Barbie Dolls Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
High brand recognition and cross-generational appeal drive consistent interest from both gift givers and collectors. Buyers look for fashion/role‑play, variety, and collectability, leading to repeat purchases on outfits and accessories. The $12–$29 price band fits impulse buys and bundling, with upsell opportunities to accessory packs and playsets that increase AOV in an eCommerce store.
Seasonal high lands in July; sellers should stage inventory by late spring (May–June) to capture the spike. It’s now August, so peak has passed—maintain a focused assortment and plan for the Q4 gifting lift, when toys generally accelerate for holiday purchases. Schedule promotions and bundles ahead of November, and align replenishment for next summer’s July peak.
Seasonal
Peak month: July

Product details
Key details
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$18
-
$12 - $29
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High Month JulyLow Month February
Dropship products for Barbie Dolls
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Fashion Wardrobe Set for Plush Dolls
USD $14.49

Stylish Fashion Wardrobe for Plush Dolls
USD $12.34

Kawaii Plush Doll Clothes for 17cm Dolls
USD $8.06

Adorable Plush Doll Outfit for 17cm Dolls
USD $6.86

Kawaii Plush Doll Clothes for 17CM Dolls
USD $9.32

Cute Plush Doll Clothes Outfit for Kpop Dolls
USD $6.36

Kawaii Doll Clothes Set for Labubu 17cm Dolls
USD $7.89

Plush Gnomes Faceless Dolls for Holiday Decor
USD $3.2

Animal Wooden Matryoshka Dolls Educational Nesting Toy
USD $14.48

Christmas Dolls Tree Decor Santa Reindeer Snowman
USD $1.08

Adjustable Anime Figure Display Stand for Dolls
USD $0.97

Magnetic Princess Dress Up Dolls for Creative Play
USD $3.91
Top suppliers for “Barbie Dolls”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Manufacturers
In the lifelike doll industry, this supplier presents a diverse range of fully customizable silicone dolls designed to evoke joy and companionship. Crafted with precision and artistry, these dolls are made from high-quality materials, ensuring a realistic appearance and feel. The selection caters to various preferences with options including wet or not wet features, skin tones, and hair styles. Each doll is carefully dressed in stylish attire from reputable brands, ensuring they are not only lifelike but also fashionable.
Whether for imaginative play, gifting purposes, or collector's pride, these exquisitely designed dolls promise to bring smiles and cherished memories. The emphasis on personalization allows children and enthusiasts alike to create their perfect doll, reflecting individual taste and preferences.
Additionally, the commitment to quality means that every item is crafted with attention to detail, making these dolls cherished additions to any home. With community engagement encouraged, customers are invited to share their creations and experiences, celebrating the artistry of lifelike dolls.
For those interested in exploring the extensive collection or seeking more information, visiting the website or reaching out directly is always welcome.
Carter's
Supplier name
Wholesalers
This organization operates within the educational toy industry, focusing on importing, wholesaling, and stocking a diverse range of children’s products and toys. With over 25 years in the business, it has established itself as a key player in the market and is recognized as a founding member of the Gift and Homewares Association as well as a member of the Australian Toy Association.
Its product offerings range from educational toys for toddlers to craft items, science kits, and special needs products. The company is committed to providing high-quality toys that support early childhood education and development. By prioritizing safety and compliance, it ensures that all products meet mandatory safety standards for children's toys.
The business model caters to both retail and wholesale clients. Retail prices are accessible to all, while wholesale prices are reserved for registered businesses with an Australian Business Number (ABN). Interested parties are encouraged to register for access to wholesale pricing, allowing them to take advantage of more competitive rates.
The organization is constantly updating its inventory with new products, bestsellers, and specials to meet customer demand. For additional inquiries or to explore their comprehensive product range, potential clients are invited to visit the website or contact the organization directly.
Toysmith, Battat, Mirage, Apl Kids, B. Toys, Edushape, Tobar
Supplier name
Wholesalers
Specializing in the toy and nursery industry, this supplier is dedicated to creating delightful products that inspire creativity and comfort for children. Their extensive collection features meticulously crafted plush toys, whimsical activity items, decorative nursery essentials, and much more, catering to the imaginative world of little ones.
The supplier's plush toys range from adorable animal friends and delightful dolls to unique themed characters, each designed to engage young minds and promote interactive play. Their carefully curated selection of blankets and bedding items ensures comfort and warmth, while their imaginative pretend play sets bring stories to life, providing endless entertainment.
In addition to their toys, they offer a variety of nursery decor items, including mobiles and storage solutions that blend seamlessly with contemporary home styles. The products are not only fun but are intentionally designed to be safe and nurturing for your child.
With seasonal collections and special occasion-themed items, this supplier ensures there’s something new to discover throughout the year. They pride themselves on quality craftsmanship and attention to detail, making their products perfect for gifting during baby showers, birthdays, and holidays.
For those interested in exploring their complete range of goods, additional information can be found by visiting their website or contacting them directly, ensuring customers receive all necessary insights about their offerings.
Dino, Mon Ami, Celestial
Supplier name
Manufacturers
Operating in the educational toy and baby products industry, this supplier specializes in creating thoughtfully designed toys that encourage emotional development, inclusivity, and educational engagement for children of various ages. Their extensive product range features dolls that represent diversity, promoting values such as empathy and tolerance among young users. Each product is crafted with care, utilizing high-quality, recyclable materials, and is designed to withstand the rigors of play while maintaining educational value.
Their innovative toys also introduce STEM concepts, language skills, and manipulative mathematics, combining fun with educational growth. By emphasizing multiple intelligences, their products cater to different learning styles, allowing children to engage through imaginative play, role-playing, and sensory development.
Moreover, this supplier's commitment to quality is evident as they offer toys that are safe, durable, and washable, ensuring they are suitable for long-term use. They also take pride in their eco-friendly initiatives, ensuring their products are made with sustainability in mind.
For those interested in exploring the rich array of products and educational resources available, they encourage potential customers to visit their website. Inquiries can also be made through direct contact for more personalized assistance and information about their offerings.
Miniland
Supplier name
Wholesalers
Focused on the doll-making industry, this supplier is a prominent provider of premium doll kits, materials, and accessories that appeal to both collectors and artisans alike. Their extensive catalog showcases a multitude of reborn doll kits in various sizes, along with silicone kits designed for artisans seeking to create lifelike representations. Each kit is crafted with attention to detail, ensuring that every aspect meets the highest standards of quality.
In addition to doll kits, the supplier also stocks an impressive array of supplies necessary for doll creation, such as paints specifically formulated for lifelike finishes, high-quality mohair for hair applications, as well as a diverse selection of accessories including glass eyes and various limb sets. The availability of educational resources, including tutorials and videos, supports users in mastering techniques to enhance their crafting skills.
A commitment to customer service is evident in their supportive approach, catering to the diverse needs of the doll-making community. This supplier stands out not only for the range of quality products but also for facilitating a sense of belonging among creators. The focus on unique, purchasable items makes it a go-to destination for those in search of distinctive doll-making supplies. To discover more about their offerings, visit their website or contact them directly.
Irresistables
Supplier name
Wholesalers
This supplier operates in the textile industry, focusing on the design and manufacture of eco-friendly cloth diapers and related accessories. With a commitment to sustainability and high-quality production, they have built a strong reputation over the years, recognized for their innovation and dedicated customer service.
Their extensive portfolio includes various types of cloth diapers, diaper covers, and accessories that cater to the needs of modern families. They prioritize the use of sustainable materials, incorporating organic cotton and recycled elements into their products, contributing to environmental conservation efforts. The patented double inner gussets technology ensures leak protection, making their cloth diapers a trusted choice among parents.
Beyond cloth diapers, they also offer a variety of baby care products, including wet bags, changing pads, and baby skin care essentials. The supplier's mission reflects a passion for reducing landfill waste while providing parents with practical and stylish solutions. Customers can expect a user-friendly shopping experience, with incentives like free shipping for orders over a specific amount.
To explore their full range of offerings or inquire about their products, interested parties are invited to visit their website or make contact directly for further information. This supplier remains committed to delivering exceptional quality and service to enhance the parenting experience, supporting both functionality and sustainability.
Jellycat, Silipint, Ecoposh, Kanga Care, Lil Joey, Lil Learnerz, Rumparooz, Spraymate, Snappi Baby
Supplier name
Manufacturers
In the children's toys sector, this company stands out for its exquisite range of wooden toys thoughtfully designed to accompany children's growth from birth to six years of age. With a commitment to child safety, every product is crafted using durable materials for long-lasting play, making them ideal for passing down within families.
Their offerings encompass a variety of categories, including doll prams, toy vehicles, baby gyms, and role-play items like play tents. Each toy is aimed at creating joyful childhood memories and encourages active engagement through imaginative role-playing scenarios. The collection also features children's furniture, smart storage solutions, and rugs that contribute to a harmonious environment in any child's room.
Founded in 2007, this Swedish design company is dedicated to producing functional, innovative products that spread joy and promote playfulness in children's lives. Their in-house designed items, showcased in a minimalist Scandinavian style, can effortlessly blend into any home décor.
The company recognizes the importance of nurturing creativity and fun in a child's development, ensuring that every toy serves as a tool for imaginative exploration. Parents looking for thoughtful gifts for various occasions, from baby showers to children's birthday parties, will find a treasure trove of options in their collection. For more details or specific inquiries, feel free to visit their website or get in touch directly.
Star, Saga, Aiden, Edvin, Kid's Base, Kid's Concept
Supplier name
Wholesalers, Manufacturers
Operating within the children's toys and educational products industry, this supplier is dedicated to nurturing creativity and learning through high-quality, engaging toys. Their diverse portfolio includes items designed to enhance imaginative play, creativity, and essential skills for children from infancy through school age.
The supplier specializes in an impressive array of products to cater to different developmental stages, from sensory toys for infants to educational games and role-play sets for older kids. Emphasizing both safety and quality, they ensure that all products are crafted to stimulate children's interests and support their growth in a playful, fun manner.
With a core mission to inspire young minds and facilitate learning through playful exploration, their offerings have become favored among parents and educators alike. Each product reflects a commitment to enriching childhood experiences, making learning enjoyable and accessible.
For those interested in overseeing a burgeoning selection of toys and learning materials, this supplier stands ready to provide further details about their products and services. To learn more about their offerings, please visit the website or contact them directly.
Leapfrog, Fisher-Price, Vtech, Lego Duplo, Thomas And Friends, Early Learning Centre, Happyland, Whizz World, Blossom Farm
Supplier name
Wholesalers
Operating within the gifts and collectibles industry, this supplier is renowned for its unique and enchanting products that touch the hearts of many. They excel in providing a wide variety of exquisitely designed figurines, stuffed animals, and seasonal decorations that cater to an array of occasions and sentiments, from birthdays to holidays and everything in between.
With every piece crafted with meticulous attention to detail, the supplier aims to deliver cherished items that not only beautify homes but also serve as meaningful gifts for loved ones. Their offerings proudly include licensed Disney products that add a touch of magic to collections, as well as exclusive items that can only be found through their platform.
In addition to exceptional quality, this supplier prioritizes customer experience, ensuring convenience with free shipping on orders over a specified amount. They welcome both individual customers seeking memorable gifts and retailers interested in carrying their unique products.
For those interested in exploring their entire range of offerings, they encourage visitors to check their website for the latest collections and special editions. Alternatively, inquiries can be made directly for further assistance, ensuring a fulfilling shopping experience.
Disney, Ne'qwa Art
Supplier name
Manufacturers
In the baby and children's products sector, the supplier provides a comprehensive selection of high-quality items designed to enhance parenting experiences. Their collection covers a range of categories, including changing mats, feeding accessories, clothing, and toys, ensuring that parents can find everything they need to care for their children.
The supplier is committed to offering unique and thoughtful products that prioritize safety and comfort, making daily routines easier and more enjoyable. With a focus on both aesthetics and functionality, their items appeal to modern families seeking stylish solutions for their children’s needs.
Innovative design combined with practical use defines their product range, which includes sustainable fabric options and personalized gifts, allowing parents to make each purchase special. The brand values customer satisfaction and delivers consistent quality across its offerings, aiming to create lasting impressions and joyful experiences for families.
Explore their extensive catalog, which also features seasonal collections and themed items that cater to various tastes and preferences. Parents can choose from a variety of gift options, ensuring they find the perfect present for any occasion.
For more information, please visit the website or get in touch directly to learn more about their unique offerings and how they can assist you in finding the best products for your child.
Hauck, Trixie, Miniland, Name It, Tonies, Liewood, Keel Toys, Little People, Mamas & Papas, Shnuggle, Olli Ella, Dockatot, Love To Dream, Stabilo, Harper Collins, Macmillan, Rex London, Avery Row, Wee Gallery<span class="list-helper-toggle-more-text"> and <a href="#">75 more</a></span><span class="list-helper-more-text d-none">, Petit Artichaut, Sunnylife, Mushie, Aykasa, Minikane, And The Little Dog Laughed, Meri Meri, Frigg, Miffy, Abel And The Label, Babyly, Babymel, Bee Boheme, Bibado, Bizzi Growin, Blush & Gold, Booksource, Bookspeed, Cam Cam Copenhagen, Designs By A Little Bit Of Hope, Etta Loves Uk, Find That Hippo, Fox & Fallow, Fraupow, Gamcha, Handmade Best Seller, Happy Yak, Hootyballoo By Green Club, Inspire My Play, Jabadabado, Jack N' Jill, Jollein, Just Bee Kids, Kate Fox Design, Kitty Makes, Kong.walther, Konges Slojd, Lara & Kin, Levlovs, Lilipinso, Lion & The Pear, Little Dutch, Little Dutch X Mepal, Little Dutch X Miffy, Big Dreams, Little Roglets, Lola & Lykke, Lucy Coggle, Ma Cabane À Rêves, Mabel & Fox, Mimi & Lula, Moonie, Mr Maria, Mrs Ertha, My Carry Potty, Naturally Sheepskins, Nobodinoz, Quartos, Robert Frederick, Rockahula, Saga Copenhagen, Silly Silas, Speed Monkey, Splash About, Swim Essentials, The Little Green Sheep, Threadbear Designs, Tiny Harlow, Tix & Mix, Tutete, Wildride, Yaya Studio, Yoto, Yuula, Zello</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
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