Hair Mask Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
A deep-conditioning treatment that solves dryness, frizz, and damage with at‑home, visible results tends to draw strong interest from beauty buyers and trial across brands. The $15–$38 price band is accessible yet “premium enough,” supporting both add‑on and stand‑alone purchases and fitting replenishable, self‑care routines. Seasonality peaks in August, as late‑summer repair needs rise after sun, heat, salt, and chlorine exposure—making now a favorable time to feature and promote. Prioritize sufficient stock, fast shipping, and merchandising alongside complementary wash/conditioner products or post‑summer care; in future cycles, ramp inventory and marketing by June–July to capture the upswing.
About the product
Hair masks are specialized conditioning treatments designed to deeply nourish and repair various hair types, addressing issues such as dryness, damage, and frizz. These products typically come in various formulations, utilizing ingredients like natural oils, proteins, and vitamins to provide intensive hydration and promote healthy hair, appealing to a wide range of buyers seeking effective hair care solutions.
Key details
  • $24
  • $15 - $38
Relative Interest
 
Seasonality
High Month Aug
Low Month Oct
Dropship products for Hair Mask

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Moisturizing Hair Mask for Healthy Hair Repair
Moisturizing Hair Mask for Healthy Hair Repair
USD $8.21
Scary Devil Mask with Long Hair for Halloween
Scary Devil Mask with Long Hair for Halloween
USD $6.37
Self Heating Hair Mask Cap for Salon Use
Self Heating Hair Mask Cap for Salon Use
USD $11.48
Total Blackout 3D Sleep Mask Lightweight Adjustable Eye Mask
Total Blackout 3D Sleep Mask Lightweight Adjustable Eye Mask
USD $0
Eelhoe Glycerol Hair Care Set for Nourished Scalp
Eelhoe Glycerol Hair Care Set for Nourished Scalp
USD $19.43
Silicone Female Mask Cosplay Costume Headgear
Silicone Female Mask Cosplay Costume Headgear
USD $67.6
Realistic Alien Full Head Halloween Mask
Realistic Alien Full Head Halloween Mask
USD $17.79
Realistic Female Latex Crossdressing Face Mask
Realistic Female Latex Crossdressing Face Mask
USD $0
Realistic Gorilla Mask for Halloween Costume
Realistic Gorilla Mask for Halloween Costume
USD $0
Realistic Silicone Full Head Cosplay Mask
Realistic Silicone Full Head Cosplay Mask
USD $135
ILISYA Black Pearl Butterfly Eye Mask Set
ILISYA Black Pearl Butterfly Eye Mask Set
USD $15.19
Top suppliers for “Hair Mask”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
Operating within the hair care sector, this supplier is dedicated to transforming hair management through high-quality treatments. Their products blend scientific innovations with natural components, ensuring optimal results for various hair types, from straight to textured and afro hair. The supplier's offerings include an extensive range of keratin treatments, conditioning solutions, and specialized shampoos. Each product is formulated to restore and maintain hair health while addressing common concerns like frizz and damage. Their commitment to quality and effectiveness resonates with both consumers and professionals, making them a go-to choice in the beauty industry. Additionally, the supplier emphasizes education and support, offering consultations and quizzes to help customers select the most suitable products for their unique hair needs. This personalized approach showcases their dedication to customer satisfaction and results. With a blend of Brazilian innovation and a focus on cruelty-free practices, the supplier aims to revolutionize hair treatments globally. Their mission is clear: to provide salon-quality products that enhance the beauty and health of hair. For inquiries or to explore their range further, visit their website or contact them directly.
Amazonliss, Nutree Cosmetics, Bondox
Supplier name
 
Wholesalers, Manufacturers
Operating within the hair care industry, this supplier provides a comprehensive selection of products aimed at addressing a variety of hair concerns. Their extensive catalogue includes solutions for hair thinning, hydration, and styling, ensuring customers can find the ideal products for their specific needs. The supplier is dedicated to quality and effectiveness, leveraging advanced formulas and ingredients to deliver results that customers can trust. Their commitment to customer satisfaction is evident in the positive feedback and reviews from users, showcasing transformative outcomes and a loyal customer base. With a focus on innovation, the supplier consistently develops new products and systems to address evolving hair care needs. Whether it's through their nourishing shampoos, conditioners, or specialized hair growth supplements, they prioritize creating solutions that empower individuals to achieve and maintain healthy hair. For those interested in exploring their offerings and learning more about the remarkable solutions available, a visit to the website is encouraged. Additionally, for personalized inquiries or further assistance, contacting them directly will yield the most informative response.
Not available
Supplier name
 
Wholesalers
Operating within the organic ingredient sector, this supplier emphasizes the importance of natural components in hair care, skincare, and health supplements. Their commitment to sourcing only organic ingredients forms the foundation of their product range, reflecting a passion for harnessing nature's power. The supplier provides an array of certified organic products designed to meet the diverse needs of consumers and businesses alike. From natural hair dyes to skincare solutions crafted from pure plant oils, every item is meticulously designed for efficacy and sustainability. The emphasis on organic ingredients ensures that customers receive products free from synthetic additives, promoting both health and environmental consciousness. Additionally, the supplier caters to the health supplement industry, offering bulk organic ingredients that are both functional and flavorful. With a strong focus on quality, they facilitate partnerships with businesses seeking innovative solutions that incorporate health benefits alongside rich aromas and tastes. Their featured products include a variety of hair care treatments, skin oils, and functional foods, among others, underscoring their versatility and dedication to high standards. Customers can explore options tailored for specific skin types, as well as therapeutic teas and unique plant powders, all crafted with care and expertise. With a clear vision of making organic choices accessible, the supplier invites inquiries for further collaboration or product exploration. Discover more on their website or reach out directly for personalized assistance.
Not available
Supplier name
 
Wholesalers
This entity is well-established in the health and wellness sector, delivering a variety of natural beauty and personal care products designed for comprehensive self-care. Their product lineup encompasses essential oils, haircare, and skincare solutions, emphasizing the use of high-quality, natural ingredients that strive to promote well-being and enhance vitality. With a focus on individualized beauty needs, the product offerings include items targeting various skin concerns—such as anti-aging, hydration, and sensitivity—along with haircare essentials that address different types, textures, and styling preferences. Each item is carefully formulated to ensure efficacy, safety, and pleasant user experiences. The brand demonstrates a commitment to sustainability through eco-friendly practices, including carbon-neutral shipping and diligently removing plastic from their processes. By prioritizing natural formulations, they cater to consumers seeking healthier alternatives in their beauty regimen. Each product is designed to harness the potency of nature, allowing users to embrace their unique beauty while also considering the planet. This supplier values transparency and customer education, providing detailed product information, safe usage guidelines, and supportive resources to enhance the customer experience. For those interested in exploring their exceptional range of health and wellness products, further details can be found on their website or by reaching out directly for inquiries.
Not available
Supplier name
 
Manufacturers
This supplier is a key player in the cosmetics manufacturing industry, renowned for its comprehensive range of products that includes skincare, hair care, body care, and aerosols. With a rich history spanning over five decades, they have established themselves as a trusted partner for brands looking to create quality beauty products. Their portfolio features diverse items such as cleansers, moisturizers, face oils, serums, shampoos, conditioners, and specialized men’s grooming products. This supplier focuses on building products that reflect the brand vision of their clients, ensuring that safety and adherence to international standards are at the forefront of their manufacturing practices. In addition to cosmetic products, they support clients looking to launch their own private labels, fostering a mutually beneficial business relationship built on reliability and trust. Their commitment to researching and aligning with current market trends allows them to innovate continuously and cater to the evolving needs of consumers. As a leading manufacturer, they prioritize quality and customer satisfaction, reinforcing their reputation in the cosmetics industry. For businesses seeking a reliable manufacturing partner that offers expertise and innovation, this supplier stands out as an ideal choice. To explore further about their range of products or how they can assist with your brand’s vision, please visit their website or reach out to them directly for more information.
Not available
Supplier name
 
Wholesalers
Operating within the personal care and fragrance industry, this supplier is recognized for its comprehensive selection of essential oils, fragrances, and raw materials. Their offerings cater to both individuals and businesses seeking high-quality components for various applications, from skincare to home fragrance. With a strong commitment to quality, the supplier offers a diverse array of products including pure essential oils, scented incense, hair care solutions, and more. Clients can explore options that feature popular fragrances and unique raw materials, perfect for customizing personal care products or creating luxurious fragrances. In addition to their product range, the supplier excels in providing packaging solutions and essential accessories that enhance user experience and product presentation. Their innovative approach ensures that customers have access to the best ingredients and materials available in the market today. As a trusted resource in the personal care and fragrance domain, this supplier emphasizes customer satisfaction and quality assurance. Interested parties are encouraged to explore their extensive catalog and discover the variety of options suited to their needs. For more detailed information, potential clients can visit their website or contact them directly for assistance.
Not available
Supplier name
 
Manufacturers
Within the dynamic and ever-evolving cosmetics and personal care industry, this proficient manufacturer stands out for its comprehensive contract manufacturing services. Established in 2015 and located near the picturesque Wasatch Mountains, the company specializes in delivering tailored solutions, including formulation research and development, manufacturing, and product design. The firm prides itself on pushing the boundaries of traditional contract manufacturing. Their mission revolves around collaboration; they work closely with brands to create unique private label products across a wide range of categories, including hair care, skin care, body care, and oral care. Their in-house teams, comprised of experienced chemists and research specialists, ensure that all formulations are not only innovative but also compliant and scalable for commercial production. With a robust commitment to quality assurance, they maintain rigorous control measures throughout the production process, starting with concept development and continuing through to marketing and fulfillment. Their robust capabilities enable clients to select from a myriad of services tailored to their business needs, whether they are startups or established brands seeking new product lines. In addition to providing manufacturing services, they offer expert branding, packaging design, and marketing support to help clients position their products effectively in the market. This holistic approach ensures that every product developed is a reflection of the client's vision and meets the expectations of their customer base. For more information about their offerings and how they can support your brand's success in the market, visit their website or reach out directly.
Not available
Supplier name
 
Manufacturers
Operating in the personal care industry, this supplier is dedicated to producing exceptional quality skincare, haircare, and color cosmetics. Upholding a strong commitment to quality, they prioritize the use of premium ingredients to ensure their products are gentle on the skin, hair, and body of their users. Their skilled team of M. Tech chemists and quality analysts rigorously inspect each product during the R&D phase and prior to dispatch to avoid contamination and impurities. This meticulous approach is aimed at providing clients with the best quality personal care products available in the market. Their extensive range of products caters to diverse needs, offering everything from baby care products to men's grooming items. The supplier's products are highly sought after in parlors, spas, hotels, and retail stores, thanks in part to their skin-friendly formulations and effective results. As a leader in personal care product manufacturing, they also offer services such as product formulation, packaging, manufacturing, and R&D support. Their dedication to delivering genuine cosmetics makes them a trusted name among customers who seek reliability and authenticity in personal care solutions. For further inquiries or detailed information, interested parties are encouraged to visit their website or reach out directly.
Scientify Orgichem
Supplier name
 
Manufacturers
This supplier is a key player in the natural personal care industry, specializing in an extensive variety of hair, skin, and body care products formulated using 100% ayurvedic principles. Their product line includes hair cleansers, conditioners, face washes, and moisturizing creams crafted with herbal and natural ingredients, making them a preferred choice for consumers seeking toxin-free options. The emphasis on quality is paramount; each product is dermatologically verified and free from harmful chemicals, ensuring that customers receive only the best nature has to offer. They stand out for their commitment to sustainability and ethical practices, boasting certifications from various regulatory bodies that affirm their dedication to purity and standardization. Moreover, the supplier prides itself on being cruelty-free, having never participated in animal testing during product development. This commitment resonates strongly with consumers who prioritize ethical consumption alongside efficacy. Their extensive selection includes specialized items targeting various concerns, such as acne, aging, dry skin, and hair fall, providing tailored solutions for every individual’s needs. The brand’s interactive online presence further enhances customer engagement, making it easy for consumers to explore their range and make informed choices. For those looking to enhance their natural care routine, more comprehensive details about products and innovations can be found on their website or by reaching out directly for inquiries.
Khadi Natural
Supplier name
 
Manufacturers
Engaging in the competitive beauty and personal care sector, this supplier stands out by offering a diverse assortment of high-quality hair styling tools designed to cater to various needs and preferences. Their product lines include advanced flat irons that utilize ceramic and titanium plates, ensuring efficient heat distribution for optimal styling results while minimizing hair damage. Additionally, they provide a selection of curling tools that allow users to achieve everything from tight curls to loose waves, catering to all styling preferences. Beyond styling devices, the brand presents an array of hair and body care products including conditioners, serums, and hair masks infused with nourishing ingredients such as argan oil and biotin. This commitment to quality extends to their accessories, which encompass hair brushes, combs, and professional dryers, ensuring a comprehensive approach to hair care. The supplier promotes a customer-focused business model, evident through outstanding reviews and a dedication to product performance and affordability. With a mission to empower individuals to express themselves through their hair, they continually innovate while staying attuned to the latest beauty trends. For those interested in exploring their offerings further, please visit their website or contact them directly for more comprehensive information about their impressive array of products.
Not available

Related products

Wave Brush
Increasing
2.4% Growth
An affordable personal-care accessory with broad appeal, this item serves everyday hair-grooming and styling needs and is frequently bought as a small gift or stocking stuffer. The $10–$25 price point supports impulse buys and easy bundling, while the compact, lightweight form factor keeps shipping costs low and return risk minimal
Girls Claw Clip
Decreasing
-49.5% Growth
Everyday hair accessory that solves quick styling for school, activities, and casual wear; buyers value practicality, comfort, and cute designs. At a $7–$10 price point, it works as an impulse add-on, bundle component, or upsell to reach free-shipping thresholds
Hair Gel
Increasing
2.8% Growth
Daily-use grooming staple with broad appeal and strong repeat purchase behavior. Buyers look for long-lasting hold, flake-free performance, and options across hold strengths and finishes; unisex and multi-age demand supports wide SKU coverage (regular and travel sizes)
Heatless Hair Curler
Decreasing
-41.7% Growth
Buyers gravitate to this item for effortless, heat-free curls that minimize hair damage and enable easy at-home or overnight styling. It’s reusable, compact, and budget-friendly, with a typical selling price of $9–$16 that supports impulse buys and add-on placement in an eCommerce store
Hair Product
Decreasing
-60.2% Growth
This category delivers broad, everyday demand and frequent replenishment, making it a reliable cart-builder. Buyers seek solutions for styling and frizz control, especially in late-summer humidity and back-to-school grooming resets; the $15–$30 price point supports impulse add-ons and margin-friendly upsells
Rice Water Shampoo Bar
Decreasing
-17.6% Growth
Appeals to buyers seeking natural, plastic-free haircare and a compact, travel‑friendly format. The rice water angle taps into a well-known haircare trend associated with strengthening and shine, making it discoverable via search and social
Hair Bonnet
Decreasing
-21.6% Growth
Buyers choose this for overnight hair protection that preserves styles, reduces frizz/breakage, and maintains moisture—particularly valuable for curly/textured hair and during colder months. The $7–$10 price point supports impulse buys and multi-unit orders; assortment breadth (adult/kids sizing, adjustable bands, satin/silk options, solid colors vs patterns) drives conversion and repeat purchases
Electric Hair Comb
Decreasing
-2.8% Growth
Demand is driven by buyers seeking quick, at‑home grooming with minimal effort; it’s a practical, everyday styling tool that simplifies detangling and touch‑ups and is compact enough for travel or gym bags. The accessible $18–$30 price point supports impulse buys, bundles, and gifting, making it easy to add to carts alongside shampoos, heat protectants, and other hair accessories to lift AOV
Anti Humidity Spray
Increasing
168.6% Growth
Buyers pick this for fast frizz control and a humidity barrier, especially in warm, muggy weather. It appeals to frizz‑prone, wavy, and curly hair types seeking smoother finishes without heavy styling
Anti-frizz Spray
Increasing
114.8% Growth
Strong buyer appeal as a quick, everyday solution for taming frizz and flyaways in humid weather. Broad hair-type applicability, low friction price point ($10–$26), and consumable nature support repeat purchases and add-to-cart attachment
Remy Hair
Increasing
59.6% Growth
Buyers choose this category for a natural look, durability, and styling flexibility (heat and color), with less tangling and shedding than lower-grade options—leading to higher satisfaction and repeat purchases. Typical selling prices run $36–$66, and basket sizes often increase when buyers add multiple bundles and maintenance products
Ceramic Hair Curling Iron
Increasing
33.5% Growth
Buyers choose this tool for fast, salon-like curls at home, with ceramic heating that distributes heat evenly to reduce hot spots and frizz for smoother results. It’s broadly giftable and appeals to beauty shoppers upgrading from basic styling tools; the $23–$50 range positions it as an accessible, impulse-friendly purchase that can convert well in eCommerce stores
Hair Serum
Decreasing
-22.1% Growth
Strong buyer appeal comes from solving everyday hair concerns: smoothing frizz and flyaways, adding shine, and providing heat protection—benefits that cut across most hair types and styling routines. It’s a consumable with repeat-purchase potential, compact to ship, and sits in an accessible $14–$33 price band that works for both standalone sales and add-on bundles with complementary hair care
Barber Chair
Increasing
13.9% Growth
Essential equipment for barbershops, salons, and home studios, this product sells on new openings, upgrades, and replacements. Buyers prioritize durability, comfort, hydraulic height adjustment, recline, easy-to-clean upholstery, and stable bases with foot/head support
Hair Weave Extensions
Increasing
67.4% Growth
Buyers choose these for instant length and volume, versatile looks, and protective styling without long-term commitment or damage. Demand is driven by fashion trends and events, with repeat purchases for new styles and replacements
Beard Oil
Decreasing
-15.2% Growth
Appeals to buyers seeking softer, better-looking facial hair with reduced itch and flakiness, often with a pleasant scent; it’s a consumable, enabling repeat purchases and subscriptions. The $12–$23 price range is accessible for gifting and add-ons, and it’s commonly included in men’s grooming sets
Hair Trimmers
Increasing
1.1% Growth
Strong everyday-grooming utility and giftability drive demand, especially for buyers seeking at‑home maintenance and budget savings versus barbers. The $20–$50 price range hits an accessible impulse/gift tier and supports broad appeal across gifting, personal use, and upgrades
Scalp Massager
Decreasing
-14.4% Growth
Appeals to buyers as an affordable self-care and grooming tool for relaxation and scalp care, often used during shampooing. The $6–$20 price point supports impulse buys, gifting, and bundling strategies, with broad appeal across beauty, wellness, and bath accessories
Hair Dryer
Decreasing
-12% Growth
A daily-use personal care staple with broad appeal, consistent replenishment, and strong giftability, this category delivers steady year-round demand with a pronounced December peak driven by holiday gifting and self-upgrades. The $27–$62 price band covers the mainstream sweet spot, enabling options from compact/travel to higher-wattage models, and attracts buyers seeking faster drying, frizz control, and versatile styling without premium price tags
Hair Scalp Massager
Decreasing
-16.2% Growth
Buyers gravitate to this low-cost self‑care accessory for scalp comfort, a more satisfying wash routine, and at‑home relaxation; the under‑$20 price makes it an easy impulse add‑on and a natural bundle with shampoos and treatments. Broad appeal and simple value prop support high conversion when presented as a daily routine upgrade, especially with clear visuals and concise benefits
Feedback