Toys And Games Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
High-interest gift purchases drive demand, especially for kids and family entertainment during the holidays. The $10–$22 price band fits stocking stuffers, Secret Santa, and impulse add‑ons, supporting higher basket sizes and easy cross-sells. Seasonal peak is December due to holiday gifting; August is the right time to lock assortment and inventory for October/November arrival. Prioritize small, giftable SKUs and bundle options, and prep listings and promos for Black Friday/Cyber Monday to capture Q4 traffic.
Seasonal Peak month: December
About the product
Toys and games encompass a wide variety of products designed for play and entertainment, catering to diverse age groups from infants to adults. This product class includes items such as action figures, board games, educational toys, puzzles, and outdoor play equipment, providing sellers with ample opportunities to engage buyers seeking recreational activities and developmental experiences.
Key details
  • $16
  • $10 - $22
  • High Month December
    Low Month February
Relative Interest
 
Seasonality
High Month Dec
Low Month Feb
Dropship products for Toys And Games

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Automatic Screen Clicker for Smartphones and Games
Automatic Screen Clicker for Smartphones and Games
USD $2.01
Spider Facial Cover for Cosplay and Outdoor Games
Spider Facial Cover for Cosplay and Outdoor Games
USD $1.92
Mini Auto Screen Clicker for Phones and Games
Mini Auto Screen Clicker for Phones and Games
USD $3.16
Dachshund Dog Toys and Accessories Gift Set
Dachshund Dog Toys and Accessories Gift Set
USD $13.25
PlayZone 1TB Gaming SSD with 16000 Games and Emulators
PlayZone 1TB Gaming SSD with 16000 Games and Emulators
USD $0
VR Gunstock for Meta Quest 3 and 3S Games
VR Gunstock for Meta Quest 3 and 3S Games
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Transparent Acrylic Display Stand for Knives and Toys
Transparent Acrylic Display Stand for Knives and Toys
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Acrylic Display Case for Collectible Toys and Figures
Acrylic Display Case for Collectible Toys and Figures
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Soft Plush Chew Toys for Dogs and Puppies
Soft Plush Chew Toys for Dogs and Puppies
USD $2.04
Indoor Cat Tree with Scratching Post and Toys
Indoor Cat Tree with Scratching Post and Toys
USD $33.89
Twisty Ring Toys for Small Pets and Rodents
Twisty Ring Toys for Small Pets and Rodents
USD $4.78
Colorful Conure Bird Toys with Ladder and Hammock
Colorful Conure Bird Toys with Ladder and Hammock
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Top suppliers for “Toys And Games”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
In the dynamic wholesale distribution industry, this supplier excels in delivering a diverse selection of quality products from leading international brands. Established in 2010, the company has forged strong partnerships with prominent brands in the electronics, beauty, toys, and pet care sectors, positioning itself as a go-to distributor for stockists across over 30 countries. The supplier’s vast electronics portfolio includes the latest smartphones, tablets, laptops, and various accessories, catering to the ever-evolving consumer electronics market. Their emphasis on innovation ensures that customers receive top-notch products equipped with the latest technology. In the beauty sector, the supplier offers an extensive range of products, from face creams and skincare lines to sun protection and self-tanning lotions, all partnering with trusted brands. This commitment to quality guarantees customers access to the very best in beauty solutions. For the toys segment, they provide an impressive variety of options suitable for children of all ages, from engaging baby and toddler toys to exciting electronic games. This diversity promotes family fun and educational play, ensuring that every child's needs are met. Additionally, the supplier understands the importance of pet care, providing essential products while emphasizing the well-being of pets and the bond they share with their owners. Through effective marketing, they highlight quality and trust, enhancing the lives of both pets and humans alike. For more information on their product offerings and how they can serve your business needs, please visit their website or get in touch directly.
Not available
Supplier name
 
Wholesalers
Operating in the giftware sector, this supplier boasts a rich history since 1977, establishing itself as a trusted distributor of wholesale gifts and homewares across the UK and Europe. With a comprehensive selection of over 5000 products, they cater to various retail sectors, including florists, garden centers, and gift shops. The company emphasizes flexibility, allowing clients to purchase in small quantities without a minimum order requirement, making it easier for retailers to manage their inventory effectively. Their extensive product range encompasses seasonal gifts and decorations, ensuring that retailers are well-equipped for events like Christmas, Halloween, and Easter. The supplier prides itself on its curated collection, featuring top trending gifts, home décor, and decorations that resonate with current market demands. By focusing on customer satisfaction and exclusive products, they have built a reputable presence in the marketplace. The company's commitment to service excellence is evident through their efficient order dispatch system, aiming to ship out within 24 hours. Additionally, UK mainland orders over £100 benefit from free delivery, further enhancing the shopping experience for retailers. Their responsive support team is always on hand to assist with queries, ensuring a seamless ordering process. To explore the diverse product offerings and learn more about their services, interested parties are invited to visit the supplier's website or get in touch directly. With new products regularly added, it’s an excellent time to register and stay updated.
Paddington Bear, Marvel, Star Wars, Minecraft, Peppa Pig, Volkswagen, Moomin, Rex London, Heaven Sends, Sifcon, Kaemingk, Transomnia, Leonardo, Shaun The Sheep, Mr Bean
Supplier name
 
Manufacturers
This innovative company is a leader in the children's toys and furniture industry, known for its commitment to quality and creativity. Specializing in personalized wooden toys, the business offers an extensive range of products designed to enhance childhood development through play. From beautifully crafted toy boxes to traditional rocking toys, every item is thoughtfully designed to spark imagination and learning. Their product lineup includes a variety of unique items, such as dolls houses, ride-on toys, and educational toys, all made from high-quality materials. With a focus on personalization, the company provides custom options that make their products ideal as gifts for newborns and children of all ages. Notably, their wooden toy box has been recognized as a perfect Christening gift, elevating its reputation in the marketplace. In addition to their extensive range of toys, they also supply children's furniture, ensuring that every piece complements the playful spirit found in their toys. The business prides itself on manufacturing in the UK, ensuring high standards of craftsmanship and sustainability. Customers appreciate the educational value of their toys, particularly those that encourage learning and skill-building. For those looking for exceptional quality and unique designs, this company remains a top choice in the realm of children's toys and furniture. Visitors are invited to explore the extensive collection online or get in touch for more personalized information.
Kidkraft, Le Toy Van, Hibba
Supplier name
 
Manufacturers
Our story begins in 2016 when Ukidz was a single-brand distributor. Shortly after, we became the largest distributor of UGears Mechanical Models in the U.S. In a quest to reach a wider audience, 2020 led us to exciting partnerships! We expanded our brand offerings to include Pixio, Babai, Matador, Mozabrick, Unit Bricks and Once Kids. Our product lines are versatile and we strive to provide retailers, as well as consumers with unique, and high-quality specialty products from around the world. Ukidz is a dedicated team of professionals ready to provide unparalleled customer to service to all.
Ugears, Pixio, Babai, Mozabrick, Once Kids
Supplier name
 
Wholesalers
In the thriving consumer electronics industry, this wholesaler stands out as a reliable distributor with an extensive range of products. Their offerings encompass various categories including batteries, personal care products, home appliances, and office electronics, catering to the diverse needs of retailers and resellers. Their impressive selection includes general purpose and rechargeable batteries, medical devices such as blood pressure monitors, grooming tools, and a variety of kitchen appliances. From blenders and mixers to innovative electrical adaptors and battery chargers, they ensure high-quality consumer products that meet the demands of today's market. Additionally, the wholesaler provides a comprehensive assortment of office electronics, sound and vision equipment, toys, and games, making them a one-stop shop for businesses looking to stock diverse inventory. Their commitment to quality and service, paired with competitive pricing, positions them as an essential resource for small to medium-sized retailers. With a user-friendly platform designed for trade only, interested parties are encouraged to register for access to detailed pricing and product information. Their focused approach to wholesale distribution makes it easy for resellers to find the right products to enhance their offerings. For more details on their extensive product range or to explore partnerships, visiting the website or contacting directly is highly recommended.
L.o.l. Surprise!, Tonka, Braun, Casio, Hot Wheels, Duracell, Leapfrog, Remington, Barbie, Energizer, George Foreman, Panasonic, Timex, Vtech, Wahl, Fisher Price, My Little Pony, Russell Hobbs, Lorus, Lloytron<span class="list-helper-toggle-more-text"> and <a href="#">31 more</a></span><span class="list-helper-more-text d-none">, Infapower, Renata, Eveready, Sky, Basic Fun, Jvc, One For All, Stagg, Groov-E, Osram, Ledvance, Zagg, A&D Medical, Care Bears, Stabilo, Lexibook, Integral, Tacima, Galt, Lite Brite, K'nex, Health Kick, Hitster, Linx, Maxcom, Om System, Tel Uk, Total Control, Value Range, Voxos, Vybe</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
 
Wholesalers
This supplier specializes in the educational toy sector, offering a comprehensive selection of wooden toys, musical instruments, and craft items aimed at fostering child development. Their product line encompasses an array of toys, including puzzles and games designed to engage young minds and promote cognitive skills. Safety and quality stand at the forefront of their operations. All products are made from plantation-sourced woods and painted with non-toxic materials, ensuring a safe play environment for children. This commitment to child safety and learning is evident in their thoughtfully designed toys, which not only provide entertainment but also serve as effective educational tools. This supplier actively supports imaginative play by introducing innovative designs that encourage creativity and physical coordination. Their diverse offerings include role-playing toys and educational kits, aimed at various age groups from infants to toddlers, thereby covering a broad market segment. In addition to their robust product line, they pride themselves on delivering outstanding customer service. The supplier is dedicated to making the purchasing experience as seamless as possible for their clients, addressing all concerns to facilitate a carefree buying journey. Exploration of new arrivals and unique items is highly encouraged. For further details about their offerings or to inquire about specific products, interested parties can visit their website or reach out directly to the team.
Tokyland, Calm & Breezy, Koala Dream, Kaper Kidz, Toky Toy, Wanborns
Supplier name
 
Manufacturers
Operating within the vibrant toy and games industry, this company stands out for its commitment to creating enriching experiences for children through imaginative play. They offer a diverse selection of products, including award-winning games, craft kits, and outdoor play items, all carefully designed to foster creativity and exploration. The organization prides itself on its innovative approach to play, ensuring that each product not only entertains but also educates. With an emphasis on quality and safety, their offerings appeal to families who seek engaging and reliable options for their children's playtime. In addition to traditional toys, this supplier continually adapts to market trends, incorporating modern themes and materials, which keep their products fresh and relevant. Their dedication to fun and functional design resonates with both children and parents alike, making them a trusted name in the industry. To explore more about their exciting range of toys and games or to inquire further, potential customers are encouraged to visit their website or contact them directly for assistance. Discover how their products can add joy and creativity to playtime.
Craft-Tastic, Koosh, Loopdedoo, Spirograph, Five Crowns
Supplier name
 
Wholesalers
Operating within the dynamic toys and games industry, this supplier specializes in providing an extensive range of products that cater to various customer needs. From outdoor play essentials to seasonal decorations, the company prides itself on offering high-quality merchandise suitable for all ages. The supplier's catalog is diversified, featuring categories such as licensed toys and games, which appeal to both children and collectors alike. Additionally, their home and kitchen products reflect a commitment to enhancing everyday living through functional and stylish designs. With a focus on customer satisfaction, this supplier actively engages with businesses to fulfill their specific requirements, ensuring that quality and affordability go hand in hand. Their strategic location enables quick distribution and efficient service, making them a reliable partner in the industry. For more insights into their product offerings or to explore potential collaborations, prospective customers are encouraged to visit the website or reach out directly for personalized assistance and further information.
Not available
Supplier name
 
Wholesalers, Manufacturers
Operating in the consumer goods sector, this marketplace specializes in providing an eclectic selection of unique and novelty items. With a commitment to offering both fun and functional products, the platform curates an extensive collection ranging from toys and games to quirky household gadgets and specialty candies. Each product is meticulously described and accompanied by detailed images and videos to ensure customer confidence and satisfaction. The company prides itself on its exceptional customer service, with knowledgeable representatives ready to assist and provide personalized support. Orders placed by 2PM Central Time are shipped out the same day, thanks to a centrally located warehouse. Customers can enjoy a seamless shopping experience with a variety of shipping options available. Explore the latest additions and best-selling products by visiting the website or contacting the friendly staff directly.
Crazy Aaron, Toe Of Satan, Mr. Root Beer
Supplier name
 
Manufacturers
The toys and games industry is dedicated to offering a diverse variety of items that cater to the interests of children, families, and avid collectors alike. From engaging board games and intricate puzzles to collectible figures and creative kits, this supplier ensures a comprehensive selection that suits every preference and age group. We pride ourselves on delivering high-quality products, enabling countless hours of fun and imaginative play. With a focus on both classic and modern offerings, customers can find timeless games alongside the latest trending items that bring innovation to playtime. For a detailed understanding of our offerings and to discover the perfect items to enrich your gaming and play experience, please visit our website or reach out directly to our customer service team.
Hasbro, Ravensburger, Usaopoly, Lego, Pokemon, Robotime, Funko Pop, Tradeopia

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