Aftershave Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
High-velocity grooming staple with broad appeal: buyers choose it to soothe post-shave skin, reduce irritation, and add a light fragrance. It’s a consumable with repeat purchase potential, giftable for men, and priced accessibly at $12–$23—supporting impulse buys, bundles, and add‑ons. Small, lightweight packaging keeps shipping costs low and makes it easy to merchandise alongside razors, blades, and shaving creams. Seasonality peaks in December due to holiday gifting, so August is a good time to begin forecasting and sourcing, with inventory and listings ready by October. Emphasize gifting angles, multipacks, and value bundles for Black Friday/Cyber Monday and through December. Keep price points within the $12–$23 range to stay competitive and drive AOV via cross-sells.
Seasonal Peak month: December
About the product
Aftershave is a grooming product designed for application on the face after shaving, typically formulated to soothe the skin, reduce irritation, and provide a pleasant fragrance. Available in various forms such as lotions, balms, and splashes, this product class appeals to buyers seeking post-shave comfort and is often enriched with ingredients that promote skin health and hydration.
Key details
  • $16
  • $12 - $23
  • High Month December
    Low Month April
Relative Interest
 
Seasonality
High Month Dec
Low Month Apr
Dropship products for Aftershave

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Square Glass Perfume Spray Bottle Refillable Atomizer
Square Glass Perfume Spray Bottle Refillable Atomizer
USD $11.34
Top suppliers for “Aftershave”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
This supplier specializes in the grooming and personal care industry, particularly focusing on premium shaving products and accessories. With a commitment to quality and customer satisfaction, they offer a wide array of items designed to enhance the shaving experience for both beginners and enthusiasts alike. From classic double-edge safety razors to innovative shaving brushes and high-quality shaving soaps, their product lineup caters to a range of grooming needs. Each product is crafted with precision and care, ensuring an exceptional experience for users. Their offerings not only include essential tools but also luxurious aftercare products like aftershave balms and fragrances, creating a complete shaving ritual that customers can enjoy. Additionally, the supplier emphasizes the importance of customer service, providing extensive information about each product to assist customers in making informed decisions. Their website serves as a valuable resource for those seeking to discover the latest trends in shaving and personal care. For those interested in elevating their grooming routine or exploring new products, this supplier invites potential customers to browse their extensive catalog. Detailed information about product specifications and availability can be found on their website, and inquiries can be made directly for personalized assistance.
Gillette, Feather, Razorock
Supplier name
 
Wholesalers
Operating within the grooming and personal care sector, this supplier specializes in high-quality shaving and bath products. Their extensive catalog features an impressive range of items, including shaving creams available in numerous fragrances, various types of razors, and an assorted collection of grooming accessories. With a commitment to quality, their shaving essentials are designed to ensure a superior grooming experience. Customers can find tailored items for different skin types, including sensitive skin options, highlighting the supplier's dedication to addressing individual needs. The product range encompasses everything from luxurious shaving sets and gift cards to specialized travel grooming products. In addition to their grooming offerings, the supplier provides personal shopping services and a unique re-bristling and sharpening service for tools. Customers can enjoy convenient shipping options, including free delivery on orders over a specific amount within the UK. The supplier invites customers to visit their website for a detailed view of their product offerings and to discover the latest promotions. For personalized assistance, potential buyers can also reach out directly, ensuring a seamless shopping experience. Their classic and contemporary collections cater to a diverse clientele, making them a trusted choice in the grooming market.
Jermyn Street, Eton College, Royal Forest, Tobacco Leaf, Kingsman
Supplier name
 
Manufacturers
This supplier is dedicated to the luxury grooming industry, specializing in premium shaving and grooming products. Their extensive range includes award-winning safety razors, shaving creams, and accessories tailored for both men and women. With a focus on sustainability, they offer eco-friendly alternatives to traditional shaving methods, elevating the grooming experience while minimizing environmental impact. Founded on family-owned values, they emphasize close customer relationships, ensuring a personalized experience for each shopper. Their comprehensive product lineup features renowned brands known for their quality and effectiveness, including innovative designs tailored to meet modern grooming needs. The supplier aims to simplify the grooming process, providing practical solutions and expert tips for customers transitioning to traditional wet shaving. Shipping directly from their facility in Westchester, New York, they ensure convenience and reliability in delivering products straight to customers' doors. As a trusted source for grooming enthusiasts, they invite inquiries about their offerings and are always ready to assist with product selection or usage guidance. Explore their website for more details or reach out directly for personalized assistance.
Personna, The Goodfellas' Smile, Parker Safety Razor, Taconic Shave, Cella Milano
Supplier name
 
Wholesalers, Manufacturers
Located in the heart of Las Vegas, this supplier stands out as a premier wholesale distributor for the barber industry. With an expansive inventory made available to both the public and professional stylists, they ensure a seamless shopping experience for high-quality barber tools and accessories. Their unique business model, supported by a commitment to affordability and reliability, positions them as a quintessential source for all barber needs. The store's mission centers on being a one-stop destination for top-tier barber tools complemented by knowledgeable and friendly service. One distinctive attribute of their offerings is the confluence of locally manufactured products, highlighting a dedication to supporting the local economy and providing goods labelled as 'Made in Las Vegas.' This local touch not only amplifies quality but also fosters community growth. In addition to offering competitive retail and wholesale prices, Vegas Barber Supplies specializes in key services such as sharpening and clipper maintenance, ensuring that every professional's toolkit operates at peak performance. They take pride in their ability to offer a personalized shopping experience that mirrors the vibrancy and dynamism of Las Vegas itself. Their comprehensive range extends beyond sales; comprehensive customer support and after-sale services underline their commitment to customer satisfaction. For those who seek the finest in grooming supplies accompanied by expert advice, a visit to this supplier's store or exploration of their offerings online promises an enriching experience.
Andis, Babyliss Pro, Wahl, Stylecraft, Barber Strong, Kustom Clippers, Level 3, Utsumi, Buybarber, The Artisan's Republic, Marmara Barber
Supplier name
 
Manufacturers
Engaged in the personal care and grooming industry, this supplier provides a comprehensive selection of premium products designed to enhance daily rituals. Their extensive catalog features an array of items ranging from nourishing bath soaps and invigorating body lotions to specialized shaving products, aimed at delivering a refined grooming experience. With a commitment to quality and customer satisfaction, the supplier caters to various needs, offering everything from essential oils and conditioners to shaving soaps and aftershave splashes. They prioritize the use of carefully selected ingredients, ensuring that each product is effective and enjoyable to use. Additionally, the supplier embraces sustainability and ethical practices, striving to create products that not only support individual grooming routines but also contribute positively to the environment. Their innovation in product development promises a unique experience for customers seeking distinctive fragrances and effective grooming solutions. As a trusted name within the industry, they invite potential customers or partners to explore their extensive range of products further. For more detailed information and to view their complete offering, please visit their website or contact them directly with any questions.
Not available
Supplier name
 
Wholesalers, Manufacturers
This supplier is a prominent player in the agricultural industry, focusing specifically on the production and distribution of high-quality honey and hive-related products. With a rich history spanning over a century, they have developed a reputation for excellence and dedication to sustainable practices in beekeeping. Offering a wide array of honey products, including raw, infused, and varietal honeys, they cater to a diverse customer base seeking both culinary delights and health benefits. Their honey is sourced from various floral sources, ensuring unique flavors and textures that enhance any dish or beverage. They also feature specialty items such as beeswax candles and skincare products, which leverage the natural properties of honey and beeswax for various applications. In addition to retail sales, the supplier provides unique experiential offerings, such as beehive tours and the opportunity for customers to bottle their own honey, further engaging them with the art of beekeeping. This hands-on approach not only educates consumers but also fosters a greater appreciation for the hard work involved in honey production. Whether customers are looking to enhance their culinary experiences or are in search of wholesome, local honey products, this supplier's commitment to quality and tradition shines through. For more insight into their products and services, interested parties are encouraged to visit their website or get in touch directly with their team.
Not available
Supplier name
 
Manufacturers
Operating within the grooming industry, this supplier specializes in the development of safe, natural, and plant-derived shaving products that enhance the shaving experience. They provide a diverse range of items including shave creams, oils, and aftershaves that cater to various skin types and preferences. The brand prides itself on innovation, crafting formulations that deliver both effectiveness and enjoyment to the daily routine of shaving. With an emphasis on clean ingredients, each product aims to minimize irritation and maximize comfort, making it suitable even for sensitive skin. Their product line has received recognition for its quality, featured in several prestigious publications as top picks in grooming essentials. Customers can find value in their products, particularly their award-winning shave creams and unique offerings, such as caffeinated options for revitalizing skin during and after shaving. Additionally, the company is family-owned, ensuring personal attention and exceptional customer support. With a mission to redefine grooming, they invite consumers to experience a blend of tradition and modern innovation. Discover the full range of products and learn about their philosophy and mission by visiting their website or reaching out directly for further inquiries.
Not available
Supplier name
 
Wholesalers
This supplier is a key player in the construction industry, renowned for offering superior products in bricks and pavers. With a focus on innovation and quality, they provide a comprehensive selection of building materials that meet diverse architectural demands. Their product catalog showcases an impressive variety of bricks, including modular, face, and thin options. Each product is crafted to the highest standards, ensuring durability and aesthetic appeal. The supplier also specializes in custom shapes and sizes, allowing architects and designers to create unique structures that stand out. In addition to bricks, their offerings extend to pavers, providing functional and stylish solutions for outdoor spaces. The supplier's commitment to excellence is reflected in their meticulous attention to detail and customer-focused service. With a wealth of experience, they understand the evolving needs of the construction market and are dedicated to supporting their clients at every stage of their projects. Their team of building envelope consultants is available to assist in discovering innovative design solutions. For professionals seeking to elevate their construction projects, this supplier presents an opportunity to explore the endless possibilities in size, shape, and color. To learn more, please visit their website or get in touch directly.
Atlas®
Supplier name
 
Manufacturers
This supplier is a leader in the men’s grooming industry, providing a diverse selection of vintage shaving gear and accessories. With a focus on quality, they specialize in professionally restored and sanitized razors and other wet shaving supplies, ensuring that every product arrives Shave-Ready to the customer’s door. The supplier's commitment to excellence is evident in their hand-selected range of men's shaving supplies and accessories. Each item, from restored vintage razors to artisan soaps, is chosen for its superior quality to guarantee an exceptional shaving experience from the very first use. Additionally, the supplier is renowned for their revitalization services, which extend the life of vintage razors while also detailing everyday shavers. Their expertise in this niche adds significant value for customers who appreciate traditional wet shaving techniques. Education is another vital aspect of their business model. Whether customers are new to the world of wet shaving or looking to refine their technique, the supplier offers extensive resources and advice to assist them in making informed choices regarding their shaving supplies. With a team of experienced professionals ready to help, customers are encouraged to reach out with any questions they have. For more information on their extensive product offerings and services, interested individuals can visit their website or contact the supplier directly, ensuring they receive personalized guidance tailored to their shaving needs.
Proraso, Dovo, Simpsons, Rex Supply Co, Fine Accoutrements, Phoenix Artisan Accoutrements, Antiga Barbearia De Bairro, Barrister & Mann, Dr Harris, Razor Emporium
Supplier name
 
Manufacturers
Operating within the natural beauty products sector, this supplier specializes in providing a variety of skin and hair care items derived from natural ingredients. Their commitment to ethical sourcing and environmental responsibility is reflected in their product offerings, which are safe and effective for all skin types. The supplier's extensive catalog includes unique items such as natural beauty oils, moisturizers, face masks, and body scrubs, all designed to address common skin concerns. With a focus on holistic well-being, they ensure that each product is crafted with care, leveraging the richness of nature to promote healthy, radiant skin and hair. As the demand for organic and environmentally friendly personal care products continues to rise, this supplier stands out by providing solutions that cater to conscious consumers. Their dedication to quality and customer satisfaction makes them a trusted partner in the beauty industry. For anyone seeking to enhance their beauty regime, this supplier is a one-stop destination, offering innovative and effective natural products. Customers can easily explore their offerings online or connect directly for further insight into their extensive range of products and services. Embrace the transformative power of nature and discover the potential of natural beauty solutions today.
Volcanic Earth, Fresh Change

Related products

Nail Wraps
Increasing
55.9% Growth
Strong buyer appeal centers on quick, mess-free at‑home manicures, broad design variety for self‑expression, and an impulse‑friendly price point ($9–$13) versus salon services. The format is inherently giftable and trend-driven, encouraging add‑on and multi‑unit purchases as buyers mix styles for outfits and occasions
Eyeshadow Set
Increasing
22.8% Growth
Broad appeal driven by beauty trends, gifting, and event-season looks makes this a reliable add-to-cart item. The $9–$15 price point hits impulse and giftable budgets, encouraging multi-unit purchases and bundling
Nail Polish Remover
Increasing
74% Growth
Staple replenishment for at‑home manicures with steady year‑round demand and a seasonal lift mid‑summer. Strong cross‑sell with nail color and tools; the $7–$10 price supports impulse add‑ons and multipack upsells
Rose Water
Increasing
6.4% Growth
Buyers typically seek this for gentle, natural skincare (toner/face mist) and light culinary use, giving it broad appeal across beauty, wellness, and pantry categories. The $10–$20 price supports impulse purchases and bundling, making it a low-risk AOV booster for an eCommerce store
Eyelash Makeup
Increasing
25.2% Growth
Affordable, high-velocity beauty staple that buyers use to enhance lash length and volume, driving frequent reorders and impulse buys within the $7–$15 range. Small, lightweight, and low-breakage, it ships cheaply—well-suited to eCommerce stores
Anti-aging Cream
Decreasing
-3.1% Growth
Appeals to buyers seeking visible reduction of fine lines and firmer, more hydrated-looking skin, with broad appeal for both preventative and corrective routines. The $15–$25 price point encourages trial and repeat purchase, supporting bundles and add‑on sales that can lift AOV in an eCommerce store
Tallow Cream
Decreasing
-19.6% Growth
Draws steady interest from buyers who want simple, natural-ingredient moisturizers with a rich, nourishing feel. Serves a niche that prioritizes minimal formulations and traditional skincare alternatives, making it a strong add for differentiation and repeat purchase potential in an eCommerce store
Shaving Razors
Increasing
8.2% Growth
Everyday grooming staple with broad buyer appeal and frequent replenishment, making it a reliable add-to-cart item. The $13–$25 price range fits impulse replenishment and supports upsells via bundles with complementary grooming products, aiding AOV growth
Face Oil
Decreasing
-18.1% Growth
Buyers gravitate to this category for hydration, barrier support, and a dewy finish—needs that intensify in cold, dry weather. It’s a replenishable skincare staple with broad appeal and a gift-friendly price band; $13–$38 positions well for mid-market discovery and repeat purchase
Acrylic Nail Set
Increasing
5.1% Growth
Appeals to buyers seeking salon-like nails at home at an accessible price point, with typical prices ranging $9–$29 supporting impulse buys and gifting. Interest rises with holiday social events and gifting, making it a strong addition for beauty/accessories assortments in an eCommerce store where style, affordability, and convenience drive conversions
Skin Tint
Decreasing
-13.7% Growth
Buyers choose this for lightweight, sheer-to-light coverage and a natural finish that simplifies daily routines—an easy alternative to full foundation. At $10–$38, it sits in accessible mass/masstige price points, supports trial and repeat purchase, and enables cross-sell with concealers
James Charles Palette
Increasing
290.4% Growth
Influencer-driven eyeshadow palette with a broad, versatile shade range that attracts buyers seeking vibrant looks, everyday neutrals, and giftable beauty at a value price. Typical selling price sits at $8–$17, supporting impulse buys and bundles
Nail Care Products
Increasing
25.4% Growth
Buyers are drawn to affordable at‑home grooming and self‑care between salon visits, with a $6–$19 price point supporting impulse buys, add‑ons, and repeat purchases. Broad appeal and replenishment cycles make this category reliable for driving basket attachment in beauty and personal care carts
Shaving Kit
Increasing
19.5% Growth
Broad appeal driven by everyday grooming needs and strong giftability. Buyers value the convenience and perceived value of bundled essentials, making this a solid mid-price offering ($19–$50) that fits common gifting budgets and can lift AOV via variants and add-ons (e
Centella Sunscreen
Increasing
46.7% Growth
Buyers seek this for daily UV protection with a gentle, skin-soothing profile that appeals to sensitive-skin audiences. The $14–$20 price point is accessible for discovery and replenishment, supporting repeat purchases and bundling within skincare routines
Organic Cosmetic
Increasing
12% Growth
Buyers choose organic, clean-ingredient cosmetics for perceived gentleness and fewer synthetics, aligning with health- and eco-conscious preferences. The $10–$19 price point fits impulse buys and trial sizes, supporting basket-building and repeat purchase behavior
Whitening Kit
Decreasing
-27.5% Growth
Buyers seek a brighter smile for events and photos, favoring an at-home option that’s more affordable and convenient than professional whitening. The $19–$39 price point suits impulse purchases and gifting, and pairs well with complementary oral-care items to lift basket size
Makeup Cosmetic
Decreasing
-16.7% Growth
Accessible price point ($6–$13) drives impulse add-ons and strong gift appeal, especially as stocking stuffers. Demand typically spikes in December due to holiday gifting and party-season use, and buyers often purchase multiples, lifting basket size
Personal Lubricant
Decreasing
-4.5% Growth
Buyers seek this item for comfort, enhanced intimacy, and dryness relief, prioritizing body-safe formulations and discreet delivery. Differentiators that drive conversion include water- vs
Mini Cosmetic Bag
Decreasing
-56.2% Growth
Broad appeal as an affordable, practical organizer for makeup and small essentials. Buyers use it for daily carry and travel, and its low $7–$12 price makes it a strong impulse add-on, bundling component, and giftable item (stocking stuffers/Secret Santa)
Feedback