K‑beauty makeup/skincare at an impulse‑friendly $9–$16 price point, appealing to buyers seeking affordable, trend‑driven items and simple gifts. The accessible pricing encourages trial and repeat purchase, and works well as an add‑on to lift basket size without deep discounting
Appeals to buyers seeking a natural, multipurpose skin oil for daily moisturizing and improving the look of scars and blemishes, with crossover into hair and DIY beauty uses. The $14–$27 price band fits as an add-on or entry-level skincare purchase, aligning with clean beauty preferences and gifting sets
Buyers choose this category for a fast, affordable way to elevate makeup looks for events, photos, and nights out. The $8–$13 price point fits impulse and add‑on behavior in beauty, with broad appeal across everyday wearers and special‑occasion shoppers, making it a reliable traffic and basket‑builder for an eCommerce store
Broad appeal as an everyday skincare essential that addresses dryness and barrier support, especially as weather cools. Buyers seek reliable hydration, gentle formulations, and easy replenishment, driving steady repeat purchases and subscription potential
Strong buyer appeal stems from everyday use (self-care and appearance), frequent replenishment, and giftability. The $7–$17 price range supports impulse buys and trial, widening reach and enabling multi-unit purchases and bundling to lift basket size
Buyers choose this for quick, glue-free application, reusability, and customizable looks for everyday wear and events. The $9–$15 price point encourages impulse purchases and trial, with style variety (length, volume) helping match preferences and drive multi-unit carts
Strong buyer appeal centers on quick, mess-free at‑home manicures, broad design variety for self‑expression, and an impulse‑friendly price point ($9–$13) versus salon services. The format is inherently giftable and trend-driven, encouraging add‑on and multi‑unit purchases as buyers mix styles for outfits and occasions
Steady, replenishable demand from daily-use essentials and grooming upgrades makes this category attractive for sellers, with buyers valuing practicality, quality, and giftability. The $20–$50 price band supports impulse purchases and easy add-ons; bundles and kits can lift average order value and lend themselves to subscription or repeat-purchase behavior
Strong buyer appeal as an affordable, high-rotation beauty staple that enables everyday and special-occasion looks. Wide shade/finish variety encourages multi-item carts and repeat purchases as buyers experiment with colors and trends
Affordable beauty add-on at a $8–$10 price point that performs well as an impulse purchase or upsell. Buyers seek it for quick, photo-ready glam for parties, nights out, and gifting, with broad appeal across style preferences from natural to dramatic
Buyers typically seek this for gentle, natural skincare (toner/face mist) and light culinary use, giving it broad appeal across beauty, wellness, and pantry categories. The $10–$20 price supports impulse purchases and bundling, making it a low-risk AOV booster for an eCommerce store
Broad, evergreen demand driven by daily use, self-expression, and replenishment cycles. Low price points ($6–$13) encourage trial and impulse buys, enabling high basket attach via bundles, shade variations, and add-ons
Essential, repeat‑purchase personal-care items that buyers replace or upgrade regularly to maintain hygiene and appearance. Broad appeal across demographics, strong basket-building potential (refills, accessories), and a $17–$60 price band that supports both entry and premium options while keeping conversion friction low
High-velocity grooming staple with broad appeal: buyers choose it to soothe post-shave skin, reduce irritation, and add a light fragrance. It’s a consumable with repeat purchase potential, giftable for men, and priced accessibly at $12–$23—supporting impulse buys, bundles, and add‑ons
Appeals to buyers seeking a gentle, non-stripping cleanse that efficiently removes makeup and SPF, with broad appeal to dry or sensitive skin types and those following double-cleansing routines. It’s a replenishable consumable, encouraging repeat purchases, and the $15–$25 price range fits mid-tier skincare baskets without friction, making it easy to add to carts and bundles
Broad, replenishable essentials with wide buyer appeal and habitual purchase frequency. The $8–$20 price point encourages add‑on buys, bundling, and repeat orders, while small/light SKUs are inexpensive to ship and easy to merchandise in kits or multi-packs
Everyday personal care staple with broad household penetration and high repeat purchase. Versatile use cases (makeup application and touch-ups, personal hygiene, small-area cleaning) make it a dependable basket builder and an easy cross-sell with cosmetics, skincare, and first-aid items
Broad appeal as a daily-use, unisex personal care staple that solves dry/chapped lips, drives impulse buys, and repeats. Lightweight, low-risk SKU that ships cheaply and bundles well; buyers also gift it as small add-ons or stocking stuffers
Broad appeal driven by at-home convenience, visible cosmetic improvement, and a lower price point versus in-office treatments makes this a consistent mover. Buyers look for quick stain reduction and a confidence boost for events and everyday use, and the $19–$42 range fits impulse and giftable purchases
Repeat-purchase, daily-use category with broad appeal; buyers seek hydration, acne care, and anti‑aging outcomes. The $13–$21 price band supports impulse and replenishment buys, routine bundling, cross‑sell, and frequent promos, making it a dependable basket builder in an eCommerce store