Action Figures Market Trends, Forecast & Insights [2025]

Last updated Mar 6, 2025
Action figures are a dynamic product appealing to a vast demographic, including collectors and children alike, making them an excellent choice for sellers looking to diversify their offerings. With a typical selling price range of $15 to $35, sellers can cater to both budget-conscious buyers and those seeking collectible items. Given that December represents the peak season for action figure sales, now is the ideal time for sellers to prepare their eCommerce stores for this upcoming demand, ensuring a robust inventory to attract buyers during the holiday shopping period.
Key details
  • $25
  • $15 - $33
Relative Interest
 
Seasonality
High Month Dec
Low Month Feb

Key details

Dropship products for Action Figures

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Medieval Knight Action Figures Poseable Toys
Medieval Knight Action Figures Poseable Toys
USD $1.33
Realistic Lion Family Action Figures Model Set
Realistic Lion Family Action Figures Model Set
USD $2.75
Collectible Sprunki Action Figures 12 Piece Set
Collectible Sprunki Action Figures 12 Piece Set
USD $17.46
Exquisite Wooden Christmas Nativity Scene Figures
Exquisite Wooden Christmas Nativity Scene Figures
USD $9.59
Smiling Critters Toy Mini Figures Set
Smiling Critters Toy Mini Figures Set
USD $11.4
Aquarium Floating Diver Ornamental Figures Decorations
Aquarium Floating Diver Ornamental Figures Decorations
USD $0.36
Smiling Critters Mini Figures Set for Celebrations
Smiling Critters Mini Figures Set for Celebrations
USD $11.51
Magnetic Action Camera Adapter for OSMO ACTION 5 Pro
Magnetic Action Camera Adapter for OSMO ACTION 5 Pro
USD $11.16
3D Printed Articulated Titan Action Figure Robot
3D Printed Articulated Titan Action Figure Robot
USD $1.63
JOYTOY Warhammer 40K Ultramarines Intercessors Action Figure
JOYTOY Warhammer 40K Ultramarines Intercessors Action Figure
USD $0
3D Printed Movable Robot Action Figure Toy
3D Printed Movable Robot Action Figure Toy
USD $1.46
3D Printed Multi Jointed Action Figure Toy
3D Printed Multi Jointed Action Figure Toy
USD $7.06
Top suppliers for “Action Figures”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
Operating in the collectible toys and action figures industry, this company stands out as a prominent wholesale distribution and related services provider. They focus on delivering essential logistical solutions, ensuring that products reach customers efficiently and effectively. The company offers a comprehensive suite of services, including fulfillment and shipping, which features gift wrapping and personalized messaging to enhance customer satisfaction. Their main commitment is to maintain high standards in customer service, emphasizing a swift turnaround on orders placed. New products are made available quickly, often shipped within 2-3 business days from order receipt. The team works diligently to uphold strong relationships with their customer base, underscoring the importance of maintaining a high-quality service experience. In addition to distribution services, they have made significant investments in their logistics capabilities, providing warehousing services like order consolidation and direct shipping to Fulfillment by Amazon (FBA) locations. Furthermore, they offer a user-friendly account portal, granting clients 24/7 access to vital account information, including order status and shipping tracking. With no minimum order requirement after the initial order and the ability to provide product images for seller use, they aim to simplify the distribution process. The company prides itself on their range of fully licensed products sourced from top manufacturers across the industry. Their dedication to detail and customer focus makes them an exceptional choice for those looking to engage in the collectible toy marketplace. For additional information, feel free to visit their website or reach out directly to their team.
First 4 Figures, Dc Direct, Kotobukiya, Kidrobot, Mcfarlane Toys, Mego, Mattel, Bandai, Fisher-Price, Funko, Neca, Nintendo, Mondo, Square Enix, Wizkids, Iron Studios, Bioworld, Sega, Eaglemoss Publications<span class="list-helper-toggle-more-text"> and <a href="#">73 more</a></span><span class="list-helper-more-text d-none">, Factory Entertainment, Freeing, Good Smile Company, Icon Heroes, Medicom, Mega House, Mezco Toyz, Playmates, Ppw Toys, Toynami, Yamato Usa, Banpresto, Storm Collectibles, Super7, Beast Kingdom, Sentinel, Fantasy, Auto World, Greenlight Collectibles, Jada Toys, Tamashii Nations, Furyu, Abysse America, Bitty Boomers, Blitzway, Boss Fight Studio, Dark Horse Comics, Disguise Limited, Dynamic Forces, Fanwraps, Gentle Giant Studios, Hasbro Inc, Paladone, The Noble Collection, Threezero, Benelic, Winning Moves Games, Trick Or Treat Studios, Taito, Hiya Toys, Blokees, Fright Rags, Royal Bobbles, Yolopark, B2Five, Bleacher Creatures, Dst, Ensky, Exquisite Gaming, Flame Toys, Hl Pro, Jewelm Llc, Joseph Enterprises, Joytoy, Just Funky, Lechery, Major Bendies, Marushin, Monogram International, Pure Arts, Quarantine Studio, Sd Toys, Sekiguchi, Seven20, Surreal Entertainment, Syndicate Collectibles, Tcg Toys, The Coop, The Loyal Subjects, The Nacelle Company, Titan Books, Usaopoly Inc, Zing Toys</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
In the collectibles industry, the supplier is a prominent name that brings iconic characters from movies, music, and video games into collectors’ hands. They offer a diverse range of products, including detailed action figures, meticulously crafted statues, and captivating dioramas that appeal to a wide variety of enthusiasts. Giftware and prop replicas further expand their extensive catalog, ensuring there is something for every collector’s taste. With a commitment to quality and authenticity, each item is designed to be a treasured piece of popular culture memorabilia. The supplier often celebrates significant anniversaries and events with special releases, making it a go-to source for exclusive and limited edition items. Their dedication to fans is evident through interactive events and downloadable visual guides that support and enhance the collecting experience. This supplier remains at the forefront of the collectibles market, consistently delivering exceptional products that resonate with collectors worldwide. For more information, please visit the website or contact directly.
Neca
Supplier name
 
Manufacturers
Operating within the advanced manufacturing sector, this esteemed organization is recognized for its cutting-edge 3D printing solutions, catering to a wide array of industries, including automotive, medical, and engineering. With an emphasis on quality and efficiency, the business has developed a robust portfolio of high-performance 3D printers and materials. Their flagship products, including the Form 4L and Form 4, showcase exceptional print success rates, reaching over 99%, as validated by comprehensive third-party tests. These machines empower professionals to produce intricate designs and prototypes swiftly, significantly enhancing productivity and market response times. Equipped with an extensive range of materials designed for specific applications, the company provides tailored solutions that meet the diverse needs of its clients. From biocompatible materials for the medical field to tough engineering resins for industrial applications, their offerings are unparalleled in versatility and performance. The organization is also deeply committed to supporting educational institutions, ensuring that the next generation of innovators has access to state-of-the-art technology. With custom pricing models and dedicated support, they provide invaluable resources for learning and experimentation. For organizations seeking to leverage advanced 3D printing technology, this supplier stands ready to assist. Further details about their products, solutions, and support services can be found on their website or through direct inquiry.
Formlabs
Supplier name
 
Wholesalers
Operating within the gaming industry, this supplier specializes in retro video games and consoles, catering to nostalgic gamers and collectors. Their extensive inventory includes a wide selection of pre-owned gaming systems, accessories, and a plethora of vintage video games that evoke fond memories of past gaming experiences. Committed to quality and customer satisfaction, they provide detailed descriptions and conditions for each item, ensuring buyers know precisely what they are purchasing. The emphasis on transparency and trust has established a strong, loyal customer base that appreciates the dedication to preserving gaming history through well-maintained products. Whether seeking classic game titles, retro consoles, or collectible figurines, this supplier meets the diverse needs of retro gaming enthusiasts. Additionally, they facilitate easy online shopping options, including free shipping on qualifying orders. With a focus on affordability and quality, customers can explore unique gaming experiences and find rare items to enhance their collections. To discover more about their offerings or to inquire further, visit the website or contact them directly.
Nintendo, Playstation, Xbox, Atari, Sega
Supplier name
 
Wholesalers
This supplier is a leading player in the wholesale distribution sector, particularly focused on popular culture merchandise. With a comprehensive range of products that caters to diverse interests, they specialize in collectibles, action figures, merchandise related to films, video games, and more. Their extensive portfolio includes various types of merchandise such as action figures, statues, busts, plush toys, trading cards, board games, and essential items for fans and collectors alike. They partner with top manufacturers and brands, ensuring their customers have access to the most sought-after licenses and products available in the market. The supplier prides itself on its ability to deliver high-quality products that resonate with enthusiasts of pop culture. With relationships built on trust and quality, they remain the go-to distributor for retailers seeking to provide customers with exciting and diverse entertainment merchandise. This commitment to excellence positions them as a key player in the industry. For additional information about their unique offerings and latest arrivals, interested parties are encouraged to visit their website or contact them directly to discover how they can support your shopping needs.
Hot Toys, Loungefly, Sideshow Collectibles, Funko, Neca, Square Enix, Wizards Of The Coast, Mezco Toyz, Winning Moves, Ultra Pro, Diamond Select Toys, Jada Toys, Dark Horse Comics, Ikon Collectables<span class="list-helper-toggle-more-text"> and <a href="#">1 more</a></span><span class="list-helper-more-text d-none">, Trick Or Treat Studios</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
Southern Hobby Distribution, LLC. was founded in 1991 with one simple goal: become our customers’ greatest asset by delivering top quality products, unmatched customer service, and the most knowledgeable sales staff in the hobby industry. Our dedication to service is founded on building relationships with our customers and understanding their individual needs. By hiring salesmen who are passionate about the industry, we are able to provide service that is unique to you and your store. Our sales experts know what it takes to make your store shine, because we take the time not just to build an account base, but to build relationships. We’re proud of our service, and we’re also proud to have relationships with nearly every major manufacturer of Sports Cards, Gaming Products, Supplies, and Pop Culture and Entertainment Merchandise. This makes us a true one-stop shopping experience for all of our customers’ needs. By that same merit, we have also teamed with industry leading manufacturers to bring you in-store programs and organized play designed to drive more consumers to your door.
Bandai, Pokemon, Star Wars, Final Fantasy, Magic The Gathering, Dungeons & Dragons, Beckett, Ultra Pro, Critical Role, Yugioh
Supplier name
 
Wholesalers
Operating within the wholesale toy industry, this supplier specializes in offering an extensive assortment of toys, games, and educational products that cater to children across various age groups. With an impressive inventory, they provide everything from classic action figures to innovative art and craft sets, ensuring there's something for every young enthusiast. The supplier is committed to delivering high-quality products and remains at the forefront of market trends, keeping their catalog updated with the latest licenses and popular themes. Their collection includes well-known brands and engaging items that foster creativity and learning through play. They take pride in stocking licensed toys from beloved franchises, ensuring that every product resonates with its intended audience. In addition to toys, the supplier emphasizes educational value, offering products that build skills and promote cognitive development. The diverse selection is not only appealing to children but also meets the needs of parents and educators seeking quality and educational play options. Customers interested in exploring the full range of offerings are invited to visit the website or contact the supplier directly for detailed inquiries and assistance. This company is dedicated to making playtime educational and fun, aligning with the vision of parents and the developmental needs of children.
Cra-Z-Art, Mattel, Hasbro, Disney, Funko, Marvel, Nickelodeon, Pokemon, Fisher Price, Playdoh, Spin Master, Jakks, Empiresimport
Supplier name
 
Wholesalers
This supplier is a key player in the wholesale distribution industry, providing a comprehensive range of products suited for convenience stores, grocery shops, and specialty retailers throughout California. They cater to a varied market, which includes discount stores and e-commerce platforms. With a commitment to quality and variety, the supplier's extensive product line encompasses categories like food and grocery items, electronics and accessories, toys and games, as well as health and household products. Furthermore, they also offer an array of beauty and personal care items, ensuring that they meet the diverse needs of their retail partners. A standout feature of this supplier is their focus on new and exciting product lines, making it easier for retailers to offer fresh merchandise to their customers. They frequently update their inventory with trending items, including popular toys from renowned franchises and innovative health products. Their dedication to client satisfaction is evident in their operational model, which supports minimum order quantities that are manageable for retailers of all sizes. This supplier's strategic position allows them to be a reliable partner for businesses looking to enhance their product offerings and cater to evolving consumer demands. For businesses interested in expanding their inventory with unique, high-quality products, this supplier presents a valuable opportunity. Interested parties are encouraged to visit the website or get in touch directly for more information about available products and partnership opportunities.
Funko, Nickelodeon, L'oreal Paris, Alba Botanica, Jada Toys, Imaginext, Sheamoisture, Finishing Touch
Supplier name
 
Manufacturers
As a prominent player in the toy and collectible industry, this supplier is well-established in the manufacture and distribution of fine quality toy soldiers. They offer an impressive selection that caters to both collectors and hobbyists, with a focus on detail, craftsmanship, and historical accuracy. Their product range includes various themed playsets, meticulously crafted toy soldiers in diverse sizes, and accessory items designed to enhance dioramas. The company prides itself on both the quality of its products and the richness of the storytelling they enable, bringing history to life through detailed figures and sets. In addition to traditional toy soldiers, they also feature limited edition and vintage figures, appealing to serious collectors. Their commitment to sourcing and buying private collections ensures a continual influx of new items that can sometimes be hard to find. With ongoing special promotions and seasonal sales, customers have opportunities to acquire items at attractive prices, enhancing the overall shopping experience. The company also guarantees careful handling and shipping of products, focusing on customer satisfaction. For enthusiasts looking to expand their collections or those new to this niche market, the supplier serves as a trusted resource. They invite potential customers to explore their wide array of offerings further by visiting their website or reaching out directly for personalized inquiries.
Marx, Paragon Scenics, Geptech, Imex, Deluxe Reading
Supplier name
 
Wholesalers, Manufacturers
In the dynamic early learning and toy industry, this supplier stands out by offering an extensive selection of products tailored for children from birth to early development stages. Their catalog features a variety of toys such as dolls, role-play sets, puzzles, and innovative educational tools designed to stimulate learning and creativity. This supplier is committed to fostering a supportive play environment where children can explore their imagination and develop essential skills. Their toys are thoughtfully crafted to engage young minds and promote interaction, essential for cognitive and social growth. They feature characters from popular children's shows and classic themes that resonate with both kids and parents. Quality and safety are paramount, with products designed to meet rigorous safety standards. This supplier continually emphasizes eco-friendly materials, ensuring that their toys are safe for young users and kind to the environment. They explore new trends and technology to offer interactive experiences, such as electronic learning devices and creatively designed playsets. Coupled with excellent customer service, efficient delivery options, and attractive special offers, they ensure a smooth shopping experience for their valued customers. Whether one is searching for birthday gifts or educational resources, this supplier provides a wide array of options to cater to various needs. For more information, visit the website or contact directly.
Leapfrog, Fisher-Price, Vtech, Lego Duplo, Thomas And Friends, Early Learning Centre, Happyland, Whizz World, Blossom Farm

Related products

Laser Tag
Increasing
23.6% Growth
Laser Tag is an engaging and dynamic product that's perfect for sellers looking to capture the interest of active buyers seeking fun group activities. Priced typically between $30 and $70, it provides a range of options suitable for various budgets while appealing especially to families and groups
Kids Rubber Play Blocks
Decreasing
-9900% Growth
Kids Rubber Play Blocks are a versatile and engaging toy that appeal to young buyers and their parents, designed to enhance motor skills and creativity. With a typical selling price range of $18 - $44, sellers can tap into a market eager for quality educational toys that are both safe and durable
Plush Toy
Decreasing
-2.3% Growth
Plush Toys are a popular product among buyers, particularly favored for their comfort and emotional appeal, making them suitable for various age groups. Selling prices typically range from $15 to $30, providing ample opportunity for sellers to capture a wide audience seeking unique gifts and comforting companions
Kids Keyring Loop
Decreasing
-9900% Growth
The Kids Keyring Loop is a fun and functional accessory that appeals to parents looking to keep their children's essentials organized. With a typical selling price range of $6 - $10, sellers can attract buyers seeking practical yet playful items for kids
4-pack Xiaomi Camera Toy
Decreasing
-9900% Growth
The 4-pack Xiaomi Camera Toy offers a fun, innovative way for buyers to engage with technology and photography, appealing to families and children interested in creative play. With a typical selling price range of $45 - $60, this product is positioned to attract parents looking for unique gifts and learning tools
Plush Stuffed Animals
Increasing
35.8% Growth
Plush Stuffed Animals are a popular choice for sellers looking to attract buyers seeking comforting and quality gifts for children and collectors alike. With a typical selling price range of $13 - $25, this product offers a balance of affordability and perceived value, making it appealing to a broad audience
Kids Wooden Rainbow Blocks
Decreasing
-375% Growth
Kids Wooden Rainbow Blocks are versatile, engaging, and promote imaginative play, making them a popular choice among buyers seeking quality toys. Priced between $25 and $30, these eco-friendly blocks are attractive to parents who prioritize sustainability in their purchasing decisions
Doll House
Decreasing
-50.5% Growth
Doll Houses are versatile toys that capture the imagination of buyers, making them an attractive product for sellers aiming to enhance their eCommerce store offerings. With a typical selling price range of $27 to $85, they cater to various budgets while appealing to a wide demographic, especially during the holiday season
Kids Paper Punch Bag
Decreasing
-9900% Growth
Kids Paper Punch Bags are an engaging and fun product designed to enhance children's creativity and motor skills while providing an outlet for energy and play. With a typical price range of $15 - $25, these punch bags are appealing to parents seeking affordable, active entertainment options for their children
Wooden Animal Toy
Increasing
378.1% Growth
Wooden Animal Toys are appealing to sellers aiming to provide eco-friendly and durable play options for children. With a typical selling price range of $14 - $22, these toys meet the growing demand for sustainable products among conscious buyers
Ride-on Cars
Decreasing
-7.8% Growth
Ride-on Cars offer an engaging and entertaining option for young buyers, making them an appealing choice for sellers looking to expand their eCommerce store's product range. With a typical selling price between $107 and $200, these products cater to a mid to high-end market, attracting buyers seeking quality and durability
Teddy Bear
Increasing
98.9% Growth
Teddy Bears, beloved for their comfort and appeal, are an excellent addition for sellers looking to attract buyers seeking gifts or companionship. With a typical selling price range of $16 to $30, these plush toys appeal to a wide demographic, including young children and adults
Mini Induction Ball Pit
Decreasing
-9900% Growth
The Mini Induction Ball Pit offers a fun and engaging play experience for young children, making it an appealing product for sellers aiming to attract buyers in the children's toys market. With a typical selling price range of $25 to $43, it strikes a balance between quality and affordability, catering to budget-conscious parents seeking safe and entertaining options for their kids
Silicone Drip Toy
Decreasing
-9900% Growth
Silicone Drip Toys are engaging and versatile products that appeal to both kids and adults, making them an attractive option for sellers looking to diversify their eCommerce store offerings. With a typical selling price range of $10 - $20, they provide an accessible price point for buyers seeking fun and safe toys
Adult Games
Increasing
3.8% Growth
Adult games are gaining popularity among buyers looking for fun and engaging ways to enhance social gatherings and add excitement to their leisure time. With a varied price range, sellers can find opportunities to market these products anywhere from affordable options around $15 to premium selections exceeding $50
Wooden Rainbow Toy
Increasing
24.2% Growth
The Wooden Rainbow Toy is a colorful, engaging play item increasingly popular among parents seeking educational and creative toys for their children. With a selling price range of $15 - $30, sellers can appeal to buyers looking for quality toys that promote imaginative play and motor skills
Nylon Refillable Bullet Gun
Decreasing
-9900% Growth
The Nylon Refillable Bullet Gun is an innovative, versatile product appealing to buyers interested in safe and exciting play options. With a competitive price range of $16 to $25, sellers can effectively market this product to families and enthusiasts alike
Water Play Tables
Decreasing
-1810.6% Growth
Water play tables are a popular outdoor toy for children, providing hours of fun and entertainment. These tables are versatile, offering a range of interactive activities including pouring, splashing, and playing with toys in water
Lol Dolls
Decreasing
-31.3% Growth
Lol Dolls are highly collectible, interactive figures that appeal to a wide age range, making them an attractive option for sellers targeting both children and collectors. With a typical selling price between $10 - $20, they offer a solid profit margin for eCommerce stores
Kids Wooden Fruit Pot
Decreasing
-9900% Growth
Kids Wooden Fruit Pot is a vibrant and engaging product designed to enhance imaginative play and fine motor skills for young children. With a typical selling price range of $22 - $100, it appeals to buyers looking for high-quality and educational toys that promote creativity
Feedback