Home eCommerce Blog Waterproof Mascara - Monday Market of the Week

Waterproof Mascara - Monday Market of the Week

Doesn’t it just ruin the moment when your mascara smears as you watch your friend walk down the aisle or when the rain just comes out of nowhere?  These must be two of the many reasons why the makeup gods out there created waterproof mascara! Waterproof mascaras not only give eyelashes the extra volume and length but stays on even when it gets wet, making it a product on top of many women’s shopping lists!

Does waterproof mascara make it to the profitable niche list in SaleHoo's Research Lab?

Sell-through Rate: Did you really find a hot niche?

When you run a search on SaleHoo’s Research Lab, what is the first thing you check to actually consider selling the product?

I usually run over 50 searches before landing a niche (that’s like 5 days worth of research!) The first thing that catches my eye is the product’s sell-through rate and it should be more than 50% otherwise I’m back to the Labs’ dashboard keying in a new set of products.

This week’s niche has a sell-through rate of 54.70% precisely why we going to investigate further the viability of waterproof mascara.

Median End Price: Is there enough room for profit?

$9.93 may not seem enticing enough, but when you see the wholesale prices from our featured suppliers – some as low as $1.95 you should at least consider selling waterproof mascara.

With the many brands available the median end price for waterproof mascara on eBay may be ambiguous because it is for all listings of waterproof mascaras. To get a better idea of how much waterproof mascaras are selling on eBay you can refer to the lab’s Snapshot feature which shows that both the average and Buy It Now prices are higher than the median end price.

Total Listings, Total Bids and Total Sellers: How viable is your market?

Above you can see that the lab shows that the number of bids for April is nearly twice as much as the number of listings which means the market on eBay for waterproof mascaras is viable.

Data Trends: Are sellers hitting their target?

For something that can cost as low as a dollar and a few cents, a daily income of over $1,000 dollars is a big leap! Talk about sellers hitting their targets! Take your shot at earning over $1,000 daily, start listing your own waterproof mascaras.

Going beyond eBay: How popular is the waterproof mascara online?

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What do these numbers mean?

Bring traffic to your own online stores and eBay listings by using the right keywords in your listing titles and descriptions.

Notice the global and US search counts for mascara – 90,500 and 12,100 searches respectively! Are that many people really in search for mascaras? The search counts reveal that you have a captured market even beyond eBay. Although the search counts for waterproof mascara may not be as high, the keyword mascara is bound to bring you much need traffic and potential sales.

Trusted waterproof mascara wholesale suppliers

Waterproof mascara supplier #1

An established online beauty product wholesaler based in Swansea, South Wales. They supply branded cosmetics and skincare products to market traders, party planners and a wide variety of retailers throughout the world. They accept major credit card payments via PayPal. For orders made from the UK or the European Union, VAT is added. All other orders are VAT free. They deliver worldwide.

View their SaleHoo listing (requires SaleHoo account)

Waterproof mascara supplier #2

A UK based distributor of discounted wholesale products. They offer a huge range of top selling branded and budget cosmetics, skin care products and makeup, authentic top name fine fragrances, as well as mass market fragrances, hair brushes and combs, false nails and nail accessories, and more. They supply market traders, eBay sellers, internet retailers, franchises, door to door sellers, and many others. They accept all major credit cards.

View their SaleHoo listing (requires SaleHoo account)

Waterproof mascara supplier #3

With over 25 years of experience in the beauty business, this supplier takes pride in offering the largest selection of brand name cosmetics, fragrances, and professional beauty supplies at everyday savings of up to 70%. They accept major credit cards. Sales tax applies to orders shipped within the state of New Jersey. They deliver worldwide.

View their SaleHoo listing (requires SaleHoo account)

Waterproof mascara supplier #4

They offer a huge range of beauty products that include apparel and accessories, cosmetics, hair and nail care products as well as wigs and hair extensions. They accept most major credit cards and PayPal. They can ship worldwide.

View their SaleHoo listing (requires SaleHoo account)

To access our list of waterproof mascara wholesale suppliers and take advantage of SaleHoo’s Research Lab mentioned above, sign up as a SaleHoo member now. 

Inside you will get access to over 8000 suppliers, comprehensive training to help you find the best products to sell online and access to our members only forum full of tips and secrets from other members (including eBay Powersellers) to help you make money online. Join SaleHoo today

See you next Monday!


Disclaimer: The information published here is strictly for informational purposes. All above product items are only suggestions for possible products which will sell favorably, and should be used as a guide only. At the time of writing, all above products were researched using methods recommend by SaleHoo and found to be potentially profitable for sellers. All sellers are encouraged to conduct their own market and product research.

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