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Decals and Wall Decals - Monday Market of the Week

This week we are featuring two niche products - decals and walls decals. 

A decal is a design that is printed on a medium that can be stuck or transferred to another surface. This easy transferability makes them a highly popular item. A wall decal is a specific type of decal used to decorate walls in homes and offices.

Using the SaleHoo Research Lab let us check just how well decals and wall decals are selling.

Sell-through Rate: Did you really find a hot niche?

From the table above you can clearly see that both decals and wall decals have a sell-through rate over 50% which makes them an ideal niche.  When hunting for niche products it is best to find products that have a sell-through rate of at least 50-60%.

Median End Price: Is there enough room for profit?

The median end price of decals is $9.64 and the median price of wall decals is $10.34.  Remember that the median end price on eBay can be ambiguous because the median end price is for all listings of decals and wall decals as well as other types of decals which can include bulk listings that sell two or more decals and wall decals in a single listing. This can definitely skew our data.

Total Listings, Total Bids and Total Sellers: How viable is your market?

There are over 80,000 listings for decals and over 19,000 listings for wall decals. Now you might be thinking that the markets for these niches are relatively saturated, but check the total the number of bids and you will certainly reconsider!

As of August there were over 115,000 bids for decals and over 36,000 bids for wall decals - certainly complementing the total number of listings!

Data Trends: Are sellers hitting their target?

Based on the graph above, you can clearly see that both products are selling well on eBay. The highest total revenue for decals is $31,623.02, recorded on August 30, while the highest total revenue for wall decals is $6,938.15, recorded last August 19.

I’m sure you notice that the total revenue for decals is more than 5 times that of wall decals, but you have to remember that decals includes all types of decals listed on eBay while wall decals is a specific niche so although the numbers might not seem as high this product is still just as promising!

Going beyond eBay: How popular are decals and wall decals online?

Using our very own free SEO software, Traffic Travis, let’s check just how popular decals and wall decals are. You can download your own copy by visiting www.traffictravis.com.

What do these numbers mean?

Simple keyword research shows us that there are more people, both globally and in the US, searching for wall decals specifically compared to decals.

As shown on the table above there are over 90,500 searches globally for wall decals and 74,000 searches in the US alone. While there are 33,100 searches globally and 18,100 searches in the US for decals.

Just imagine the amount of traffic you can direct to your online store and eBay listings!

Trusted decals and wall decals wholesale suppliers

Decals and wall decals supplier #1

They design and manufacture modern peel and stick decorating kits for the wall. Their wall decals are printed on art book quality presses utilizing the highest quality material in the industry. This is a family company owned and operated by moms. Payment for orders can be made by credit cards - Visa, MasterCard and American Express. They do not ship outside of US at this time.

View their SaleHoo listing (requires SaleHoo account)

Decals and wall decals supplier #2

They have the largest selection of personalized and custom wall decals, children's vinyl wall decor, wall graphics and custom lettering. They accept credit cards - Visa, MasterCard, and Discover. International orders are welcome. Sales tax applies on all orders shipped to Washington addresses.

View their SaleHoo listing (requires SaleHoo account)

Decals and wall decals supplier #3

Selling all types of vinyl decals, they sell anything from wall decals to car decals. They accept major credit cards and PayPal as forms of payment. They can ship worldwide.

View their SaleHoo listing (requires SaleHoo account)

Decals and wall decals supplier #4

An Australian manufacturer of stick-on wall decals and furniture, their aim is to create unique and stimulating pieces for people of all ages who love the fun of decorating their homes, even their work places. In most cases, orders will be shipped within 14 business days from the date of payment. It all comes down to availability of the order. They will email you a confirmation invoice when your package is shipped. You can pay for your orders via PayPal.  For wholesale inquiries, please go to their Wholesale page.

View their SaleHoo listing (requires SaleHoo account)

To access our list of decals and wall decals wholesale suppliers and take advantage of SaleHoo’s Research Lab mentioned above, sign up as a SaleHoo member now. 

Inside you will get access to over 8000 suppliers, comprehensive training to help you find the best products to sell online and access to our members only forum full of tips and secrets from other members (including eBay Powersellers) to help you make money online. Join SaleHoo today

See you next Monday!


Disclaimer: The information published here is strictly for informational purposes. All above product items are only suggestions for possible products which will sell favorably, and should be used as a guide only. At the time of writing, all above products were researched using methods recommend by SaleHoo and found to be potentially profitable for sellers. All sellers are encouraged to conduct their own market and product research.


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4 Comments Add your comment
Hi all, I would appreciate any advice you could give me re statring up my own ebay store. I know to start small and build up. I have been selling household things for 18 months with very positive feedback. I don't have a lot of capital behind me at this point but want to choose a product and use dropshippers at first. I woud appreciate any advice you could give me. Thankyou Ringo Reply
Site Admin
Hello Ringo, It would be relatively challenging to sum it up in a few sentences. But I know where your starting point would be and that would be research. Research is a key factor to your success! Research the type of product you want to sell, your market, your competition and your dropshippers. I think you'll find our guides on [url=http://www.salehoo.com/education/ebay-selling/eBay Selling[/url] quite helpful! All the best :) Reply
Full Member
I've been selling these on ebay oz, they sell well. And if you can find a certain popular design it'll sell like hotcakes. Then there are certain designs every seller has the same, they don't sell like hotcakes...for obvious reasons ;) Reply
Site Admin
Hello Ben, Thanks for your feedback and for sharing your personal experience in selling decals/wall decals :) Great to hear from someone who's actually selling the products we feature! All the best Reply
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