Toys And Games Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025
High-interest gift purchases drive demand, especially for kids and family entertainment during the holidays. The $10–$22 price band fits stocking stuffers, Secret Santa, and impulse add‑ons, supporting higher basket sizes and easy cross-sells. Seasonal peak is December due to holiday gifting; August is the right time to lock assortment and inventory for October/November arrival. Prioritize small, giftable SKUs and bundle options, and prep listings and promos for Black Friday/Cyber Monday to capture Q4 traffic.
Seasonal Peak month: December
About the product
Toys and games encompass a wide variety of products designed for play and entertainment, catering to diverse age groups from infants to adults. This product class includes items such as action figures, board games, educational toys, puzzles, and outdoor play equipment, providing sellers with ample opportunities to engage buyers seeking recreational activities and developmental experiences.
Key details
  • $16
  • $10 - $22
  • High Month December
    Low Month February
Relative Interest
 
Seasonality
High Month Dec
Low Month Feb
Dropship products for Toys And Games

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Throwing Ring Toys Interactive Ring Throwing Early Education Games,Sports And Fitness Fun Stacking Ring Games
Throwing Ring Toys Interactive Ring Throwing Early Education Games,Sports And Fitness Fun Stacking Ring Games
USD $4.48
Throwing Ring Toys Indoor And Outdoor Interactive Ring Throwing Early Education Games,Fun Stacking Ring Games
Throwing Ring Toys Indoor And Outdoor Interactive Ring Throwing Early Education Games,Fun Stacking Ring Games
USD $5.2
Montessori Multiplication Games Fidget Toys for Kids
Montessori Multiplication Games Fidget Toys for Kids
USD $4.76
Montessori Kids Math Toys Addition Subtraction Games
Montessori Kids Math Toys Addition Subtraction Games
USD $4.55
Hand and foot sports toys, busy and playful sensory games children's outdoor colorful crawling and jumping activity props
Hand and foot sports toys, busy and playful sensory games children's outdoor colorful crawling and jumping activity props
USD $9.85
Mini Basketball Hoop Indoor Garden Toys MontessoriBoy Basketball Outdoor Sport Games Toys for Kids Baby Toys Children Toys
Mini Basketball Hoop Indoor Garden Toys MontessoriBoy Basketball Outdoor Sport Games Toys for Kids Baby Toys Children Toys
USD $4.47
Montessori Mini Basketball Hoop Indoor Garden Toys Boy Basketball Outdoor Sport Games Toys for Kids Baby Toys Children Toys
Montessori Mini Basketball Hoop Indoor Garden Toys Boy Basketball Outdoor Sport Games Toys for Kids Baby Toys Children Toys
USD $3.48
Toss and Catch Ball Set Outside Toys for Kids Ages 3-6 Outdoor Games Parent Child Interactive Sports Toys Birthday Gift TMZ
Toss and Catch Ball Set Outside Toys for Kids Ages 3-6 Outdoor Games Parent Child Interactive Sports Toys Birthday Gift TMZ
USD $3.96
Parent Child Toys Tumbler Boxing Inflatable Punching Bag Boys Games Sport Toys Inflatable Dinosaur Tumbler Outdoors Toy
Parent Child Toys Tumbler Boxing Inflatable Punching Bag Boys Games Sport Toys Inflatable Dinosaur Tumbler Outdoors Toy
USD $0
Interesting Kids Penguin Games Outdoor Sports Meet Fun Sports Games Toys Playing Mole Penguin Game Team Building Game Props
Interesting Kids Penguin Games Outdoor Sports Meet Fun Sports Games Toys Playing Mole Penguin Game Team Building Game Props
USD $15.66
1 Pcs+1 Ball Random Color Indoor and Outdoor Interactive Basketball Games Puzzle Gifts Children's Mini Shooting Toys
1 Pcs+1 Ball Random Color Indoor and Outdoor Interactive Basketball Games Puzzle Gifts Children's Mini Shooting Toys
USD $2.71
1 Pcs+1 Ball Random Color Indoor and Outdoor Interactive Basketball Games Puzzle Gifts Children's Mini Shooting Toys
1 Pcs+1 Ball Random Color Indoor and Outdoor Interactive Basketball Games Puzzle Gifts Children's Mini Shooting Toys
USD $2.53
Top suppliers for “Toys And Games”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
In the competitive giftware and home decor sector, this supplier has established itself as a premier wholesaler since 1977. With a vast selection of over 5,000 unique products, their offerings encompass seasonal gifts, home accessories, decorations, and more, appealing to a wide array of retailers including florists, garden centers, and online traders. The supplier prides itself on its commitment to customer satisfaction and exclusive product offerings, maintaining a strong reputation for quality and affordability. With a minimum order value of £0.00, they enable businesses to optimize their inventory without the risk of overcommitting financially. Their user-friendly ordering system and free membership further enhance the shopping experience. Located in Gainsborough, Lincolnshire, the supplier operates from expansive showrooms that showcase their diverse product range. They continually refresh their inventory with new items and seasonal favorites, ensuring that clients have access to the latest trends in home decor and giftware. The dedicated team is readily available to assist clients in identifying best sellers and current market trends. The supplier also caters to various seasonal occasions, making it easy for retailers to find everything they need for holidays like Christmas, Halloween, Easter, and more. Retailers are encouraged to register for instant access to trade prices and to explore the wide array of products available. For additional information, interested parties are invited to visit the website or reach out directly via telephone or email.
Rex London, Heaven Sends, Sifcon, Kaemingk, Transomnia, Leonardo
Supplier name
 
Manufacturers
This innovative company is a leader in the children's toys and furniture industry, known for its commitment to quality and creativity. Specializing in personalized wooden toys, the business offers an extensive range of products designed to enhance childhood development through play. From beautifully crafted toy boxes to traditional rocking toys, every item is thoughtfully designed to spark imagination and learning. Their product lineup includes a variety of unique items, such as dolls houses, ride-on toys, and educational toys, all made from high-quality materials. With a focus on personalization, the company provides custom options that make their products ideal as gifts for newborns and children of all ages. Notably, their wooden toy box has been recognized as a perfect Christening gift, elevating its reputation in the marketplace. In addition to their extensive range of toys, they also supply children's furniture, ensuring that every piece complements the playful spirit found in their toys. The business prides itself on manufacturing in the UK, ensuring high standards of craftsmanship and sustainability. Customers appreciate the educational value of their toys, particularly those that encourage learning and skill-building. For those looking for exceptional quality and unique designs, this company remains a top choice in the realm of children's toys and furniture. Visitors are invited to explore the extensive collection online or get in touch for more personalized information.
Kidkraft, Le Toy Van, Hibba
Supplier name
 
Manufacturers
Our story begins in 2016 when Ukidz was a single-brand distributor. Shortly after, we became the largest distributor of UGears Mechanical Models in the U.S. In a quest to reach a wider audience, 2020 led us to exciting partnerships! We expanded our brand offerings to include Pixio, Babai, Matador, Mozabrick, Unit Bricks and Once Kids. Our product lines are versatile and we strive to provide retailers, as well as consumers with unique, and high-quality specialty products from around the world. Ukidz is a dedicated team of professionals ready to provide unparalleled customer to service to all.
Ugears, Pixio, Babai, Mozabrick, Once Kids
Supplier name
 
Wholesalers
This organization specializes in the wholesale toy industry, providing an extensive selection of products that cater to various consumer needs. Their offerings include innovative pocket money toys, creative art and craft materials, and party bag fillers, as well as seasonal and thematic toys. With a commitment to quality and customer satisfaction, this supplier aims to make fun and enjoyable products accessible to retailers and businesses. They understand the importance of providing unique toys that engage children and promote imaginative play. Additionally, they offer competitive pricing, including trade discounts on larger orders, reinforcing their dedication to supporting businesses in maximizing profitability. Notably, orders over a specified amount qualify for free delivery, showcasing the supplier's effort to enhance customer convenience. Furthermore, their operation is characterized by reliable service hours and direct communication channels to assist clientele effectively. Retailers searching for dependable sources of fun, educational, and seasonal toys will find this supplier to be an invaluable partner. With a wide array of products, this company meets the varying demands of the toy market. For further details and to explore their diverse catalog, interested parties are encouraged to visit their website or contact them directly.
Not available
Supplier name
 
Wholesalers
Operating within the dynamic toys and games industry, this supplier specializes in providing an extensive range of products that cater to various customer needs. From outdoor play essentials to seasonal decorations, the company prides itself on offering high-quality merchandise suitable for all ages. The supplier's catalog is diversified, featuring categories such as licensed toys and games, which appeal to both children and collectors alike. Additionally, their home and kitchen products reflect a commitment to enhancing everyday living through functional and stylish designs. With a focus on customer satisfaction, this supplier actively engages with businesses to fulfill their specific requirements, ensuring that quality and affordability go hand in hand. Their strategic location enables quick distribution and efficient service, making them a reliable partner in the industry. For more insights into their product offerings or to explore potential collaborations, prospective customers are encouraged to visit the website or reach out directly for personalized assistance and further information.
Not available
Supplier name
 
Wholesalers
This supplier is a prominent player in the toy and game sector, offering a unique range of fidget products that serve both children and adults. Their focus on sensory play aligns with current trends in stress relief and mindfulness, making their offerings especially relevant in today's fast-paced environment. The product lineup includes various fidget spinners, cubes, and push pop toys, each designed to provide tactile satisfaction and improve concentration. These items are not only fun but also serve therapeutic purposes, appealing to educators, parents, and professionals seeking to promote mental well-being. This supplier stands out through its commitment to quality and customer satisfaction. They operate with a wholesale model, ensuring competitive pricing and great value for bulk purchases. With an intuitive shopping experience facilitated by their website, customers can easily find and order the products that meet their needs. For those interested in enhancing their product range with engaging, beneficial toys, they offer comprehensive support and information. Their team is ready to assist with any inquiries, and as such, they encourage potential customers to reach out through their website or directly for more personalized assistance. This supplier embodies a blend of innovative product offerings and dedicated customer service, making them a trustworthy partner in the toy and game industry.
Not available
Supplier name
 
Liquidators
This supplier is a key player in the wholesale liquidation industry, dedicated to offering high-quality surplus inventory and liquidation goods. With over two decades of experience, they have established a reputation for quality and reliability, particularly in the distribution of electronic items. Their journey began with the launch of a B2B platform specializing in liquidation sales and wholesale transactions, located in New Jersey. The supplier focuses on meeting the unique needs of various businesses, from small online stores to large retailers, providing unparalleled access to a wide Selection of products. Their commitment to innovation enables clients to maximize profit margins while ensuring they receive exceptional customer service and relevant business tools. In the rapidly changing marketplace, the supplier continues to evolve as a leading platform for liquidation items. Their expansive vision for the future is intertwined with a dedication to customer satisfaction and the exploration of new opportunities in wholesale and liquidation sales. By registering on their platform, new customers can enjoy significant discounts on their first orders, reinforcing their commitment to accessibility and value. The supplier invites you to explore their offerings further by visiting their website or contacting them directly to discover how they can assist your business needs in wholesale liquidation and surplus products.
Not available
Supplier name
 
Wholesalers, Manufacturers
Operating in the consumer goods sector, this marketplace specializes in providing an eclectic selection of unique and novelty items. With a commitment to offering both fun and functional products, the platform curates an extensive collection ranging from toys and games to quirky household gadgets and specialty candies. Each product is meticulously described and accompanied by detailed images and videos to ensure customer confidence and satisfaction. The company prides itself on its exceptional customer service, with knowledgeable representatives ready to assist and provide personalized support. Orders placed by 2PM Central Time are shipped out the same day, thanks to a centrally located warehouse. Customers can enjoy a seamless shopping experience with a variety of shipping options available. Explore the latest additions and best-selling products by visiting the website or contacting the friendly staff directly.
Crazy Aaron, Toe Of Satan, Mr. Root Beer
Supplier name
 
Manufacturers
The toys and games industry is dedicated to offering a diverse variety of items that cater to the interests of children, families, and avid collectors alike. From engaging board games and intricate puzzles to collectible figures and creative kits, this supplier ensures a comprehensive selection that suits every preference and age group. We pride ourselves on delivering high-quality products, enabling countless hours of fun and imaginative play. With a focus on both classic and modern offerings, customers can find timeless games alongside the latest trending items that bring innovation to playtime. For a detailed understanding of our offerings and to discover the perfect items to enrich your gaming and play experience, please visit our website or reach out directly to our customer service team.
Hasbro, Ravensburger, Usaopoly, Lego, Pokemon, Robotime, Funko Pop, Tradeopia
Supplier name
 
Wholesalers, Manufacturers
This company is a key player in the toys and games industry, specializing in various products that stimulate creativity and encourage playfulness among children and families. With a diverse range of offerings, this business caters to various interests, including games, crafts, and educational activities that foster development and learning. Their product lineup includes award-winning games and craft kits that invite users of all ages to engage in imaginative play. By promoting interactive experiences, the company helps create memorable moments for families, making play a cherished part of everyday life. From engaging board games to creative DIY kits, they prioritize quality and innovation to ensure that every product delights and provides value. Understanding the importance of customer satisfaction, this company emphasizes customer service and community engagement, encouraging customers to share their experiences and creativity with their products. Their commitment to play extends beyond product offerings, as they aim to inspire joy and laughter through their brand. For further insights into their product offerings or to learn more about their initiatives, interested parties are encouraged to visit the website or contact the company directly.
Craft-Tastic, Loopdedoo, Spirograph, Five Crowns

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