Trending Shoes for Dropshipping

From furry slides to light up sneakers, there's a massive variety of shoe styles to sell online. Read on to see our hottest picks for shoe styles to dropship in 2020.

15 of the Best Shoes Products for 2020

 

Purchase Price
$2.30
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1. Furry Slides

Pop star Rihanna made these super popular. Furry slides make a casual household loungewear item more upscale, but also accessible to most people. Furry slides are best marketed to an under 35, female audience with an interest in fashion and pop culture. This item would be best marketed on Facebook and Instagram through visually appealing photo slides with how it can be easily worn to upgrade a simple lounge outfit.
  • Target Demographic: Gen Z (18-22) + Gen Y (23-38)
  • Target Gender: Female
Purchase Price
$12.39
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2. Light Up Sneakers

Light up sneakers are a super attention grabbing item that has become popular again in recent years. They are especially popular amongst performance groups, such as dance teams. The best way to market this item would be through a combination of photo a video ads, on a platform targeting a younger demographic, such as TikTok and instagram.
  • Target Demographic: Gen Z (18-22)
  • Target Gender: Either
Purchase Price
$8.99
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3. Clear Top Heels

Clear top heels is a rising trend going into 2020. The good thing about this item is that it was not started by one single brand, so people do not have brand loyalty to any specific fashion brand selling clear heels. This would be best marketed on Instagram using photo ads showing how it looks in an outfit.
  • Target Demographic: Gen Y (23-38)
  • Target Gender: Female
Purchase Price
$3.90
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4. House Slippers

People love being cozy in their home. House slippers can come in a variety of styles, from cute ones for children, to classic neutral colors, to styles for men, and even memory foam and supportive slippers for the elderly. This item may do well when marketed to locations that experience a winter season.
  • Target Demographic: All
  • Target Gender: Either
Purchase Price
$10.27
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5. Snow Boots

In countries that experience a winter season, winter boots are a must for everyone. This is a product that can become a household brand if marketed right. The best way to market winter boots is to highlight all of the technical quality of the product, such as if it is waterproof, non slip, or adjustable. A video ad would be helpful to demonstrate the boots in use in a winter environment.
  • Target Demographic: All
  • Target Gender: Either
Purchase Price
$8.80
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6. Snakeskin Shoes

(Fake) snakeskin is currently extremely popular and can be sold in a variety of shoe designs, from heels, to boots, to flats, and mens shoes. It is a trendy item that should be targeted to people who have an interest in fashion. The best way to market this item to is run a targeted Facebook ad focusing on people with interest in fashion brands and pages.
  • Target Demographic: Gen Y (23-38)
  • Target Gender: Male
Purchase Price
$7.88
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7. Dance Shoes

Tap shoes, jazz shoes, ballroom shoes and ballet shoes are equiptment that you need when learning to dance! People of all ages take up dance as hobby, and often do not know where to buy shoes. The way to market this product is to run a Facebook or Google ad targeting people who have an interest in dance, or dance related TV shows (where new interest generally comes from).
  • Target Demographic: All
  • Target Gender: Either
Purchase Price
$10.06
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8. Over the Knee Boots

Over the knee boots are a style that has been popular for a long time amongst young women. These boots are popular in all seasons, from winter to summer, so they can be marketed yearround. The best way to market this item is through Facebook and Instagram ads using outfit-based photos and collaborating with fashion influencers.
  • Target Demographic: Gen Z (18-22) + Gen Y (23-38)
  • Target Gender: Female
Purchase Price
$22.08
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9. Mens Dress Shoes

Men's dress shoes is another variety of shoes that will likely not go out of style for many decades to come. To target consumers for this item, it would be best to run a Facebook campaign that targeted men who are university graduates, and target by profession to target jobs such as accounting, finance, engineering, and other professional jobs that require businesswear.
  • Target Demographic: Gen Y (23-38) + Gen X (39-54)
  • Target Gender: Male
Purchase Price
$5.60
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10. Combat Boots

Combat boots are a staple in the closets of many young people, as they are very versatile and can be worn on an everyday basis. It is an item that people seem to purchase every fall and spring, so it would be ideal to market during those transition season, and appeal to a younger generation looking for staple items for their wardrobe.
  • Target Demographic: Gen Z (18-22) + Gen Y (23-38)
  • Target Gender: Either
Purchase Price
$11.80
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11. Steel Toe Shoes

Steel toe shoes are a must have for people working in service, auto, construction, or other industries that require safe working shoes. To market this item, run a Facebook ad targeting people by profession, and target workers in hospitality, construction, automobile, and other industries that have this as a requirement.
  • Target Demographic: All
  • Target Gender: Either
Purchase Price
$23.05
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12. Hiking Shoes

Hiking shoes are an essential item for people who hike. This is an item that is used by people of both genders in all age groups, and is best marketed through a combination of video and photo ads that highlight the technical elements of the products. To reach the audience, use Facebook interest targeting and target people who like outdoor activites such as hiking, and camping, as well as people who have interest in brands such as Patagonia and North Face.
  • Target Demographic: All
  • Target Gender: Either
Purchase Price
$8.90
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13. Cowboy Boots

There is actually a huge demographic of people, especially in North America, who wear cowboy boots. Instead of wearing them for utility purposes, most people wear them for events, such as country music festivals and rodeos. Use location targeting to target people with interest in country music, and locations with a culture of country, such as Texas, Alberta, New Mexico, and Tennessee
  • Target Demographic: All
  • Target Gender: Either
Purchase Price
$13.50
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14. Exotic Dance Heels

Exotic dancers are always shopping for new shoes. This may be a niche that could be harder to target, but will build with time. Use Facebook demographic targeting to target age and gender, as well as interest in entertainment, entertainment capitals such as Las Vegas, and no children (as many dancers retire after having kids).
  • Target Demographic: Gen Z (18-22) + Gen Y (23-38)
  • Target Gender: Female
Purchase Price
$8.20
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15. Orthopedic Shoes

As people get older, many take more of an interest in their orthopedic health and seek shoes that can make them more comfortable. Because this is quite a general product, you should determine what specific people seem to respond to this item. Run a Facebook ads campaign that target an age 40+ demographic and see what results you get, then use Facebook pixel to create LAA audiences to target further.
  • Target Demographic: Gen X (39-54) and up
  • Target Gender: Either

Why dropship shoes?

As long as people continue being born with feet, there will continue to be a massive market for shoes. The online shoe sales industry in the United States alone has grown by 10.4% over the past five years to $14 billion. Like other clothing items, shoes are viewed by many as a necessity and a luxury. While the industry is dominated by a lot of big brands, there are many opportunities for small businesses to tap into the shoe market.

That’s because there are so many niches within the shoe industry for you to choose from. To name just a few, there are running shoes, tramping shoes, dress shoes, high heels, canvas sneakers, leather boots. The list goes on! The evolving nature of the fashion industry means you may be able to ride the wave of new trends. Shoes are also typically lightweight, durable, and fit within a shoe box, which makes them perfect products for dropshipping.

How to dropship shoes?

The first step to dropshipping shoes is deciding which types of shoes you’re going to sell. It’s a highly-competitive market so it’s important that you focus on a specific niche. You might want to sell women’s formal footwear, or weightlifting shoes, or children’s shoes. The more refined your niche is, the better chance you will have of being successful.

You should also think about what end of the market you want to be in - high-end/expensive, low-end/cheap, or somewhere in between? Once you know what niche you want to focus on and you’ve done your market research, follow these three steps to get your dropshipping journey underway:

  1. Use SaleHoo Labs to find the best shoes products to dropship
  2. Browse the SaleHoo Directory to find trusted shoes dropship suppliers
  3. Start selling shoes products on your chosen online marketplace

Best shoes to dropship

SaleHoo’s powerful market research tool will help you to find profitable shoes with high sell-rates and low competition.
Remember that one of the keys to dropshipping success is choosing products that will be easy,
affordable and safe to ship internationally.

Top-selling shoe niches include:

Women’s dress shoes

Women have a reputation when it comes to shoes. They typically buy more of them than men for all different occasions. Women’s dress shoes are for formal occasions or nights out on the town. Even within this niche, there are many different styles to choose from, including heels, loafers, pumps, wedges, boots, and more.

Sneakers

Sneakers are the ultimate sports and leisure shoes. Everyone has a pair (or five!). There are all kinds of sneakers from made from a variety of different materials. There seems to be a trend towards sneakers made from sustainable fabrics as consumers become more conscious of the impact they’re having.

Sports shoes

While sneakers are a crossover shoe, sports shoes are more activity-specific. You can buy tennis shoes, running shoes, climbing shoes, boxing shoes, basketball shoes, football boots etc. Again, the options are almost limitless. You could focus on a specific sport or start an online store selling all types of sports shoes.

How does Dropship Automation
by SaleHoo work?

Four simple steps to get products to your Shopify store and start selling.

 

1. Get Dropship by SaleHoo

Sign up to Dropship by SaleHoo to get access to the dropship tool.

2. Connect your Shopify Store

Allow SaleHoo to access your Shopify store with one click, to import products.

3. Select products to sell

Choose from a huge range of pre-vetted, quality products on SaleHoo.

4. Click Import to Shopify

Import the products you want to sell to your Shopify store in seconds and start selling.

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