Rummage through a lady's makeup bag or vanity and the odds are good you will find one or more of these beauty gadgets. Behold: the Eyelash curler, a must-have for any woman who knows the eyes are the window to the soul. The eyelash curler gives an impression of longer lashes and makes eyes seem bigger and brighter. It shouldn't be a surprise to find more than one, after all, a girl just can't have enough back-up when it comes to beauty cosmetics and gadgets.
Our Market Research Lab will show you how eyelash curlers can do more than just create stunning looks: they can be a valuable addition to your online store.
Let's take a closer look at how eyelash curlers can have a dramatic impact on not just your eyes, but your online store's bottom line:
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If this hand-operated device can help a woman transform into a beautiful doe-eyed goddess, it can definitely bring about sales. At a 51% success rate with low competition rating, we are definitely seeing a viable niche with this product.
We've got a LOW competition rating here, with 3,282 listings and 7,321 bids — that's more than twice the number of listings, so there's plenty of room in the market. Plus, with so many types of curlers, from metal alloys to plastic ones, you have a great variety of products to choose from.
Sales for eyelash curlers peaked at $1325 last month, and dipped to $650 on the slowest day. That is just based on the average for the keyword "eyelash curler" alone. If we looked into other related searches, you'd see that the niche has lots of potential.
Doing some research with Traffic Travis, our very own free SEO software, has indeed opened my eyes to a lot of possibilities for this niche.
Globally, the search counts for "eyelash curler" are at 12,100 globally and 5,400 in the U.S. But what's astounding are the search counts of 49,500 and 40,500 for related keywords. This niche will never go away as long as there are women who care to look just a little bit prettier everyday.
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Disclaimer: The information published here is strictly for informational purposes. All above products are only suggestions for items which the author believes may sell well, and this article should be viewed as opinion only. All above products were researched using methods recommended by SaleHoo and found to be potentially profitable for sellers at the time of writing. All sellers are encouraged to conduct their own market and product research.