Research Lab - can someone help interpret the results?

Hi Again- could someone explain fully the results of the research lab.
What exactly does demand mean- is it the amount of people that looked for your product item that day? week? month?
Sorry if this is clear- but I just want to make sure I am anaylsing all info correctly.
Thank you v much.

Hi Glamourblouse,

Welcome to the site! I'm glad you asked about the Research lab (especially the green/red bar) we have been receiving a few inquiries about it in support as well. Since we want to provide our members and the rest of the community the best possible answer we have forwarded your question to our developers :)

I'll update you as soon as I get a reply.

Hope to see a photo next time your on the forum. Have a nice day!

Hi glamourblouse,

Here's what I learned from our developers and technical staff:

The green/red bar may be misleading. Each side doesn't have a separate meaning. It's just 1 magic percentage which indicates how "good" a product is for selling. Thumbs up and down just helps indicate which end of the bar is good and which is bad. The number just helps read the specific ratio. You will notice the two numbers always add up to 100%.

There are a few factors which may affect the 'magic percentage' like:

- eBay demand vs supply - lots of demand is a great thing!
- Pure number of listings on eBay.
- Number of times it's searched on Google (this is another demand-factor)
- number of results in Google.
- Does SaleHoo have a supplier for the product? - if you can't get it, you can't sell it!

Demand means at this single point in time, there's a certain number of posts on eBay requesting that one particular product.

The first set of results presented is a snapshot of the USA market. To get the numbers and statistics for other eBay sites (UK, Canada, Australia) you will need to do a full research on that particular product/keyword.

Hope this help :)