We love showing off our wonderful SaleHoo members and their businesses. It makes us feel like high school teachers watching their students graduate! This week, we introduce Emil Henry. Emil has been a member of SaleHoo for two years. Emil now sells his items on his very own website and is working towards turning his hobby business into a full-time income earner!
Check out Emil's full profile below and find out his advice for building an online business.
Forum username: GATStore
What items do you sell? Unique handmade wall décor using real flowers and foliage. Our slogan is Nature’s Splendor Beautifully Preserved.
Where do you sell them? Online (mainly on our website) and at local Christmas boutiques. I'm planning to start selling wholesale in July 2012.
How long have you been a member of SaleHoo, and what do you like most about it? 2 Years. SaleHoo has a really good community that responds to questions and gives very good constructive criticism.
What one piece of advice do you have for other sellers? Do your research to find a niche product to sell. Then figure out which demographic will be interested in buying your product, which might take some “trial and error”, and which avenue is the best way to sell the item. One has to be patient and be in it for the long run. But, sometimes one has to be realistic and realize that the products or strategy may not be right. My motto has always been “do what you love and love what you do”.
What was the biggest obstacle you’ve had to overcome in selling online? With our products, it is hard to get across the beauty of a wall decor with pictures. The first word out of most of the people who see it in real life is "wow!". That wow-factor doesn't always come across online. Therefore, we do much better with face-to-face transactions than online.
Getting people to buy what one would consider a “luxury item” during a recession. Getting traffic to our website is also a big challenge.
What’s your favorite thing about making money from selling items online? I'm a fairly a new seller, so we are working on getting to a point that we are able to supplement the income from my regular job.
Check out Emil's website here: http://www.GiftsAndThingsStore.com
Do you have a question, comment or word of encouragement for Emil? Get in touch with him by leaving a comment below.