eCommerce Blog: "How To Sell Online"
7 Best Practices for Superior eCommerce Site Search
Our online search behavior has been conditioned by our long association with Microsoft Windows and Mac OS. Our hands and eyes unconsciously seek a magnifying glass in the top menu or sidebar in order to type in our queries. We take it as a given that every website would have a search box—too gaudy, too small, too huge, but a box, nevertheless.
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How to Make Sure that Your Dropshipping Business Makes Big Money
You know this for a fact — there is absolutely no business without risk. If you're planning to try your luck in the dropshipping business, no one would dare promise you a comfy, smooth journey. Nor are there any guarantees that earnings will come as effortlessly as you may like. On the contrary, in fact; there are bound to be bumps ahead.
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How to Employ Pricing Psychology to Make More Sales
We have discussed the psychology behind pricing before. Such conversations help us understand why some retailers have it in the bag while others are left fumbling in the dark. We've learned that it isn't about how much an item is, but how much value a customer perceives said item to have. In this article, we will discuss how to make use of this knowledge to increase sales.
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How to Repair the Online Reputation of E-Commerce Sites
E-commerce is all about reputation. Because your customers have no opportunity to handle the merchandise, they have to take what your website says about the products on faith. This is why reviews from other customers are so important to buyers. It's their only way to confirm the legitimacy and overall reliability of an online seller. Nearly 90 percent of buyers check reviews before making a purchase. If your online store has a lot of negative reviews, you can be sure your sales will...
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How to Create a Brand for Your eCommerce Store
If you are reading this article, chances are you've moved on from selling stuff piecemeal on eBay, Amazon, Etsy, or any of the other major ecommerce marketplaces where you're more or less anonymous, and now you've built your own store. More power to you. Now it's time to think about branding. Having an ecommerce store is like being a puppy in the pound full of cuteness. You're all equally adorable, so you need to do something to make you stand above the rest, like pressing against the...
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How to Make Your E-Commerce Store a Success
The e-commerce market is so big that many people figure they can get a small slice of the pie, or else get swallowed by the competition. Start-ups come and go, and that's basically because many had a "50 percent" attitude toward their online stores. They didn't do what was needed to make it a success. That's what we'll be talking about today. First off, let's deal with the one fact that's always in your face no matter what type of business you go into: you have to work hard. There is...
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How to Solve Common Pitfalls in a Drop Shipment Business
Although we‘ve discussed the common pitfalls of drop shipments for the online retail business before, you can never get enough of the fundamentals. Knowing what a drop shipment business is and making it work are two different animals; when planning to go into dropshipping, you have to have contingencies for every scenario. In an earlier article, we only discussed what these common problems are — not how to solve them. In this article, we'll tackle the possible solutions to deal with the cons...
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How to Effectively Integrate Social Media on Your Ecommerce Sites
Everyone knows at this point the massive potential of successful social media integrations with e-commerce. Yet outside of basic content marketing and old fashioned advertising on the big 3 (Facebook, Twitter, and Pinterest), there isn't a lot of talk about the best practices for combining your SMM with your branding efforts. While there are some efforts being made at putting together social shopping carts and adding buy buttons to sponsored posts/tweets/pins, these features are still in...
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How to Maximize Profit by Using eBay Shipping
eBay is indisputably one of the best sites for dropshipping because it makes no distinction between dropshippers and regular retailers. There are no monthly fees; you simply pay a proportionate cost for each item. The issue of shipping, however, is always problematic for those who sell on eBay — even regular retailers — because there are no fulfillment perks like you find on Amazon. For dropshippers, this is both a boon and a bust. It is a boon because it puts you on a more level playing...
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How to Make More Money With Amazon Deals
Making money selling online isn't as easy as some people would like to make it out to be, but for the e-commerce savvy entrepreneurs, it's always in the cards. It’s just a matter of sticking to sound basic principles of marketing and sales, and taking advantage of what promotional features are available on the particular platform you're using. Amazon is undoubtedly one of the best selling sites for dropshippers mostly because it has such a huge following. Exposure is assured as long as...
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