When selling online, it is not enough to simply place products in front of your audience. You must also direct you customer to take action when they see your post.
That's where a call-to-action comes into play.
A call-to-action is a cue or button to tell your viewer what you want them to do next. Such as 'Shop Now', 'Add to Cart', or 'View Collection'. It guides the viewer to the next stage of the shopping funnel and moves them closer to purchasing from your store!
Make sure your call to action is easy to see and understand.
Got questions? Leave them for us below!
- Sarah from SaleHoo