Neutrogena Market Trends, Forecast & Insights [2026]

Last updated Dec 15, 2025
Mass-market skincare line with broad brand recognition, typically bought for everyday essentials like sunscreens, facial cleansers, and moisturizers. Attractive $10–$20 price point supports add-on purchases and repeat replenishment, making it a reliable basket builder with wide demographic appeal and steady year-round baseline demand. Seasonal high lands in July, driven by sun-care needs; sellers should ramp inventory by May–June. With August just past peak, expect a taper but continued movement in warmer regions; consider promotions to clear summer-heavy SPF while maintaining core daily-care SKUs in stock year-round. Begin planning Q2 buys for next summer’s peak.
Key details
  • $13
  • $10 - $20
Relative Interest
 
Seasonality
High Month Mar
Low Month Sep
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