Baby Products Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Demand is steady with a notable bump in September as births peak and registry/gifting activity increases. Buyers prioritize safety, practicality, and convenience, gravitating toward everyday essentials and small accessories they can replenish or gift. The $10–$20 price range supports add-on purchases and frequent orders, driving basket-building and repeat sales.
With the seasonal high next month, August is the time to deepen inventory, finalize listings, and launch promos. Emphasize fast shipping and clear safety/benefit claims, and use small bundles or multipacks to lift AOV while staying within the price band. Target expectant parents and baby-shower buyers, and focus stock on core daily-use items to capture the surge.

Product details
Key details
-
$15
-
$10 - $20
Dropship products for Baby Products
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

360 Degree Motorized Display Turntable for Products
USD $4.4

Durable Polishing Scouring Pad for Metal Products
USD $54.76

Multi Function Record Cleaning Kit for Digital Products
USD $4.97

Premium Record Cleaning Kit for LPs and Digital Products
USD $6.03

Floating Newborn Baby Bath Cushion Pillow
USD $10.31

Lightweight Flannel Cosmic Planet Baby Blanket
USD $16.01

Soft Absorbent Baby Bath Sponge Set
USD $9.48

Adjustable Foldable Baby Stroller with Sunshade
USD $158.37

Baby Girl Princess Embroidered Soft Shoes
USD $6.27

Premium Hypoallergenic Waterproof Baby Crib Mattress
USD $0

Portable Baby Bottle Warmer Insulation Cover
USD $6.9

Comfortable Baby Patting Sleep Companion Toy
USD $26.79
Top suppliers for “Baby Products”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Manufacturers
This supplier excels in the export and sourcing industry, providing a one-stop solution for clients looking to source products globally. With its headquarters in Guangzhou and offices in Singapore and Yiwu, it has established a robust network of partners and agents across various regions, including Australia, Europe, North and South America, the Middle East, Africa, and Southeast Asia.
Specializing in garments and textiles, the supplier has the capability to design tech packs, create samples, and facilitate the sourcing and manufacturing of a wide array of baby products. With over 18 years of experience in handling baby and maternity products, they ensure a comprehensive service that simplifies the purchasing and transportation processes for clients.
In addition to textiles and baby products, the supplier also offers a diverse range of furniture, showcasing unique capabilities in sourcing specialized categories. The focus on reliable and efficient service, uncompromising attention to quality, and competitive pricing position them at the forefront of the industry.
With a professional team dedicated to ensuring satisfaction, the supplier guarantees prompt communication and support throughout each step of the process. Stringent quality control measures ensure that clients receive the best possible products. Interested parties are encouraged to visit their website or contact them directly for further information.
Not available
Supplier name
Manufacturers
The company specializes in the beauty and health sector, providing an extensive variety of products tailored to enhance the daily lives of individuals and families. Its mission revolves around improving the day-to-day beauty and health experiences, ensuring that its products meet the highest standards of quality and satisfaction.
With a focus on consumer needs, the company has developed several trusted brands, each designed to cater to a broad demographic—from infants to seniors. This commitment to inclusivity demonstrates its dedication to serving diverse age groups by addressing their unique health and beauty requirements.
Quality assurance and customer satisfaction stand as core principles guiding the company’s operations. By prioritizing these values, the business has earned the trust of millions of families worldwide. It believes that providing essential products will significantly contribute to a better quality of life for its consumers.
The company is consistently looking for innovative approaches to enhance its product offerings and operational efficiency. By fostering a collaborative and spirited work environment, it invites talented individuals to join its team and contribute to its vision of making life better.
For more insights into the company’s products and values, potential customers and partners are encouraged to explore the website or contact the company directly for comprehensive information.
Bambi, Fanbo, Rivera, Sofie
Supplier name
Wholesalers
This entity specializes in the fast-moving consumer goods (FMCG) sector, serving as a wholesale distributor based in London with a global reach. Over the past five years, it has established itself as a reliable supplier for international wholesalers and distributors, effectively fulfilling supply contracts and addressing retail demand.
The company is committed to supporting three primary sectors: wholesalers, distribution, and export. In the wholesaler segment, it aids both national and international clients in meeting retailer expectations with an extensive selection of brands and products. Its distribution services ensure that depots and distributors receive necessary products at competitive prices and timely deliveries.
Additionally, the export segment connects various global markets to the right products, ensuring prompt and efficient supply. Leveraging deep industry knowledge, the team diligently addresses logistical challenges to facilitate smooth operations. They pride themselves on exceptional customer service, competitive pricing, and product diversity, making them an advantageous partner for various businesses.
The organization maintains a proactive approach in sourcing products, negotiating prices, and managing payment terms to ensure clients receive high-quality goods when needed. Their expertise enables them to assist clients in navigating the complexities of the FMCG wholesale landscape.
For more information about the products offered or to inquire about specific needs, interested parties are encouraged to visit the website or reach out directly for assistance.
Not available
Supplier name
Wholesalers
Engaged in the gourmet gift basket industry, this supplier has been a reliable source for wholesale prices on premium gift basket items since 1987. They offer an extensive selection of gourmet food products, including candies, cheeses, and a wide array of beverages. In addition to food items, their catalog includes packaging supplies essential for creating stunning gift baskets, as well as spa and baby products, providing one-stop shopping for all gift basket needs.
The supplier prides itself on providing high-quality products at fantastic wholesale prices, making them an ideal partner for businesses in the gift basket market. Their commitment to quality is evident in every product, catering to businesses looking to deliver exceptional gifts for various occasions. From holidays to special celebrations, the diverse product range ensures that consumers can find suitable items for every gifting need.
Clients can also shop from ready-to-go wholesale gift baskets, designed for convenience without compromising on quality. With regular specials and promotions featured on their website, it’s easy to take advantage of great deals and keep up with the latest trends in the gift basket industry.
For further details or inquiries about product offerings, the website serves as a valuable resource, or potential customers are encouraged to contact directly for personalized assistance. Experience the difference in gourmet gift basket supplies today, and elevate gifting to a new standard.
Not available
Supplier name
Dropshippers, Wholesalers, Manufacturers
This supplier operates within the dynamic homewares industry, committed to providing innovative products that elevate the everyday lives of consumers. With a focus on quality and sustainability, their diverse portfolio encompasses an array of home necessities, including bedding, kitchenware, and pet products.
The business prides itself on designing solutions that cater to modern lifestyles, ensuring that each product resonates with consumers seeking functionality and style. They are driven by the mission to create better living conditions through carefully curated brands that effortlessly blend aesthetics with practicality.
Their categories span across essential home items—from luxurious bedding made with Australian wool to practical kitchen tools that inspire culinary creativity. They have also expanded into fitness solutions and eco-conscious products, indicating a responsiveness to market trends and consumer needs.
With a strong commitment to customer satisfaction, this supplier fosters collaborations through wholesale, dropshipping, and private-label partnerships. They invite potential partners to engage and discuss how their offerings can be tailored to enhance individual brands.
For comprehensive information regarding their extensive product range and partnership opportunities, interested parties are encouraged to visit their website or connect with the team directly. Explore the possibilities they offer to enrich homes and improve living standards.
Sherwood, Vibes, Di Home, Charlie’s Pet Gourmet Kitchen, Wooltara Natural Home, Virafree, Cadence & Co., Dreamaker, Zen Flex, Takara, Jack & Ava, Piglou, Uggo Wear
Supplier name
Wholesalers
In the dynamic and competitive landscape of wholesale closeout merchandise, this supplier stands out for its commitment to delivering exceptional value. Catering primarily to retailers, they provide unique and diverse product lots sourced from manufacturers, allowing businesses to enhance their offerings and maximize profit margins.
With a rich inventory that spans numerous categories, including apparel, automotive, electronics, health and beauty, toys, and more, their extensive selection ensures that retailers have access to trending and in-demand items. This supplier's expertise in closeout opportunities gives retailers a distinct advantage in capturing market share and responding to consumer demand effectively.
Recognizing the importance of supplier relationships, this supplier prioritizes customer service and support, enabling new customers to seamlessly initiate their wholesale experience. Their dedicated team is poised to assist clients in navigating the wholesale landscape, ensuring that businesses can quickly find the products that best suit their needs.
Whether retailers are looking to stock seasonal items, unique home goods, or essential everyday products, this supplier offers a one-stop solution with their comprehensive inventory. They invite interested parties to explore their offerings and learn more about the benefits of partnering with them.
For further details, visit the website or contact the supplier directly to discover how their wholesale opportunities can drive growth and profitability for your retail operation.
Not available
Supplier name
Dropshippers
Operating within the sourcing industry, this company has established itself as a leading provider of comprehensive import solutions from China. With a significant presence in Yiwu, the firm supports a myriad of clients, facilitating their access to a vast array of products ranging from consumer electronics to home decor.
Since its inception in 1997, it has grown to employ over 1,200 professionals, each equipped with extensive experience in sourcing and quality management. This expertise ensures that clients receive the highest standards of service throughout their purchasing journey.
The company's service model is tailored to meet the diverse needs of supermarkets, retailers, and wholesalers. Their offerings include factory audits, quality inspections, and logistics support, which combines to provide a seamless supply chain experience. Moreover, they offer free warehousing solutions and competitive shipping rates, further enhancing client satisfaction.
The firm prides itself on its personalized approach, ensuring that each client receives a customized service that encompasses everything from sample collection to after-sales support. Their commitment to efficiency and quality has made them a trusted partner for businesses looking to thrive in a competitive marketplace.
For businesses eager to learn more about the advantages of sourcing from China or to explore their extensive product offerings, additional information is readily available on their website or by direct inquiry. This company stands as a pillar of support for companies looking to enhance their competitiveness in a global context.
Not available
Supplier name
Liquidators
Engaged in the wholesale liquidation industry, this provider delivers a comprehensive selection of merchandise, including truckloads sourced from prominent retailers. Their inventory spans various categories, appealing to both small businesses and larger corporations seeking cost-effective solutions for stock replenishment.
They focus on an array of product types, such as home goods, electronics, baby products, and general merchandise, ensuring that their clients have access to a broad spectrum of resalable items. Their products are ideally suited for retail environments, online resellers, and warehouse operations, making them a crucial partner in the supply chain.
With customer service at the forefront of their operations, they encourage prospective buyers to inquire about additional offerings beyond what is listed online. Their team is available to assist with information on specific truckloads, product availability, and tailored services to meet unique business requirements.
Furthermore, they provide various freight options, underscoring their commitment to flexibility and convenience for their customers. Those interested in exploring their offerings further or needing customized solutions are invited to visit their website for comprehensive information or to initiate direct contact with their support team.
Dewalt, Keurig, Costway, Amz, Trgt, Aosom, Furniwell, N0Rdstr0M
Supplier name
Manufacturers
Operating within the manufacturing industry, this supplier specializes in customized solutions for silicone and plastic injection molding. With more than 28 years of experience, they have amassed a wealth of expertise, providing OEM and ODM services that cater to a diverse range of sectors, including automotive, medical, and consumer goods.
The company's commitment to quality is underscored by multiple international certifications, such as ISO 13485 and IATF 16949, ensuring high standards in all processes. They utilize advanced production techniques like liquid silicone rubber (LSR) processing in cleanrooms, which allows them to meet the stringent quality demands of the medical and electronics sectors. The supplier's comprehensive service offerings include everything from rapid prototyping to mass production, ensuring a smooth transition from concept to completion.
Their dedicated engineering team plays a vital role in the development process, working closely with clients from initial design to the delivery of finished products. This focus on collaboration guarantees that the final outcome aligns with client expectations while optimizing efficiency and reducing costs.
With factories located in Mainland China, Thailand, and Vietnam, they are well-equipped to provide tailored production services aligned with regional demands. Whether small-batch customization or large-scale manufacturing is needed, this supplier is committed to delivering cost-effective solutions without compromising quality. For further details, please visit their website or reach out directly for inquiries.
Huawei, Sennheiser, Jbl, Foxconn, Molex, Scanfil
Supplier name
Wholesalers
Specializing in the toy and nursery industry, this supplier is dedicated to creating delightful products that inspire creativity and comfort for children. Their extensive collection features meticulously crafted plush toys, whimsical activity items, decorative nursery essentials, and much more, catering to the imaginative world of little ones.
The supplier's plush toys range from adorable animal friends and delightful dolls to unique themed characters, each designed to engage young minds and promote interactive play. Their carefully curated selection of blankets and bedding items ensures comfort and warmth, while their imaginative pretend play sets bring stories to life, providing endless entertainment.
In addition to their toys, they offer a variety of nursery decor items, including mobiles and storage solutions that blend seamlessly with contemporary home styles. The products are not only fun but are intentionally designed to be safe and nurturing for your child.
With seasonal collections and special occasion-themed items, this supplier ensures there’s something new to discover throughout the year. They pride themselves on quality craftsmanship and attention to detail, making their products perfect for gifting during baby showers, birthdays, and holidays.
For those interested in exploring their complete range of goods, additional information can be found by visiting their website or contacting them directly, ensuring customers receive all necessary insights about their offerings.
Dino, Mon Ami, Celestial
Related products
Play Mat
Decreasing
-1.2%
Growth
Appeals to buyers setting up safe, cushioned play areas for infants and toddlers, with easy-clean surfaces and home-friendly designs. Sits in an accessible $28–$50 price band, enabling entry-level and mid-tier options and giftability for baby showers or nursery setups
Training Pants
Increasing
21%
Growth
High-velocity toddler need-state driven by potty training: buyers prioritize absorbency, comfort, easy pull-on/off, and appealing designs from trusted brands. Strong repeat-purchase potential during the training window; multipacks and bundles fit the $16–$31 price band and can lift AOV
Convertible Car Seats
Decreasing
-27%
Growth
Buyers gravitate to this category for long-term value and safety: one seat covering multiple stages (rear- to forward-facing) meets legal requirements while avoiding multiple purchases. It’s a high-consideration, mid-to-premium buy ($130–$350) where safety ratings, ease of installation, comfort, and brand trust drive conversion
Toddler Clothing
Decreasing
-2.8%
Growth
Appeals to buyers because toddlers outgrow sizes quickly, driving frequent replacements and gifts; shoppers prioritize comfort, durability, and easy-care basics alongside seasonal outfits. The $14–$21 price point aligns with value expectations and encourages multi-unit orders, supporting basket building and repeat purchases
Stroller
Increasing
18.5%
Growth
Core baby gear with steady baseline demand from new parents and gift buyers, purchased for safe, convenient infant/toddler transport on daily outings and travel. Buyers value portability, ease-of-use, and durability; the $100–$280 price band fits value-to-mid tiers and supports solid AOV with room for upsells
Baby Nail Set
Increasing
15%
Growth
Appeals to buyers prioritizing safe, simple infant grooming and practical gifts for new parents; common as a registry add-on and baby-shower purchase. The $9–$17 price point supports impulse and add-on behavior, helping lift cart size in eCommerce stores without heavy consideration cycles
Baby Diaper
Decreasing
-51.7%
Growth
Essential, needs-based purchase with high repeat frequency and low switching once buyers find a preferred fit, driving reliable volume and subscriptions. Broad addressable market (new and existing parents), frequent reorders, and basket-building with related items make it attractive for eCommerce stores
Uppababy
Increasing
11.4%
Growth
Premium baby gear (strollers and accessories) with strong brand trust attracts buyers for its build quality, safety features, and sleek design. Modular, travel-friendly setups and a robust ecosystem of add-ons encourage repeat purchases and bundling, making it a high-intent category that can lift average order value and search-driven traffic for an eCommerce store
Baby Gift Set
Increasing
1%
Growth
Appeals to buyers as a convenient, ready-to-gift bundle for newborn arrivals and baby showers, with perceived value from multiple coordinated items. The $15–$37 price range aligns with common gifting budgets, supporting impulse buys and simple add-ons like gift wrap or personalized notes in an eCommerce store
Baby Play Mat
Increasing
12.5%
Growth
Buyers seek a safe, cushioned floor space for tummy time and early play that’s easy to clean, portable, and visually appealing for the home—also a common baby-shower gift. The $29–$54 price point is accessible and gift-friendly, supporting options across sizes and patterns and opportunities to bundle with complementary baby items
Infant Clothing
Increasing
2.6%
Growth
Steady, needs-driven demand with a pronounced December peak, driven by holiday gifting and cold‑weather essentials. Buyers are parents and gift‑givers seeking softness, comfort, easy care, and cute designs; frequent size changes drive repeat purchases and multi‑unit orders
Baby Strollers
Increasing
49.9%
Growth
Broad, steady demand is driven by everyday mobility and travel needs for infants and toddlers. Buyers prioritize safety, maneuverability, easy fold/weight, storage capacity, and car-seat compatibility, and they heavily compare reviews and specs before purchase
Baby Bag
Decreasing
-1.1%
Growth
High-need, daily-use parenting essential with steady baseline demand plus strong registry and gifting appeal. Buyers prioritize durability and easy-clean materials, organized compartments, insulated bottle pockets, stroller-compatibility, and neutral/unisex designs; clear visuals that show capacity and what fits drive conversion
Baby Product
Decreasing
-90%
Growth
Buyers typically seek this item for essential, needs-based use and gifting (especially baby showers), prioritizing safety, convenience, and value. Its $10–$35 price point supports impulse buys, add‑ons, and bundles, helping increase average order value and conversion
Baby Diapers
Decreasing
-6.4%
Growth
A replenishable nursery essential with high repeat purchase frequency and low switching cost, driving strong lifetime value if you capture the first purchase. Buyers prioritize convenience, fast delivery, reliable leak protection, and value (bulk packs, deals, subscriptions), with some trading up for skin-friendly or eco options
Baby Apparel
Decreasing
-8.6%
Growth
Steady, replenishment-driven demand and strong gift appeal make this a reliable seller. Buyers prioritize soft, safe, easy-care fabrics, cute designs, and value multipacks; accessible pricing sits around $13–$20
Baby Gym
Decreasing
-0.1%
Growth
Strong buyer appeal as an engaging, safe play space that supports tummy time and early sensory/motor development; also a common baby-shower/registry gift that converts well with lifestyle imagery. The $35–$53 price band sits squarely in affordable gifting, with bundle upside (rattles, teethers, soft books)
Baby Hats
Increasing
82.3%
Growth
Buyers choose these for practical warmth and comfort for infants, plus cute, photo-friendly styles and gifting (e.g
Kids Door Lock
Increasing
8.5%
Growth
Low-cost childproofing accessory that prevents young children from opening doors, appealing to safety-conscious buyers (especially parents and caregivers). The $9–$17 price point fits impulse and add-on behavior, making it easy to bundle within baby-proofing assortments and safety collections to lift AOV and conversion
Baby Swaddle
Decreasing
-10.5%
Growth
Strong, steady demand driven by newborn sleep/soothing needs and registry/gift purchases. Buyers gravitate to soft, easy-to-use designs and often purchase multiples for rotation, making bundles and multi-packs effective