Demand is driven by practical need during wet weather; buyers seek dependable protection and convenience and often replace lost or worn items. With October as the seasonal high, August is the right time to list, stock, and start promotion to capture early demand heading into fall rains
Price: $8–$16. The item sells as a low-cost, durable replacement or upgrade that appeals for practicality and versatility—buyers often purchase for repairs, replacements, or to customize existing gear
Compact edged tool with broad buyer appeal for utility, outdoor use, everyday carry and holiday gifting. Interest is driven by practical function, portability and gift/novelty purchase occasions, making it an easy add-on or upsell for checkout and bundled offers
Decreasing
-101.9%
Growth
Buyers are drawn to this category for outdoor fitness during warm months, prioritizing comfort, durability, and safety on uneven terrain. The $18–$30 price point supports impulse purchases, bundling, and add-ons in an eCommerce store, widening basket size without heavy discounting and appealing to both newcomers and enthusiasts
Practical, giftable emergency-preparedness item that buyers pick up for peace of mind, winter weather readiness, travel, and everyday carry. The $20–$42 price range supports impulse buys and mid-tier gifts, making it easy to position as a useful, value-driven add-on that converts well in eCommerce
Drives need-based demand for camping and outdoor gatherings, with broad appeal during warm-weather travel. Buyers prioritize practical, portable shelter at accessible price points; the typical $68–$165 range supports budget-friendly to mid-tier options and a solid AOV for an eCommerce store
Decreasing
-120.5%
Growth
Broad appeal at entry-to-mid price points ($60–$220) makes this an easy add for gifting, hobby-curious buyers, and families seeking educational or outdoor experiences. Strong cross-sell potential with eyepieces, filters, tripods, and smartphone adapters; bundles can lift cart value and reduce comparison shopping
Compact, practical, and affordable, this everyday-use tool appeals to buyers seeking a small, portable solution for opening packages and light tasks at home, work, or outdoors. The $10–$30 price range supports impulse buys and gifting, with low risk for trial purchases and easy upsell potential within an eCommerce store
Practical, lightweight utensil sets appeal to buyers planning summer trips and outdoor activities, offering a reusable alternative to disposables and an easy-to-ship, low-return item. The $8–$16 price range positions it as a strong impulse or add-on purchase, with straightforward bundling potential alongside other outdoor essentials in an eCommerce store
Broad outdoor appeal drives steady interest: essential shelter for camping trips, weekend getaways, and festivals. Buyers prioritize capacity (solo to family), weather resistance, ease of setup, ventilation, and pack size/weight
Buyers want this for outdoor cooking and hosting, often replacing aging units or upgrading size/features for gatherings; the $76–$297 range hits entry-to-mid budgets and gifting. Conversion tends to hinge on cooking capacity, build quality, ease of use/cleanup, and weather resistance; cross-selling covers, tools, and fuel boosts basket size
Buyers choose these motion-activated outdoor cameras for wildlife scouting, hunting prep, land/property monitoring, and as practical gifts. Key purchase drivers include reliable detection, fast trigger, clear day/night imaging, weather resistance, and long battery life—all at an accessible $45–$109 price point
Buyers seek this category for warmth, weather protection, and practical use in cold months; it’s also a common winter gift. The $17–$37 price point fits budget-friendly essentials and add-ons, encouraging multi-item carts
Strong Q4 performer due to broad gift appeal, with a $15–$40 price band ideal for impulse buys and stocking-stuffer positioning. Buyers gravitate to practical, easy-to-understand items; clear photos, straightforward variants, and multi-packs support higher conversion and AOV
Attracts buyers seeking outdoor cooking for gatherings; they look for reliable heat, even searing, durable construction, and sizes that fit patios or small yards. At $58–$240, it sits in an entry-to-mid price band that converts well, supports accessory bundles (covers, tools, fuel), and allows promo levers without collapsing margins
Buyers seek this for portable illumination on camping trips and for emergency preparedness, making it a practical, utility-driven purchase. At $15–$27, it fits impulse/add-on behavior and can lift AOV, while pairing naturally with camping gear and preparedness assortments to drive cross-sell
Compact, portable grill that fits small patios and on‑the‑go cooking. Buyers seek it for camping, tailgating, and quick outdoor meals
Small, low-cost metal clip used for attaching or securing items; valued by buyers for versatility (everyday carry, key organization, outdoor and gear use) and as an impulse or add-on purchase. Typical retail price sits around $7–$14, making it attractive for margin-based promotions, bundling, and low-risk inventory tests