Credit card or PayPal for international purchase

What is the best and cheapest way to pay for an international purchase (UK), directly with credit card or credit card thru paypal? There's a big difference in the conversion rate but not sure about the transaction fees. I need your advice, please! Thank you and have a great day, everyone!

My opinion is that paypal is the devil. I would never trust a company that steals from its own members. Freezes accounts for no reasons and relentlessly puts companies out of buisness.

I opened up a google checkout account, and I am about to start accepting payments via credit card through them.

With a credit card you have the protection of a chargeback. With paypal you have an imaginary $5,000 protection plan that is basically in the hands of the worst customer service department in the World (Paypal Customer Supprt )

Pay Pal will rob you blind! I'm looking for another way for people to pay for my items now. I don't like anything that charges me a monthly fee. Any ideas anyone?

The only thing with Google checkout is that you cannot use it on eBay. The only other way to get around PayPal is a merchant account or accept checks & money orders only.