Decreasing
-120.1%
Growth
Buyers choose this product to change length, volume and style quickly without a salon visit, making it an attractive add-on or primary beauty purchase. Typical price points of $30–$67 position it as an accessible mid-range accessory that can drive average order value and repeat purchases for maintenance and upgrades
Buyers choose these for cordless convenience and the ability to handle haircuts and beard trims at home with professional results. The appeal spans everyday grooming, touch-ups between barbershop visits, and travel-friendly use—reducing friction versus corded options and suiting a wide audience looking for efficiency and control
Buyers choose this category for affordable, at-home color changes and gray coverage, making it a steady replenishment item with broad appeal. The $10–$20 price point supports impulse buys and subscriptions, and a wide shade range encourages repeat purchases and upsell opportunities
Color-gradient wigs offer visible, immediate style change without chemical commitment, appealing to buyers seeking seasonal looks, event or costume use, and protective styling. They sell on aesthetic impact and impulse interest, fit a broad demographic, and are easy to market with visuals and influencer content—reasons sellers should consider adding them to an eCommerce assortment
Appeals to buyers as an affordable self-care and grooming tool for relaxation and scalp care, often used during shampooing. The $6–$20 price point supports impulse buys, gifting, and bundling strategies, with broad appeal across beauty, wellness, and bath accessories
Everyday-use accessory with high replenishment due to loss and breakage, low size/fit risk, and typically low return rates. The $6–$9 price point supports impulse add-ons and multipacks, with lightweight shipping and simple fulfillment
Targets buyers seeking visible hair/appearance restoration and confidence gains; typical price $90–$159 supports mid-market margins and straightforward accessory or service upsells (care kits, adhesives, styling). Good fit for sellers wanting a replenishable, higher‑AOV item with predictable price points
Buyers gravitate to this item for effortless, heat-free curls that minimize hair damage and enable easy at-home or overnight styling. It’s reusable, compact, and budget-friendly, with a typical selling price of $9–$16 that supports impulse buys and add-on placement in an eCommerce store
Decreasing
-128.2%
Growth
An inexpensive, manual, reusable hair-removal tool that appeals to buyers seeking quick at‑home touch-ups and travel-friendly grooming. The $8–$13 price point supports impulse buys, multi-unit offers, and bundles, making it a low-risk addition to beauty/grooming assortments in an eCommerce store
An everyday grooming staple with broad appeal, attracting buyers seeking affordable tools for daily detangling and styling. At $6–$10, it fits impulse-buy behavior and add-on placement to lift basket size, and is easy to merchandise as singles or multipacks alongside complementary hair care items
Routine-use personal care item with steady repeat-purchase behavior and broad buyer appeal; accessible price point ($15–$30) supports impulse buys, bundles, and add-on sales. Buyers purchase for daily maintenance and refresh or as gifts, so listings that emphasize benefit claims, clear usage instructions, and visible pricing tend to convert
Decreasing
-127.3%
Growth
Lightweight styling spray that locks hair in place and resists frizz in humid conditions; typically attracts buyers seeking longer-lasting styles during warm, humid months. Priced in the $12–$28 range, it’s a mid-priced add-on with strong cross-sell potential alongside shampoos, conditioners, and styling tools—useful for bundles and gift sets on an eCommerce store
Appeals to buyers who need precise haircuts and regular grooming at home or in professional settings; replacements are frequent as edge sharpness dulls with use. Demand concentrates around quality and comfort: sharp stainless blades, ergonomic handles, adjustable tension, and reliable build
Targets hair thinning and encourages visible regrowth, making it attractive to buyers motivated by appearance and self-confidence. Priced $15–$40, it offers an affordable, impulse-eligible SKU with decent margin potential and fits easily into health & beauty or gift-oriented assortments for an eCommerce store
Buyers choose this for faster post-shower drying with less heat exposure, minimizing frizz and breakage while keeping hands free. Lightweight and compact, it fits gym bags and travel kits, and it’s a popular self-care/gifting staple
Essential equipment for barbershops, salons, and home studios, this product sells on new openings, upgrades, and replacements. Buyers prioritize durability, comfort, hydraulic height adjustment, recline, easy-to-clean upholstery, and stable bases with foot/head support
Appeals to buyers seeking natural-leaning, gentle formulations and ingredient transparency, with eco-conscious positioning that differentiates from conventional haircare. Fits an accessible mid-range price point ($13–$25), encouraging add-on purchases and repeat buying due to replenishment needs—supporting LTV and subscription potential
A daily-use personal care staple with broad appeal, consistent replenishment, and strong giftability, this category delivers steady year-round demand with a pronounced December peak driven by holiday gifting and self-upgrades. The $27–$62 price band covers the mainstream sweet spot, enabling options from compact/travel to higher-wattage models, and attracts buyers seeking faster drying, frizz control, and versatile styling without premium price tags
Buyers seek this item to nourish dry hair, tame frizz, add shine, and support scalp health, making it a repeat-purchase staple across hair types. The $10–$27 price band supports add-to-cart behavior and bundling, with compact, lightweight shipping and solid cross-sell potential alongside complementary haircare