Legos Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
High-visibility construction building sets with strong brand loyalty drive steady traffic and gifting demand. Buyers value creativity, educational play, screen-free time, and collectibility, leading to repeat purchases and multi-set baskets. The $14–$48 price range covers entry and mid-tier SKUs, fitting common gift budgets and impulse buys. Seasonality peaks in December due to holiday gifting; secure inventory 8–10 weeks prior. With August now, it’s a good time to source, diversify themes and sizes to cover key price points, and optimize listings (age range, piece count, giftable messaging). Enable fast shipping and gift wrap, plan promotions for late November, and monitor stock levels to avoid Q4 stockouts.
Seasonal Peak month: December
Key details
  • $28
  • $14 - $48
  • High Month December
    Low Month June
Relative Interest
 
Seasonality
High Month Dec
Low Month Jun
Dropship products for Legos

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Lagos Straight Human Hair Lace Frontal Wig
Lagos Straight Human Hair Lace Frontal Wig
USD $27.16
Wooden Hamster Climbing Platform with Legs
Wooden Hamster Climbing Platform with Legs
USD $15.34
Evil Witch Legs Halloween Decoration Props
Evil Witch Legs Halloween Decoration Props
USD $11.68
4ft Halloween Witch Legs Outdoor Decorations
4ft Halloween Witch Legs Outdoor Decorations
USD $47.18
Adjustable Ironing Board With Folding Legs
Adjustable Ironing Board With Folding Legs
USD $0
Adjustable Bamboo Laptop Desk with Folding Legs
Adjustable Bamboo Laptop Desk with Folding Legs
USD $31
Modern Mirrored Side Table with Geometric Legs
Modern Mirrored Side Table with Geometric Legs
USD $86.38
Modern Narrow Console Table with Acrylic Legs
Modern Narrow Console Table with Acrylic Legs
USD $131.64
Farmhouse TV Stand with Solid Wood Legs
Farmhouse TV Stand with Solid Wood Legs
USD $966.99
Girls Cozy Witch Legs Hoodies for Halloween
Girls Cozy Witch Legs Hoodies for Halloween
USD $9.11
Plush Elf Legs Christmas Tree Decoration Ornament
Plush Elf Legs Christmas Tree Decoration Ornament
USD $2.03
Moisturizing Liquid Body Foundation for Flawless Legs
Moisturizing Liquid Body Foundation for Flawless Legs
USD $10.52
Top suppliers for “Legos”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
Operating in the toy industry, this supplier is recognized as the premier B2B wholesale partner specializing in authentic LEGO® products. They serve independent retailers across the United States and Canada, providing a dedicated distribution channel for one of the most cherished brands in the toy market. With a focus on authenticity and quality, every product from this supplier is guaranteed to be 100% authentic LEGO®, ensuring that retailers can meet customer expectations confidently. The supplier prides itself on combining superior product offerings with exemplary service, helping smaller specialty retailers stand out in a competitive landscape. Emphasizing ease of use, they have developed an advanced online ordering system, designed to streamline the purchasing process for retailers. Coupled with rapid shipping options, this supplier guarantees that businesses receive their orders without unnecessary delays, helping them maintain stock and meet customer demand. Moreover, the supplier’s dedicated support team is always available to assist retailers, ensuring that all inquiries and concerns are addressed promptly. Their commitment to building relationships is evident, as they work closely with partners to align business strategies with the values inherent to the LEGO brand. For retailers interested in leveraging the power of the LEGO brand to enhance their offerings, this supplier invites inquiries via their website or direct contact. Discover how this partnership can contribute to business growth and customer satisfaction.
<em>Lego</em>
Supplier name
 
Manufacturers
The toys and games industry is dedicated to offering a diverse variety of items that cater to the interests of children, families, and avid collectors alike. From engaging board games and intricate puzzles to collectible figures and creative kits, this supplier ensures a comprehensive selection that suits every preference and age group. We pride ourselves on delivering high-quality products, enabling countless hours of fun and imaginative play. With a focus on both classic and modern offerings, customers can find timeless games alongside the latest trending items that bring innovation to playtime. For a detailed understanding of our offerings and to discover the perfect items to enrich your gaming and play experience, please visit our website or reach out directly to our customer service team.
Hasbro, Ravensburger, Usaopoly, Lego, Pokemon, Robotime, Funko Pop, Tradeopia
Supplier name
 
Manufacturers
Specializing in the precast concrete moulding industry, this manufacturer has established a reputation for delivering innovative and reliable mould solutions. With over 30 years of experience, they have strategically designed their moulds to meet the specific requirements of various construction projects. Their extensive range of products includes moulds for a variety of precast concrete elements, such as breakwater concrete blocks, security barriers, retaining walls, and tunnel components. Every mould is crafted with precision, utilizing state-of-the-art 3D CAD design and computer simulation processes to ensure optimum stability and accuracy in the final products. The company is dedicated to supporting its clients through every stage of development, offering custom solutions that enhance the efficiency of production operations. Their moulds are not only built for durability but are also engineered to maximize reusability, serving clients effectively over numerous project cycles. Committing to quality and excellence, the supplier takes pride in producing moulds that comply with industry standards, thus guaranteeing longevity and resilience in demanding environments. Their focus on innovation allows them to continuously refine their processes and adapt their offerings to meet changing market needs. For more information on their full range of products and offerings, interested parties are encouraged to visit their website or contact them directly to discuss specific project requirements.
Xbloc, Accropode, Core-Loc
Supplier name
 
Wholesalers
Operating within the wholesale gifts and homewares sector, this supplier serves a broad spectrum of customers, from mail-order companies to independent souvenir shops. With a commitment to providing unique products, they have established a portfolio that includes exclusive in-house designs and licensed gifts, catering to various business sizes and needs. With over three decades of trading experience, this supplier is proactive in sourcing new and exciting items, ensuring their collection remains trendy and relevant in the market. Their ability to introduce new lines nearly every week highlights their dedication to staying ahead of current wholesale giftware trends, exemplified by their innovative Relaxeazzz range. The supplier's vast selection also emphasizes sustainability, featuring an array of eco-friendly gifts that align with the growing demand for responsible products. Customers can easily create an account on their user-friendly website, where they can explore available inventory, including new arrivals and out-of-stock items. Located in Cornwall, the supplier maintains a large showroom in Sheffield, which showcases their diverse offerings. This enables potential buyers to virtually explore the extensive range before making a trade decision. Additionally, their catalogue includes products tailored for major seasonal celebrations, including Christmas and Halloween gifts and decorations. For further inquiries and details regarding their offerings, customers are encouraged to visit the website or reach out directly for assistance.
Satya, Goloka, Pusheen, Relaxeazzz, Shaun The Sheep
Supplier name
 
Wholesalers
Operating in the ironmongery and furniture hardware industry, this supplier specializes in a diverse range of top-quality products designed to enhance furniture creation and home décor. Their extensive catalog includes unique items such as high-quality pipe fittings available in both black and grey options, ideal for crafting industrial-styled furnishings. In addition, they provide an impressive selection of table legs, including trendy hairpin legs, which are perfect for creating custom tables and desks. Their offering also features various shelf brackets designed in industrial, classic, and pipe styles, allowing for the construction of personalized shelving units suitable for both home and office environments. With a commitment to quality and unique character, this supplier aims to serve both individual consumers and wholesale clients, supplying them with essential tools and components for their projects. Their dedication is evident in their extensive range of products, designed to meet the specific needs of furniture makers and DIY enthusiasts alike. For those interested in exploring their product range or seeking tailored solutions, the supplier invites potential customers to visit their website or reach out directly for more information. Discover how their products can contribute to stunning furniture creations that stand out in any space.
Not available
Supplier name
 
Manufacturers
The textile industry specializes in yoga apparel, establishing a prominent presence since 2010. This manufacturer excels in the design, production, and sale of various types of yoga sportswear and high-end seamless clothing. Committed to delivering excellent quality, the company has built a reputation for outstanding professionalism and integrity. With the vision of becoming a global leader in smart manufacturing of yoga apparel, the enterprise continuously invests in cutting-edge technology to enhance production efficiency and product quality. They meticulously research fabric options and designs tailored to different body shapes while embodying core values such as passion, dedication, and a commitment to mutual growth. The focus is on crafting a comprehensive range of products including yoga pants, sports bras, track suits, and more, ensuring that every item meets the preferences of yoga enthusiasts. The product development aims to create fashionable yet functional wear, empowering users in their yoga practices. This dedication has made their brand a preferred choice in yoga communities around the world. By fostering strong relationships with partners and resellers globally, this business guarantees high-quality, accessible athletic wear, underpinned by competitive prices and OEM services. Those seeking more information about the extensive product range and capabilities are encouraged to visit the website or make direct contact for assistance. There are numerous options available to meet diverse needs, ensuring every customer finds the perfect fit for their yoga journey.
Adidas, Fila, Gymshark, Nike, Ruxi, Echt
Supplier name
 
Wholesalers
Operating in the fashion industry, this supplier specializes in high-end designer apparel and accessories. The company prides itself on offering a meticulously curated selection of items from some of the most prestigious brands in the world. Their catalog includes an extensive array of products, ensuring there’s something stylish for every discerning customer. Whether you are looking for the latest in designer jeans, stylish footwear, or elegant jackets, their diverse range has you covered. The supplier is committed to quality, offering products that stand the test of time both in style and durability. The wide variety of items ensures that each client's personal fashion statement can be achieved with ease. They also provide a dedicated customer service team ready to assist with any queries, ensuring a seamless shopping experience. For more information, please visit the website or contact directly.
C.p. Company, Canada Goose, True Religion, Polo Ralph Lauren, Adidas, Alexander Mcqueen, Aquascutum, Armani Jeans, Balenciaga, Bally, Balmain, Barbour, Belstaff, Burberry, Diesel, Dior, Dolce & Gabbana<span class="list-helper-toggle-more-text"> and <a href="#">52 more</a></span><span class="list-helper-more-text d-none">, Dsquared2, Emporio Armani, Fendi, Fred Perry, G-Star, Givenchy, Gucci, Guess, Hugo Boss, Jimmy Choo, Karl Lagerfeld, Kenzo, Lanvin, Love Moschino, Marc Jacobs, Michael Kors, Moncler, Moschino, Napapijri, Neil Barrett, New Balance, Nike, North Sails, Parajumpers, Philipp Plein, Porsche Design, Prada, Puma, Ray-Ban, Roberto Cavalli, Stone Island, Swarovski, The North Face, Tom Ford, Valentino, Vans, Ea7, Heron Preston, Marcelo Burlon, Palm Angels, Casablanca, Cavalli Class, Off-White, Alife, Ambush, G-Star Raw, Just Cavalli, Lyle & Scott, Moose Knuckles, Prada Sport, Plein Sport, Versace Collection</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
This supplier is a key player in the textile industry, focusing on the wholesale market for ladies' garments. Established in Surat, India, their portfolio includes an extensive range of products such as designer sarees, bridal lehengas, and a variety of salwar suits. The organization is dedicated to delivering high-quality textile goods at competitive prices, making them a preferred choice for retailers looking to purchase in bulk. With a business model that emphasizes direct manufacturer pricing, this supplier allows clients to access wholesale kurtis and other products without the need for large minimum order quantities. Their robust online platform simplifies the ordering process, ensuring that customers can conveniently browse and purchase from a vast collection of textile items. Committed to customer satisfaction, they provide worldwide shipping options and flexible payment methods, including cash on delivery in India. The supplier prides itself on offering customized stitching services, catering to diverse customer needs with both universal and tailored size options. Their extensive product catalog not only features traditional garments but also includes modern styles, ensuring that clients have access to trendy and fashionable choices. As an authorized supplier of numerous well-known brands, they uphold stringent quality standards across their offerings. For customers seeking reliable textile goods at manufacturer's prices, this supplier stands out as a trusted partner in the wholesale marketplace. To learn more about their products or to inquire further, visit their website or reach out to them directly.
Fiona, Deepsy, Shree Fabs, Kessi, Belliza, Diya Trends, House Of Lawn, Kajal Style, Kajree, Kalarang, Lt Fabrics, Vinay Fashion, Baanvi, Mumtaz Arts, Aradhna Pk, Psyna, Brij
Supplier name
 
Wholesalers
The lingerie and swimwear industry specialist has been a prominent wholesale distributor since 2007, offering an extensive range of high-quality products. They are committed to sustainability and collaborate with eco-friendly brands to provide socially conscious garments. Their vision is to revolutionize the norms of wholesale lingerie by emphasizing sustainability, transparency, and ethical responsibility. The mission is to offer exceptional products that celebrate confidence and beauty while aligning with environmental and ethical values. Their extensive inventory includes over 2,500 unique products and more than 7,500 SKU's, available for worldwide shipping. Orders placed before 1pm GMT benefit from same-day dispatch options, ensuring efficiency and customer satisfaction. The drop ship service enables retailers to leverage their stock without capital investments, providing a streamlined checkout process for global order fulfillment. With over 17 years of experience, they offer a reliable and discreet wholesale lingerie service designed to meet the needs of their clients. For more information, please visit their website or contact them directly.
Shirley Of Hollywood, Ballerina, Beauty Night, Black Secret, Confidante, Control Body, Gabriella, Gracya, Irall, Irall Erotic, Me Seduce, Nudea, Provocative, Roza, Wolbar, Yesx, Zohara
Supplier name
 
Manufacturers
Operating within the baking and decorating industry, this supplier is renowned for offering a diverse range of high-quality, customizable cookie cutters, embossers, and debossers. With a commitment to enhancing the creativity of bakers and decorators, they cater to both amateurs and professionals alike. Their product catalog features a variety of items, including unique custom designs and themed options suitable for all occasions—from birthdays to festive celebrations. They strive to provide top-notch customer service, ensuring a delightful shopping experience from browsing through unique items to making a purchase. In addition to their extensive selection of products, they offer convenient shipping options worldwide, allowing customers to enjoy their products irrespective of location. With free shipping available in major regions over a specified amount, they make it easier for everyone to access their innovative solutions. For those who want to explore more of what they offer, an engaging online platform is at their disposal that showcases the latest trends and products in the industry. Additionally, direct communication channels are available for inquiries or special requests. Visit their website or reach out for further information on creating memorable baking experiences.
Sweet Sticks, Little Biskut, Cake Sera Sera, Cover Up, Moreish Cakes

Related products

Ride-on Car
Increasing
122.5% Growth
High-appeal, giftable kids’ item that consistently converts during Q4 due to its “wow” factor and perceived value. Typical selling price of $108–$210 positions it as a mid-tier big gift that can lift AOV and attract gift shoppers
Anime Toys
Increasing
21.1% Growth
Appeals to buyers as affordable character collectibles and gifts; the $13–$20 price point supports impulse buys, upsells, and repeat purchases (completing sets or gifting multiple characters). Strong crossover between fans and gift buyers makes this category a reliable traffic driver and basket builder in eCommerce stores
Kids Plush Cute
Decreasing
-36.2% Growth
Appeals to buyers as an affordable, giftable, and comforting plush for kids; the “cute” factor drives impulse purchases and collectability. At a $12–$22 price point, it fits as an easy add-on to carts and bundles, helps increase AOV, and works for birthday presents, party favors, and holiday gifts
Children's Toys
Increasing
77.7% Growth
Broad, recurring demand from parents and gift‑givers drives strong conversion near gifting occasions, with steady birthday purchases year‑round. The $12–$27 price band is impulse‑friendly, supports multi‑unit baskets, and works well as add‑ons or bundles in an eCommerce store
Stuffed Animals
Decreasing
-8.2% Growth
Broad appeal spans children, teens, and gift-givers seeking cute, comforting, and collectible items. Buyers respond to soft tactile feel, character/animal variety, and display-friendly aesthetics; the $10–$25 price point supports impulse buys, add-ons, and bundling
Hot Wheels
Decreasing
-18.5% Growth
Die-cast toy cars and sets appeal to a wide audience—kids, collectors, and gift-givers—thanks to strong nostalgia, collectability, and a gift-friendly price point. At $15–$36, they fit well as impulse buys and add-ons in an eCommerce store, and their small, lightweight form factor keeps fulfillment straightforward
Kids Robot Toy
Increasing
1.8% Growth
Appeals to buyers as an interactive, tech-forward plaything with perceived educational/STEM value, making it a giftable crowd-pleaser. The $20–$40 price band hits an accessible sweet spot for parents and gift-givers, supporting both everyday purchases and holiday gifting without heavy consideration
Dolls
Increasing
60.8% Growth
High gift appeal and broad age relevance make these items reliable basket builders. The $11–$25 price range hits an accessible gifting sweet spot and supports multi-unit orders, bundles, and add-ons, which can lift AOV
Barbie Dolls
Increasing
22.9% Growth
High brand recognition and cross-generational appeal drive consistent interest from both gift givers and collectors. Buyers look for fashion/role‑play, variety, and collectability, leading to repeat purchases on outfits and accessories
Games
Increasing
27% Growth
Strong giftability and entertainment value make this a reliable Q4 sales driver, with a pronounced December spike tied to holiday gifting and gatherings. The $10–$20 price point suits impulse buys, add-ons, and stocking stuffers, widening the buyer base and enabling promotions without heavy margin pressure
Laser Tag
Decreasing
-32.1% Growth
Interactive, group-play appeal drives purchases for at-home entertainment, parties, and gifting. Buyers value easy, screen-free fun that works for kids, teens, and families; sets often sell in multiples for team play, helping lift cart size
Action Figure
Decreasing
-82.1% Growth
Strong collectible and gift appeal drives consistent interest from both kids and adult fans. The $16–$32 price band supports impulse buys and multi-unit orders, while compact size keeps shipping costs predictable and returns manageable
Stuffed & Plush Animal
Decreasing
-80% Growth
Broad, evergreen appeal for buyers seeking gifts, comfort items, nursery décor, and collectibles. The $12–$25 price point converts well, works for impulse add-ons and bundles, and lifts basket size without deep discounting
Lol Dolls
Increasing
735.5% Growth
High-velocity, surprise-based collectible with strong brand recognition and repeat-purchase behavior. Buyers are drawn to the unboxing experience, character variety, and trading/collection chase, making it a frequent add-to-cart and gift choice
Baby Toy
Increasing
6.1% Growth
High gift-driven demand from parents and relatives for baby showers, first birthdays, and holiday gifting. The $9–$23 price point fits impulse buys and stocking stuffers, enabling multi-unit orders and bundling; buyers prioritize age-appropriate, safe, and engaging options that support early development
Toy Robot
Decreasing
-4.8% Growth
Buyers gravitate to this item for its novelty and play value, making it a popular, giftable tech toy for kids and enthusiasts. The $17–$36 price band is accessible and impulse-friendly, supporting broad appeal and easy add-to-cart decisions in an eCommerce store
Plushy
Decreasing
-2.9% Growth
Broad appeal, giftable, and collectible at a sub-$20 price point make plush toys easy add-to-cart items and holiday crowd-pleasers. Buyers purchase for kids, partners, and décor; “cute” designs and one-size nature reduce fit/return friction and enable repeat buys across variants
Kids Unicorn Toy
Decreasing
-8.8% Growth
Unicorn-themed toys have broad gifting appeal and tap into imaginative play, making them easy add-to-cart purchases for parents and gift givers. The $13–$27 price range fits common gift budgets and supports impulse buys and repeat purchases
Mega Bloks
Increasing
25.4% Growth
Well-known construction blocks with strong gift appeal for young children; buyers value open-ended play and the ability to expand collections over time. The $19–$36 price range sits in a gifting sweet spot that converts well and supports add-on purchases without heavy discounting
Star Wars Lego
Increasing
39.4% Growth
Licensed construction sets with an iconic sci‑fi IP drive consistent demand from collectors, gift‑givers, and families. Buyers value nostalgia, display‑worthiness, and collectability, leading to repeat purchases and multi‑item carts
Feedback