eCommerce Blog / Microsoft Office Shows Remarkable Sell Rates

Microsoft Office Shows Remarkable Sell Rates


By Monday August 28

If you’re a student or work with admin tasks, you might wonder, what worth is a computer without Microsoft Office?

Microsoft Office consists of very useful programs such as Word, Excel, PowerPoint, Outlook, Access, and Publisher. There are many alternative programs that can serve as substitutes for Microsoft Office, but with its security and key commercial productivity demands, some surveys prove Microsoft Office to still be the most effective.

Checking with the Labs, Microsoft Office has shown a remarkable sell rate of at least 50%. But is this data enough to settle on this niche?

I've divided this blog into 4 parts. The data below will help you decide if you should proceed with selling Microsoft Office:

  1. Microsoft Office Packages
  2. Why Sell Microsoft Office
  3. General Demand
  4. Tips on Selling Microsoft Office

It's always important to understand the product you're selling, including its demand and profit potential, to succeed with your business. Let's start by learning the packages available on the market.

1. Microsoft Office Packages

Below are some of the many Microsoft Office packages available. They can be sold online by downloadable installation file, key card, or disc.

  • Office 365 Home: Includes Word, Excel, PowerPoint, OneNote, Outlook, Publisher and Access, with licenses and online storage for up to 5 computers and 10 mobile devices. With the option to select a yearly or monthly subscription, Office 365 always lets you have the most up-to-date version of the Office applications.
  • Office 365 Personal: A cheaper alternative to Office 365 Home with the same benefits, but only for a single computer, tablet and phone.
  • Office Home & Student: This pack requires a one-time payment rather than a subscription. It installs a suite of the most-used MS Office products: PowerPoint, Word, Excel and OneNote. This version only works on a single computer.
  • Office Home & Business: This requires a one-time payment as well, and fully installs MS Word, Excel, PowerPoint, OneNote and Outlook. This pack can only be used on a single computer.

2. Why Sell Microsoft Office?

Using SaleHoo Labs can help you find hot items on eBay and Amazon. In the Software category, it gave six results of successfully sold Microsoft Office packages. We’ll take three samples below to analyze their sell rate, selling price and competition. Let's begin.

eBay statistics for Microsoft Office Home & Student download eBay statistics for Microsoft Office Home & Student key card eBay statistics for Microsoft Office Home & Business key card

  • High Sell Rate

    With a realistic target of 50%, Microsoft’s Office’s high sell rate of 50%–100% is a good indicator that there’s still indeed a demand for this product.

    Going into detail, the Lab results also hint at which types are most saleable. In this example, Microsoft Office Home and Student appear to be the most viable. Looking closely, downloadable installation and key card sales are also clearly preferred in the current market.

    Observing small details can help you focus and narrow down your target market. When doing your own research, try not to miss minor points, as these will tell you how certain types go well with the market trend.

  • Average Selling Price

    The objective is to earn a decent profit from the items you sell. Having a markup of at least 10% of total cost is a good starting point.

    The Lab results for Microsoft Office show an average selling price ranging from $143–$209, which is a good sign. Given these examples, one sale alone can give you at least $14.30 in profit after deducting the wholesale price and other costs. You can even increase your profit should you purchase from suppliers in bulk, as they can give you better wholesale discounts.

  • Low Competition

    Selling low-competition products like Microsoft Office gives your listings a higher chance of being noticed on platforms like eBay. This gives you a higher chance of landing a sale. You may want to go for special offers like bundling Microsoft Office with another software product (or other related item) to attract buyers. Offering freebies can help, too! This strategy with get you ahead of the competition.

3. General Demand

The AffiloTools Keyword Research tool provides a wider view of how products are doing outside eBay and Amazon. The local volume results provide helpful data in analyzing specific keywords that are popularly searched for on Google. Let's look at the results when we key in "Microsoft Office" and find out how well it's doing online.

AffiloTools results for "Microsoft Office"

With a target local volume of 1,000, it's given outstanding results of 1,900 to 27,100 searches. This proves that Microsoft Office does indeed have niche potential.

Like the Labs, it also hints at which types are currently trending, like "Microsoft Office 2016" at 27,100 searches per month. But even older versions still show high volumes: Microsoft Office 2007, 2010 and 2013 have search volumes ranging from 1,900 to 6,600. This can help you pick which versions to put your money on when deciding to sell later.

When doing your research, using other resources will help you learn more about what you're selling. They can help you plan ahead by providing vital information needed when targeting a deeper niche.

4. Tips on Selling Microsoft Office

You can apply for an official dealership with Microsoft here to sell their items. Otherwise, you can check out authorized Microsoft distributors to legally resell their programs online.

When selling Microsoft Office, you can extend your product selection and increase your sales by selling other software. The Labs also show antivirus programs like Norton and language-teaching software like Rosetta Stone to sell well. Check out the Labs occasionally to keep up with product trends.

Over to You!

We have Microsoft Office suppliers that ship globally and that we have verified as safe and legitimate. You can access them instantly here in our directory.

Let us know if you're selling Microsoft Office online and share your success story with us! Also, please feel free to leave your comments below and let us know if we've missed something.

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Disclaimer: The information published here is strictly for informational purposes. All above items are only suggestions for possible products which we believe will sell favorably, and this article should be used as a guide only. At the time of writing, all above products were researched using methods recommended by SaleHoo and found to be potentially profitable for sellers. All sellers are encouraged to conduct their own market and product research.

 

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