Compact, plastic-free, and travel-friendly, this solid format appeals to buyers seeking low-waste personal care with no spill risk and easy shipping. At $10–$15, it fits as an affordable, repeatable purchase that works well as an add-to-cart item; it also lends itself to variants (scent/type) and straightforward merchandising in an eCommerce store
Accessory for at-home styling that appeals to buyers who want better curl definition, reduced frizz and gentler heat distribution—compact, giftable and easy to cross-sell with hair tools and care products. Its low-to-mid price point makes it an impulse or gift purchase, attractive for buyers seeking affordable beauty upgrades or stocking-stuffer items
Appeals to buyers who need precise haircuts and regular grooming at home or in professional settings; replacements are frequent as edge sharpness dulls with use. Demand concentrates around quality and comfort: sharp stainless blades, ergonomic handles, adjustable tension, and reliable build
Essential daily grooming item with broad appeal and consistent demand. The $8–$17 price point fits impulse add-ons and multipacks, supports bundling with hair care, and converts well as a low-risk purchase
Strong buyer interest is driven by the desire to address hair thinning and shedding, making this a needs-based, replenishable item with repeat purchase potential. The $23–$40 price range positions it as premium personal care, supporting healthy margins and AOV, with natural cross-sell opportunities (e
Buyers choose this category for affordable, at-home color changes and gray coverage, making it a steady replenishment item with broad appeal. The $10–$20 price point supports impulse buys and subscriptions, and a wide shade range encourages repeat purchases and upsell opportunities
Decreasing
-120.5%
Growth
Strong buyer appeal as a quick, everyday solution for taming frizz and flyaways in humid weather. Broad hair-type applicability, low friction price point ($10–$26), and consumable nature support repeat purchases and add-to-cart attachment
Buyers gravitate to this item for effortless, heat-free curls that minimize hair damage and enable easy at-home or overnight styling. It’s reusable, compact, and budget-friendly, with a typical selling price of $9–$16 that supports impulse buys and add-on placement in an eCommerce store
Strong buyer appeal comes from a natural look/feel, heat-styling and coloring versatility, and better longevity than synthetic options—buyers treat this as a premium beauty upgrade and are willing to pay for quality. It can drive repeat purchases across lengths, textures, and maintenance needs, and supports accessory upsells (care kits, styling tools)
Color-gradient wigs offer visible, immediate style change without chemical commitment, appealing to buyers seeking seasonal looks, event or costume use, and protective styling. They sell on aesthetic impact and impulse interest, fit a broad demographic, and are easy to market with visuals and influencer content—reasons sellers should consider adding them to an eCommerce assortment
Decreasing
-128.2%
Growth
An inexpensive, manual, reusable hair-removal tool that appeals to buyers seeking quick at‑home touch-ups and travel-friendly grooming. The $8–$13 price point supports impulse buys, multi-unit offers, and bundles, making it a low-risk addition to beauty/grooming assortments in an eCommerce store
An everyday grooming staple with broad appeal, attracting buyers seeking affordable tools for daily detangling and styling. At $6–$10, it fits impulse-buy behavior and add-on placement to lift basket size, and is easy to merchandise as singles or multipacks alongside complementary hair care items
Appeals to buyers seeking natural, plastic-free haircare and a compact, travel‑friendly format. The rice water angle taps into a well-known haircare trend associated with strengthening and shine, making it discoverable via search and social
Appeals to buyers seeking softer, better-looking facial hair with reduced itch and flakiness, often with a pleasant scent; it’s a consumable, enabling repeat purchases and subscriptions. The $12–$23 price range is accessible for gifting and add-ons, and it’s commonly included in men’s grooming sets
Strong year-round demand driven by everyday hairstyling needs, quick at‑home results, and strong gifting appeal. Buyers value reliability and ease-of-use at accessible price points, with most purchases falling in the $24–$59 range, enabling broad reach from first-time buyers to upgrades
A deep-conditioning treatment that solves dryness, frizz, and damage with at‑home, visible results tends to draw strong interest from beauty buyers and trial across brands. The $15–$38 price band is accessible yet “premium enough,” supporting both add‑on and stand‑alone purchases and fitting replenishable, self‑care routines
Buyers choose natural human-hair extensions for a realistic look, durability, heat-styling ability and reusability—attributes that justify a mid-price point and support repeat purchases. Priced at about $36–$66 (USD), the product sits in an affordable-to-mid tier that can deliver healthy margins, support quick-turn SKUs, and pair well with care and styling add-ons
A daily-use grooming staple that softens, tames, and shapes facial hair while reducing dryness and itch, with scented and unscented variants appealing to a broad range of buyers. Priced typically at $13–$23, it fits impulse buys and gifts, and as a consumable it supports repeat purchases
Routine-use personal care item with steady repeat-purchase behavior and broad buyer appeal; accessible price point ($15–$30) supports impulse buys, bundles, and add-on sales. Buyers purchase for daily maintenance and refresh or as gifts, so listings that emphasize benefit claims, clear usage instructions, and visible pricing tend to convert
Targets buyers seeking visible hair/appearance restoration and confidence gains; typical price $90–$159 supports mid-market margins and straightforward accessory or service upsells (care kits, adhesives, styling). Good fit for sellers wanting a replenishable, higher‑AOV item with predictable price points