Plushie Toy Market Trends, Forecast & Insights [2025]

Last updated Dec 15, 2025
Broadly appealing, soft stuffed toys sell on cuteness, comfort, and giftability. Buyers pick them up as affordable gifts for kids, teens, and partners, and as collectible or décor items. The $10–$21 price point supports impulse buys and cart add-ons, and variety (sizes, characters, themes) enables repeat purchases and bundling. Demand historically peaks in December due to holiday gifting. With August as the current month, begin sourcing and listing build-out now to be fully ready by October/November. Prioritize breadth of popular themes, giftable bundles, and strong imagery to capture Q4 traffic, and ensure inventory depth ahead of the holiday surge.
Seasonal Peak month: December
Key details
  • $16
  • $10 - $21
  • High Month December
    Low Month September
Relative Interest
 
Seasonality
High Month Dec
Low Month Sep
Dropship products for Plushie Toy

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Top suppliers for “Plushie Toy”

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Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
Engaged in the promotional products sector, this company is recognized for its innovative approach to custom toy manufacturing. Their primary focus revolves around creating high-quality custom plush toys, squeeze toys, and golf head covers, catering to a diverse range of clients looking to bring their unique designs to life. With an emphasis on customization, this supplier collaborates closely with clients to develop unique characters and designs, ensuring that every product reflects the client's vision and branding. Their portfolio includes not only custom creations but also a selection of stock items, allowing customers to find ready-made options alongside bespoke solutions. The commitment to quality is evident in every product they create, utilizing durable materials and thoughtful design processes that prioritize both aesthetics and function. The company’s mission is to provide clients with memorable promotional products that stand out in the market. Located in Surrey, BC, with a distribution center in Blaine, WA, the supplier is well-positioned to serve a broad geographical area. Whether for corporate events, marketing campaigns, or special promotions, their offerings are designed to leave a lasting impression. For those seeking high-quality promotional products that can be tailored to specific needs, they invite visitors to explore their website or get in touch for personalized assistance.
Not available
Supplier name
 
Wholesalers
This supplier operates within the vibrant toy, novelty, and gift industry, positioned as a significant player in the Australian marketplace. With a wide array of unique products, they cater to various retail sectors including toy shops, pharmacies, variety stores, and event supply businesses. Their extensive product range encompasses fashion accessories, sensory toys, novelty gifts, educational games, and seasonal items, ensuring a comprehensive offering for customers seeking novelty and fun. Additionally, they pride themselves on staying ahead of the curve by featuring the latest trends in children's toys and novelties. Recognized items such as Push Pop It Games, Diamond Art, and Bouncing Putty illustrate their commitment to innovation and customer satisfaction. National distribution allows them to serve a vast network of retailers, making their products accessible throughout Australia. Dedicated to providing excellent value for money, they support retailers with a diverse selection that includes both staple favorites and trending items. Their reliable service, along with a robust online ordering platform, simplifies the purchasing process for clients. For those interested in exploring their extensive offerings, detailed product catalogues are available online. Customers are encouraged to reach out for personalized assistance or further inquiries regarding their exciting product selections.
Not available
Supplier name
 
Manufacturers
Pet products industry. This supplier delivers durable dog toys and delicious treats specifically designed for power chewers. Their range includes specialty nylon, rubber, and ballistic toys, which have been rigorously tested and approved by subscribers. All toys are made from FDA-approved, non-toxic materials that are free from BPA, lead, and phthalates, ensuring safety and durability for pets. Additionally, the treats cater to a variety of dog allergy needs, providing peace of mind for pet owners. These products are crafted in the USA with globally sourced components, emphasizing both quality and safety. With a commitment to customer satisfaction, the supplier offers a replacement guarantee if any toy is destroyed or fails to satisfy. Monthly themed boxes are customized based on the dog's weight, allergies, and toy preferences, keeping pets engaged and happy. For further details, please visit the website or contact directly.
Bullymake
Supplier name
 
Liquidators
Operating within the wholesale and clearance merchandise sector, this supplier has cultivated a robust portfolio of products, catering to varied markets from home goods to toys and collectibles. Established in 2006, they bring over 50 years of combined expertise in sourcing and selling surplus inventory, ensuring their clients access to unique products at competitive prices. The supplier specializes in branded merchandise, providing an extensive array of items across multiple categories. Their product offerings include everything from homeware and gift items to a comprehensive selection of toys and games, making them a reliable resource for both individual consumers and businesses seeking quality products. Their expertise allows them to navigate the complexities of the clearance market efficiently, delivering value and satisfaction to their customers. In addition to their impressive product assortment, the supplier prides itself on exceptional customer service. They offer personalized assistance aimed at helping businesses thrive. Whether it's answering questions or providing tailored recommendations, their team is dedicated to supporting every client's unique needs. For those interested in exploring their product range or learning more about their services, they invite you to visit their website or contact them directly for additional information. A commitment to customer satisfaction and a comprehensive understanding of the marketplace underpin their operations, making this supplier a trusted partner for many retailers and businesses.
Hot Toys, My Hero Academia, Jujutsu Kaisen, Mcfarlane, One Piece, Pop!, Nendoroid
Supplier name
 
Manufacturers
Operating within the retail industry, this supplier provides an extensive collection of products designed for children and their caregivers. Their range encompasses clothing for infants and toddlers, stylish outfits for boys and girls, and an impressive selection of essential accessories to meet every need. The supplier takes pride in offering unique items, including personalized gifts and seasonal collections that capture the essence of childhood. Additionally, they feature educational toys, outdoor play items, and themed party supplies, ensuring a comprehensive shopping experience. Their commitment to quality is evident throughout their collections, with careful attention to detail and design. From layette items for newborns to trendy outfits for school-age children, each product reflects a blend of functionality and style. The supplier also accommodates various lifestyles with offerings in health and beauty products for children and household essentials, enhancing the everyday living experience for families. Promoting accessibility and convenience, the supplier provides free shipping on qualifying orders, as well as options for personalized assistance and international shipping. Their customer-focused approach ensures satisfaction with every purchase. For those interested in discovering more about their extensive product range, or to inquire about specific items, they encourage potential buyers to explore their website or reach out directly for assistance. With a commitment to enhancing childhood experiences, this supplier remains a trusted choice for families looking for high-quality children's products.
Swarovski, Lampe Berger Paris
Supplier name
 
Wholesalers
This supplier is a prominent player in the toy industry, focusing on wholesale plush toys and creative play items. They offer an extensive range of products aimed at providing enjoyment and entertainment for children of various ages. With options that cater to different interests and preferences, the company prides itself on high-quality materials and safety standards in playthings. There is a commitment to value, ensuring that retailers and partners can access competitive prices while maintaining the integrity of their product offerings. In addition to plush toys, the supplier also specializes in seasonal items such as Christmas-themed toys and party bag fillers, creating a well-rounded inventory for their clientele. Their assortment includes unique plush animal designs, playful character toys, and themed editions that appeal to both children and parents alike. The breadth of their product line makes them a reliable partner for any retailer looking to enhance their toy selections. Overall, this supplier stands out in the marketplace by combining quality, diversity, and affordability in their offerings. Retailers looking to expand their inventory can benefit significantly from exploring the options available. More information about the product range can be found on their website or by contacting them directly for further inquiries.
Paws, Prize Everytime, Bananas
Supplier name
 
Wholesalers
Specializing in the toy and nursery industry, this supplier is dedicated to creating delightful products that inspire creativity and comfort for children. Their extensive collection features meticulously crafted plush toys, whimsical activity items, decorative nursery essentials, and much more, catering to the imaginative world of little ones. The supplier's plush toys range from adorable animal friends and delightful dolls to unique themed characters, each designed to engage young minds and promote interactive play. Their carefully curated selection of blankets and bedding items ensures comfort and warmth, while their imaginative pretend play sets bring stories to life, providing endless entertainment. In addition to their toys, they offer a variety of nursery decor items, including mobiles and storage solutions that blend seamlessly with contemporary home styles. The products are not only fun but are intentionally designed to be safe and nurturing for your child. With seasonal collections and special occasion-themed items, this supplier ensures there’s something new to discover throughout the year. They pride themselves on quality craftsmanship and attention to detail, making their products perfect for gifting during baby showers, birthdays, and holidays. For those interested in exploring their complete range of goods, additional information can be found by visiting their website or contacting them directly, ensuring customers receive all necessary insights about their offerings.
Dino, Mon Ami, Celestial
Supplier name
 
Manufacturers
Specializing in the children's educational toys sector, this supplier has established itself as a leading provider of engaging and high-quality resources designed to facilitate learning through play. With a diverse product range that appeals to families, schools, and early childhood education centers, they are dedicated to delivering fun and innovative solutions that enhance childhood development. Since its inception, the supplier has emphasized the importance of creating products that keep children entertained while sparking their imagination. Recognizing that learning should feel enjoyable rather than a chore, they offer a broad selection of toys and educational materials that cater to varied age groups and learning needs. Their product offerings include everything from wooden toys to sensory resources, ensuring that there is something for every child's preference. Committed to quality, the supplier meticulously tests each item for safety and durability, ensuring that every toy can withstand the rigors of active play. With a facility located in Waikato, orders are packed and dispatched promptly to ensure swift delivery, further demonstrating their dedication to excellent customer service. To learn more and explore their exciting range, visit their website or contact them directly for assistance. They take pride in being a family-owned business and appreciate the support of their local community.
National Geographic, The Wiggles, Robotime, Classic World, Hey Clay, Uncle Goose, Solar Buddies, Awesome Inc, Baby Ink, Bath Buddies, Blue Duck Books, Colour Me Kids, Constructive Eating, Craft Workshop<span class="list-helper-toggle-more-text"> and <a href="#">40 more</a></span><span class="list-helper-more-text d-none">, Elves Behavin Badly, Fubbles Fun Factory, Game Kings, Growing Memories, Illustrated Publishing, Jellystone, Kereru Books, Kiwi Critters, Learning Toolbox, Learn Through Play, Te Reo, Little Genius, Little Joys, Luke The Pook, Makekit, Me And Dad, Meredith Books, Mier Edu, Moana Road, Mud Puppy, Nana’s Shed Books, Natures Play, Noonys, Sense And Grow, Storytime Buddies, The Curious Kiwi, The Getting Lost Game, The Natural Patch Co, The Purple Cow, Tikitibu, Tinka, Tractor Dave, Upstart Press, Veritas Aotearoa Publishing, Viga, Wildling Books, The O’brien Collective, Hey Doodle, 4M Craft, Squoodles Teacher Talk</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers, Manufacturers
As a prominent family-owned-and-operated importer and distributor in Bryan, Texas, this business provides a myriad of toys and collectibles, catering to the needs of retail stores and individual collectors alike. Committed to delivering educational and recreational value, their offerings span across various themes and categories, from building bricks compatible with leading brands to plush animals crafted with high-quality digital print fabrics and realistic designs. The company has established itself as a reliable source for fidget toys and novelties, keeping both the hands and mind engaged. Their diverse range reflects a dedication to inclusivity, offering products themed around dinosaurs, space, NASA, and licensed items, extending to historical military model bricks and sets designed to spark creativity and imagination. The nautical and ocean theme, car club, and construction farm toys enrich the spectrum even further. For those looking for exclusive and engaging gift items, they have impulse items and display sets. Additionally, the company focuses on seasonal collections like Christmas blocks display sets. The distributor's customer-focused approach extends to providing support for retailers wanting to include exciting new products in their shop. The B2B portal equipped with necessary resources is indicative of their commitment to nurturing strong business relationships. Furthermore, custom merchandise creation is available for organizations seeking personalized items. To discover the full range of products, access discount codes, and receive updates on new product additions, customers and partners are encouraged to navigate the detailed website. There, they'll find everything necessary to satisfy any toy enthusiast or retail requirement.
Texas <em>Toy</em> Distribution
Supplier name
 
Wholesalers, Manufacturers
This supplier is a leader in the adaptive technology industry, dedicated to enriching the lives of individuals with disabilities through thoughtfully designed products. They specialize in a variety of innovative devices, including switch-adapted toys, communication aids, and sensory tools, all aimed at fostering independence and enhancing daily experiences. With a deep understanding of the unique challenges faced by their clients, they collaborate closely with families, caregivers, educators, and therapists to develop solutions that promote learning, communication, and play. Their extensive product range ensures that users, regardless of their needs, can access tools that support their goals and aspirations. The supplier’s commitment to quality and functionality is evident in their offerings, which include customizable devices designed for ease of access and use. Their products not only enable improved interaction but also contribute to a more fulfilling and joyful life. Recognizing that every person's needs are different, the supplier is dedicated to innovation. They continually seek to explore new solutions and create products that not only meet existing needs but also anticipate future requirements. Whether you're looking for adaptive switches that enhance mobility, educational toys that facilitate learning, or sensory solutions designed for comfort and engagement, this supplier has a comprehensive selection. For those interested in creating sensory spaces, their design services provide tailored solutions that cater to specific sensory needs. Explore their wide array of products today by visiting their website or contacting them for further assistance. They are ready to help you discover the possibilities that their innovative solutions can offer.
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