If you’re a professional artist, you may already be familiar with the Japanese brand Copic. If you're just starting to dabble in non-digital art and illustration, now is a great time to put this highly revered brand on your radar for future supplies to invest in! Copic markers are alcohol-based and dry acid free. They're also refillable, and you can mix refill inks to create custom colors beyond the 358 currently available.
Sketch markers, just one variant of Copic markers, feature two replaceable tips: a brush tip and a chisel tip. The markers are even compatible with Copic's airbrush equipment. Artists dig Copic Sketch markers because the ink doesn’t bleed, the application is very smooth, the colors blend very well, and there's a wide selection of colors to choose from (and endless possibilities with custom blending). Copics are a must-have for illustrators and sketch artists, and even fashion designers who do their own art.
It's not surprising then that Copic Sketch markers are selling well online! But popularity doesn't always equal profit. Let's find out whether adding these pro-grade art tools to your online store could earn you a pretty penny. .
Copic Sketch markers come in many forms. Below are some of the most common types on the market.
Copic Sketch markers are commonly sold individually, but they are also available in sets of 6, 12, 24, 36, and 72 colors.
This niche marker set features skin-tone hues exclusively: brown, flesh, nude, peach. Perfect for artists whose works frequently feature people.
This niche marker set consists of various grays, a great starting point for artists who work primarily in black and white, such as manga artists.
This set consists of essential colors, including black, and various shades of blue, red, and yellow. It's a great way to begin experimenting with Copics in your art.
Expand your color palette with this set of pastel markers. Perfect for watercolor-style art!
If we take a look at the 3 examples from the Market Research Lab, we can get a much better picture of the viability of selling Copic Sketch Markers online. Let's take a closer look at the types of markers moving online, sell rates, average price, and competition level.
We are always looking for at least a 50% sell rate on any product. Copic Sketch markers have sell rates ranging from that baseline 50% to a promising 89%. Notice that the lab flagged the skin tones, basic colors, and sketching grays marker sets as popular. That's good knowledge to help you decide which types to stock should you decide to start selling Copics.
Although the average selling price ranges from $43 to $85 (a very respectable price) for these sets, you can still maximize your profit by purchasing your markers in bulk. The lower your wholesale cost, the bigger your profit margin. however, just remember that you have to buy larger quantities to get the very best deals.
As popular as Copic Sketch markers are among artists, there's not much competition online. Low-competition products mean your listings have a greater chance of being noticed on marketplaces like eBay. The more visible your products are, the greater chance you have of making a sale!
Get the most from low-competition products by highlighting special offers or bundling your items with a related product to attract buyers.
Using the right keywords help bring traffic to your listings. AffiloTools Keyword Research is a great resource to find great phrases that buyers are using to search for Copic Sketch markers on search engines like Google.
*Note: The keyword search results will give you a long list, but below are 5 top examples.
The result shows that Copic Sketch markers are indeed popular, with a local search volume of 6,600. It also shows that consumers are particularly interested in the marker sets, given that there's a 3,600 search volume for "Copic marker set." "Copic pens" is also a popular keyword that could be worth targeting.
Finally, notice that there are also two other high-quality brands that the online market is interested in: Prismacolor and Tombow. You could, conceivably, round out your online store with some of these other brands to bring in even more traffic.
One of the reasons that Copics are so popular with the pros is that the ink cartridges are refillable. Another reason is that the brush nibs are replaceable. Purchase these nibs and refill packs at wholesale for better rates, and sell them individually or bundle them with your Copic Sketch markers. This strategy gives you a larger return on the costs of acquiring customers. You can also sell other related products to help increase your sales. Art supplies such as liquid chalk markers, calligraphy pen sets, and other coloring art sets as are also popular in the lab. And don't forget, artists always need paper!
High-quality tools and supplies are a must for every professional artist, with Copic holding one of the top spots in terms of popularity. Sets of 6 are most popular, and there are a variety of niche packs you can stock. You can earn additional sales by bundling Copic Sketch markers with nibs and refill packs, and by selling other related art supplies you can find in the lab.
Not sure where to start selling? Here are a few ways to get your feet wet and still be successful:
The results from the lab have already shown us that Copic Sketch markers could be very viable on eBay and Amazon.
Apart from product bundling, offering free shipping can also help attract buyers to your listings. If you can find them, you can also purchase Copic Sketch markers from liquidators for pennies on the dollar. Sell them individually or in packs, even offering promotions such as "buy 2, get 1 free" to attract potential buyers.
Selling through your own online store allows you to dodge the competition, which helps you maximize your profit. Remember to use the right keywords to draw attention to your listings. The data from the AffiloTools Keyword Research tool can also help you decide which items to sell, as you can check interest in specific products and brands based on the keyword volume and related keywords.
Selling on niche-specific websites such as Creative Resale gives you the advantage of dealing directly with your target market. Founded in 2010, the site focuses on buying, selling, trading, even donating new or used arts and craft supplies. The pool of buyers is still quite low but with free listings, this marketplace can help you earn extra! Just make sure to use safe payment methods such as PayPal or credit cards to avoid scammers.
This supplier is a trusted supplier of high-quality but inexpensive items. The company has over 260,000 products at or below wholesale and bulk prices. The average markup is 4% to 50%, depending on the item. For example, you can buy a scarf for $4, but you can easily sell it at $12.99! Plus, dropshippers get a 5% discount on the already-low prices to pad your profit margins even more!
Once you register with this supplier, you get access to the entire product inventory. The site has simple-to-use product feeds. You decide what products you want on your feed and when you want to receive the feed. These feeds are a smart and convenient way to list products on your marketplace or website.
Large Product Range: The company carries baby products and clothes, women's clothing and accessories, children's toys and supplies, home improvement supplies, arts and craft supplies, and even pet products!
With over 13 years in this business, this supplier has formed strong partnerships with great manufacturers. So even though the company offers cheap prices, it definitely does not have cheap products!
Related Products: This supplier also sells office supplies, RTO accessories & supplies, weather stations & thermometers, vacuum and cleaning accessories, binoculars & optics, and more.
Dropship fee: There is a one-time fee of $125 for dropshippers.
Wholesale and Dropship: Both options are available.
Since its first craft sale in 1954, this supplier has become a leader in the craft industry. The company supplies craft retailers, e-stores, fabric stores, toy stores, drug and grocery store chains, variety stores, dollar stores, wholesale distributors, manufacturers, florist shops, hardware stores, memory stores and more. To make a purchase, you must have a Vendor's License or Tax Exemption ID and a valid storefront. The company accepts Visa, MasterCard, Discover and American Express.
Large Product Range: Jewelry Supplies, Beads, Pins, Findings, Rhinestones, Sterling Silver Jewelry & Findings, Thread, Cord, Lace, Charms, Hobby Tools, Kids' Crafts, Games, Toys, Crafts Books, Disney Items, Scrapbooking Supply, Oils, Paints, Watercolors, Sketchbooks, Brushes, Portfolios, Block/Screen Printing Supplies, Clays, Bridal Supplies, Stickers, Glitters, Confetti, Embellishments, Ribbons, Bows, Albums, Papers, Stamp Pads, Organizers, Aisle Runners, Wedding Favors, Wedding Tulle, Bridal Veils, Wedding Bells, Candle, Rings, Wedding Centerpieces, Accent Tables/Toppers Fabric, Afghans/Throws, Baskets, Candle Holders, Patio & Garden Supply, Pillows & Chair Pads, Pottery, Easels/Plate Hangers, Fragrance & Soap, Berry Sprays, Garland, Wreaths, Green Bushes, Christmas Floral, Poinsettia, Wreath, Styrofoam, Veggie & Fruit Swag, Frames, Birdhouses, Plaques, Wooden Boxes, Wood Turnings, Cutouts, Dowel Rods, Wicker/Paper Mache, Nautical, Brass Items, Magnets, Scissors, and many more.
Related Products: Other product categories this supplier offers are home, garden and tools, industrial and auto equipment; and kids and baby toys.
Wholesale and Dropship: Wholesale only.
See you next Monday!-------------------------------------------