Books can be a great source of information for anyone running a business. Here are a couple of books that have been on my bookshelf during the past 6 months:
Even if you’re not much of a reader, or generally prefer fiction (guilty!), you’ll be surprised at how difficult this book is to put down.
And the ideas! I must admit I was incredibly inspired after reading this book. The creativity and sheer determination shown by Sergey Brin and Larry Page is something to aspire to.
I think my favorite line in the book is when David Vise describes the pair as having “a healthy disregard for the impossible”. Interestingly, search was considered to have been ‘done’ when Brin and Page started out, something I didn’t actually realize beforehand.
I felt terribly excited about the enormous potential for business online when I finished this book. It’s also encouraging to be reminded that even the most successful people have to battle against adversity and skepticism from others too!
Information Value 5/5
I’m certain that this must be a good example of the author profiting more from the book rather than the actual business.
The content in this book will be very helpful for anyone completely green to eBay. Ginsberg has a cheerful, chatty style of writing, so this book is an easy way of familiarizing yourself with the ins and outs of selling on eBay.
But… readers should be warned that a lot of these tips have been done to death now, and aren’t as exciting as they sound.
For example, the $1 reserve trick only has limited success and can still fail to tempt bidder in such an enormous marketplace.
It’s also pretty hard to get the overnight success that Adam describes anymore (was it ever easy?). Unless an item is very rare or highly in demand, it’s unlikely that you’ll make an astounding profit on something you found lying in the garage.
Information Value 2/5
Until Next Time!
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