Merino Wool Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
Strong buyer appeal centers on premium comfort and cold‑weather performance: soft handfeel without itch, breathable warmth, moisture‑wicking, and natural odor resistance. Frequently bought across socks, base layers, beanies, scarves, and lightweight knits, with gifting appeal and repeat purchase potential (especially socks/underlayers). Typical price points sit at $19–$44, supporting both entry and mid‑tier offerings and easy bundling. Seasonality peaks in December with holiday demand and winter layering needs, so August is a good time to onboard and merchandise, aiming to be live by late September/October. Prioritize giftable variants and bundles (e.g., socks + base layer, hat + scarf), highlight comfort/performance claims in PDPs, and plan promo cadence for October–November to capture early gift buyers and cold‑weather shoppers.
Seasonal Peak month: December
About the product

Merino Wool is a high-quality type of wool known for its softness, temperature-regulating properties, and moisture-wicking abilities. It is often used in clothing, blankets, accessories, and outdoor gear, making it a versatile and popular choice among buyers looking for functional and comfortable products.

Key details
  • $29
  • $19 - $44
  • High Month December
    Low Month June
Relative Interest
 
Seasonality
High Month Dec
Low Month Jun
Dropship products for Merino Wool

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

EcoFriendly Merino Wool Cat Cave Bed
EcoFriendly Merino Wool Cat Cave Bed
USD $64.08
Luxurious Eco Friendly Merino Wool Cat Bed
Luxurious Eco Friendly Merino Wool Cat Bed
USD $64.54
Men's Shawl Collar Merino Wool Cardigan Sweater
Men's Shawl Collar Merino Wool Cardigan Sweater
USD $40.97
Luxurious Merino Wool Women's Long Sleeve Sweater
Luxurious Merino Wool Women's Long Sleeve Sweater
USD $26.73
Luxury Merino Wool Womens O-neck Cardigan Sweater
Luxury Merino Wool Womens O-neck Cardigan Sweater
USD $52
Hand Knitted Baby Wool Bootie Socks for Infants
Hand Knitted Baby Wool Bootie Socks for Infants
USD $0
Womens Fashion Wool Cardigan with Pockets
Womens Fashion Wool Cardigan with Pockets
USD $9.64
Abbey Valetta Handwoven Wool Area Rug
Abbey Valetta Handwoven Wool Area Rug
USD $247.96
Stylish Winter Wool Coats for Men
Stylish Winter Wool Coats for Men
USD $32.74
Men's Vintage Double Breasted Wool Coat
Men's Vintage Double Breasted Wool Coat
USD $19.21
Retractable Wool Vinyl Record Cleaning Brush
Retractable Wool Vinyl Record Cleaning Brush
USD $6.89
Stylish Letter Embroidery Knitted Wool Hat
Stylish Letter Embroidery Knitted Wool Hat
USD $0
Top suppliers for “Merino Wool”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
Operating within the wholesale knitwear industry, this supplier delivers an extensive range of high-quality knitted apparel and accessories designed for all demographics, including women, men, and children. Catering to both retail and e-commerce sectors, the business is well-regarded for its innovative designs and commitment to quality. The product offerings include an assortment of stylish pieces ranging from classic cardigans and warm coats to luxurious ponchos. Their garments are crafted with premium materials, ensuring durability and comfort for end-users. As a supplier, they understand the dynamics of the market, continually working to expand their product lines and introduce new, trendy items that resonate with current fashion demands. In addition to clothing, they provide essential accessories, making them a comprehensive source for boutique and online retailers looking to enhance their inventory. Their drop shipping services add value for retailers, allowing them to efficiently manage inventory without the overhead of stocking products. For those interested in exploring a partnership or learning more about the offerings, a visit to their website is encouraged, or inquiries can be made directly for personalized assistance. Their commitment to fostering business relationships is reflected in their ongoing communication and support for clients, ensuring satisfaction and success within the competitive knitwear market.
Not available
Supplier name
 
Wholesalers
This supplier operates within the apparel sector, specializing in eco-friendly socks and clothing. They prioritize sustainability by utilizing recycled materials and ensuring that their products contribute positively to the environment. The commitment to social responsibility is evident, as a significant portion of their profits is donated to organizations supporting homeless youth, showcasing their dedication to making a real difference in the community. Emphasizing a unique blend of style and comfort, the supplier's product range includes socks in various designs and lengths, catering to a diverse customer base. Their innovative approach not only meets consumer demands but also fosters a sense of community and environmental stewardship. With a vision of providing quality apparel while supporting important causes, they invite customers to join their journey toward positive change. To learn more about their eco-friendly practices or explore their product offerings, visit their website or get in touch directly with any inquiries. Embrace the opportunity to support a brand that truly cares about the future of our planet and its people.
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Supplier name
 
Wholesalers
This supplier specializes in the wholesale clothing industry, offering an extensive range of blank apparel that caters to diverse customer needs. Their products include men's, women's, and children's clothing, along with maternity options and plus sizes. With a focus on quality and variety, the supplier ensures that all garments are available in a wide array of colors and styles, making it the perfect choice for professionals, designers, and DIY enthusiasts alike. The supplier prides itself on fast dispatch and bulk discounts, providing essential attire such as t-shirts, hoodies, polos, aprons, and bags. Their seamless online ordering system enhances the purchasing experience for customers across Australia, ensuring swift delivery to major cities and regional areas. Sustainability is also a crucial element of their product offerings, as the supplier provides options made from organic and recycled materials, appealing to eco-conscious consumers. Those looking for basic, high-quality clothing for personal or commercial use will find a wealth of options at this supplier. For businesses aiming to create custom apparel, the supplier supports promotional needs with a variety of clothing styles, ideal for branding initiatives. Each item is designed with the end user in mind, ensuring that quality and comfort are prioritized. For further information or specific inquiries about product offerings, interested parties are encouraged to visit the website or reach out to the supplier directly for assistance.
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Supplier name
 
Wholesalers
Operating within the organic textile industry, this supplier is dedicated to providing high-quality, sustainable apparel and sock products. Since its establishment in 1992, the company has focused on fair trade practices, ensuring that all its items are ethically produced and knit in the USA. The commitment to sustainability extends beyond mere product offerings; this supplier emphasizes eco-friendly practices throughout its operations. Its fabric choices are carefully selected to reduce environmental impact while promoting comfort and style. The collection includes items made from organic cotton and wool, reflecting its dedication to both quality and ecological responsibility. In addition, the company engages in community-oriented initiatives, such as donating a percentage of sales to environmental causes, thus highlighting its role in promoting a healthier planet. With a variety of options, ranging from cozy socks to stylish apparel, it aims to meet diverse consumer needs while advocating for responsible business conduct and encouraging eco-conscious choices. Customers are encouraged to explore the full range of products available on the website or reach out directly for more information. With a focus on longevity and customer satisfaction, this supplier sets a standard for others in the industry.
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Supplier name
 
Manufacturers
In the luxury knitwear industry, this supplier stands out with a commitment to unparalleled quality and sustainability. Offering a range of meticulously crafted garments made from premium natural fibers such as merino wool, possum fur, and cashmere, the supplier emphasizes timeless style combined with superior performance. Each piece is designed with care to ensure not only elegance but also comfort, making them a perfect addition to any wardrobe. The company prides itself on its heritage, weaving decades of expertise into every garment. Through partnerships with skilled artisans, they ensure that all knitwear products are made with low micron fiber, which enhances durability and reduces pilling. The result is luxury knitwear that lasts, giving customers a lasting investment in style and comfort. The brand's dedication to sustainability is evident in its sourcing practices. By utilizing materials that are from regenerative resources, and promoting eco-friendly practices, they contribute positively to the environment. Additionally, the garments often come with a certificate of authenticity, highlighting their unique craftsmanship. Whether it's for women, men, or children, the collection includes a variety of distinct items such as sweaters, jackets, and accessories, each designed to offer warmth and comfort. Anyone interested in exploring the full range of products is encouraged to visit the website or make direct contact for further inquiries.
Not available
Supplier name
 
Wholesalers
Operating within the Irish and Celtic product sector, this marketplace is recognized as a premier supplier of distinctive knitwear, gifts, and home decor items. They provide a wide array of offerings, including traditional Irish knitwear such as sweaters, jumpers, and wool scarves, showcasing quality craftsmanship and the rich heritage of Ireland. In addition to knitwear, the supplier features an impressive collection of Irish and Scottish gifts, such as unique homeware items, jewelry, and accessories that are perfect for various occasions. Customers can find beautifully presented items like candle holders, wall art, and decorative pieces that celebrate the cultural heritage of the regions. Committed to quality and customer satisfaction, this supplier ensures that all their products are designed with care, making them ideal for gifting or personal enjoyment. Their extensive range is perfect for families looking to add a touch of tradition to their homes or for those seeking memorable gifts for loved ones. Whether you are in search of smart casual wear, elegant accessories, or charming home decor, this supplier has something to offer for everyone. Their emphasis on unique and high-quality products has made them a trusted name in the industry. For additional information about their offerings, visit the website or contact them directly for inquiries.
Boyne Valley Knitwear
Supplier name
 
Manufacturers
This supplier is a prominent player in the children's apparel industry, focusing on providing high-quality clothing made from 100% merino wool. Based in New Zealand, they have been committed to producing soft, breathable, and non-itchy garments, perfect for the delicate skin of babies and young children. Their product range includes everything from base layers and sleepwear to accessories and gift packs, ensuring that children are comfortable throughout the year. Merino wool is celebrated for its natural properties, such as temperature regulation, moisture-wicking abilities, and hypoallergenic qualities. This makes their clothing not only soft against the skin but also practical for various weather conditions. In addition to their dedication to quality, this supplier emphasizes sustainability. They minimize their environmental impact by using compostable or recyclable packaging and donating offcuts to charity, demonstrating a commitment to social responsibility. The brand has garnered numerous positive reviews from customers who appreciate the fit, quality, and comfort of the products, solidifying its reputation in the market. For those interested in exploring their unique offerings or learning more about their sustainable practices, they invite visitors to check out their comprehensive website or reach out for direct inquiries.
Not available
Supplier name
 
Manufacturers
This supplier is a key player in the children's apparel industry, specializing in clothing made from premium New Zealand merino wool. Their products are crafted to cater to the unique needs of active kids, ensuring a perfect blend of comfort, durability, and style. The focus on using natural fibers, specifically merino wool, highlights their commitment to sustainability and ethical practices. The garments are designed to breathe and feel soft against delicate skin, making them ideal for young adventurers. These clothing pieces not only maintain warmth in colder temperatures but also coolness in warmer weather, showcasing their versatility for year-round wear. Beyond mere aesthetics, the supplier prioritizes practicality, with easy-care options tailored for busy parents. The clothing is durable enough to withstand regular washing and the active lifestyles of children. Additionally, the natural stain and odor resistance of merino wool reduces the frequency of washes, striking a balance between cleanliness and convenience. With a wide range of products that include dresses, hoodies, hats, and long-sleeve tops, this supplier is well-equipped to meet various wardrobe needs for kids aged 0-10 years. They also offer gift wrapping and personalized messages for a unique touch when shipping to loved ones. For buyers interested in adding stylish and practical clothing to their offerings or looking for the perfect gift for the little ones in their lives, this supplier has everything covered. To explore their full range or inquire further, visiting their website or contacting them directly is encouraged.
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Supplier name
 
Manufacturers
Operating within the toy and natural living industry, this supplier emphasizes the importance of fostering creativity and imaginative play in childhood development. They pride themselves on offering a carefully curated selection of products, ranging from Waldorf and Montessori toys to eco-friendly home supplies, all designed with natural materials that are safe for children and the environment. A strong commitment to quality ensures that each item is both durable and designed to spark joy and imagination. Parents can find a variety of carefully selected toys, clothing, and arts and crafts supplies that promote open-ended play, encouraging children to explore their creativity without limitations. The supplier also advocates for natural living, providing holistic home supplies that contribute to a comfortable and environmentally friendly lifestyle for families. Whether it’s toys that inspire pretend play, organic clothing, or educational resources, each product is chosen with the intention of enriching the lives of families. Their dedication to sustainability reflects a broader mission to create products that are not only engaging but also kind to the planet. For inquiries or to discover the full range of offerings, prospective customers are encouraged to visit their website or reach out directly to the supplier for further assistance.
Ostheimer, Engel, Erzi, Holztiger, Kyte Baby, Maileg, Ambrosius, Grimms Toys, Grapat Toys
Supplier name
 
Manufacturers
This supplier is a family-owned and operated business situated in the textile and apparel sector, dedicated to providing high-quality merino clothing for the entire family. Their mission revolves around creating durable, long-lasting garments that generate both comfort and style. Utilizing ethically sourced Australasian merino wool, the supplier ensures that every product is sustainably and ethically made within New Zealand. They prioritize the importance of renewable and biodegradable materials, which is fundamental to their manufacturing process. With a diverse range of products catering to women, men, children, and babies, this supplier emphasizes comfort and fashion in each garment. Their collections feature thoughtfully designed items that not only meet the needs of their customers but also align with eco-conscious values. The commitment to quality extends beyond the fabric, as all clothing reflects a careful consideration of style and comfort. Each purchase supports a local business that values ethical production practices and environmental responsibility. For those interested in exploring the full range of offerings or seeking additional insights into the company's values and products, further information can be found on their website. Alternatively, direct inquiries are welcome for a more personalized experience.
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