Cat Litter Market Trends, Forecast & Insights [2025]

Last updated Jul 28, 2025
Recurring necessity with strong repeat purchase behavior; buyers prioritize odor control, clumping performance, low dust/low tracking, and preference for unscented vs scented or multi-cat formulas. Lightweight and eco-focused variants attract convenience- and sustainability-minded buyers. The typical selling price sits at $19–$32, with value and multi-pack options appealing to higher-usage households and subscription buyers. Freight-heavy with higher shipping costs, so drive profitability via minimum free-ship thresholds, bundling to raise AOV, and autoship/subscriptions to lock in LTV. Maintain a tight assortment around core needs (clumping unscented, scented, multi-cat, plus a lightweight or eco option). The annual high is January; plan inventory and campaigns 6–8 weeks in advance—stock and promote by November. Given it’s August, begin supplier negotiations and content/SEO now to capitalize on Q4 acquisition and convert into January repeat orders.
Key details
  • $26
  • $19 - $32
Relative Interest
 
Seasonality
High Month Jan
Low Month Apr
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About
Brands
Supplier name
 
Manufacturers
Operating in the pet care industry, this company excels in the production and importation of private label cat litters. With over 20 years of experience in purchasing and production, particularly in China, they have developed profound expertise in both products and supply chain management. The core mission of this company is to deliver high-quality cat litters that range from basic to premium segments, ensuring the best prices for their customers. They streamline the entire process, overseeing everything from manufacturing to transport, which allows for a reliable and efficient experience for partners and clients alike. Among their innovative offerings is H.I. Cat Litter, designed to detect early urinary tract or bladder problems, particularly benefiting older cats. Additionally, they provide a selection of diverse litter types, including Tofu Cat Litter made from food-grade soy residue, Silica Cat Litter crafted from quartz sand, and Bentonite Cat Litter known for its superior clumping ability. The company believes in continuous improvement and actively participates in industry events such as Global Pet Expo and SuperZoo, showcasing their latest products and innovations. For those interested in quality cat litter solutions or partnership opportunities, they invite further inquiries. Please visit their website or contact them directly for comprehensive information.
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Supplier name
 
Manufacturers
Specializing in the pet products sector, this supplier is dedicated to providing innovative and eco-friendly solutions for pet owners worldwide. With a strong emphasis on quality and sustainability, they focus on a comprehensive range of products including various types of cat litter, dog pads, and pet food. Founded in 2009, the company has developed expertise over 13 years, employing a skilled workforce and maintaining a robust production line. Their commitment to excellence is evident through a strict quality management system, ensuring that every product undergoes rigorous checks throughout the manufacturing process. The supplier stands out in the global market by offering OEM services, allowing customers to customize products according to their specific needs. This level of flexibility not only caters to diverse consumer demands but also promotes their dedication to customer satisfaction with short stocking times, fast delivery, and exceptional after-sales support. Products such as bentonite cat litter, puppy training pads, and automatic water bowls are developed to enhance the pet care experience while addressing health and environmental concerns. The supplier's cat litter solutions are particularly noted for their superior clumping abilities and odor control, tailored to meet varying regional preferences and requirements. To discover more about their extensive product offerings and commitment to quality, potential customers are encouraged to visit their website or reach out directly for additional inquiries.
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Supplier name
 
Wholesalers
This supplier is a reputable player in the pet care industry, focusing primarily on premium cat litter solutions. They are dedicated to providing a natural, safe, and effective option for cat owners who prioritize the well-being of their pets. The cat litter is crafted from natural white bentonite, ensuring superior clumping and dust-free characteristics. This innovative approach not only enhances the health of cats but also offers a cleaner and more pleasant environment for both pets and their owners. Their commitment to quality is evident through their 99.5% dust-free guarantee and the extensive approval from cat owners globally. Additionally, the supplier emphasizes transparency with their packaging, allowing customers to be assured of the product's quality. With a central warehouse strategically located for fast delivery, they meet the demands of pet owners throughout the UK efficiently. Ideal for conscientious cat owners, this litter provides excellent moisture-wicking abilities, thanks to its high whiteness level, making it particularly effective in maintaining a clean and dry litter box. This supplier represents a trusted partner for those seeking the best for their feline friends. For further details and to explore their complete range of products, interested parties are encouraged to visit their website or reach out through contact methods provided.
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Manufacturers
Operating within the pet product industry, this manufacturer is recognized for its expertise in bentonite cat litter production. They focus on high-end, environmentally conscious solutions, employing advanced foreign technology to enhance product effectiveness and customer satisfaction. Their primary offerings include a diverse range of cat litter solutions—each designed with specific features such as strong clumping abilities, exceptional odor control, and low dust emissions. These products are crafted to ensure a clean environment for cats and their owners alike, promoting an overall improved user experience. The manufacturer emphasizes sustainability by utilizing eco-friendly materials and production methods, which resonate with the growing demand for environmentally responsible pet care solutions. Their dedication to research and development allows them to continuously innovate and expand their product lineup to meet the evolving needs of pet owners. Customers seeking reliable and high-quality cat litter will find a variety of options to choose from, ensuring that they can find the perfect fit for their feline companions. This company stands out in the market as a leading supplier, ready to address the needs of wholesalers and retailers worldwide. For further details about their product offerings and any inquiries, potential customers are encouraged to visit the website or reach out directly for personalized assistance.
Fatty Cat, Ecolief
Supplier name
 
Wholesalers
Operating within the pet care industry, this supplier specializes in providing high-quality products that cater to the needs of pet owners and their furry companions. Their product line includes ultra-absorbent dog pee pads that ensure mess-free living spaces, dog training pads, cat litter pads, as well as a variety of pet accessories. These products stand out due to their durability, effectiveness, and ease of use, making them a preferred choice among pet owners nationwide. With a commitment to customer satisfaction, this supplier values quality and performance, ensuring that their offerings meet the highest standards. Customers have praised the products for their leak-proof designs and super absorbent capabilities, which contribute to maintaining a clean environment effortlessly. In addition to individual purchases, the supplier provides bulk buying options and exclusive deals through subscriptions, allowing customers to save while ensuring they have a consistent supply of essential products. To learn more about the extensive range of offerings and discover how these products can benefit both pets and their owners, interested parties are encouraged to visit the website or contact the supplier directly for personalized assistance and information.
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Manufacturers
Operating within the pet, automotive, home, and outdoor industries, this supplier stands out for its commitment to quality and customer satisfaction. With a rich history spanning over 40 years, the company specializes in providing a diverse range of absorbent and waterproof mats, ideal for various applications. From protecting garage floors to enhancing home spaces, their products are crafted to meet the highest standards of functionality and durability. The supplier's dedication to manufacturing in the USA ensures that all items are made with attention to excellence and durability. Whether for pet owners looking for effective litter mats or for homeowners seeking to safeguard their living spaces, each product is designed to transform and protect. Their extensive catalog also includes automotive solutions, ensuring vehicles remain pristine, as well as outdoor mats that withstand the test of time. With a strong emphasis on innovation and customer needs, this supplier continually evolves its product offerings to cater to the demands of the market. Their commitment to quality, sustainability, and service excellence positions them as a leader in the industry. Explore a wide range of specialized products today and discover how they can enhance your environment. For more information, please visit the website or reach out directly.
Armor All
Supplier name
 
Wholesalers
In the competitive pet supply industry, this family-owned wholesaler has carved out a remarkable reputation over nearly three decades. Specializing in a comprehensive range of pet products, they cater to a wide array of animals including dogs, cats, birds, and small mammals, ensuring that pet owners have access to the best supplies available. The company prides itself on delivering high-quality pet foods, grooming products, beddings, and supplements, meeting diverse customer needs. Its dedication to reliability and excellent service has made it a trusted partner for pet store retailers, breeders, groomers, and veterinary clinics across Australia. Each order is meticulously packed and shipped directly from their modern distribution facility located in South-East Queensland. With a robust selection of both local and international pet brands, customers can rest assured they’ll find trusted names and innovative products designed to enhance the lives of pets. Whether you are a new business or an established retailer, this wholesaler stands ready to accommodate product variety and budget requirements. The commitment to building long-term customer relationships is evidenced by a straightforward claims process for damaged items and a knowledgeable customer service team available to assist with inquiries. Customers can focus on what truly matters – providing the best care for their pets. For complete product offerings or further inquiries, visit the website or reach out directly.
Catmate, Bravecto, Nexgard, Kong, Meals For Mutts, Blackhawk, Ivory Coat, Breeder’s Choice, Simparica, Fido’s, Paw, Breeder’s Choice Seeds
Supplier name
 
Manufacturers
In the competitive realm of the pet products industry, this supplier stands out by offering a diverse collection of innovative and practical pet accessories that cater to the needs of both pets and their owners. Their product range is meticulously crafted, ensuring durability and functionality that meets the demands of modern pet ownership. The supplier’s offerings include essential items such as pet car seat covers, grooming tools, toys, and automated litter boxes. Each product is designed with an emphasis on quality and user-friendliness, making pet care more manageable and enjoyable. The commitment to excellence is evident in their attention to detail, ensuring that every item not only meets but exceeds customer expectations. In addition, the supplier values customer convenience, providing flexible shipping options to accommodate various order sizes. Their partnerships with reliable courier services guarantee efficient delivery, whether the order is large or simply a sample quantity. With a focus on affordability, they are proud to offer factory-direct pricing, further enhancing the accessibility of their products. For individuals or businesses interested in expanding their pet product selections, this supplier presents an excellent opportunity. Their dedication to quality, customer satisfaction, and comprehensive service is the foundation of their reputation in the marketplace. For more information about their innovative product lines, please visit the website or feel free to reach out directly.
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Supplier name
 
Wholesalers
In the vibrant pet supplies industry, this online retailer has emerged as a leading provider of essential products for pets of all kinds. Catering to the needs of dog, cat, bird, and small animal owners, the retailer offers a diverse range of products designed for comfort, safety, and enjoyment. The company understands the unique needs of pets and their owners, ensuring that every item available is made with quality materials and thoughtful design. From cozy dog beds and travel carriers to multi-level cat trees and spacious aviaries for birds, the product selection is comprehensive and tailored to promote healthier, happier lives for pets. Specializing in both common and niche items, the retailer provides not only mainstream pet products but also unique solutions for small animals like guinea pigs and rabbits. From hutches that are perfect for outdoor use to specialized training pads, the emphasis is on creating a living environment that supports the needs of various types of pets. Additionally, the retailer's user-friendly online platform makes it easy for customers to browse and purchase items with convenience. They also ensure that inquiries can be addressed efficiently, promoting customer satisfaction. Overall, this online pet supplies store stands out in Australia for its commitment to quality and diversity in pet care products. For those looking to find the perfect essentials for their furry friends, visiting the website or contacting them directly will certainly provide more insight into their offerings.
I.pet
Supplier name
 
Wholesalers
Operating in the wholesale distribution industry, this organization has been a trusted resource for retailers, eCommerce vendors, and independent chains since 1989. It focuses on providing access to closeout and surplus inventory, ensuring retailers can source brand-name overstock and discontinued products without the risks associated with return lots or liquidation sites. With an extensive array of offerings, it caters to various business needs, whether customers are purchasing by the pallet or truckload. Over its 35+ years in the market, this company has built solid partnerships with more than 1,200 retailers. By procuring inventory directly from national brands, it guarantees clean stock only, keeping customer satisfaction a top priority. The company thrives on understanding the demands of the retail landscape, which is why it specializes in U.S. brand-name closeouts, presenting unique opportunities for small to mid-sized retailers to compete effectively with larger chains. Product pricing ranges from 50-85% off retail, making this distributor an invaluable ally in a competitive market. Their commitment to quality and exceptional service is evident in their extensive selection of household consumables, health and beauty products, and pet supplies. For more detailed information on products available and how to open a wholesale account, interested parties are encouraged to visit the website or contact their office directly. Together, they can create mutually beneficial relationships that drive profits and expand business reach.
Nestle, Coppertone, Chicken Of The Sea, Nature's Way, Folgers, Quantum, Purina, Lenny & Larry’s, Unilever, Plantfusion, Bed Head, Amlactin, Kerasal, Highkey, Van Camp’s, Tone It Up, Cwench, Jm Smucker

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