Plushie Toy Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Broadly appealing, soft stuffed toys sell on cuteness, comfort, and giftability. Buyers pick them up as affordable gifts for kids, teens, and partners, and as collectible or décor items. The $10–$21 price point supports impulse buys and cart add-ons, and variety (sizes, characters, themes) enables repeat purchases and bundling.
Demand historically peaks in December due to holiday gifting. With August as the current month, begin sourcing and listing build-out now to be fully ready by October/November. Prioritize breadth of popular themes, giftable bundles, and strong imagery to capture Q4 traffic, and ensure inventory depth ahead of the holiday surge.
Seasonal
Peak month: December
Product details
Key details
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$16
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$10 - $21
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High Month December
Low Month September
Dropship products for Plushie Toy
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more
Stylish Waterproof Girls Backpack with Duck Plushie
USD $8.86
Adorable Highland Cow Plush Toy for Kids
USD $12.2
Tiger Crow Plush Toy Kpop Demon Hunters Doll
USD $11.48
Transparent Protective Cover for Monster Toy Dolls
USD $8.56
Customizable Plush Toy Voice Recorder Module
USD $2.09
Durable Stuffingless Plush Squeaky Dog Toy
USD $12.48
Plush Dog Squeaky Toy Assortment Pack
USD $17.97
Catnip Crunchy Pickle Kicker Plush Toy
USD $6.31
Interactive Plush Octopus Dog Toy Set
USD $11.39
Colorful Plush Dog Snuffle Puzzle Toy
USD $6.37
Indestructible Plush Dog Puzzle Feeder Toy
USD $14.64
Interactive Plush Squeaky Dog Puzzle Toy
USD $4.26
Top suppliers for “Plushie Toy”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Manufacturers
Operating in the toy industry, this supplier has been crafting high-quality, handmade toys since 1991. Committed to ethical practices and eco-sustainability, the company produces toys from natural materials, certified to be organic when possible. Their product line includes both organic soft toys and organic rubber baby toys, making them the only company in Sri Lanka, and globally, to offer the latter. Each toy is designed not only to entertain but also to contribute to the developmental growth and emotional well-being of children. This supplier's dedication to quality and child development is reflected in every meticulously handcrafted item, ensuring that every product meets stringent quality and safety standards. The company's collections feature unique characters and themes, designed to foster a sense of wonder and discovery in young children. They work closely with renowned international brands and have built a reputation for excellence and innovation in the industry. For more detailed information or inquiries, please visit the website or contact directly.
Alvin, Tikiri, Bonikka, Meiya
Supplier name
Manufacturers
Engaged in the promotional products sector, this company is recognized for its innovative approach to custom toy manufacturing. Their primary focus revolves around creating high-quality custom plush toys, squeeze toys, and golf head covers, catering to a diverse range of clients looking to bring their unique designs to life.
With an emphasis on customization, this supplier collaborates closely with clients to develop unique characters and designs, ensuring that every product reflects the client's vision and branding. Their portfolio includes not only custom creations but also a selection of stock items, allowing customers to find ready-made options alongside bespoke solutions.
The commitment to quality is evident in every product they create, utilizing durable materials and thoughtful design processes that prioritize both aesthetics and function. The company’s mission is to provide clients with memorable promotional products that stand out in the market.
Located in Surrey, BC, with a distribution center in Blaine, WA, the supplier is well-positioned to serve a broad geographical area. Whether for corporate events, marketing campaigns, or special promotions, their offerings are designed to leave a lasting impression.
For those seeking high-quality promotional products that can be tailored to specific needs, they invite visitors to explore their website or get in touch for personalized assistance.
Not available
Supplier name
Wholesalers
JoJo Modern Pets (JMP) is an Independent Manufacturing and Distribution Company. Centered in Washington DC, with our Warehousing located in the western suburbs of Chicago, JMP focuses on creating our ever growing, high-quality products with unique and design centric offerings. We are dedicated to improving the lifestyle of the modern pet owner and their pets by creating and distributing design-driven, innovative, and practical pet products. We recognize that being a pet owner is a lifestyle and the products you buy for your pet are a reflection of what you value. We seek to bring our customers items beyond the ordinary so they can locate pet-centric home products while showcasing their personal style. With unique and sophisticated materials, our products provide a wide range of options for the modern pet owner and their family.
Jojo Modern Pets
Supplier name
Manufacturers
Operating within the wholesale plush industry, this distributor offers a comprehensive selection of stuffed animals and plush toys that cater to various business needs. Their expansive inventory includes a variety of products, such as plush dogs, dolls, unicorns, and an assortment of seasonal items like Halloween-themed plush toys.
Situated in Los Angeles, California, the company prides itself on maintaining a significant stock, with over 41,000 cases available for shipping throughout the United States and Canada. They fulfill orders by the case or half case, ensuring flexible purchasing options for retailers, carnivals, and other organizations requiring bulk plush merchandise.
In addition to their wide range of non-licensed plush items, the company offers custom plush solutions tailored for businesses and nonprofit organizations. Their custom offerings can feature embroidered logos, screen printing, and personalized accessories like t-shirts or bandanas. With a minimum order requirement of just 1,200 pieces, they provide an accessible path for businesses aiming to create a unique plush product line.
Customer satisfaction is paramount, and many clients have praised the quality and care taken in packing their orders. The company welcomes inquiries about their extensive catalog and custom services. For further details or to explore product options, prospective clients can visit their website or get in contact directly for a personalized experience.
Not available
Supplier name
Manufacturers
Pet products industry. This supplier delivers durable dog toys and delicious treats specifically designed for power chewers. Their range includes specialty nylon, rubber, and ballistic toys, which have been rigorously tested and approved by subscribers. All toys are made from FDA-approved, non-toxic materials that are free from BPA, lead, and phthalates, ensuring safety and durability for pets. Additionally, the treats cater to a variety of dog allergy needs, providing peace of mind for pet owners. These products are crafted in the USA with globally sourced components, emphasizing both quality and safety. With a commitment to customer satisfaction, the supplier offers a replacement guarantee if any toy is destroyed or fails to satisfy. Monthly themed boxes are customized based on the dog's weight, allergies, and toy preferences, keeping pets engaged and happy. For further details, please visit the website or contact directly.
Bullymake
Supplier name
Manufacturers
Operating within the retail industry, this supplier provides an extensive collection of products designed for children and their caregivers. Their range encompasses clothing for infants and toddlers, stylish outfits for boys and girls, and an impressive selection of essential accessories to meet every need. The supplier takes pride in offering unique items, including personalized gifts and seasonal collections that capture the essence of childhood. Additionally, they feature educational toys, outdoor play items, and themed party supplies, ensuring a comprehensive shopping experience.
Their commitment to quality is evident throughout their collections, with careful attention to detail and design. From layette items for newborns to trendy outfits for school-age children, each product reflects a blend of functionality and style. The supplier also accommodates various lifestyles with offerings in health and beauty products for children and household essentials, enhancing the everyday living experience for families.
Promoting accessibility and convenience, the supplier provides free shipping on qualifying orders, as well as options for personalized assistance and international shipping. Their customer-focused approach ensures satisfaction with every purchase.
For those interested in discovering more about their extensive product range, or to inquire about specific items, they encourage potential buyers to explore their website or reach out directly for assistance. With a commitment to enhancing childhood experiences, this supplier remains a trusted choice for families looking for high-quality children's products.
Swarovski, Lampe Berger Paris
Supplier name
Wholesalers
This supplier is a prominent player in the toy industry, focusing on wholesale plush toys and creative play items. They offer an extensive range of products aimed at providing enjoyment and entertainment for children of various ages. With options that cater to different interests and preferences, the company prides itself on high-quality materials and safety standards in playthings. There is a commitment to value, ensuring that retailers and partners can access competitive prices while maintaining the integrity of their product offerings.
In addition to plush toys, the supplier also specializes in seasonal items such as Christmas-themed toys and party bag fillers, creating a well-rounded inventory for their clientele. Their assortment includes unique plush animal designs, playful character toys, and themed editions that appeal to both children and parents alike. The breadth of their product line makes them a reliable partner for any retailer looking to enhance their toy selections.
Overall, this supplier stands out in the marketplace by combining quality, diversity, and affordability in their offerings. Retailers looking to expand their inventory can benefit significantly from exploring the options available. More information about the product range can be found on their website or by contacting them directly for further inquiries.
Paws, Prize Everytime, Bananas
Supplier name
Manufacturers
Specializing in the children's educational toys sector, this supplier has established itself as a leading provider of engaging and high-quality resources designed to facilitate learning through play. With a diverse product range that appeals to families, schools, and early childhood education centers, they are dedicated to delivering fun and innovative solutions that enhance childhood development.
Since its inception, the supplier has emphasized the importance of creating products that keep children entertained while sparking their imagination. Recognizing that learning should feel enjoyable rather than a chore, they offer a broad selection of toys and educational materials that cater to varied age groups and learning needs. Their product offerings include everything from wooden toys to sensory resources, ensuring that there is something for every child's preference.
Committed to quality, the supplier meticulously tests each item for safety and durability, ensuring that every toy can withstand the rigors of active play. With a facility located in Waikato, orders are packed and dispatched promptly to ensure swift delivery, further demonstrating their dedication to excellent customer service.
To learn more and explore their exciting range, visit their website or contact them directly for assistance. They take pride in being a family-owned business and appreciate the support of their local community.
National Geographic, The Wiggles, Robotime, Classic World, Hey Clay, Uncle Goose, Solar Buddies, Awesome Inc, Baby Ink, Bath Buddies, Blue Duck Books, Colour Me Kids, Constructive Eating, Craft Workshop<span class="list-helper-toggle-more-text"> and <a href="#">40 more</a></span><span class="list-helper-more-text d-none">, Elves Behavin Badly, Fubbles Fun Factory, Game Kings, Growing Memories, Illustrated Publishing, Jellystone, Kereru Books, Kiwi Critters, Learning Toolbox, Learn Through Play, Te Reo, Little Genius, Little Joys, Luke The Pook, Makekit, Me And Dad, Meredith Books, Mier Edu, Moana Road, Mud Puppy, Nana’s Shed Books, Natures Play, Noonys, Sense And Grow, Storytime Buddies, The Curious Kiwi, The Getting Lost Game, The Natural Patch Co, The Purple Cow, Tikitibu, Tinka, Tractor Dave, Upstart Press, Veritas Aotearoa Publishing, Viga, Wildling Books, The O’brien Collective, Hey Doodle, 4M Craft, Squoodles Teacher Talk</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers, Manufacturers
As a prominent family-owned-and-operated importer and distributor in Bryan, Texas, this business provides a myriad of toys and collectibles, catering to the needs of retail stores and individual collectors alike. Committed to delivering educational and recreational value, their offerings span across various themes and categories, from building bricks compatible with leading brands to plush animals crafted with high-quality digital print fabrics and realistic designs. The company has established itself as a reliable source for fidget toys and novelties, keeping both the hands and mind engaged.
Their diverse range reflects a dedication to inclusivity, offering products themed around dinosaurs, space, NASA, and licensed items, extending to historical military model bricks and sets designed to spark creativity and imagination. The nautical and ocean theme, car club, and construction farm toys enrich the spectrum even further. For those looking for exclusive and engaging gift items, they have impulse items and display sets. Additionally, the company focuses on seasonal collections like Christmas blocks display sets.
The distributor's customer-focused approach extends to providing support for retailers wanting to include exciting new products in their shop. The B2B portal equipped with necessary resources is indicative of their commitment to nurturing strong business relationships. Furthermore, custom merchandise creation is available for organizations seeking personalized items.
To discover the full range of products, access discount codes, and receive updates on new product additions, customers and partners are encouraged to navigate the detailed website. There, they'll find everything necessary to satisfy any toy enthusiast or retail requirement.
Texas <em>Toy</em> Distribution
Supplier name
Manufacturers
Operating within the plush toy manufacturing industry, this prominent company is dedicated to designing and producing high-quality custom plush toys. With over ten years of expertise, it creates unique and personalized designs to meet the specific needs of clients, including private label options for various brands.
Their extensive product range includes festive toys suited for holidays such as Christmas, Easter, Valentine's Day, and Halloween. Popular items feature classic teddy bears, charming bunnies, and realistic pet toys, all crafted with attention to detail and quality. Each product is produced to comply with international safety standards, ensuring safe play for children.
The company prides itself on its customer service and the ability to accommodate varying order sizes. They work closely with leading global brands like Nestle and Disney, reflecting their capacity to deliver at scale without compromising on originality. Clients can expect not just exceptional toys but also support in terms of design and development, thanks to a dedicated team of professionals.
Emphasizing innovation, the company remains at the forefront of trends within the plush sector, integrating popular themes and characters into its offerings. To learn more about their extensive product lineup or to discuss potential collaborations, please visit their website or reach out directly for detailed information.
Coca Cola, Disney, Hershey's, Nestle, L'oreal
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