Children’s Toys Market Trends, Forecast & Insights [2025]
Last updated Mar 6, 2025
Children’s Toys offer a diverse range of products that appeal to a wide demographic of buyers, making them a lucrative option for sellers looking to enhance their eCommerce store. With a typical selling price range of $16 - $30, sellers can cater to various budgets while promoting quality and engaging play experiences. As the peak selling season typically occurs in November, now is an excellent time for sellers to start preparing their inventory and marketing strategies to capitalize on holiday demand.
Seasonal
Peak month: November
Product details
About the product
Children’s toys encompass a wide variety of products designed to entertain, educate, and support the developmental needs of children across various age groups, typically ranging from infants to pre-teens. This product class includes categories such as action figures, dolls, building sets, and educational games, appealing to a diverse audience of buyers looking for quality and engaging playtime options for their children.
Key details
-
$21
-
$16 - $27
-
High Month November
Low Month July
About the product
Children’s toys encompass a wide variety of products designed to entertain, educate, and support the developmental needs of children across various age groups, typically ranging from infants to pre-teens. This product class includes categories such as action figures, dolls, building sets, and educational games, appealing to a diverse audience of buyers looking for quality and engaging playtime options for their children.
Key details
-
$21
-
$16 - $27
-
High Month November
Low Month July
Dropship products for Children’s Toys
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more
Recordable Voice Box for Plush Toys
USD $0.71
Medieval Knight Action Figures Poseable Toys
USD $1.33
Creative Animal Shape Toothpaste Squeeze Toys
USD $0.75
Portable Foldable Baby Bathtub with Toys
USD $11.22
Large Foldable Baby Bathtub with Toys
USD $18.31
Portable Foldable Baby Bathtub with Toys
USD $11.21
Indestructible Dog Toys for Aggressive Chewers
USD $8.5
Interactive Slipper Shape Dog Chew Toys
USD $1.17
Realistic Miniature Goldfish Model Interactive Toys
USD $0.35
Interactive Chew Toys for Indoor Pets
USD $0.42
Portable Folding Baby Bathtub with Toys
USD $33.21
Christmas Wind Up Toys for Party Favors
USD $0.6
Top suppliers for “Children’s Toys”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Wholesalers
The company specializes in the ethical retail sector, emphasizing sustainability and fair trade practices. By offering a diverse selection of products, including homeware, fashion items, and gifts, they cater to environmentally conscious consumers. Their portfolio features a variety of items crafted from recycled materials and ethically sourced ingredients, demonstrating a commitment to reducing environmental impact while supporting local artisans worldwide.
With a strong focus on community empowerment, many of the products are developed in collaboration with non-profit organizations and cooperatives, providing fair wages and safe working conditions for producers. The business is dedicated to promoting a sustainable lifestyle, encouraging customers to make responsible purchasing decisions that benefit both the planet and its inhabitants.
The company continues to expand its offerings, introducing new arrivals and bestsellers that align with eco-friendly values. The mission extends beyond retail to inspire individuals to embrace fair trade practices and engage with sustainable living initiatives.
For those seeking ethically made products that prioritize quality and responsibility, this retailer stands out as a trusted source. To learn more about their product range and initiatives, interested parties are invited to visit their website or contact the company directly for further information.
Eco, Fair Trade, Ethical
Supplier name
Wholesalers
In the competitive wholesale industry, this supplier stands out by providing a comprehensive assortment of quality products at affordable prices. They cater to a broad spectrum of businesses, including e-commerce marketplaces and retail outlets, ensuring seamless access to trending items across diverse categories.
With a commitment to excellence, this supplier maintains an extensive inventory, featuring over 7,000 distinct lines within their nearly 30,000 square feet warehouse. Their focus is on ensuring customers can find the latest and most sought-after products, thereby fostering lucrative business opportunities for their partners.
Understanding the dynamics of the marketplace, they specialize in budget lines that are well-suited for Pound and Pet Shops nationwide, as well as online platforms such as eBay, Amazon, and OnBuy. They pride themselves on quick shipping and reliable service, making it easy for their customers to thrive in a fast-paced market.
Whether you're a small business looking to stock up or a larger retailer needing consistent supply, this supplier is dedicated to supporting your needs. With a robust selection and efficient order fulfillment processes, their mission is to help clients maximize their profitability.
For further details about their offerings and to explore partnership opportunities, please visit their website or reach out directly.
Duracell, Daewoo, Baolishi, Turbo Shine
Supplier name
Dropshippers, Wholesalers, Manufacturers
Skillmatics develop innovative educational products for children, which build core skills and reinforce key learning concepts – all through the joy of play!
Our team of educationalists has developed a range of products that engage young learners as they experience the enduring joy of discovery and self-learning.
Skillmatics
Supplier name
Wholesalers
This supplier started its business in 2005 selling millions of books to the general public and to the wholesale trade market. They ship internationally and they accept PayPal and major credit cards as safe payment methods.
Register for a NEW account via https://www.snazal.com/myaccount.php?op=register. Download their catalog via
PDF:
https://www.snazal.com/catalogue/snazal-catalogue-gbp-print.pdf
Excel:
https://www.snazal.com/tradecat/Catalogue.xlsx
Send a direct message to Nauman Matloob via snazalwholesale@gmail.com for wholesale orders and inquiries.
All Major Publications
Supplier name
Manufacturers
This innovative company is a leader in the children's toys and furniture industry, known for its commitment to quality and creativity. Specializing in personalized wooden toys, the business offers an extensive range of products designed to enhance childhood development through play. From beautifully crafted toy boxes to traditional rocking toys, every item is thoughtfully designed to spark imagination and learning.
Their product lineup includes a variety of unique items, such as dolls houses, ride-on toys, and educational toys, all made from high-quality materials. With a focus on personalization, the company provides custom options that make their products ideal as gifts for newborns and children of all ages. Notably, their wooden toy box has been recognized as a perfect Christening gift, elevating its reputation in the marketplace.
In addition to their extensive range of toys, they also supply children's furniture, ensuring that every piece complements the playful spirit found in their toys. The business prides itself on manufacturing in the UK, ensuring high standards of craftsmanship and sustainability. Customers appreciate the educational value of their toys, particularly those that encourage learning and skill-building.
For those looking for exceptional quality and unique designs, this company remains a top choice in the realm of children's toys and furniture. Visitors are invited to explore the extensive collection online or get in touch for more personalized information.
Kidkraft, Le Toy Van, Hibba
Supplier name
Wholesalers, Manufacturers
A promotional products supplier offers a wide range of customizable items across various categories. With a vast array of products, they cater to different needs and events. Providing quality, quick turnaround, and affordable options, they strive to leave a lasting impression. For more information, visit their website or contact them directly.
Ferris, Fruit Of The Loom, Geneva, Kimber, Russell Athletic, Phillips, Cricket, Alpine, Dupont, Blackberry, Carhartt, Marmot, Adidas, Apex, Aurora, Bella, Blade, Blazer, Boston, Buck, Canyon, Cardinal<span class="list-helper-toggle-more-text"> and <a href="#">64 more</a></span><span class="list-helper-more-text d-none">, Challenger, Clover, Coach, Columbia, Dickies, Dune, Fossil, Gildan, Graham, Hanes, Iris, Jones, Lotus, Mango, Mason, Mulberry, Nautica, Nike, Parker, Pearl, Pebble, Puma, Springs, Spyder, Totes, Under Armour, Venom, Blossom, Libbey, Mondo, Plum, Sonic, Starlight, Zest, Honeycomb, Realtree, Iceberg, Off White, Huskies, Essex, American Apparel, Anvil, Augusta Sportswear, Bayside, Comfort Colors, Comfortwash, Dri Duck, Jerzees, Lat, Legacy, Next Level, Paragon, Rabbit Skins, Champions, Retro, Blu, Armour, Heat, Vintage, Outdoor, Hidden, Anchor, Ecosmart, Monument</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Manufacturers
Specializing in the toy manufacturing industry, this company has been a trusted name since 1947, dedicated to creating high-quality outdoor play equipment for children. Their wide range of products includes pedal tractors, construction vehicles, and outdoor toys designed to stimulate children's imagination and promote physical activity.
By focusing on robust, weather-resistant toys, they ensure that children can enjoy active play regardless of the season, promoting valuable outdoor experiences free from screens. Each product is carefully crafted to support the development of motor skills and provide hours of fun, allowing children to step into various roles such as gardener, builder, or adventurer.
The company takes pride in its commitment to quality and safety, providing peace of mind for parents while encouraging kids to explore and play. With over 70 years in the industry, this brand has influenced the playtime of millions, ensuring that outdoor activities remain a cherished part of childhood.
For those interested in learning more about the diverse range of toys available, or to engage with the brand, the website is available for detailed insights and direct inquiries about their product offerings.
Engaging with this essential part of childhood play, families can discover numerous options tailored for different age groups, enhancing learning and development through hands-on experiences.
Komatsu, Kubota, Massey Ferguson, New Holland, Jcb, Case, Landini, Claass, Valtra, Mc Cormick, Dakar
Supplier name
Manufacturers
The supplier is a prominent player in the toy industry, specifically focusing on the design and distribution of plush toys that capture the essence of beloved video game franchises and animated series. Based in Tucson, Arizona, this company has made a name for itself by creating high-quality, collectible plush items that resonate with fans of all ages.
Their product offerings include a variety of characters from well-known franchises such as My Little Pony and Transformers, alongside original creations that encourage imaginative play. Emphasizing craftsmanship and attention to detail, these plush toys not only serve as toys but also as cherished collectibles for avid fans and gamers.
The supplier is committed to ensuring customer satisfaction through quality products that enhance the play experience. Their dedication to innovation and trend awareness keeps their offerings fresh and engaging. The toys are designed with the intent to spark joy and nostalgia, making them ideal for both young audiences and collectors.
Potential customers are encouraged to explore the full range of available products by visiting the supplier's website or by reaching out directly for any inquiries. The supplier's combination of creativity, quality, and passion for the toy industry sets them apart, establishing a strong connection with their customer base while continuously expanding their offerings.
My Little Pony
Supplier name
Wholesalers, Liquidators
This supplier is your one stock shop for licensed character merchandise featuring your favorite TV and movie characters! They carry a wide assortment of products ranging from school bags, toys, games, puzzles, party supplies, and more.
Access wholesale by requesting a quote from ron@kimmyshop.com. Send the SKU #s and Quantities and they will get back to you within 1-2 business days with a discounted quote.
Disney, Mattel, Hasbro, Unique, Amscan, Spin Master, Adventure Time, Angry Birds, Avengers, Barbie, Batman, Beauty and the Beast, Big Hero 6, Blaze, Bubble Guppies, Caillou, Captain America, Cars, Cinderella<span class="list-helper-toggle-more-text"> and <a href="#">56 more</a></span><span class="list-helper-more-text d-none">, Curious George, DC Super Hero Girls, DigiPenguins, Dinotrux, Descendants, Disney Frozen, Disney Planes, Disney Princess, Doc McStuffins, Elena of Avalor, Elmo, Emoji, Finding Dory, Finding Nemo, Harry Potter, Hello Kitty, The Lion Guard, Littlest Pet Shop, Marvel Ant-Man, Marvel Heroes, Masha and the Bear, Mickey Mouse, The Minions, Minnie Mouse, Moana of Oceania, Monster High, My Little Pony, Num Noms, Pac Man, Paw Patrol, Peppa Pig, PJ Masks, Pokemon, Powerpuff Girls, Pusheen, Scooby-Doo, The Secret Life of Pets, Sesame Street, Shimmer and Shine, Skylanders, Sofia the First, Spider-Man, Star Wars, Strawberry Shortcake, Super Mario, Superman, Teenage Mutant Ninja Turtles, Teletubbies, Thomas the Tank Engine, Toopy and Binoo, Toy Story, Trolls, Winnie the Pooh, WWE, Yo-Kai Watch, The Zelfs</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers, Manufacturers
In the dynamic early learning and toy industry, this supplier stands out by offering an extensive selection of products tailored for children from birth to early development stages. Their catalog features a variety of toys such as dolls, role-play sets, puzzles, and innovative educational tools designed to stimulate learning and creativity.
This supplier is committed to fostering a supportive play environment where children can explore their imagination and develop essential skills. Their toys are thoughtfully crafted to engage young minds and promote interaction, essential for cognitive and social growth. They feature characters from popular children's shows and classic themes that resonate with both kids and parents.
Quality and safety are paramount, with products designed to meet rigorous safety standards. This supplier continually emphasizes eco-friendly materials, ensuring that their toys are safe for young users and kind to the environment. They explore new trends and technology to offer interactive experiences, such as electronic learning devices and creatively designed playsets.
Coupled with excellent customer service, efficient delivery options, and attractive special offers, they ensure a smooth shopping experience for their valued customers. Whether one is searching for birthday gifts or educational resources, this supplier provides a wide array of options to cater to various needs. For more information, visit the website or contact directly.
Leapfrog, Fisher-Price, Vtech, Lego Duplo, Thomas And Friends, Early Learning Centre, Happyland, Whizz World, Blossom Farm
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Increasing
13%
Growth
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Action Figures
Increasing
44%
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Stuffed Animals
Increasing
13.9%
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Kids Wooden Food Cup
Decreasing
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Dollhouse
Decreasing
-22.5%
Growth
Dollhouses, versatile toys that inspire creativity and imaginative play, appeal to a broad range of buyers, particularly during the holiday season. With a typical selling price between $50 and $150, sellers can cater to both budget-conscious buyers and those looking for premium options
Wooden Toys
Decreasing
-38.1%
Growth
Wooden toys are an eco-friendly and durable option that appeal to buyers seeking safe and sustainable playthings for children. With a typical selling price range of $14 to $25, sellers can offer competitive pricing while emphasizing the educational and imaginative benefits these toys provide
Mini Inflight Play Teepee
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The Mini Inflight Play Teepee offers a unique and engaging play experience for children, making it an attractive product for sellers looking to expand their offerings in the children's toy category. Its portable design appeals to buyers seeking entertainment solutions for travel or at-home play, with a selling price likely to range from $30 to $50
Kids Silicon Duck Toy
Decreasing
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The Kids Silicon Duck Toy is a vibrant, safe, and durable bathing accessory that appeals to parents seeking fun and engaging toys for their children. Priced between $10 and $18, this product caters to budget-conscious buyers looking for quality items
Plush Dinosaur Do It
Decreasing
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Plush Dinosaur Do It is a fun and engaging product that appeals to buyers looking for unique gifts and collectibles. With a typical selling price range of $16 - $29, sellers can position this product as an appealing option in the plush toy market, catering to both children and adult collectors alike
Hot Wheels
Increasing
0.4%
Growth
Hot Wheels, known for their iconic die-cast cars and track sets, presents a unique opportunity for sellers targeting buyers interested in collectibles and toys. With a typical selling price range of $14 to $32, these products cater to a wide demographic, from children seeking fun to adult collectors seeking nostalgia
Plush Animal Print Toy
Decreasing
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Kids Black Donut Set
Decreasing
-9900%
Growth
The Kids Black Donut Set offers a unique and playful option for sellers targeting parents looking for engaging and entertaining products for their children. With a typical selling price range of $8 - $36, this product appeals to buyers who value quality and creativity in children's play items
Building Toys
Decreasing
-0.4%
Growth
Building Toys are highly regarded for promoting creativity and critical thinking among buyers, making them an attractive option for sellers looking to engage both children and parents. With a typical selling price range of $18 to $40, these products cater to a broad market interested in educational and entertaining play options
Kids Paper Tea Set
Decreasing
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The Kids Paper Tea Set is a charming and imaginative product that encourages pretend play and creativity among young children. Priced affordably between $15 and $25, it appeals to buyers seeking engaging and interactive toys
Smart Robot Toys
Increasing
53.6%
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Robot Dinosaur Diy Toy
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Hello Kitty
Decreasing
-14.8%
Growth
The Hello Kitty product has shown a consistent sales trend of 17% over the past 6 and 12 months. It is a seasonal product with December being its peak month
Kids Paper Toy
Decreasing
-44.7%
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Kids Rubber Treat Set
Decreasing
-9900%
Growth
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