Plush Toys Market Trends, Forecast & Insights [2025]

Last updated Mar 6, 2025
Plush Toys offer a wide appeal to buyers, thanks to their comforting and adorable designs that cater to different age groups, from infants to adults. With a typical price range of $15 - $30, sellers can tap into the sentimental and emotional value these products bring, making them perfect for gifts and collectibles. As the demand for plush toys tends to peak during the holiday season, now is an opportune time for sellers to consider adding them to their eCommerce store, allowing for sufficient inventory buildup ahead of the busy shopping period.
Seasonal Peak month: December
About the product
Plush toys are soft, often huggable stuffed animals or characters made from various materials, designed primarily for play and comfort, appealing to a wide range of ages, particularly children. With an extensive variety of designs, sizes, and themes available, from classic animals to popular licensed characters, this product class has a strong market presence and consistent demand among buyers seeking both novelty and comfort items.
Key details
  • $18
  • $12 - $24
  • High Month December
    Low Month May
Relative Interest
 
Seasonality
High Month Dec
Low Month May
Dropship products for Plush Toys

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Large Toys Storage Bag With Screw Hooks Baby Kids Plush Dolls Toys Organizer Net Children Bedroom Plush Toys Hammock Mesh
Large Toys Storage Bag With Screw Hooks Baby Kids Plush Dolls Toys Organizer Net Children Bedroom Plush Toys Hammock Mesh
USD $5.47
2pcs Baby Soft Rattles Shaker and Plush Rattle Newborn Toys Infant Toys Rattle for Plush Stuffed Baby Toys for 0 3 6 9 12 Months
2pcs Baby Soft Rattles Shaker and Plush Rattle Newborn Toys Infant Toys Rattle for Plush Stuffed Baby Toys for 0 3 6 9 12 Months
USD $8.06
Funny Cartoon Bunny Ear Move Hat Jumping up Toys Animal Plush Cosplay Cap Kids Party for Adult Girls Gift Plush Hat Toys
Funny Cartoon Bunny Ear Move Hat Jumping up Toys Animal Plush Cosplay Cap Kids Party for Adult Girls Gift Plush Hat Toys
USD $4.6
15/22cm Disney Scrump Plush Toys Pendant Cartoon Lilo and Stitch Plush Toys Soft Stuffed Kawaii Green Doll Xmas Gift For Kids
15/22cm Disney Scrump Plush Toys Pendant Cartoon Lilo and Stitch Plush Toys Soft Stuffed Kawaii Green Doll Xmas Gift For Kids
USD $2.24
12cm 20cm 25cm Stitch Stuffed Plush Models Cartoon Stuffed Plush Dolls Anime Plush Baby Toys Kawaii Kids Birthday Gift
12cm 20cm 25cm Stitch Stuffed Plush Models Cartoon Stuffed Plush Dolls Anime Plush Baby Toys Kawaii Kids Birthday Gift
USD $2.77
12cm 20cm 25cm Stitch Stuffed Plush Models Cartoon Stuffed Plush Dolls Anime Plush Baby Toys Kawaii Kids Birthday Gift
12cm 20cm 25cm Stitch Stuffed Plush Models Cartoon Stuffed Plush Dolls Anime Plush Baby Toys Kawaii Kids Birthday Gift
USD $3.8
Novetly Cap Stuffed Doll Plush Durian Hat Warm Thick Plush Hat Toys Collection Ins Durian Plush Cap Car Decor
Novetly Cap Stuffed Doll Plush Durian Hat Warm Thick Plush Hat Toys Collection Ins Durian Plush Cap Car Decor
USD $9.94
Cute Stuffed Doll Plush Durian Hat Warm Fluffy Plush Hat Toys Soft Thick Durian Plush Cap Kids Birthday Christmas
Cute Stuffed Doll Plush Durian Hat Warm Fluffy Plush Hat Toys Soft Thick Durian Plush Cap Kids Birthday Christmas
USD $11.33
Cute Stuffed Doll Plush Durian Hat Thick Warm Plush Hat Toys Ins Fluffy Durian Plush Cap Kids Birthday Christmas
Cute Stuffed Doll Plush Durian Hat Thick Warm Plush Hat Toys Ins Fluffy Durian Plush Cap Kids Birthday Christmas
USD $10.09
12cm 20cm 25cm Stitch Stuffed Plush Models Cartoon Stuffed Plush Dolls Anime Plush Baby Toys Kawaii Kids Birthday Gift
12cm 20cm 25cm Stitch Stuffed Plush Models Cartoon Stuffed Plush Dolls Anime Plush Baby Toys Kawaii Kids Birthday Gift
USD $2.3
Macrame handmade toys hanging holder wall hanging holder  Plush toys storage for girl's room
Macrame handmade toys hanging holder wall hanging holder Plush toys storage for girl's room
USD $8.23
Singing Electronic Shake Dancing Toy Learning To Speak Plush Dancing Repeat Talking Plush Toys Electronic Recording
Singing Electronic Shake Dancing Toy Learning To Speak Plush Dancing Repeat Talking Plush Toys Electronic Recording
USD $8.31
Top suppliers for “Plush Toys”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
The supplier is a prominent player in the toy industry, specifically focusing on the design and distribution of plush toys that capture the essence of beloved video game franchises and animated series. Based in Tucson, Arizona, this company has made a name for itself by creating high-quality, collectible plush items that resonate with fans of all ages. Their product offerings include a variety of characters from well-known franchises such as My Little Pony and Transformers, alongside original creations that encourage imaginative play. Emphasizing craftsmanship and attention to detail, these plush toys not only serve as toys but also as cherished collectibles for avid fans and gamers. The supplier is committed to ensuring customer satisfaction through quality products that enhance the play experience. Their dedication to innovation and trend awareness keeps their offerings fresh and engaging. The toys are designed with the intent to spark joy and nostalgia, making them ideal for both young audiences and collectors. Potential customers are encouraged to explore the full range of available products by visiting the supplier's website or by reaching out directly for any inquiries. The supplier's combination of creativity, quality, and passion for the toy industry sets them apart, establishing a strong connection with their customer base while continuously expanding their offerings.
My Little Pony
Supplier name
 
Manufacturers
In the dynamic fashion and accessories sector, this supplier has established itself as a leader in the design and production of innovative bags and related products. With over two decades of experience since its inception in 2000, the company has garnered a reputation for quality and reliability within the international market. Specializing in a wide range of items, the supplier focuses on various types of bags, including handbags, backpacks, and travel accessories. Their product offerings also extend to specialized items like cosmetic bags and unique plush toys, showcasing a commitment to creativity and functionality. The incorporation of eco-friendly materials into their designs reflects a forward-thinking approach to sustainability that aligns with modern consumer preferences. The company's manufacturing processes are supported by rigorous certifications, including CE, ISO9001, and ISO13485, ensuring that customers receive high-quality, safe products. They pride themselves on providing intimate after-sales service and maintaining strong relationships with clients worldwide, based on trust and mutual success. With a well-organized production facility covering over 3000 square meters, the supplier is equipped to meet diverse client needs while ensuring timely delivery. They invite potential customers to explore their extensive product range and learn more about their offerings by visiting their website or reaching out directly for any inquiries. Their team's dedication to design and customer service underscores their mission to enhance everyday life with stylish and practical solutions.
Not available
Supplier name
 
Wholesalers, Manufacturers
Since 1995, this company has been at the forefront of the toy industry, driven by the vision of a family inspired by their children's playtime. Starting with a passion for drones, they have expanded into a diverse range of playful, engaging, and affordable toys that cater to various interests and age groups. Each product is crafted with the intent to encourage imagination, active play, and family bonding time. Their selection boasts toys that are not just soft and cuddly, but also exude personality and talkative charm. Themes such as dinosaurs, animals, sports, action, robots, vehicles, and drones are brought to life through detailed, interactive designs. These toys are remote-controlled, educational, or simply for cuddles, fostering development and providing endless hours of fun. Understanding the importance of play in childhood development and family interaction, the company focuses on child-friendly, high-quality offerings. They pride themselves on being accessible and engaging for everyone, from a spirited three-year-old child to an energetic grandparent. With a dedication to customer satisfaction and a commitment to innovation, they remain a go-to source for toys that delight all generations. With a constant eye on the latest trends and consumer preferences, they ensure that their product lineup includes bestsellers and popular favorites. This commitment to quality and fun is why families around the world trust them to deliver joy and entertainment. For more insights into their full collection of toys and parts, they welcome customers to reach out and explore through their comprehensive online presence.
Play With Me Plush, Aquakai, Creepy Critters, Flying Machines, Hoverboard Heroes, Innovation & Games, Lumezoom, My First, Pocket Pals, Smithsonian, Wild Wheels
Supplier name
 
Wholesalers
JoJo Modern Pets (JMP) is an Independent Manufacturing and Distribution Company. Centered in Washington DC, with our Warehousing located in the western suburbs of Chicago, JMP focuses on creating our ever growing, high-quality products with unique and design centric offerings. We are dedicated to improving the lifestyle of the modern pet owner and their pets by creating and distributing design-driven, innovative, and practical pet products. We recognize that being a pet owner is a lifestyle and the products you buy for your pet are a reflection of what you value. We seek to bring our customers items beyond the ordinary so they can locate pet-centric home products while showcasing their personal style. With unique and sophisticated materials, our products provide a wide range of options for the modern pet owner and their family.
Country Living, Jojo Modern Pets
Supplier name
 
Manufacturers
Plush toy manufacturing industry specialized in creating custom and personalized plush animals for a diverse range of clients. Since 1999, the company has been dedicated to producing quality toys that transition from initial prototypes to cherished collectibles. Their clientele includes corporations, schools, teams, charities, and even individuals planning events like birthday parties. Each plush animal can be personalized with custom messages and logos, making them ideal for promotional giveaways, fundraisers, party favors, and collectibles. They serve hundreds of colleges and universities and manufacture many trademarked and licensed products. The company places a high emphasis on quality and backs its products with exceptional customer service, striving for 100% customer satisfaction. Reviews from satisfied clients highlight their commitment to meeting customer needs. For more information, visit their website or contact them directly.
Mascot Factory
Supplier name
 
Wholesalers
With a focus on the toys and collectibles industry, this supplier is dedicated to providing fans with a diverse array of licensed merchandise from beloved franchises. The supplier offers an extensive selection, including plush toys, figurines, apparel, and accessories that resonate with different age groups and interests. They understand the importance of quality, ensuring that all products meet high standards for durability and appeal. This supplier collaborates with iconic brands to curate unique pieces that capture the essence of popular culture, from classic favorites to contemporary releases. As a socially responsible business, they contribute to community initiatives, supporting causes like hunger relief through transparent practices. Each purchase contributes a portion of proceeds towards making a positive impact on society. Their customer-centric approach involves engaging with fans and building a community around shared passions, making every shopping experience enjoyable and meaningful. The supplier's online platform provides an efficient shopping journey, showcasing new arrivals and exclusive items while implementing loyalty programs to reward repeat customers. Whether you are a serious collector or simply looking for a gift, this supplier caters to a wide audience, ensuring everyone finds something they love. For more information about their offerings and initiatives, visit their website or reach out directly through their contact channels.
Loungefly, Tokidoki, Bandai, Funko, Calico Critters
Supplier name
 
Manufacturers
This supplier operates within the children's retail industry, focusing specifically on high-quality wooden toys and educational materials. Recognized for their commitment to promoting creativity and critical thinking skills in young children, they carefully curate a selection of toys that not only entertain but also foster developmental growth. The supplier's extensive product range includes popular categories such as stuffed animals, dolls, crafting supplies, and interactive toys, all carefully sourced from leading brands in the industry. They prioritize quality and safety, ensuring that each item meets stringent standards for children’s play. With a strong emphasis on educational value, their offerings are designed to engage children’s imaginations and encourage hands-on learning. Customers appreciate the thoughtful approach the supplier takes in selecting products, often reflecting on the positive impact of the toys on their children's development. Additionally, the supplier's commitment to customer satisfaction is evident through their generous return policy and fast shipping options. For parents seeking well-made, enriching toys for their children, this supplier stands out as a reliable resource. They invite anyone interested in learning more about their products and ethos to visit their website or contact them directly for additional information. Discover a world of imaginative play and educational exploration tailored specifically for children’s growth.
Plan Toys, Schleich, Moulin Roty, Jellycat, Connetix, Ooly, Maileg, Grimms, Djeco, Minikane, Usborne
Supplier name
 
Wholesalers, Manufacturers
This supplier is a family-owned business since 1948 in Italy, in the small town of Arona, by Giovanni Bocchetta. His passion for toy-making, and his creative skills and craftsmanship, made his small family business grow from strength to strength. The business moved to Australia in 2005 and continues to operate from the Gold Coast, Queensland, expanding and developing on the original designs. Complete retailer registration via https://bocchettaplushtoys.com/retailer-registration/ Products are packed and shipped in 1-3 days. Returns are accepted within 7 days. Send a direct message to Lee-Ann Nordin via sales@bocchettaplushtoys.com for orders and product inquiries.
Bocchetta
Supplier name
 
Wholesalers
This supplier is a prominent player in the gothic fashion industry, catering to enthusiasts of alternative styles, including goth, punk, and emo. Their collections feature an extraordinary array of garments and accessories designed for those who express their individuality through distinctive fashion choices. Founded in 1999, this supplier has built a reputation for delivering high-quality products that resonate with its diverse clientele. The assortment includes everything from graphic tees and hoodies to unique footwear and homemade accessories, all crafted with care to ensure comfort and style. The aesthetic draws from various subcultures, making it a go-to source for anyone seeking to stand out. In addition to clothing, the supplier also offers a selection of home decor items and novelty gifts, further enhancing its appeal to a wide audience. The user-friendly website and attentive customer service contribute to a positive shopping experience, ensuring that customers find exactly what they're looking for. With a commitment to quality and customer satisfaction, this supplier guarantees secure transactions and timely shipping. Their dedication to the gothic fashion community is evident through constant growth and adaptation to trends. For those interested in exploring their offerings or seeking further information, visiting the website is encouraged, or contacting directly for any specific queries.
Demonia, Poizen Industries, Trick Or Treat Studios, Vampirefreaks, Tripp Nyc, Killstar, Punk Rave, Pacific Giftware, Too Fast, Furrybones, Forest Ink, Kreepsville, Dark In Love, Nemesis Now, Banned Apparel<span class="list-helper-toggle-more-text"> and <a href="#">1 more</a></span><span class="list-helper-more-text d-none">, Devil Fashion</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
Operating within the trading card industry, this supplier provides an extensive selection of collectible cards and gaming accessories tailored to card enthusiasts of all ages. Their inventory includes popular trading card games, ensuring that both casual players and serious collectors will find appealing options. The supplier also emphasizes community engagement, hosting weekly activities and events that facilitate social interaction among gamers. These events range from casual gaming nights to competitive leagues, fostering a fun and inclusive environment for all participants, regardless of skill level. With a keen focus on customer satisfaction, the supplier delivers exclusive deals and promotions directly through their platform, allowing customers to stay informed about the latest releases and offers. Their commitment to quality is reflected in the selection of products, from booster packs to innovative storage solutions, designed to protect and showcase treasured collections. To explore the full range of products or to learn about upcoming events, interested customers are encouraged to visit the website or reach out directly for personalized assistance.
Pokemon, Dragon Shield, Ultra Pro, Ultimate Guard

Related products

Hello Kitty
Decreasing
-14.8% Growth
The Hello Kitty product has shown a consistent sales trend of 17% over the past 6 and 12 months. It is a seasonal product with December being its peak month
Teddy Bears
Increasing
350.9% Growth
Teddy Bears are a timeless, beloved gift option that appeal to buyers of all ages, making them a favorable product for sellers targeting the gift-giving market. With a typical selling price range of $16 to $32, sellers can attract a diverse customer base looking for quality plush toys for special occasions
Wooden Animal Toy
Increasing
378.1% Growth
Wooden Animal Toys are appealing to sellers aiming to provide eco-friendly and durable play options for children. With a typical selling price range of $14 - $22, these toys meet the growing demand for sustainable products among conscious buyers
Toy Cars
Decreasing
-6.4% Growth
Toy Cars are a popular item among buyers of all ages, offering a blend of nostalgia and creative play. With a typical selling price range of $13 - $27, sellers can cater to a wide audience looking for both affordable options and collectible models
Doll House
Decreasing
-50.5% Growth
Doll Houses are versatile toys that capture the imagination of buyers, making them an attractive product for sellers aiming to enhance their eCommerce store offerings. With a typical selling price range of $27 to $85, they cater to various budgets while appealing to a wide demographic, especially during the holiday season
Games & Toys
Decreasing
-36% Growth
Games & Toys, appealing for their ability to engage and entertain, are ideal for sellers looking to attract families and children. With a typical selling price range of $12 - $28, sellers can position their offerings competitively, catering to a wide audience seeking quality entertainment options
Wood Toys
Decreasing
-24.3% Growth
Wood toys, prized for their durability and natural appeal, are an excellent choice for sellers aiming to attract eco-conscious buyers seeking safe, high-quality play options for children. With a typical selling price range of $15 to $30, these toys offer an attractive profit margin while appealing to parents looking for timeless and sustainable gifts
Sex Dolls
Decreasing
-719.7% Growth
Sex Dolls present a unique opportunity for sellers looking to cater to a niche market with high demand. With a typical selling price range of $50 to $250, sellers can attract buyers who are interested in adult products that enhance personal satisfaction and companionship
Fidget Cube
Decreasing
-1.6% Growth
The Fidget Cube is a tactile stress-relief product that appeals to buyers seeking a way to manage anxiety and improve focus. With its innovative design featuring various sensory elements, it fits well into a growing market for mindfulness and wellness products
Rocking Horse
Decreasing
-6.5% Growth
The Rocking Horse is a timeless toy that combines nostalgia with developmental benefits, making it an attractive option for sellers catering to families and children. With selling prices typically ranging from $50 to $150, sellers can appeal to buyers looking for quality, durable toys that promote imaginative play and motor skill development
Barbie Dolls
Increasing
206.5% Growth
Barbie Dolls are a timeless and iconic product that appeals to a broad range of buyers, making them an excellent addition for sellers aiming to captivate the toy market. With a typical selling price range of $14 to $26, these dolls offer an attractive option for buyers seeking quality and nostalgia, which can increase sales potential
My Little Pony
Decreasing
-4.3% Growth
My Little Pony offers a nostalgic and beloved franchise that appeals to a wide demographic, including children, collectors, and fans of animated series. With a diverse range of products such as toys, apparel, and merchandise, sellers can attract buyers looking for quality entertainment and gift options
Lego Blocks
Increasing
15.6% Growth
Lego Blocks are highly sought-after construction toys that promote creativity and skill development, making them a staple for sellers targeting families and young buyers. With various sets appealing to different age groups, sellers can expect a broad appeal, and retail prices typically range from $10 to $150 depending on the complexity and size of the set
Teepee
Decreasing
-20.9% Growth
Teepees, designed for fun and creativity, appeal to both children and families looking for unique play and décor options. Their versatility makes them ideal for indoor and outdoor use, capturing buyers' interest as a trendy item for playrooms, backyards, or campsites
Sensory Toys
Decreasing
-11.4% Growth
Sensory Toys have gained popularity for their ability to engage and calm children, making them an attractive option for sellers aiming to cater to buyers seeking developmental and therapeutic products. With a typical selling price range of $10 - $20, these toys are affordable for buyers while providing good margins for sellers
Kids Ball Pit
Increasing
9.5% Growth
The Kids Ball Pit is an engaging and fun product that appeals to buyers seeking safe and entertaining play options for their children. With a typical selling price range of $28 to $55, sellers can capitalize on its ability to attract parents looking for quality recreational products
Kids Plush Cute
Increasing
13% Growth
Kids Plush Cute offers a delightful range of soft, adorable toys that are perfect for young children and make for great gifts. With a typical selling price range of $13 to $24, sellers can attract parents looking for high-quality, safe, and fun products for their kids
Mega Bloks
Decreasing
-2.3% Growth
Mega Bloks, a versatile building block product, appeals to a wide age range of buyers, making it an attractive addition for sellers looking to enhance their eCommerce store offerings. Known for fostering creativity and developing fine motor skills, Mega Bloks typically retail between $15 and $50, positioning itself as a competitive option in the construction toy market
Childrens Toys
Increasing
11.6% Growth
Childrens Toys are a versatile and essential product for sellers aiming to attract buyers seeking engaging and educational playthings for their kids. With a typical selling price range of $16 to $28, these toys can appeal to a wide audience, especially parents looking for quality options
Squishy Toys
Increasing
6.9% Growth
Squishy Toys are a trending product that captures the interest of buyers with their fun, stress-relieving qualities and wide variety of designs. With a typical selling price range of $9 to $19, sellers can cater to a broad audience looking for affordable and engaging products
Feedback