Strong Q4 performer due to broad gift appeal, with a $15–$40 price band ideal for impulse buys and stocking-stuffer positioning. Buyers gravitate to practical, easy-to-understand items; clear photos, straightforward variants, and multi-packs support higher conversion and AOV
Decreasing
-120.5%
Growth
Broad appeal at entry-to-mid price points ($60–$220) makes this an easy add for gifting, hobby-curious buyers, and families seeking educational or outdoor experiences. Strong cross-sell potential with eyepieces, filters, tripods, and smartphone adapters; bundles can lift cart value and reduce comparison shopping
Drives need-based demand for camping and outdoor gatherings, with broad appeal during warm-weather travel. Buyers prioritize practical, portable shelter at accessible price points; the typical $68–$165 range supports budget-friendly to mid-tier options and a solid AOV for an eCommerce store
Buyers choose this for portable, foldable outdoor seating for camping trips, beach days, festivals, tailgating, and youth sports sidelines. The draw is convenience and comfort at an accessible price, with expectations like easy carry and basic cup holders
Buyers seek these for wet and cold conditions—commuting, hiking, running, cycling, fishing, and snow activities—because they keep feet dry and comfortable. At $15–$30, they fit impulse-buy and gift budgets and work well as add-ons to raise AOV; they also serve as practical holiday gifts and stocking stuffers
Lightweight, packable backpack appeals to buyers looking for low-weight, versatile carry for travel, day hikes and everyday use; typical selling price $19–$52 makes it accessible to budget and mid-market shoppers and allows flexible margin strategies. Buyers are usually motivated by portability, convenience and value, so featuring weight, packability and clear price tiers will help conversion
Appeals to buyers seeking portable, quiet, and stable power for outages and outdoor use, with “clean” electricity that’s safer for phones, laptops, and other sensitive devices. At a typical selling price of $320–$729, it boosts AOV and attracts both preparedness-minded buyers and recreational users
Compact organizational accessory priced in the $11–$20 range that appeals to buyers for its practical utility, low price point and impulse-buy/gift potential. It pairs well as an add-on with books, stationery, travel and home-organization categories, making it attractive for cross-sells and bundle promotions in eCommerce stores
Handheld two-way radios appeal to buyers for instant, off-grid communication without subscriptions—useful for families, kids, outdoor activities (camping, skiing), events, and emergency preparedness. The $30–$100 price band hits a giftable sweet spot with clear feature-led tiers (range claims, rechargeable batteries, weather resistance), and typical purchases occur in pairs or small sets, supporting straightforward merchandising
Broad appeal for buyers planning camping, festivals, road trips, and kids’ sleepovers; it’s a comfort-and-warmth purchase that’s easy to compare by temperature rating, weight, and packability. The typical $26–$65 price range hits an accessible impulse-to-mid ticket, with options to upsell on accessories (liners, compression sacks, pads)
Strong buyer appeal for outdoor meals and summer outings; typically purchased for convenience in transporting and organizing food, drink, and tableware for parks, beaches, and backyard gatherings. The accessible $25–$56 price range supports giftability and impulse buys while fitting well into seasonal summer assortments
Lightweight, packable shelter that attracts buyers focused on backpacking, multi‑day hiking and lightweight travel because it reduces carry weight and fits smaller packs. Typical purchase drivers are weight savings, ease of transport and suitability for summer camping; typical price points run $70–$160, making it an accessible mid‑range outdoor purchase
Decreasing
-111.6%
Growth
Durable outdoor lounging with higher load tolerance appeals to buyers who prioritize safety, longevity, and comfort for backyards, patios, and camping. The $31–$90 price range fits mid-market expectations and supports bundling with commonly paired accessories (tree straps, stands, rain fly) to lift average order value and differentiate listings
Practical, problem-solving buy for cold and wet months: helps dry footwear between uses, reduces lingering moisture and odor, and can extend the life of boots and shoes. Appeals to households in snowy/rainy regions, outdoor workers, winter sports participants, and parents with active kids; also a popular “useful gift” for the holidays, making it an easy add-to-cart accessory alongside winter footwear
Buyer interest centers on outdoor sport and hunting use, with demand peaking in October. The $80–$450 range spans entry to mid-tier options that attract both first-time buyers seeking value and experienced buyers upgrading within budget
Compact, durable utility blade appeals because buyers value practical multi‑use gear and holiday giftability; common purchase drivers are perceived quality, portability and included accessories (sheath, packaging). Typical retail price range is $19 - $51, so offer entry and mid‑tier SKUs, prioritize clear specs and imagery, and feature bundled accessories to improve AOV
Buyers want this for outdoor cooking and hosting, often replacing aging units or upgrading size/features for gatherings; the $76–$297 range hits entry-to-mid budgets and gifting. Conversion tends to hinge on cooking capacity, build quality, ease of use/cleanup, and weather resistance; cross-selling covers, tools, and fuel boosts basket size
Decreasing
-103.3%
Growth
Appeals to buyers seeking a comfortable, space-saving lounging seat that doubles as decor for patios, balconies, and cozy indoor corners. The visual upgrade and relaxation use case make it an easy add-to-cart during warmer months
Demand is driven by practical need during wet weather; buyers seek dependable protection and convenience and often replace lost or worn items. With October as the seasonal high, August is the right time to list, stock, and start promotion to capture early demand heading into fall rains