With the popularity of online streaming services these days, you may think that vinyl records are now passé, but think again! This old-school audio format has since made its comeback and has continued to gain momentum over the past decade.
The Market Research Lab has even shown multiple results of successfully sold vinyl records online. That could translate into a booming business—if you can make a good profit out of it.
Previously, we discovered turntables to have good niche potential. In this blog, you'll find out if vinyl records have a positive outlook in the current market. You'll find information on the following:
Apart from the Labs, we use AffiloTools to help us analyze the sale potential of vinyl records. I'll show you how later.
Vinyl records are classified by diameter and playback speed. You can play a vinyl record at any number of RPM (rotations per minute), but it will only sound right at one setting. The RPM given is the rate at which they are supposed to spin. Below are some of their types:
You can always find hot-selling eBay and Amazon products in the Labs. Currently, there are 13 successfully sold vinyl records found in the Labs. Below are three examples we'll examine for sell rate, average price, and competition. Let's find out how these vinyl records are currently doing online.
The sell rate of 69%–90% gives a good indication that vinyl records are still keeping up with current trends, which can bring in higher profits. Digging in deeper, it shows that apart from recent albums such as Kanye's "My Beautiful Dark Twisted Fantasy," there's still value for classics like Prince's "Purple Rain." Collection albums and deluxe/limited editions are also shown to be in demand. This pretty much proves that collectors are a good target market for this niche.
When deciding to sell vinyl records online, minor details may be important to know, such as which albums and formats your specific market will buy.
An average selling price of $27–$35 hints at a wider market. However, this affordable figure limits your control over your selling price, which can eventually hurt your profits. Purchasing vinyl records in bulk can help you bring wholesale prices down.
You can also look for classic vinyl records, as they show more vintage value. Collectors look for records from the 70s, 60s, 50s and so forth. There's even demand for heavy metal from the 80s.
The Market Research Lab's examples all show low competition. Low-competition products like vinyl records give you more room for profit, as price wars are less likely.
With the recent comeback, expect an increase in competition over time while vinyl records continue to trend. With that in mind, now may be the best time to start selling them to get ahead of the competition.
Now that we've seen the successful results from the Labs, let's look into the current online trend for vinyl records. AffiloTools Keyword Research shows current trends of searches on sites like Google. Let's analyze the results for "vinyl records" below:
With "vinyl records" showing local monthly search volumes of 49,500, online popularity alone proves this to be a potential niche in the current market.
Notice that rare and vintage vinyl records also show remarkable search volumes of 3,600 and 2,400, respectively. This trend proves there's a demand for collectibles.
Using other sources for research will help you learn more about the product you're selling. Should you decide to sell vinyl records later, this information can save you from selling types that aren't in demand, a mistake that could damage your sales.
Expand your product selection by offering related items such as turntables, headsets, or Bluetooth speakers. These related items also show positive results in the Labs. You can even bundle your vinyl records with these items, which can help you stand out from other sellers who sell them individually.
You can also stay competitive by offering free shipping, as this can give you an edge over other sellers. eBay and Amazon both have options for buyers to filter results by free shipping. This factor can help draw attention to your listings and so you can land more sales.
We have vinyl record suppliers that all ship globally and that we have verified as safe and legitimate. You can access them instantly here in our directory.
Let us know if you're selling vinyl records online and share your success story with us! Also, please feel free to leave your comments below and let us know if we've missed something.
Disclaimer: The information published here is strictly for informational purposes. All above items are only suggestions for possible products which we believe will sell favorably, and this article should be used as a guide only. At the time of writing, all above products were researched using methods recommended by SaleHoo and found to be potentially profitable for sellers. All sellers are encouraged to conduct their own market and product research.