Purses aren’t made just to carry around cash, credit cards, and cosmetics.
They're fashion accessories that can be interchanged (just like clothing and shoes) to match a particular outfit.
In fact, designer handbags have been around since the early 20th century!
They’re hot, expensive, and classy. Oh, and they sell...
...really well, as you can see from the image above. (Particularly Hermès handbags.)
Starting an eCommerce store for designer handbags could be a gold mine. But there are some things you should know before diving into this craft!
Not to worry, we’re here to guide you every step of the way. Let’s dive in!
Your customers will constantly be on the lookout for new pieces to add to their wardrobe. In order to make sure you have these new hot items in stock, you need to know about the trends even before the most devout fashionistas!
But, how do you know when new trends roll in? Great question! One way is to follow designer handbag blogs such as:
But here’s a pro tip for you: Plug in the keyword “designer handbag trends” into Google Alerts for up to date trends. When you do this, Google will help you out by emailing you when a new article pops up including your keyword - how cool is that?
Finally, SaleHoo also offers a way to find new designer handbags by using the Market Research Lab. Here, you’ll find hot new products including how much an item is selling and average profits.
Let’s be honest, it’s going to take more than following a few well-known designer handbag blogs and typing in keywords to rank your online store.
A few extra tips to follow are:
One of the toughest decisions you’ll have to make: pricing your designer handbags. A good rule of thumb to follow when starting out is to start with four times your material cost and packaging.
Most consignment or wholesale opportunities take up 40 to 60 percent of your retail cost. Starting your base price at 4 times your materials cost will keep you from working for free (or worse, losing money).
Think about whether or not you’re going to charge customers for shipping, too. If so, be sure to add in how much it’ll cost them before they abandon their cart at checkout.
Also, look around to see what other people are selling their designer bags for. Designer bags are expensive. Naturally, if you price yours at a low price, people will think that your bags are not authentic.
Check out this article by KissMetrics on how to make your high-cost products look like a total steal!
Other questions to ask:
Will you accept returns? What about refunds? What will you do if your handbag breaks before your customer gets it? Have a backup plan in mind for freak accidents, and you’ll be good to go.
Now that you’ve got a good idea on how to start up your online store, we’re going to offer you some pro tips to keep your store up and running.
Don’t worry, these tips are free of charge! All we ask is that you implement them daily (and share this article, if you found it helpful). Sound good? Great!
Designer handbags are no joke. People are willing to spend over $65,000 on one designer handbag, after all.
Spotting the difference between an authentic designer handbag and a counterfeit one can be quite tricky if you’re selling them from a wholesaler.
Luckily, we put all of our wholesale suppliers through a routine check-up to ensure they’re 100% authentic goods (we’ll delve into that later)!
There are some ways to double check that you’re products are original. Such as:
Keep in mind, if you’re caught selling knock-off items, you could have your website shut down. You could even face prosecution by the original brand owner!
Because designer purses are usually bought in stores rather than online, you’ll need to step up your game a bit.
A great way to get sales to your eCommerce store is by offering customers a “Proof of authenticity” with each purchase. Though, you’ll need to make sure your wholesale supplier has those on hand.
If you have proof that your designer bags are the real deal, take pictures and videos of you using them. Show customers the details (stitchings and all), and be sure to write kickass product descriptions.
If your product descriptions sound great, your pictures are crystal clear, and you have a proof of authenticity, you’ll have customers falling into your lap before long. After all, most people would rather shop online than in stores!
Facebook campaigns will quickly become your best friend. Because you’re able to target consumers according to certain demographics (age, gender, and location) you’ll be able to reach a multitude of people whether they’re currently connected to your business or not.
You’re also able to set a strict daily budget as well as select how long you want your advertising campaign to run. For more help on Facebook ads, check out this post by KlientBoost.
Sharing posts on social media is vital to keeping your business in the loop, but you have to share content daily!
This means you have to constantly post pictures, blog posts, and simple status updates on Facebook, Twitter, Instagram, and Pinterest.
Take some time at the beginning of the week to gather some photos, quotes, or product shots and schedule them for different times during the week. Once you get good at this, try to schedule for two weeks at a time. (You can use a tool like Buffer to do this on the cheap.)
You’ll end up saving a lot of time by putting posts in the que. Doing this will ensure that you’ll never forget to post again.
While you obviously don’t want to overwhelm buyers with huge paragraphs for each individual item, you’ll want concise and descriptive information for each designer handbag.
People want to know what they're getting ahead of time. And if anything is unclear, most people won't reach out to ask questions.
By providing the materials used in designs up front, your customers will know exactly what to look forward to. You can even add why you love the piece!
You can also include information about returns and exchanges, product videos, and user-generated content.
Finally, strong product descriptions can improve your store’s search rankings.
There are tons of wholesale designer handbag suppliers to choose from, but because we want to help you succeed, we’ve picked out our top four suppliers from our Wholesale Directory.
Without further ado, here are four up to date jewelry niches to dig into!
This website contains affordable designer purses with names such as Gucci, Saint Laurent, and Prada. Not to mention, they have sales on their items daily!
This wholesaler takes pride in selling not only designer purses, but clutches and wallets as well. They’re prices are reasonable and they’ve got tons of 5-star reviews to prove they’re selling 100% authentic designer purses.
To find some of the most beautiful designer purses for less than a fraction of the original cost, I suggest going to this wholesale supplier. They’ve got tons of designer bags to choose from and are inexpensive. This wholesaler can help you jumpstart your eCommerce store quickly!
We’ve talked about why you should sell designer handbags online, how to do it correctly, what to avoid when selling products, and even gave you a few wholesale designer handbag suppliers to get started.
I’m afraid that it’s now time for us to part ways. Before we do though, let’s go over some of the most important details when it comes to selling authentic designer handbags online.
Now it’s time for you to spread your wings and fly! Or at least, spread your wings and create a kickass designer handbag store. Have fun!
If you’ve found this article helpful, be sure to share it with your friends! Do you currently sell designer purses? Drop your tips and tricks into the comment section below!
Next: Find high-profit products & low-cost suppliers for your online business
Comments (29)
Beth Davis on 9:35 4 Jun
I am brand new at selling online. Last fall I tried to sell designer handbags online with the permission of the wholesale or dropship sites. My account was suspended from e-bay due to copy right infringement. I never understood what I did wrong and gave up on selling the bags individually on ebay. I had to pay a hefty fine just to "clear my name". Now I am afraid of ebay.Jimmy on 15:46 13 Aug
Did you decide to build your own site and sell from there?Yvonne on 23:23 13 Aug
I try the Auction junkie and did not find it. Do you know where I could find authentic chanel handbags for wholesale and below. Thank you,caik63 on 8:04 21 Aug
Liquidation.com is where its at, if you reside in US. They wont ship outside of US. What about us who dont have a US address! Anyone have any other contacts that would ship to Australia?? The many comments about Ebay are sooooo true....They are Scammers in their own right! Abundant prosecutions pending!! How about, all of us who have been scammed/shut down/fined , start a new site and call it F_kEbay.comTinku on 22:53 12 Nov
@caik63: While I was studying abroad I had challenges when it came to having stuff shipped to me internationally but then one of my friend suggested I use a parcel forwarding company. After a lot of online research I found a company called Shipito. I went with them only because they seemed resonable and cheap for what I could afford! Plus, they had a live person to ask questions etc unlike a lot of those other companies with automated service. Hope this info helps!aplus mobile on 1:08 11 Feb
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This is my first time i go post. I collected so many interesting things in your site especially its discussion. From the tons of comments on your articles, I guess I am not the only one having all the enjoyment here! keep up the good work.Jay & Yolanda Sumlin on 8:51 29 Aug
Liquidation sites are the best. Liquidation.com is one of the well known liquidation sites on the web. Search police auctions like propertyroom.com and other government sites like these. This is a lot of work but you can get lucky and buy a Prada purse for $7.00 plus shipping rather than paying retail of $1200.00 for it. Good LuckWholesale on 11:36 26 Nov
Hey! I have heard that you can make a contract with the famous brands if your bags meet their standard they will allow you to use their tags and in return you have to pay some part of their profit. Is that any humor or it can actually happen? If it can than how? Please tell me Regards http://www.wholesalepages.co.ukmalissa lamar on 1:16 7 Dec
who are the official sellers of authentic designer handbags on salehoo: i am weary about Queen bee i read that they are not realRichelle Monfort on 3:40 7 Dec
Hi Missladykey, Kindly email us at http://www.salehoo.com/support and we'd be more than happy to provide you with a list of suitable suppliers for authentic designer handbags. As for Queen Bee, they are a verified supplier of SaleHoo and are quite reliable at that! I suggest visiting their supplier profile to learn more about them. Cheers!Brenda on 5:25 7 May
im interested in saling designer handbags but need help with where to buy whosaleArlene Avila on 14:12 12 Oct
I’m interested in selling designer handbag. Please help where I can buy wholesale?Meenka on 8:04 10 Feb
Hello, I am a bit weary when buying wholesale directories, I have been scammed before, do you have authentic wholesalers for designer handbags?Prissy on 6:35 17 Dec
I am very intersted in starting my own business by selling knock offs and etc. I'm 22 years old and I need advise and guidance in my new hobbie. Can someone please help me by sending me honest web sites or places where I can buy my product and start making some cash??Irene Vallejo on 0:14 18 Dec
@Prissy Sorry but we do not list suppliers for fake items. @Meenka Yes, there are suppliers of authentic designer handbags listed at SaleHoo. :)Jacob zak on 4:36 18 Oct
Recently economy problem is making the fashion market so shaky and most of the handbags buyer and fashion jewelry shopper which are looking those trendy products are trying to get those products from wholesaler and supplier who are offering them at wholesale prices.Jacob.
Www.fashionemall.com
Lynn tavares on 23:28 11 Nov
I am in the process of opening a handbag boutique. My plan is to have a section with designer handbags,. However, i am not having very good luck with either contacting them directly or find a legit vendor. Can someone Please email me with some much needed help?,Justin Golschneider on 15:34 12 Nov
Hi Lynn. Our supplier directory includes legitimate designer handbag vendors; you can ask for help finding them by clicking on "Email Us" at http://www.salehoo.com/support and dropping our support staff a message. If you don't have access to our directory yet, you can join SaleHoo here: https://www.salehoo.com/join-nowKam on 2:46 5 Jun
Please let me know where you are with this Lynn Tavares, I'm in this same boat and I'm completely lost.hermiliesmith on 12:40 30 Jan
Thanks for the post. I love handbags as these provide a trendy look to a girl and the handbags are just necessary for girls for to keep their important things,.Richelle Monfort on 23:36 30 Jan
Glad you liked our blog :) I absolutely love handbags too!Sheila Baker on 12:15 3 Feb
Would like to purchase real Vera Bradley products to resale on eBay. How is everyone else doing this?Justin Golschneider on 13:23 3 Feb
Hi Sheila! If you want to become a Vera Bradley retailer, you have to apply with them directly: http://www.verabradley.com/custserv/store_content.jsp?pageName=BecomeARetailerThis is the case with a lot of big-name brands—they choose individual sellers to work with rather than going through wholesalers. Many of them require you to have a physical store and won't sell you anything if you just want to resell on eBay, though.
Philip on 18:50 24 Apr
Nice article. You mentioned using shipito though. Have you heard of viabox? I used to use shipito but switched after discovering them. Their shipping fees are much cheaper & they let me pay with bitcoins, which is a nice bonus.Fleur on 3:59 25 Aug
Need Some Help To Set Up My Designer Business.Justin Golschneider on 11:53 25 Aug
Hi Fleur! Are you designing items and having a manufacturer create them, or are you creating each item yourself?Regina Towson on 16:25 4 Oct
I am already selling a few handbags and clothing @ a flee mkt, but I am interested on selling designer bags on a different level, but don't know where or how to purchase them online.Richelle Monfort on 2:15 10 Jan
Hi Regina,You can check out products/brands we have using this demo if you wish: https://www.salehoo.com/find-a-supplier (you need to join for full details obviously).
Once you join you can instantly access and contact them within our directory. You can join here when ready: https://www.salehoo.com/join-now It's $67 USD for one year which gives you unlimited use of SaleHoo.
Feel free to let me know if you have any further concerns, I am happy to help!
Have a great day :)
SienaBlu on 9:53 5 Oct
Hey! I have read all your Blog. This is so nice and awesome service you have provided, I have learned so many new things from here and want to implement on my website. If you also want to know something new related to our services then visit my website.Nezy on 17:28 11 Oct
Hi! I am a designer resale shop owner looking for high end second hand designers purses with low prices . I don’t want to stock I am used to fast turn around of my products so my money will not sit around. I buy low so I can sell at low price and get all my stocks moving quickly. Any recommendations ?Richelle Monfort on 2:16 10 Jan
Hi Nezy,You can check out products/brands we have using this demo if you wish: https://www.salehoo.com/find-a-supplier (you need to join for full details obviously).
Once you join you can instantly access and contact them within our directory. You can join here when ready: https://www.salehoo.com/join-now It's $67 USD for one year which gives you unlimited use of SaleHoo.
Feel free to let me know if you have any further concerns, I am happy to help!
Have a great day :)
Wendy on 3:55 30 Nov
I am looking to sell handbagsRichelle Monfort on 2:16 10 Jan
Hi Wendy,You can check out products/brands we have using this demo if you wish: https://www.salehoo.com/find-a-supplier (you need to join for full details obviously).
Once you join you can instantly access and contact them within our directory. You can join here when ready: https://www.salehoo.com/join-now It's $67 USD for one year which gives you unlimited use of SaleHoo.
Feel free to let me know if you have any further concerns, I am happy to help!
Have a great day :)
Felicia Johnson on 7:18 9 Jan
I am putting a boutique in my salon. I would like to see the actual merchandise I am looking for unique designer bags wallets clutches and etcRichelle Monfort on 2:16 10 Jan
Hello Felicia,You can check out products/brands we have using this demo if you wish: https://www.salehoo.com/find-a-supplier (you need to join for full details obviously).
Once you join you can instantly access and contact them within our directory. You can join here when ready: https://www.salehoo.com/join-now It's $67 USD for one year which gives you unlimited use of SaleHoo.
Feel free to let me know if you have any further concerns, I am happy to help!
Have a great day :)
Pauline wambua on 10:26 3 Feb
Hallooo....I am interested on start in a designer bags store. Do you offer whole sale prices?Rhea Bontol on 4:02 7 Feb
When selling designer brands online, the only legal way to purchase in wholesale rates is to contact the manufacturer themselves. When you do so, bear in mind that they require large minimums to sell their brand.You can legally resell by purchasing items through liquidators. Liquidators are known to stock store returns, overstocks or shelf pulls so choosing a specific model for a specific high-end brand, may be a challenge.
Sylvia Travieso on 1:41 14 Feb
Hi,I'm new to this app, I'm not interesting in selling online.i sale at the fleamarket,can I still purchase from item's I have tax permitSylvia's precious little things
Rhea Bontol on 4:00 15 Feb
Welcome , Sylvia! You can definitely sell at flea markets, if you wish. The whole point is, you need to make sure you only deal with verified suppliers specially when selling high end designer brands.Once you become a full member, you'll have access to our Directory listings and find trusted suppliers that you can deal with directly.
Maria ndjlovu on 21:06 31 Aug
I like your tips I would like to own a used handbags and purse shop firtsRhea Bontol on 22:58 29 Jun
Checkout some tips here on how to have a successful online store.Mary Bates on 23:31 30 Sep
I want to sell from home not olineGrace on 23:53 10 Jun
How can I get a sneak peak in knowing this is a real site before I pay for a membership ?? We are launching a site soon and would like some drop ship company ideasRhea Bontol on 22:39 25 Jun
Hi Grace! SaleHoo is very proud to have an 'A' rating on BBB. According to the Bureau's standards, this means: "An extremely high rating. The condition that lowers this grade from A+ is not what we believe to be a significant one."Check out our demo here for a sneak peak.