My Little Pony Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
Strong character recognition and collectability drive repeat purchases and gifting, making this line a reliable traffic and basket builder. The $12–$24 price point hits impulse-buy and giftable sweet spots, with broad SKU coverage (figures, playsets, accessories) enabling bundles and upsells. Buyers include parents and gift-givers seeking familiar characters, themed sets, and party favors. Seasonal high is July; sellers should stage inventory 4–8 weeks prior. With the current month in August, expect demand to taper toward baseline; maintain a lean assortment of proven SKUs, create multipacks to lift AOV, and refresh listings with clear character/variant titles and images. Prioritize authorized sourcing to avoid counterfeit issues, and plan next-year buys by late spring to be ready ahead of the July peak.
Key details
  • $19
  • $12 - $24
Relative Interest
 
Seasonality
High Month Jul
Low Month Nov
Dropship products for My Little Pony

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

My Little Pony Trading Card Game My Little Pony Cards Box Friendship Forever Flash Card Children's Christmas Collection Gift 
My Little Pony Trading Card Game My Little Pony Cards Box Friendship Forever Flash Card Children's Christmas Collection Gift 
USD $8.19
My Little Pony-y blanket customizable Children's cute plush sheet bed sofa cover cartoon foal warm blanket for All Seasons
My Little Pony-y blanket customizable Children's cute plush sheet bed sofa cover cartoon foal warm blanket for All Seasons
USD $10.32
KAYOU Genuine My Little Pony Card Cute Funny Party Friendship Eternal Cards SGR Princess Anime Game Collectible Cards Toys Gifts
KAYOU Genuine My Little Pony Card Cute Funny Party Friendship Eternal Cards SGR Princess Anime Game Collectible Cards Toys Gifts
USD $4.49
KAYOU Genuine My Little Pony Card 40th Anniversary Limited Friendship Eternal Card Rare SC SGR Cards Toy Gift Princess Card
KAYOU Genuine My Little Pony Card 40th Anniversary Limited Friendship Eternal Card Rare SC SGR Cards Toy Gift Princess Card
USD $4.83
Rainbow Pony Print Hawaiian Short Sleeve Shirt
Rainbow Pony Print Hawaiian Short Sleeve Shirt
USD $6.71
Rainbow Pony Print Hawaiian Shirt for Men
Rainbow Pony Print Hawaiian Shirt for Men
USD $0
Cute Unicorn Pony Puzzle Stickers for Kids
Cute Unicorn Pony Puzzle Stickers for Kids
USD $2.71
White Pony Hair Eyeshadow Makeup Brush Set
White Pony Hair Eyeshadow Makeup Brush Set
USD $1.65
My Little Soda Pop Saja Boys Kpop Demon Hunters Lunch Bag Office Lunch Box For Women Leisure Waterproof Portable Cooler Bag
My Little Soda Pop Saja Boys Kpop Demon Hunters Lunch Bag Office Lunch Box For Women Leisure Waterproof Portable Cooler Bag
USD $8.64
Got My Mind on My Mommy and My Mommy on My Mind Baby Bodysuit Newborn Bebe Boy Girl Clothing  Summer
Got My Mind on My Mommy and My Mommy on My Mind Baby Bodysuit Newborn Bebe Boy Girl Clothing Summer
USD $9.28
Colorful Christmas Pony Printed Paper Napkins 20 Pack
Colorful Christmas Pony Printed Paper Napkins 20 Pack
USD $0
ZONESUN Custom Link Rubber for MY-380F MY-380FW Paging Coding Machine
ZONESUN Custom Link Rubber for MY-380F MY-380FW Paging Coding Machine
USD $0
Top suppliers for “My Little Pony”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Manufacturers
The supplier is a prominent player in the toy industry, specifically focusing on the design and distribution of plush toys that capture the essence of beloved video game franchises and animated series. Based in Tucson, Arizona, this company has made a name for itself by creating high-quality, collectible plush items that resonate with fans of all ages. Their product offerings include a variety of characters from well-known franchises such as My Little Pony and Transformers, alongside original creations that encourage imaginative play. Emphasizing craftsmanship and attention to detail, these plush toys not only serve as toys but also as cherished collectibles for avid fans and gamers. The supplier is committed to ensuring customer satisfaction through quality products that enhance the play experience. Their dedication to innovation and trend awareness keeps their offerings fresh and engaging. The toys are designed with the intent to spark joy and nostalgia, making them ideal for both young audiences and collectors. Potential customers are encouraged to explore the full range of available products by visiting the supplier's website or by reaching out directly for any inquiries. The supplier's combination of creativity, quality, and passion for the toy industry sets them apart, establishing a strong connection with their customer base while continuously expanding their offerings.
<em>My</em> <em>Little</em> <em>Pony</em>
Supplier name
 
Wholesalers
This supplier started its business in 2005 selling millions of books to the general public and to the wholesale trade market. They ship internationally and they accept PayPal and major credit cards as safe payment methods. Register for a NEW account via https://www.snazal.com/myaccount.php?op=register. Download their catalog via PDF: https://www.snazal.com/catalogue/snazal-catalogue-gbp-print.pdf Excel: https://www.snazal.com/tradecat/Catalogue.xlsx Send a direct message to Nauman Matloob via snazalwholesale@gmail.com for wholesale orders and inquiries.
All Major Publications
Supplier name
 
Wholesalers
This entity is a prominent player in the consumer electronics industry, providing a diverse array of products tailored to meet the needs of both individuals and businesses. Their expansive product catalog features a variety of electronic goods, including batteries, personal grooming devices, home appliances, and office electronics. The commitment to quality is evident in their selection of reliable brands and innovative products. With a focus on providing the latest technologies and designs, this company ensures that customers can find everything from basic electronics to specialized devices. They are dedicated to offering exceptional customer service and support, making it easy for resellers to navigate and purchase from their extensive inventory. The marketplace is structured as a trade-only platform, emphasizing their role as wholesalers and distributors. Resellers are invited to create accounts for access to competitive pricing and exclusive deals. The platform not only supports traditional retail but also provides resources for online sales, including FTP feeds and Amazon FBA services. For more information on their product offerings and reseller opportunities, interested parties are encouraged to visit the website or contact directly for assistance. Their experienced team is available to help navigate the various options available and facilitate a successful partnership.
My Little Pony, L.o.l. Surprise!, Tonka, Braun, Casio, Hot Wheels, Duracell, Leapfrog, Remington, Barbie, Energizer, George Foreman, Panasonic, Timex, Vtech, Wahl, Fisher Price, Russell Hobbs, Lorus, Lloytron<span class="list-helper-toggle-more-text"> and <a href="#">31 more</a></span><span class="list-helper-more-text d-none">, Infapower, Renata, Eveready, Sky, Basic Fun, Jvc, One For All, Stagg, Groov-E, Osram, Ledvance, Zagg, A&D Medical, Care Bears, Stabilo, Lexibook, Integral, Tacima, Galt, Lite Brite, K'nex, Health Kick, Hitster, Linx, Maxcom, Om System, Tel Uk, Total Control, Value Range, Voxos, Vybe</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Manufacturers
This supplier is a key player in the creative impulse item industry, dedicated to designing, manufacturing, and distributing highly imaginative products that capture the attention of consumers. Their portfolio includes a diverse assortment of items, ranging from collectibles based on popular culture to innovative candy products that bring a whimsical touch to everyday life. Understanding the trends and desires of today's market, the supplier focuses on creating products that resonate with fandoms and nostalgic elements. By collaborating with popular franchises, they have successfully curated collections that appeal to both young audiences and adults who cherish their childhood favorites. Their unique offerings include energy drinks and a variety of candy types, all designed to enhance the experience of enjoyment and surprise. Innovation is at the heart of this supplier's business model. They continuously seek to push the boundaries of creativity while ensuring quality and safety in their products. With a commitment to excellence, they remain a reliable partner for retailers looking to enhance their selections with distinctive items. For parties interested in exploring their product lines further or establishing a partnership, visiting the website or making direct contact is encouraged. The supplier is eager to share insights and information regarding their latest offerings and collaborations.
My Little Pony, My Hero Academia, Bob Ross, Star Trek, Tokidoki, Dc Comics, Barbie, Nintendo, Scooby Doo, Peanuts, Flamingo, Beetlejuice, Rugrats, Ouija, Dragon Ball Z, Deddy Bears, Pac-Man, Anime Avatar<span class="list-helper-toggle-more-text"> and <a href="#">24 more</a></span><span class="list-helper-more-text d-none">, A Christmas Story, Alien Head, Cell Sours, Dungeons And Dragons, The Elf On The Shelf, Emoticandy, Five Nights At Freddy's, Glitter Box, Golden Girls, Holiday Horror, Jaws, Jujutsu Kaisen, Naruto, The Office, Pineapple, Pusheen, Rick And Morty, Rilakkuma, Rubik’s Cube, Rudolph, Steven Rhodes, Sugar Skulls, Ted Lasso, Trick ‘R Treat</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers, Liquidators, Manufacturers
A discount retailer in Canada specializing in a wide range of products for the home and electronics. With over 27 years of experience, they offer brand name computers, electronics, cellular phones, small kitchen appliances, and more. Customers can save up to 80% off regular retail prices. Visit their website for more information or to contact them directly.
My Little Pony, Homedics, Hot Toys, Play-Doh, Sheridan, Tonka, Asotv, Hallmark, Hot Wheels, Linksys, Sata, Kodak, Philips, Samsonite, Febreze, Duracell, Gillette, Blackberry, Asus, Coby, Magnavox, Nivea<span class="list-helper-toggle-more-text"> and <a href="#">75 more</a></span><span class="list-helper-more-text d-none">, Remington, Danby, Barbie, Bench, Bestway, Blazer, Canon, Coleman, Crayola, Cuisinart, Dell, Dirt Devil, Disney, Dove, Dyson, Energizer, Eureka, Hamilton Beach, Hisense, Honeywell, Hoover, Iris, Joules, Lenovo, Logitech, Mainstays, Maxell, Monster, Motorola, Nintendo, Olympia, Otterbox, Panasonic, Polaroid, Roku, Samsung, Sony, Speck, Stanley, Toshiba, Uniden, Vizio, Vtech, Wahl, Whitmor, Xtreme, Choppers, Conair, Spiderman, Sunbeam, Toy Story, Westinghouse, Case Logic, Jbl, Memorex, Rca, Scosche, Targus, Playstation, Xbox, Lysol, Century, Retro, Bhs, Blu, Gateway, Ram, Heat, Outdoor, Hidden, Anchor, Catalina, Sylvania, Zte, Amd</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Manufacturers
Operating in the children's retail sector, this company is dedicated to offering a wide range of quality products specifically designed for kids. The business aims to ensure happy customers through its commitment to high standards and innovative products. Specializing in items such as bedding, toys, and clothing, this supplier strives to be a leader in the industry by providing exceptional service and value to its customers. The team works tirelessly to select and offer the best products, ensuring that every customer finds what they need to make their children's lives more enjoyable and comfortable. Whether you are looking for practical items like bedding and backpacks or fun and engaging toys, this supplier has you covered. The business values each customer's feedback and places great importance on continuously improving its offerings based on customer input. This commitment to excellence is reflected in their high customer satisfaction ratings and positive reviews. Feel free to explore their extensive product catalog for everything your child needs. For more information, visit the website or reach out to the supplier directly.
My Little Pony, Littlest Pet Shop, The Little Mermaid, L.o.l. Surprise!, Play-Doh, Disney Frozen, Lalaloopsy, Power Rangers, Hot Wheels, Paw Patrol, Jojo Siwa, Disney Princess, Shimmer And Shine, Dc Comics<span class="list-helper-toggle-more-text"> and <a href="#">83 more</a></span><span class="list-helper-more-text d-none">, Paul Frank, Sesame Street, Barbie, Carter's, Lego, Marvel, Nerf, Scooby Doo, Shopkins, Star Wars, Avengers, Baby Alive, Baby Shark, Beyblade, Cave Club, Doc Mcstuffins, Fisher Price, Fortnite, Harry Potter, Justice League, Minnie Mouse, Peppa Pig, Pj Masks, Spiderman, Super Mario, Toy Story, Hello Kitty, Winnie The Pooh, Summer, Ncaa, Superman, Dora The Explorer, Spongebob Squarepants, Mickey Mouse, Nhl, Wwe, Ghostbusters, G.i. Joe, Karma's World, Lightyear, Master Of The Universe, Animal Crossing, Angry Birds, Aladdin, Aquaman, Chomp Squad, Disney Pixar Alien Remix, Dreamworks Abominable, Everyday Kids, Furreal, Mulan, Onward, Rubik's Cubes, Ryan's World, Spirit Untamed, The Incredibles, Vampirina, Polly Pocket, Uglydolls, Jurassic Park/World, Alex Toys, Big Hero 6, Captain America, Despicable Me-Disney, Disney Cars, Disney Descendants, Disney Fairies Tinkerbell, Dreamworks Trolls, Jake And The Neverland Pirates, Moana, Monster High, Monster University, Nasa, Nojo, Fifth Avenue Home, Sofia The First, Dc Superhero Girls, The Lion King, Thomas The Train, Tony Hawk, Wonder Woman, X Games, Zootopia</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Manufacturers
This supplier specializes in the early childhood education furniture industry, providing a diverse range of award-winning products designed to enhance the learning environment for young children. With over 120 years of experience, they are renowned for their dedication to quality, safety, and innovation in early learning furniture. Furthermore, they provide additional resources, such as a web-based floor planning tool allowing educators to visualize how these award-winning products will fit into their classrooms. This demonstrates their dedication not just to high-quality furniture, but to a holistic approach in supporting early childhood education. For more information about their innovative products and how they can enhance your learning environment, please visit their website or reach out to them directly.
Whitney Brothers
Supplier name
 
Manufacturers
In the baby and children's products sector, the supplier provides a comprehensive selection of high-quality items designed to enhance parenting experiences. Their collection covers a range of categories, including changing mats, feeding accessories, clothing, and toys, ensuring that parents can find everything they need to care for their children. The supplier is committed to offering unique and thoughtful products that prioritize safety and comfort, making daily routines easier and more enjoyable. With a focus on both aesthetics and functionality, their items appeal to modern families seeking stylish solutions for their children’s needs. Innovative design combined with practical use defines their product range, which includes sustainable fabric options and personalized gifts, allowing parents to make each purchase special. The brand values customer satisfaction and delivers consistent quality across its offerings, aiming to create lasting impressions and joyful experiences for families. Explore their extensive catalog, which also features seasonal collections and themed items that cater to various tastes and preferences. Parents can choose from a variety of gift options, ensuring they find the perfect present for any occasion. For more information, please visit the website or get in touch directly to learn more about their unique offerings and how they can assist you in finding the best products for your child.
Little People, And The Little Dog Laughed, Designs By A Little Bit Of Hope, Inspire My Play, Little Dutch, Little Dutch X Mepal, Little Dutch X Miffy, Little Roglets, My Carry Potty, The Little Green Sheep, Hauck<span class="list-helper-toggle-more-text"> and <a href="#">83 more</a></span><span class="list-helper-more-text d-none">, Trixie, Miniland, Name It, Tonies, Liewood, Keel Toys, Mamas & Papas, Shnuggle, Olli Ella, Dockatot, Love To Dream, Stabilo, Harper Collins, Macmillan, Rex London, Avery Row, Wee Gallery, Petit Artichaut, Sunnylife, Mushie, Aykasa, Minikane, Meri Meri, Frigg, Miffy, Abel And The Label, Babyly, Babymel, Bee Boheme, Bibado, Bizzi Growin, Blush & Gold, Booksource, Bookspeed, Cam Cam Copenhagen, Etta Loves Uk, Find That Hippo, Fox & Fallow, Fraupow, Gamcha, Handmade Best Seller, Happy Yak, Hootyballoo By Green Club, Jabadabado, Jack N' Jill, Jollein, Just Bee Kids, Kate Fox Design, Kitty Makes, Kong.walther, Konges Slojd, Lara & Kin, Levlovs, Lilipinso, Lion & The Pear, Big Dreams, Lola & Lykke, Lucy Coggle, Ma Cabane À Rêves, Mabel & Fox, Mimi & Lula, Moonie, Mr Maria, Mrs Ertha, Naturally Sheepskins, Nobodinoz, Quartos, Robert Frederick, Rockahula, Saga Copenhagen, Silly Silas, Speed Monkey, Splash About, Swim Essentials, Threadbear Designs, Tiny Harlow, Tix & Mix, Tutete, Wildride, Yaya Studio, Yoto, Yuula, Zello</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>

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