Mascara Market Trends, Forecast & Insights [2025]

Last updated Mar 6, 2025
Mascara is a highly sought-after beauty product essential for enhancing eye makeup, making it an attractive option for sellers looking to appeal to buyers in the cosmetics market. With a typical selling price range of $10 - $26, it offers flexibility for pricing strategies while attracting a broad audience of beauty enthusiasts. As the high point for mascara sales generally occurs in May, now presents an excellent opportunity for sellers to stock up and prepare their eCommerce store to capitalize on the upcoming demand.
Key details
  • $16
  • $8 - $26
Relative Interest
 
Seasonality
High Month Mar
Low Month Sep

Key details

Dropship products for Mascara

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

10ml Empty Mascara Tube With Eyelash Bottles Cosmetic Container Bottle Eyelash Refillable Mascara Makeup Container
10ml Empty Mascara Tube With Eyelash Bottles Cosmetic Container Bottle Eyelash Refillable Mascara Makeup Container
USD $4.33
10ml Empty Mascara Tube With Eyelash Bottles Cosmetic Container Bottle Eyelash Refillable Mascara Makeup Container
10ml Empty Mascara Tube With Eyelash Bottles Cosmetic Container Bottle Eyelash Refillable Mascara Makeup Container
USD $4.46
Ultra-Fine Liquid Eyeliner Waterproof Lengthens Eyelashes Black Mascara Curling Natural Lashes Thick Mascara 2 IN 1 Eyes Makeup
Ultra-Fine Liquid Eyeliner Waterproof Lengthens Eyelashes Black Mascara Curling Natural Lashes Thick Mascara 2 IN 1 Eyes Makeup
USD $1.21
Transparent waterproof mascara lasting portable shape without smudging.
Transparent waterproof mascara lasting portable shape without smudging.
USD $2.34
Gift Box 9-piece Lipstick Powder Mascara Eyebrow Pencil Set
Gift Box 9-piece Lipstick Powder Mascara Eyebrow Pencil Set
USD $6.38
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
USD $1.6
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
USD $1.77
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
USD $3.06
500Pcs Crystal Eyelash Makeup Brush Diamond Handle Mascara Wands Eyelash Extension Tool
500Pcs Crystal Eyelash Makeup Brush Diamond Handle Mascara Wands Eyelash Extension Tool
USD $11.52
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
USD $2.21
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
USD $2.02
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
Disposable Miniature Mascara Brush for Makeup, Cleaning and Compatible Personal Care Pink
USD $2.14
Top suppliers for “Mascara”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
This supplier operates within the beauty industry, concentrating on makeup and skincare solutions designed for modern consumers. With an emphasis on advanced formulations and cutting-edge technology, their products address a variety of beauty needs, from color cosmetics to skin hydration. Their portfolio features a diverse range of items including long-wear eyeliners, lip stains, and brow gels, each crafted to provide lasting impacts and high performance. The company prides itself on not only delivering effective beauty products but also on creating a seamless shopping experience for customers who desire quality and innovation in their beauty regimen. Dedicated to customer satisfaction, they invite inquiries and encourage potential buyers to explore their extensive catalog through their online platform. Interested individuals are welcome to delve deeper into their offerings by visiting the website or contacting the team directly for personalized assistance and more information.
Wonderblading, Purevoc, Liquid Gym
Supplier name
 
Wholesalers
The cosmetics industry supplier excels in providing a comprehensive selection of beauty products designed for businesses seeking premium offerings. With expertise in crafting innovative solutions, they focus on meeting the unique needs of their wholesale partners. Their extensive product range includes eyeshadows, eyeliners, mascaras, blushes, skincare essentials, and lip products, ensuring that retailers find everything necessary to satisfy their clientele. From vibrant lipsticks to nourishing skin care solutions, each item is crafted with the utmost attention to quality and detail. In addition to individual cosmetics, they also offer gift sets designed to create a lasting impression, making them ideal for special occasions or promotional events. Driven by a commitment to excellence, the supplier prioritizes customer satisfaction and fosters solid relationships within the marketplace. To explore their full range of products and discover how they can enhance your business, visit the website or reach out directly for personalized assistance. They are eager to support your beauty product needs and help you thrive in the competitive cosmetics market.
Amuse Cosmetics
Supplier name
 
Wholesalers
Operating within the beauty and personal care industry, this distributor has been a trusted partner since its establishment in 1981. Offering an extensive selection of cosmetic products, their inventory includes various categories such as skincare, fragrances, makeup, sun care, and toiletries. With a keen focus on wholesale distribution, they cater to trade customers, ensuring access to popular and niche brands. This supplier emphasizes quality and affordability, facilitating the procurement process for retailers with a minimum order requirement and efficient shipping options. Their impressive portfolio features renowned names encompassing a mix of luxury and mass-market brands, alongside seasonal and clearance items. The array of products available covers everything from daily essentials to exquisite gift sets, providing an opportunity for retailers to enhance their offerings. Moreover, the distributor supports their clients with user-friendly account management tools, making it simple to browse new, seasonal, and clearance products. Registered trade customers can navigate their platform to discover exclusive deals and refreshing trends in beauty care. With a dedication to customer satisfaction and a willingness to assist, they encourage interested parties to learn more about their offerings. For additional insights into product details and wholesale opportunities, visiting their website or reaching out directly is highly recommended.
Anna Sui, Aramis, St. Tropez, Adidas, Calvin Klein, Dove, Elizabeth Arden, Maybelline, Revlon, Bourjois
Supplier name
 
Wholesalers
This supplier is a prominent player in the beauty and personal care sector, focusing on a vast range of cosmetic products designed to enhance personal aesthetics and skincare routines. They are known for their commitment to quality and customer satisfaction, providing a well-curated selection of items that cater to various beauty needs. Their extensive inventory includes top-tier items from renowned brands, ensuring that customers have access to products that combine performance with innovation. With a focus on delivering the latest trends and essential staples, this supplier continuously updates its offerings to meet the evolving preferences of consumers. Their operations are grounded in a wholesale business model, making them a preferred choice for retailers and professionals looking for reliable sourcing options. The supplier’s distribution network allows for quick and efficient order fulfillment, ensuring that clients receive their products in a timely manner. This marketplace expert emphasizes competitive pricing without compromising on the quality of the products available. Customers can explore an array of cosmetics, from foundational essentials to specialized care treatments, all designed to empower individuals in expressing their beauty. For those interested in enhancing their offerings or exploring partnership opportunities, more information is readily available on their website or through direct contact.
Covergirl, Essie, Maybelline, Beauty Creations, J.cat Beauty, L.a. Colors, L'oréal Paris, Kimchi Chic, Carlys Cosmetics
Supplier name
 
Wholesalers
In the dynamic beauty and cosmetics industry, this supplier has established a reputation for offering an extensive selection of high-quality products designed for various applications. Catering to both retail and wholesale markets, their product range encompasses everything from skincare essentials to makeup accessories, all sourced from renowned and trusted brands. With a commitment to providing innovative beauty solutions, this supplier emphasizes quality and affordability, making it an ideal partner for retailers and beauty professionals alike. Their diverse inventory includes face, eye, lip products, and hair care essentials, ensuring a comprehensive catalog that meets the evolving needs of beauty enthusiasts. Furthermore, this supplier actively engages with their clients, providing valuable insights, product information, and customer support to enhance the purchasing experience. They invite potential customers to explore their diverse range and discover how their products can elevate beauty routines. For those seeking to enrich their inventory with new and exciting items, additional details can be found on their website, or inquiries can be made directly through their contact channels.
Milani, Neutrogena, Covergirl, Essie, Garnier, Maybelline, Revlon, Ardell, Sally Hansen, Nyx, Amuse, L.a. Girl, Rimmel London, Beauty Creations, City Color, Kara Beauty, Loreal, J.cat Beauty, Kleancolor<span class="list-helper-toggle-more-text"> and <a href="#">28 more</a></span><span class="list-helper-more-text d-none">, L.a. Colors, Revolution, Prolux, Celavi, Romantic Beauty, Simply Bella, Atenea, Amor Us, J.lash, Moira Beauty, Muba, Musu Cosmetics, Rude Cosmetics, Trendbeauty, Italia Deluxe, Xime Beauty, Kimchi Chic, Ruby Rose, Totemica, Carlys Cosmetics, Blest, Guilin, Hayan Cosmetics, Luv Prism Cosmetics, Mia Del Mar, Skala, Eye Beauty, Jess Beauty</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers, Manufacturers
In the competitive cosmetics and skincare sector, this supplier stands out by providing high-end beauty and wellness products. With a focus on combining the aesthetic appeal of makeup with the nurturing aspects of skincare, they have carved a niche for themselves among discerning consumers who seek luxury in their beauty routines. Their assortment includes a range of items designed to cater to various beauty needs, from foundational items like concealers and primers to specialized products like airbrush makeup and hydrating lip treatments. The inclusion of skincare essentials demonstrates a comprehensive approach to beauty, emphasizing the importance of skin health as the foundation of a flawless makeup application. Notably, this supplier takes pride in their ethical stance, boasting a PETA-certified cruelty-free repertoire produced in the United States. They align with socially responsible initiatives, contributing to women's charities through their sales via a dedicated giveback program. Consumers can thus indulge in their beauty purchases knowing they are supporting a company that gives back to the community. Prospective customers and partners can tap into this company's offerings by visiting their online store. Those looking to experience the products firsthand or inquire about wholesale opportunities are encouraged to schedule an appointment. This supplier not only promises quality and luxury but also a commitment to positive social impact in the world of beauty.
Klass
Supplier name
 
Wholesalers
In the vibrant cosmetics industry, this supplier stands out by offering an extensive range of mineral makeup products tailored for both individual consumers and businesses. Specializing in high-quality formulations, their product line boasts everything from foundations—like luxe mineral and pressed options—to an array of vibrant eyeshadows and lip glosses. With a commitment to quality, the supplier ensures that all products are made in Australia, utilizing SLS and paraben-free ingredients. Their extensive experience in the field enables them to partner effectively with brands aiming to establish or enhance their presence in the marketplace. They offer private label and custom formulation services to help businesses create unique products that resonate with their target audiences. Understanding the challenges that startups often face, the supplier provides flexible ordering options with no minimum order requirements. This approach allows new brands to enter the market with lower startup costs and reduced risk, ultimately leading to higher profit margins. For those unsure about where to start, the supplier offers starter kits that are designed to kickstart a business effectively. Driven by a customer-centric philosophy, they pride themselves on quick response times and support at every step of the business journey. Explore their innovative, high-performing products and get in touch for more insights about how they can assist your brand in growing successfully. For further details, visit their website or reach out directly.
Not available
Supplier name
 
Manufacturers
This organization excels in the cosmetics industry, providing comprehensive private label makeup solutions to beauty brands around the world. With a focus on color cosmetics manufacturing for over 15 years, it has successfully served more than 2500 brands globally. Their advanced production capabilities ensure high efficiency and quality. They supply mature and stable cosmetic formulas, tailored to cater to various skin tones worldwide. Whether working with startups or well-established brands, they offer flexible benefits, including no minimum order requirements (MOQ) for private label products, making it easy for any entrepreneur to launch their beauty line. Furthermore, their commitment to quality extends to the ingredients they use, as they prioritize natural, vegan, and cruelty-free formulations, free from harmful synthetics like parabens and sulfates. Clients have praised the vivid pigmentation and exceptional quality of the products, which are developed alongside professional makeup artists. The supplier also supports clients through the entire process—from selecting samples to final manufacturing. Steps are streamlined for efficiency, with the ability to fulfill new orders in as little as seven days. Delivery options are versatile, accommodating air, sea, and railway transport to fit various timelines. For those interested in custom formulation or bespoke packaging solutions, their laboratory offers development services according to specific needs. This supplier stands out for its ability to provide high-quality products, competitive pricing, and personalized customer service. Prospective clients are encouraged to visit the website or contact them directly for further details.
Not available
Supplier name
 
Manufacturers
Specializing in gluten-free cosmetics, this innovative brand caters to individuals with celiac disease and gluten sensitivities, alongside those with sensitive skin. Offering a wide variety of makeup products, they prioritize clean beauty and skin health. Each item is thoughtfully formulated to be hypoallergenic, ensuring that customers experience both safety and performance. The brand's product range includes an extensive selection of lip colors, eyeshadows, and blushes, all designed to enhance natural beauty without compromising on quality. With more than 42 lipstick shades, 28 lip gloss options, and 42 eyeshadow colors, customers are guaranteed a vibrant palette to choose from. The commitment to clean ingredients ensures that users can enjoy their cosmetics worry-free. Additionally, the brand offers a generous return policy, allowing customers ample time to try products with the confidence of being able to return or exchange items within six months, regardless of condition. They also foster a supportive community with their free VIP membership program, providing exclusive discounts, sneak previews, and priority customer service. This brand demonstrates a passion for beauty that is accessible and safe, appealing to conscious consumers who refuse to settle for less. Discover their exciting range for an empowering makeup experience. For further details, visit the website or reach out directly for inquiries.
Not available
Supplier name
 
Manufacturers
This manufacturing facility operates within the cosmetics industry, focusing on eco-friendly and sustainable packaging solutions. With a legacy of over 60 years, it has garnered significant expertise in the production of cosmetic containers that cater to environmental standards. The company excels in creating packaging made from renewable materials such as plant fibers and paper. Its offerings include plastic-free options and post-consumer recycled packaging, appealing to eco-conscious brands looking to reduce their environmental impact. The facility is equipped with advanced technology for customization and innovative design to ensure that clients' specific needs are met efficiently. Additionally, this manufacturer engages in extensive research and development, collaborating with various international brands in the cosmetics sector to bring the latest trends and innovations to market. Their commitment to quality and sustainability has established them as a trusted leader in the industry. In addition to packaging solutions, the facility also provides services such as secondary processing and final product assembly, ensuring a comprehensive approach to cosmetic packaging needs. For those seeking reliable and sustainable packaging solutions in the beauty market, further information can be obtained by visiting the website or reaching out directly for inquiries.
Not available

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