Sugar-Free Candy - Monday Market of the Week

A couple of years ago, I met an eBay PowerSeller and online store owner who made an impressive income selling candy. At the time, I was surprised: Do that many people really buy candy online, when they could just buy it at the supermarket? 

I guess so because it turns out all kinds of candy, including sugar free varieties, sell very well on eBay. 

Let’s do some quick research for sugar-free candy on our very own SaleHoo Research Lab and look into it. 

Sell-through Rate: Did you really find a hot niche?

In February sugar-free candy had a sell-through rate of 56.61% which meets our target of 50%.  Not satisfied just yet? Let’s further scrutinize this week’s niche.

Median End Price: Is there enough room for profit?

The median end price of sugar-free candy is $14.06. Remember that the median end price of sugar-free candy on eBay can be ambiguous because the median end price is for all listings of sugar-free candies which can include bulk listings that sell two or more units of sugar-free candies in a single listing. It is also good to take note that some sellers sell by pack while others sell sugar-free candy by the pound.

Looking for data that will convince you some more? You can check out our lab’s snapshot and see the average price and average Buy It Now price. As of February the average price of sugar-free candy is $23 while the average Buy It Now price is $19.

Total Listings, Total Bids and Total Sellers: How viable is your market?

I know at first glance the market does not seem that big but if you take a closer look the number of bids is almost twice the number of listings. So is our market viable? I believe so!

Data Trends: Are sellers hitting their target?

The highest total revenue for the month of February for sugar-free candy was $691. The graph and figures clearly show that sugar-free candy is an emerging trend with a viable market.

Going beyond eBay: How popular is sugar free candy online?

Should you take part in the sugar-free craze? Using our very own free SEO software, Traffic Travis, we can check if we have potential traffic even outside eBay. Visit and download your own Traffic Travis software today.

What do these numbers mean?

Based on the quick keyword research we did, there are 3,600 searches for sugar free candy and 2,900 searches in the US alone! This product does look like it is gaining popularity among many consumers worldwide. With SEO listing titles and descriptions you should be able to direct traffic to your eBay listings and online stores.

Trusted sugar-free candy wholesale suppliers

Sugar-free candy supplier #1

They offer over 5,000 everyday and seasonal candy items and an additional 5,000 candy-making and baking supply items. Their inventory changes daily and includes a wide variety of all-natural and organic products. They accept all major credit cards and PayPal as forms of payment. International orders are welcome.

View their SaleHoo listing (requires SaleHoo account)

Sugar-free candy supplier #2

They carry "Candy you ate as a kid®" and "Toys you played with as a kid™" from over 80 manufacturers. They accept major credit cards and company checks as forms of payment.

View their SaleHoo listing (requires SaleHoo account)

Sugar-free candy supplier #3

A family owned and operated business that not only sells candy online, but is a full service wholesale, retail business selling candy, tobacco products and accessories, paper products, party supplies, bar and restaurant supplies, Bingo, Games of Chance, and fundraising candies throughout Pennsylvania. They accept Visa, MasterCard, America Express, and Discover.

View their SaleHoo listing (requires SaleHoo account)

Sugar-free candy supplier #4

They are a premier online bulk foods and gourmet gifts distributor. They accept Visa and MasterCard, as well as PayPal, money transfers and bank wire transfers. Quantity discounts are available. They ship worldwide.

View their SaleHoo listing (requires SaleHoo account)

To access our sugar-free candy wholesale suppliers and take advantage of SaleHoo’s Research Lab mentioned above, sign up as a SaleHoo member now. 

Inside you will get access to over 8000 suppliers, comprehensive training to help you find the best products to sell online and access to our members only forum full of tips and secrets from other members (including eBay Powersellers) to help you make money online. Join SaleHoo today

See you next Monday!


Disclaimer: The information published here is strictly for informational purposes. All above product items are only suggestions for possible products which will sell favorably, and should be used as a guide only. At the time of writing, all above products were researched using methods recommend by SaleHoo and found to be potentially profitable for sellers. All sellers are encouraged to conduct their own market and product research.


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