Funko Toys Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Licensed pop-culture collectibles with broad fandom appeal, strong giftability, and a low price point ($13–$15) that drives impulse buys and multi-item carts. Buyers are drawn to recognizable characters and completing sets, which supports repeat purchase behavior and frequent cross-sell opportunities across franchises and themes.
December is the annual high due to holiday gifting, so stocking and assortment planning should happen now to be ready by October–November. In August, prioritize securing inventory tied to current and upcoming releases, cover popular franchises and core characters, and set up bundle/multi-buy offers to lift AOV ahead of Q4 demand.
Seasonal
Peak month: December
Product details
About the product
Funko Toys are collectible vinyl figures known for their distinctive design, featuring oversized heads and small bodies, which represent a wide array of popular culture icons, including characters from movies, TV shows, video games, and more. This product class appeals to a diverse range of buyers, from casual fans to avid collectors, and is continuously expanding with limited editions and exclusive variants that enhance their appeal in the collectibles market.
Key details
-
$14
-
$13 - $15
-
High Month December
Low Month April
About the product
Funko Toys are collectible vinyl figures known for their distinctive design, featuring oversized heads and small bodies, which represent a wide array of popular culture icons, including characters from movies, TV shows, video games, and more. This product class appeals to a diverse range of buyers, from casual fans to avid collectors, and is continuously expanding with limited editions and exclusive variants that enhance their appeal in the collectibles market.
Key details
-
$14
-
$13 - $15
-
High Month December
Low Month April
Dropship products for Funko Toys
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1-5 Tier Acrylic Display Stand,Clear Display Riser Rack for Cupcake,Perfume Doll Décor and Organizer Amiibo Funko POP Figures
USD $5.46
1-5 Tier Acrylic Display Stand Clear Display Riser Rack for Cupcake Perfume Doll Décor Organizer Amiibo Funko POP Figures DC05
USD $4.47
Mini Basketball Hoop Indoor Garden Toys MontessoriBoy Basketball Outdoor Sport Games Toys for Kids Baby Toys Children Toys
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Children's toys, playing house, kitchen toys, boys' and girls' shopping toys, baby and toddler shopping toy sets
USD $7.15
NEW Inflatable Hammer with Bell Air Hammer Baby Toys Kids Toys Party Supplies Inflatable Toys Swimming Pool Toys Baby Toy Stick
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Pet Bird Toys Chewing Toys Bird Rattan Ball Toy For Parrot Budgie Parakeet Cockatiel Chewing Playing Toys Parrot Cages Toys 5pcs
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Capybara Fidget Toys Soft Capybara Toys Cute Quick Rebound Toys Anti Stress Cartoon Animal Fidget Toys For Stress Relief
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Combination Bird Toys Set Swing Chewing Training Toys Small Parrot Hanging Hammock Parrot Cage Bell Perch Toys with Ladder Toys
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Top suppliers for “Funko Toys”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Wholesalers
Operating within the wholesale distribution sector, this supplier focuses on delivering an extensive range of essential and popular products aimed at convenience stores, grocery shops, discount retailers, and specialty stores primarily located in California.
With a commitment to quality and affordability, the supplier features a diverse selection of items including food products, electronics, toys, health and beauty essentials, and household goods. Their offerings are carefully curated to meet the varied demands of retailers, ensuring that they can stock their shelves with high-demand, competitively priced items.
The supplier is dedicated to fostering long-term partnerships with businesses by providing reliable service and timely delivery. They understand the importance of keeping up with market trends and continuously strive to enhance their product line with innovative and popular new items.
Whether you are a small grocery store owner or part of a larger retail chain, this supplier is equipped to support your sourcing needs through a user-friendly ordering process and a dedicated customer service team. For more information on their complete product offerings, please visit the website or get in touch directly to discover how they can serve your business's requirements effectively.
Funko, Jada Toys, Nickelodeon, L'oreal Paris, Alba Botanica, Imaginext, Sheamoisture, Finishing Touch
Supplier name
Manufacturers
The toys and games industry is dedicated to offering a diverse variety of items that cater to the interests of children, families, and avid collectors alike. From engaging board games and intricate puzzles to collectible figures and creative kits, this supplier ensures a comprehensive selection that suits every preference and age group. We pride ourselves on delivering high-quality products, enabling countless hours of fun and imaginative play. With a focus on both classic and modern offerings, customers can find timeless games alongside the latest trending items that bring innovation to playtime. For a detailed understanding of our offerings and to discover the perfect items to enrich your gaming and play experience, please visit our website or reach out directly to our customer service team.
Funko Pop, Hasbro, Ravensburger, Usaopoly, Lego, Pokemon, Robotime, Tradeopia
Supplier name
Wholesalers, Liquidators
The liquidation wholesale industry spans the USA, Canada, and the UK, featuring a trusted supplier offering top-notch liquidation items and pallets at unbeatable prices. This company provides businesses with an extensive selection of high-demand products that help maximize profit margins efficiently. The liquidation pallets cater to various needs, from electronics and appliances to clothing and toys, all sourced from reputable suppliers to ensure excellent condition upon delivery. Each pallet is carefully packaged to maintain its pristine condition during transit. With flexible return policies, you can rest assured knowing that unwanted pallets can be returned within seven days for a full refund, provided all items are intact. This supplier aims to facilitate the growth of businesses by offering a diverse range of in-demand products. Purchasing in bulk not only helps reduce costs but also ensures a steady supply of merchandise, enabling resellers to tap into profitable markets. The company also offers robust support services, including efficient shipping and delivery options, accompanied by real-time tracking. Customers can rely on a dedicated customer service team ready to assist with any queries or concerns. Numerous flexible shipping solutions are available to accommodate clients from various countries, ensuring timely and cost-effective delivery of products. Competitive shipping rates and tracking capabilities further enhance the shopping experience, providing optimal value for money. For additional details or specific inquiries regarding products or shipping services, potential clients are encouraged to visit the website or reach out directly.
Jordan, Milwaukee, Samsung, Phenix
Supplier name
Wholesalers, Manufacturers
MyFunkyPlanet offers a vast range of unique, top-quality, innovative toys. They accept major credit cards and PayPal as forms of payment. They can ship to most countries worldwide.
My Web RC, Toyatar
Supplier name
Wholesalers
This supplier is a leading player in the wholesale distribution sector, particularly focused on popular culture merchandise. With a comprehensive range of products that caters to diverse interests, they specialize in collectibles, action figures, merchandise related to films, video games, and more.
Their extensive portfolio includes various types of merchandise such as action figures, statues, busts, plush toys, trading cards, board games, and essential items for fans and collectors alike. They partner with top manufacturers and brands, ensuring their customers have access to the most sought-after licenses and products available in the market.
The supplier prides itself on its ability to deliver high-quality products that resonate with enthusiasts of pop culture. With relationships built on trust and quality, they remain the go-to distributor for retailers seeking to provide customers with exciting and diverse entertainment merchandise. This commitment to excellence positions them as a key player in the industry.
For additional information about their unique offerings and latest arrivals, interested parties are encouraged to visit their website or contact them directly to discover how they can support your shopping needs.
Hot Toys, Funko, Diamond Select Toys, Jada Toys, Loungefly, Sideshow Collectibles, Neca, Square Enix, Wizards Of The Coast, Mezco Toyz, Winning Moves, Ultra Pro, Dark Horse Comics, Ikon Collectables<span class="list-helper-toggle-more-text"> and <a href="#">1 more</a></span><span class="list-helper-more-text d-none">, Trick Or Treat Studios</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers
Operating in the collectible toys and action figures industry, this company stands out as a prominent wholesale distribution and related services provider. They focus on delivering essential logistical solutions, ensuring that products reach customers efficiently and effectively. The company offers a comprehensive suite of services, including fulfillment and shipping, which features gift wrapping and personalized messaging to enhance customer satisfaction.
Their main commitment is to maintain high standards in customer service, emphasizing a swift turnaround on orders placed. New products are made available quickly, often shipped within 2-3 business days from order receipt. The team works diligently to uphold strong relationships with their customer base, underscoring the importance of maintaining a high-quality service experience.
In addition to distribution services, they have made significant investments in their logistics capabilities, providing warehousing services like order consolidation and direct shipping to Fulfillment by Amazon (FBA) locations. Furthermore, they offer a user-friendly account portal, granting clients 24/7 access to vital account information, including order status and shipping tracking. With no minimum order requirement after the initial order and the ability to provide product images for seller use, they aim to simplify the distribution process.
The company prides itself on their range of fully licensed products sourced from top manufacturers across the industry. Their dedication to detail and customer focus makes them an exceptional choice for those looking to engage in the collectible toy marketplace. For additional information, feel free to visit their website or reach out directly to their team.
Mcfarlane Toys, Funko, Ppw Toys, Jada Toys, Hiya Toys, Flame Toys, Sd Toys, Tcg Toys, Zing Toys, Dc Direct, Kotobukiya, Kidrobot, Mego, Mattel, Bandai, Fisher-Price, Neca, Nintendo, Mondo, Square Enix<span class="list-helper-toggle-more-text"> and <a href="#">72 more</a></span><span class="list-helper-more-text d-none">, Wizkids, Iron Studios, Bioworld, Sega, Eaglemoss Publications, Factory Entertainment, First 4 Figures, Freeing, Good Smile Company, Icon Heroes, Medicom, Mega House, Mezco Toyz, Playmates, Toynami, Yamato Usa, Banpresto, Storm Collectibles, Super7, Beast Kingdom, Sentinel, Fantasy, Auto World, Greenlight Collectibles, Tamashii Nations, Furyu, Abysse America, Bitty Boomers, Blitzway, Boss Fight Studio, Dark Horse Comics, Disguise Limited, Dynamic Forces, Fanwraps, Gentle Giant Studios, Hasbro Inc, Paladone, The Noble Collection, Threezero, Benelic, Winning Moves Games, Trick Or Treat Studios, Taito, Blokees, Fright Rags, Royal Bobbles, Yolopark, B2Five, Bleacher Creatures, Dst, Ensky, Exquisite Gaming, Hl Pro, Jewelm Llc, Joseph Enterprises, Joytoy, Just Funky, Lechery, Major Bendies, Marushin, Monogram International, Pure Arts, Quarantine Studio, Sekiguchi, Seven20, Surreal Entertainment, Syndicate Collectibles, The Coop, The Loyal Subjects, The Nacelle Company, Titan Books, Usaopoly Inc</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
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