip Hacks, and The Custard Company, among others. The supplier takes pride in catering to various flavor profiles, ensuring that there is something suitable for all taste preferences. Their focus on innovation and quality assurance means that all products are crafted with the utmost care, allowing customers to feel confident in their purchases. To meet the needs of the growing vaping community, this supplier provides not only unique flavors but also essential accessories, including high-quality syringes and measuring tools for DIY e-liquid mixing. Their efficient service promises same-day dispatch on orders, ensuring that customers receive their items promptly. Overall, this supplier represents a significant player within the flavor and e-liquid marketplace, dedicated to enriching the vaping experience. For more detailed information and to explore their offerings further, please visit their website or contact them directly for any queries.
Capella, Decadent Vapours, Flavor West, Flavour Art, Inawera, Molinberry, The Flavor Apprentice, Solub Arome, Wonder Flavours, Arte Italiano, Baker’s Dozen, Capella Silverline, Crystal Flavour Labs, Drip Hacks<span class="list-helper-toggle-more-text"> and <a href="#">20 more</a></span><span class="list-helper-more-text d-none">, Fizziology, Flavour Boss, El Diablo, Flvrhaus, Got Milk?, Ivg, Jax Custard, Juice Jury, Slush, Just Jam, Just Juice, Koi, Nom Nomz, Kstrd, Love Potion, T-Juice, Nasty Juice, Vampire Vape, Vaper’s Brew, One Pound Vaping Company</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
This supplier is a key player in the vaping industry, offering a comprehensive selection of products aimed at both enthusiasts and new users alike. They provide a diverse range of items, including disposable devices, advanced hardware, and a variety of e-liquids in various flavors and nicotine strengths. The supplier takes pride in curating top-notch products that cater to a broad customer base. Their lineup includes popular brands and innovative vaping technologies designed to enhance user experience. With a focus on quality, they ensure their customers receive only the best products available in the market. In addition to their extensive product offerings, the supplier emphasizes excellent customer service and support. They understand the needs of their customers and are dedicated to providing a seamless purchasing experience. Their commitment to the vaping community goes beyond mere sales; they strive to be a trusted source of information and resources within the industry. Whether you're an established business or just starting, the supplier offers valuable insights and guidance for your vaping needs. For those looking to explore their extensive product range or learn more about what they offer, the supplier invites potential clients to visit their website or contact them directly for more information.
Smok, Pod Juice, Geek Bar, Vapetasia, Sad Boy, Vaporesso, Custard Monster, Lost Vape, Randy's, Vaperz Cloud
Supplier name
 
Manufacturers
This supplier operates within the consumer goods industry, recognized as a leading manufacturer and distributor of essential products across several categories. Their extensive portfolio includes batteries, health and wellness items, drinks, lighting, and innovative vaping solutions. The company prides itself on delivering quality products that cater to a diverse consumer base, ranging from prominent retailers to small independent sellers. With a commitment to excellence, they ensure that all products meet stringent quality standards while remaining compliant with the latest regulations in each sector. Notably, their innovative approach allows them to offer a variety of private label options, providing clients with tailored solutions that align with their brand identity. This flexibility is a cornerstone of their business model, enabling them to adapt to the specific needs of their clients in a fast-moving marketplace. As a well-established name in the industry, they have built strong partnerships with some of the world’s most recognized brands, further enhancing their extensive catalog. Their growth trajectory and efficient operational model have positioned them as a true success story in Europe. For more information on their products and how they can support your business needs, please visit their website or contact them directly for further inquiries.
Duracell, Energizer, Panasonic, Jcb, Millions, Typhoo Tea, Sci-Mx, Liberty Flights, Sealions, Battle Bites, Kik, P&G Professional, Clearly Drinks, Elfbars
Supplier name
 
Dropshippers, Wholesalers
Operating in the wholesale vape and smoke shop supply industry, this distributor provides an extensive range of products to meet the diverse needs of retailers and consumers alike. With a focus on delivering high-quality vaping and smoking supplies, they cover everything from e-liquids and e-juices to vape mods, disposable e-cigs, and vaporizers. Their commitment to excellence ensures that clients receive premium products sourced from reputable brands, making them a trusted partner in the industry. The distributor not only offers a variety of e-liquid brands but also stocks wholesale devices, mods, and pod systems from some of the most popular names in the market. Furthermore, they cater to smoke shops, headshops, and dispensaries with supplies that include glass pipes, bongs, hookahs, rolling papers, filters, and much more. Retailers looking to stock their shelves with top-notch products will find an invaluable resource in this distributor’s comprehensive catalog. The emphasis on customer satisfaction is evident through their streamlined ordering process, competitive pricing, and reliable delivery options. For more information or to explore the product offerings further, please visit the website or contact directly.
Juul, Smok, Naked, Pod Juice, Cloud Nurdz, Elfbar, Hyde, Bad Drip, Coastal Clouds, Fryd, Mints, Sad Boy, Twist, Vaporesso, Lookah, Yocan, Pax, Puffco, Grenco Science, Fog It Box, Mr. Fog, Mr. Fog Max Air<span class="list-helper-toggle-more-text"> and <a href="#">25 more</a></span><span class="list-helper-more-text d-none">, Pastel Cartel Escobar, Posh Xl, Posh Max 5200, Candy King Air, Breeze Smoke Pro, Air Bar, Esco Bar Fruitia, Esco Bar Ripe, Pablo Bar, Juicehead, Reds, Lost Vape, Eleaf, Joyetech, Aegis Geek Vape, Aspire, Ooze, Apx, Metrix, Storz & Bickel, Volcano, Blazy Suzan, Raw Papers, Focus V Carta, Sourin</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Manufacturers
This supplier is a prominent player in the pharmaceutical and cosmetic industry, dedicated to providing high-quality CBD and CBG products. They specialize in the production of ingredients and highly customizable products designed to meet the specific needs of their clients. With a strong emphasis on B2B bulk and white label sales, the supplier offers a comprehensive array of CBD oils, extracts, and specialty cosmetics, ensuring a broad selection for partners in various sectors. Their commitment to reliability, transparency, and professionalism sets them apart, making them a trusted source in the industry. The company also prioritizes quality assurance, employing rigorous control measures to maintain the efficacy and stability of their products. Their in-house lab is equipped with advanced technologies, enabling accurate analysis for cannabinoid content, ensuring compliance with the highest industry standards. Understanding the importance of environmental sustainability and customer well-being, the supplier formulates products from naturally occurring cannabinoids and terpenes, providing clients with safe, effective solutions. Their Skin Greens line of skincare products further exemplifies the dedication to healthy, functional formulations designed for daily use. Clients are invited to explore the supplier's offerings and discover opportunities for collaboration. For further inquiries or detailed information, interested parties are encouraged to visit the website or reach out directly. The supplier looks forward to fostering close partnerships and developing a range of high-quality products tailored to client needs.
Cbd, Skin Greens
Supplier name
 
Wholesalers
Within the dynamic vaping industry, this supplier has carved a niche by delivering top-notch vape devices and high-quality e-liquids since 2008. Their commitment to customer satisfaction is reflected in their exceptional service, earning them a rating of 4.9 out of 5 from over 27,000 reviews. This supplier prides itself on providing a diverse array of products, including starter kits, pod systems, and a variety of disposable vapes. Additionally, they offer an extensive selection of e-liquids, catering to various tastes in flavors and nicotine strengths. Considered experts in vaping, they stay abreast of industry trends and innovations to ensure customers have access to the latest and best products on the market. Moreover, the supplier is keen on ensuring efficient delivery, providing free shipping on orders over £20 and same-day dispatch for orders placed before 5 PM. This level of service is designed to meet the demands of modern vapers seeking convenience and quality. Beyond just products, this supplier is also dedicated to responsible vaping practices and environmental sustainability, actively promoting ethical practices within the industry. Their reputation is built on integrity and client engagement, fostering a community of informed and satisfied vapers. Learn more about their offerings by visiting the website or contacting their knowledgeable team directly.
Smok, Doozy, Lost Mary, Vaporesso, Geekvape, Voopoo, Uwell, Crystal, Halo, Aspire, Elfliq, Elf Bar, Innokin, Ohm Boy, Oxva, Riot Squad, Ivg, Vampire Vape, Elux, Ohm Brew, Gold Bar, Double Drip, Brewbox, Skе
Supplier name
 
Wholesalers
This supplier is a prominent player in the vape industry, providing a comprehensive selection of vape kits, e-liquids, and accessories designed to meet the needs of various consumers. Their inventory includes everything from vape pod kits and mods to an extensive range of disposable devices and nicotine pouches. The supplier distinguishes itself with a commitment to quality and variety, offering products from well-known brands and niche lines that cater to both novice and experienced users. They emphasize convenience and satisfaction, ensuring that every item in their catalog is carefully curated to align with current market trends and consumer preferences. Additionally, the supplier focuses on innovation, frequently updating their offerings with new flavors and technologies. This dedication to staying ahead in a competitive market makes them a trusted partner for retailers and customers alike. Their mission is not only to deliver exceptional products but also to support a lifestyle change for adult smokers seeking less harmful alternatives, underscoring their role in promoting adult vaping responsibly. For those interested in exploring their extensive product range or seeking insights into the latest vaping trends, further information can be found by visiting the website or through direct contact. The supplier is dedicated to customer satisfaction and is ready to assist with any inquiries, ensuring a positive experience for all consumers.
Juul, Smok, Geek Bar, Lost Mary, I Love Salts, Suorin, Vaporesso, Geekvape, Voopoo, Fume, Caliburn Vapes, Mi-Pod, Vaporlax, Elux, Glo Pop, V-God, Switch Mods, Rabbeats, Nacken
Supplier name
 
Wholesalers
This supplier operates within the rapidly growing CBD industry, providing a comprehensive selection of CBD products for businesses. Their focus is on wholesale distribution, along with options for white labeling and dropshipping, catering specifically to professionals seeking reliable and high-quality products. With a commitment to excellence, they partner with some of the most recognized brands in Europe, ensuring that customers have access to premium goods. This supplier's extensive product range includes everything from CBD oils and flowers to specialized items for animals and beauty products, making them a versatile choice for various sectors. Their innovative approach allows clients to benefit from tailored solutions that promote business growth, including support for franchise and affiliate opportunities. Their flawless service is evident in quick order processing, with products typically dispatched within 24 hours. In addition to their product offerings, the supplier provides resources such as a comprehensive guide on CBD, aimed at empowering clients with knowledge about the products they sell. For businesses looking to explore options in the CBD marketplace, this supplier represents a one-stop solution for both quality and convenience. For further inquiries or to discover more about their offerings, it is recommended to reach out directly or visit their website.
Asabio, Bioactif, Botaneo, Breezh, Cangum, Cibdol, Enecta, Greeneo, Natureight, Pharma Hemp, Verasens, Weasy, Wepet
Supplier name
 
Wholesalers
Operating within the vaping and smoking accessories industry, this distributor has established a robust reputation for its extensive selection of high-quality products. They offer a wide array of items ranging from vaping devices, including both big mod and disposable vapes, to an assortment of e-liquids such as free base and nicotine salts. Their constant commitment to delivering high-demand products ensures that retail partners are well-equipped to meet customer needs. In addition to their vaping offerings, they excel in providing a diverse range of smoking accessories. This includes essential items like rolling papers, filters, grinders, and scales, as well as more specialized products such as glass, metal, and wooden pipes, hookah kits, and flavorful tobacco options. Their inventory is designed to cater to a broad customer base, making it easy for retailers to stock unique items that appeal to various demographics. As a one-stop wholesale store, they prioritize convenience, allowing businesses to source all necessary products from a single supplier, streamlining the purchasing process. Their commitment to helping clients succeed with fast shipping, competitive pricing, and responsive customer service sets them apart in the marketplace. With a focus on collaboration, they aim to empower partners by sharing valuable industry insights and providing high-quality products at competitive prices. For additional details and to explore their extensive catalog, interested parties are encouraged to visit their website or contact the team directly.
Vozol, Adalya, Alfakher, Alwaha

Related products

Matcha Powder
Decreasing
-50.4% Growth
Strong buyer appeal driven by wellness positioning, clean energy alternative to coffee, and versatility across lattes, smoothies, and baking; the vibrant color also performs well in social content. At a typical $19–$30 price point, it sits in an accessible premium tier with solid perceived value and repeat-purchase potential
Almond Flour
Decreasing
-13.3% Growth
Strong buyer interest comes from those seeking wheat-flour alternatives for gluten-free and keto/low-carb baking, plus home bakers who need a fine grind for pastries like macarons. It’s a repeat-purchase pantry staple with perceived clean-label benefits
Saffron
Decreasing
-6.3% Growth
Premium culinary ingredient associated with special-occasion cooking; buyers are willing to pay for small, high-value packs. Typical price points of $15–$27 support a healthy AOV on a lightweight, easy-to-ship SKU, and listings that emphasize authenticity and grade/origin can help differentiate
Canadian Gifts
Increasing
113.4% Growth
Broad appeal as affordable, giftable, nationally themed items that buyers pick up for holiday gifting, souvenirs, and sending to friends/family abroad. The $10–$20 price point fits stocking stuffers and Secret Santa, drives impulse adds to cart, and works well for bundles and multi-buy offers, broadening reach without heavy consideration
Candy Bar
Increasing
130% Growth
Shelf-stable confectionery product with unspecified retail category, typical price points $15–$34. Attractive to buyers as a low-friction impulse or gift purchase with broad appeal and easy cross-sell/up-sell placement (checkout add-ons, gift bundles, seasonal displays)
Matcha Tea
Decreasing
-35.3% Growth
Buyers seek this for its vibrant flavor, antioxidant-rich profile, and clean caffeine, making it a staple for at-home lattes, iced drinks, smoothies, and baking. The $15–$27 price range supports mid-premium positioning, with differentiation by grade (ceremonial vs culinary), origin, and organic claims driving perceived quality
Cocktail Kit
Decreasing
-8.9% Growth
Buyers value this item for gifting and at-home entertaining, offering a convenient, all-in-one experience at an accessible price. The $19–$39 range positions it well for impulse buys, host gifts, stocking stuffers, and small group presents, supporting quick conversion
Portable Coffee
Decreasing
-47.9% Growth
Compact, on‑the‑go coffee solutions appeal to buyers who want convenience during commutes, travel, work, and dorm life. The $28–$60 price range lands in an accessible gift bracket while still feeling premium, supporting impulse gifting and practical self‑purchase
Crystal Light
Decreasing
-20.3% Growth
Well-known powdered drink mix with strong brand recognition and broad flavor variety. Appeals to buyers seeking low-calorie, convenient hydration options at an accessible price point ($10–$30), driving repeat purchases and easy add-to-cart behavior
Jerky
Decreasing
-10.9% Growth
High-protein, shelf-stable snack with broad appeal to buyers seeking convenient, savory options. Frequently bought for everyday snacking and as small gifts/stocking stuffers, with strong interest in variety packs and flavor assortments
Matcha
Decreasing
-37.7% Growth
Appeals to buyers seeking a wellness-forward, at-home café experience; versatile for lattes, smoothies, and baking, with strong visual appeal for content. Consumable with repeat-purchase potential and easy to ship due to low weight
Chocolate
Decreasing
-13.4% Growth
Strong gifting and self-treat appeal drives steady demand, with a pronounced spike around holidays. The $8–$15 price point fits impulse buys and giftable add-ons, supports variety (flavors, assortments, sizes), and enables bundles and gift-ready packaging to lift AOV
Protein Bars
Decreasing
-21.5% Growth
Broad buyer appeal centers on convenient, portable nutrition for busy schedules, post‑workout recovery, and on‑the‑go snacking, with interest driven by protein content, flavor variety, and dietary preferences (e.g
Royal Honey
Decreasing
-49.3% Growth
Buyers are drawn to this as a natural-leaning option in the intimacy/sexual wellness niche, with strong curiosity and word-of-mouth driving trials. The $17–$37 price band fits impulse and add-on behavior, enabling margin-friendly bundles and multipacks to lift AOV and test price elasticity without heavy discounting
Honey
Increasing
6.2% Growth
Broad-appeal pantry staple and natural sweetener with everyday and gifting use. Buyers look for taste, purity, and origin, enabling premium positioning and storytelling
Gift Basket
Decreasing
-8.7% Growth
Broad gifting appeal and convenience make this a high-converting add to assortment. Buyers view curated bundles as thoughtful, ready-to-gift solutions for holidays, corporate thanks, and last‑minute needs, with low fit/return risk
Coffee Pods
Increasing
3.1% Growth
Daily-use consumable with strong repeat purchase: buyers choose these for speed, consistency, and variety with single‑serve brewers at home and in offices. Broad flavor/roast assortments and giftable sampler packs attract both first-time and returning buyers
Clif Bar
Decreasing
-62.7% Growth
Convenient on-the-go energy/snack bars with strong appeal to active buyers, commuters, and students; portable format supports impulse and repeat purchases. Typically sold in multipacks at $14–$25, with flavor variety encouraging repeat orders and subscription setups that improve LTV
Cake
Decreasing
-10.9% Growth
Broadly appealing celebration and gifting item with everyday and seasonal use cases. Buyers pick it up for birthdays, gatherings, and indulgence, with strong cross‑age appeal
High Protein Snacks
Increasing
12% Growth
Portable, protein-focused snack options attract buyers looking for convenient, satiating items for workouts, between-meal hunger, or on-the-go nutrition and often pair well with supplements and fitness gear. Typical selling price range: $14–$27
Feedback