Compact, plastic-free, and travel-friendly, this solid format appeals to buyers seeking low-waste personal care with no spill risk and easy shipping. At $10–$15, it fits as an affordable, repeatable purchase that works well as an add-to-cart item; it also lends itself to variants (scent/type) and straightforward merchandising in an eCommerce store
Strong buyer appeal comes from its professional, salon-grade reputation, broad recognition, and reliable performance that drives repeat purchase. The $17–$29 price band hits accessible premium, supporting basket-building with core items like shampoos, conditioners, and styling essentials, plus easy cross-sells and replenishment cadence
Decreasing
-127.3%
Growth
Lightweight styling spray that locks hair in place and resists frizz in humid conditions; typically attracts buyers seeking longer-lasting styles during warm, humid months. Priced in the $12–$28 range, it’s a mid-priced add-on with strong cross-sell potential alongside shampoos, conditioners, and styling tools—useful for bundles and gift sets on an eCommerce store
Strong buyer appeal comes from solving everyday hair concerns: smoothing frizz and flyaways, adding shine, and providing heat protection—benefits that cut across most hair types and styling routines. It’s a consumable with repeat-purchase potential, compact to ship, and sits in an accessible $14–$33 price band that works for both standalone sales and add-on bundles with complementary hair care
Appeals to buyers seeking softer, better-looking facial hair with reduced itch and flakiness, often with a pleasant scent; it’s a consumable, enabling repeat purchases and subscriptions. The $12–$23 price range is accessible for gifting and add-ons, and it’s commonly included in men’s grooming sets
Strong buyer appeal comes from a natural look/feel, heat-styling and coloring versatility, and better longevity than synthetic options—buyers treat this as a premium beauty upgrade and are willing to pay for quality. It can drive repeat purchases across lengths, textures, and maintenance needs, and supports accessory upsells (care kits, styling tools)
Daily-use grooming staple with broad appeal and strong repeat purchase behavior. Buyers look for long-lasting hold, flake-free performance, and options across hold strengths and finishes; unisex and multi-age demand supports wide SKU coverage (regular and travel sizes)
Natural-look, reusable human-hair extensions attract buyers for appearance, styling versatility, longevity and event-driven purchases (weddings, photoshoots, fashion). Price range $38–$90 places the item in a mid-to-premium personal-luxury bracket that supports higher average order values and effective cross-sells with haircare and styling tools
Buyers choose this tool for fast, salon-like curls at home, with ceramic heating that distributes heat evenly to reduce hot spots and frizz for smoother results. It’s broadly giftable and appeals to beauty shoppers upgrading from basic styling tools; the $23–$50 range positions it as an accessible, impulse-friendly purchase that can convert well in eCommerce stores
Targets hair thinning and encourages visible regrowth, making it attractive to buyers motivated by appearance and self-confidence. Priced $15–$40, it offers an affordable, impulse-eligible SKU with decent margin potential and fits easily into health & beauty or gift-oriented assortments for an eCommerce store
Decreasing
-128.2%
Growth
An inexpensive, manual, reusable hair-removal tool that appeals to buyers seeking quick at‑home touch-ups and travel-friendly grooming. The $8–$13 price point supports impulse buys, multi-unit offers, and bundles, making it a low-risk addition to beauty/grooming assortments in an eCommerce store
A daily-use grooming staple that softens, tames, and shapes facial hair while reducing dryness and itch, with scented and unscented variants appealing to a broad range of buyers. Priced typically at $13–$23, it fits impulse buys and gifts, and as a consumable it supports repeat purchases
Appeals to buyers seeking natural, plastic-free haircare and a compact, travel‑friendly format. The rice water angle taps into a well-known haircare trend associated with strengthening and shine, making it discoverable via search and social
Appeals to buyers seeking natural-leaning, gentle formulations and ingredient transparency, with eco-conscious positioning that differentiates from conventional haircare. Fits an accessible mid-range price point ($13–$25), encouraging add-on purchases and repeat buying due to replenishment needs—supporting LTV and subscription potential
Combines drying and styling in one tool, appealing to buyers who want time-saving, all-in-one grooming and travel-friendly convenience; commonly purchased as a gift during the holidays. Price points span $40–$109, allowing sellers to offer entry and premium SKUs, bundle with accessories, and target different margin strategies
Decreasing
-120.5%
Growth
Strong buyer appeal as a quick, everyday solution for taming frizz and flyaways in humid weather. Broad hair-type applicability, low friction price point ($10–$26), and consumable nature support repeat purchases and add-to-cart attachment
Buyers choose this for overnight hair protection that preserves styles, reduces frizz/breakage, and maintains moisture—particularly valuable for curly/textured hair and during colder months. The $7–$10 price point supports impulse buys and multi-unit orders; assortment breadth (adult/kids sizing, adjustable bands, satin/silk options, solid colors vs patterns) drives conversion and repeat purchases
Buyers gravitate to this item for effortless, heat-free curls that minimize hair damage and enable easy at-home or overnight styling. It’s reusable, compact, and budget-friendly, with a typical selling price of $9–$16 that supports impulse buys and add-on placement in an eCommerce store
Essential equipment for barbershops, salons, and home studios, this product sells on new openings, upgrades, and replacements. Buyers prioritize durability, comfort, hydraulic height adjustment, recline, easy-to-clean upholstery, and stable bases with foot/head support
A daily-use personal care staple with broad appeal, consistent replenishment, and strong giftability, this category delivers steady year-round demand with a pronounced December peak driven by holiday gifting and self-upgrades. The $27–$62 price band covers the mainstream sweet spot, enabling options from compact/travel to higher-wattage models, and attracts buyers seeking faster drying, frizz control, and versatile styling without premium price tags